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Growing your wedding business in 2026 · Wedding Pros who are ready to grow - with Becca Pountney

• 0:00
  2025
• 0:00
  was
• 0:01
  a
• 0:01
  big
• 0:01
  one.
• 0:01
  I
• 0:02
  feel
• 0:02
  like
• 0:02
  over
• 0:02
  the
• 0:02
  last
• 0:03
  year
• 0:03
  the
• 0:03
  shift
• 0:03
  in
• 0:03
  how
• 0:04
  we
• 0:04
  did
• 0:04
  business
• 0:04
  felt
• 0:05
  huge
• 0:06
  for
• 0:06
  many
• 0:06
  inquiries
• 0:07
  were
• 0:07
  down
• 0:08
  and
• 0:08
  often
• 0:08
  lead
• 0:09
  time
• 0:09
  was
• 0:09
  incredibly
• 0:10
  short.
• 0:11
  It
• 0:11
  was
• 0:11
  a
• 0:12
  wild
• 0:12
  year
• 0:12
  in
• 0:13
  many
• 0:13
  respects,
• 0:13
  but
• 0:13
  as
• 0:14
  we
• 0:14
  say
• 0:14
  goodbye
• 0:14
  to
• 0:15
  2025,
• 0:15
  it's
• 0:16
  now
• 0:16
  time
• 0:16
  to
• 0:17
  look
• 0:17
  forward
• 0:17
  to
• 0:17
  2026.
• 0:19
  In
• 0:19
  today's
• 0:20
  episode,
• 0:20
  I
• 0:20
  want
• 0:20
  you
• 0:21
  to
• 0:21
  grab
• 0:21
  some
• 0:21
  paper
• 0:22
  and
• 0:22
  a
• 0:22
  pen
• 0:23
  because
• 0:23
  we're
• 0:23
  going
• 0:23
  to
• 0:23
  be
• 0:24
  getting
• 0:24
  interactive.
• 0:26
  I'm
• 0:27
  Becca
• 0:27
  Poutney,
• 0:28
  wedding
• 0:28
  business
• 0:28
  marketing
• 0:29
  expert,
• 0:29
  speaker
• 0:29
  and
• 0:30
  blogger
• 0:30
  and
• 0:30
  you're
• 0:31
  listening
• 0:31
  to
• 0:31
  the
• 0:32
  Pros
• 0:32
  who
• 0:32
  Are
• 0:32
  Ready
• 0:32
  to
• 0:32
  Grow
• 0:33
  podcast.
• 0:34
  I'm
• 0:34
  here
• 0:35
  to
• 0:35
  share
• 0:35
  with
• 0:35
  you
• 0:35
  actionable
• 0:36
  tips,
• 0:36
  strategies
• 0:37
  and
• 0:37
  real
• 0:37
  life
• 0:38
  examples
• 0:38
  to
• 0:38
  help
• 0:39
  you
• 0:39
  take
• 0:39
  your
• 0:39
  wedding
• 0:40
  business
• 0:40
  to
• 0:40
  the
• 0:40
  next
• 0:40
  level.
• 0:41
  If
• 0:41
  you
• 0:42
  are
• 0:42
  an
• 0:42
  ambitious
• 0:42
  wedding
• 0:43
  business
• 0:43
  owner
• 0:43
  that
• 0:44
  wants
• 0:44
  to
• 0:44
  take
• 0:44
  your
• 0:44
  passion
• 0:45
  and
• 0:45
  use
• 0:45
  it
• 0:45
  to
• 0:46
  build
• 0:46
  a
• 0:46
  profitable,
• 0:46
  sustainable
• 0:47
  business
• 0:48
  doing
• 0:48
  what
• 0:48
  you
• 0:48
  love,
• 0:49
  then
• 0:49
  you're
• 0:49
  in
• 0:49
  the
• 0:49
  right
• 0:50
  place.
• 0:50
  Let's
• 0:51
  get
• 0:51
  going
• 0:51
  with
• 0:51
  today's
• 0:52
  episode.
• 0:53
  I
• 0:54
  must
• 0:54
  start
• 0:54
  by
• 0:54
  saying
• 0:55
  Happy
• 0:55
  New
• 0:55
  Year
• 0:55
  if
• 0:56
  you're
• 0:56
  listening
• 0:56
  to
• 0:56
  this
• 0:56
  in
• 0:57
  real
• 0:57
  time
• 0:57
  because
• 0:57
  it
• 0:58
  is
• 0:58
  going
• 0:58
  out
• 0:59
  on
• 0:59
  the
• 0:59
  1st
• 0:59
  of
• 1:00
  January,
• 1:01
  2026,
• 1:02
  which
• 1:02
  just
• 1:02
  so
• 1:02
  happens
• 1:03
  to
• 1:03
  on
• 1:04
  a
• 1:04
  Thursday
• 1:04
  this
• 1:04
  year.
• 1:05
  So
• 1:05
  we
• 1:05
  are
• 1:06
  now
• 1:06
  here
• 1:06
  in
• 1:06
  2026.
• 1:08
  I'm
• 1:08
  not
• 1:08
  all
• 1:08
  about
• 1:09
  this
• 1:09
  New
• 1:09
  Year
• 1:09
  new
• 1:10
  Me
• 1:10
  business
• 1:10
  because
• 1:11
  I
• 1:11
  know
• 1:12
  that
• 1:12
  you're
• 1:12
  the
• 1:12
  same
• 1:13
  person
• 1:13
  as
• 1:13
  you
• 1:13
  were
• 1:13
  yesterday
• 1:14
  when
• 1:14
  we
• 1:14
  were
• 1:14
  in
• 1:14
  2025.
• 1:15
  However,
• 1:16
  a
• 1:16
  new
• 1:16
  year
• 1:17
  does
• 1:17
  give
• 1:18
  us
• 1:18
  a
• 1:18
  chance
• 1:18
  to
• 1:18
  reflect.
• 1:19
  It
• 1:19
  gives
• 1:19
  us
• 1:19
  a
• 1:19
  chance
• 1:20
  to
• 1:20
  look
• 1:20
  at
• 1:21
  what
• 1:21
  happened
• 1:21
  last
• 1:21
  year
• 1:22
  and
• 1:22
  it
• 1:22
  also
• 1:22
  gives
• 1:22
  us
• 1:22
  a
• 1:23
  chance
• 1:23
  to
• 1:23
  look
• 1:24
  forward.
• 1:24
  And
• 1:24
  that's
• 1:25
  what
• 1:25
  we're
• 1:25
  going
• 1:25
  to
• 1:25
  do
• 1:25
  in
• 1:26
  today's
• 1:26
  episode.
• 1:27
  Now
• 1:27
  for
• 1:27
  me,
• 1:27
  2026
• 1:28
  also
• 1:29
  feels
• 1:29
  like
• 1:29
  a
• 1:30
  huge,
• 1:30
  pivotal
• 1:30
  year.
• 1:31
  2026
• 1:32
  marks
• 1:33
  10
• 1:33
  years
• 1:33
  since
• 1:34
  I
• 1:34
  started
• 1:34
  working
• 1:35
  business
• 1:35
  to
• 1:35
  business
• 1:36
  in
• 1:36
  the
• 1:36
  wedding
• 1:36
  industry.
• 1:37
  My
• 1:37
  very
• 1:37
  first
• 1:38
  networking
• 1:38
  event
• 1:38
  took
• 1:39
  place
• 1:39
  in
• 1:39
  2016.
• 1:41
  And
• 1:41
  so
• 1:41
  as
• 1:41
  we
• 1:41
  go
• 1:42
  into
• 1:42
  2026,
• 1:43
  I
• 1:43
  am
• 1:43
  celebrating
• 1:43
  a
• 1:44
  whole
• 1:44
  decade
• 1:45
  working
• 1:45
  with
• 1:46
  business
• 1:46
  owners,
• 1:47
  wedding
• 1:47
  venues
• 1:47
  all
• 1:48
  over
• 1:48
  the
• 1:48
  world
• 1:49
  to
• 1:49
  improve
• 1:49
  their
• 1:49
  visibility
• 1:50
  and
• 1:50
  their
• 1:50
  marketing.
• 1:51
  And
• 1:52
  another
• 1:52
  big
• 1:52
  thing
• 1:53
  this
• 1:53
  year,
• 1:53
  don't
• 1:54
  tell
• 1:54
  anyone,
• 1:54
  but
• 1:55
  I'm
• 1:55
  also
• 1:55
  turning
• 1:56
  40
• 1:56
  now.
• 1:56
  Not
• 1:56
  till
• 1:57
  the
• 1:57
  end
• 1:57
  of
• 1:57
  the
• 1:57
  year,
• 1:57
  I'm
• 1:58
  a
• 1:58
  December
• 1:58
  baby.
• 1:59
  But
• 1:59
  again,
• 1:59
  I
• 2:00
  feel
• 2:00
  like
• 2:00
  when
• 2:00
  we
• 2:00
  reach
• 2:01
  these
• 2:01
  decade
• 2:01
  birthdays
• 2:02
  it
• 2:02
  feels
• 2:02
  like
• 2:02
  a
• 2:03
  mil.
• 2:04
  And
• 2:04
  I
• 2:04
  look
• 2:04
  back
• 2:04
  at
• 2:04
  where
• 2:05
  I
• 2:05
  was
• 2:05
  on
• 2:05
  my
• 2:05
  30th
• 2:06
  birthday
• 2:06
  with
• 2:07
  this
• 2:07
  brand
• 2:07
  new
• 2:07
  fledgling
• 2:08
  business,
• 2:09
  very
• 2:09
  small
• 2:09
  children
• 2:10
  and
• 2:11
  it
• 2:11
  shows
• 2:11
  how
• 2:11
  much
• 2:11
  can
• 2:11
  happen
• 2:12
  in
• 2:12
  a
• 2:12
  decade.
• 2:13
  But
• 2:14
  whatever
• 2:14
  this
• 2:14
  year
• 2:15
  holds
• 2:15
  in
• 2:15
  your
• 2:15
  life,
• 2:16
  whether
• 2:16
  you've
• 2:16
  got
• 2:16
  personal
• 2:16
  milestones,
• 2:17
  things
• 2:18
  that
• 2:18
  you
• 2:18
  know
• 2:18
  are
• 2:18
  coming
• 2:18
  up
• 2:19
  that
• 2:19
  you're
• 2:19
  looking
• 2:19
  forward
• 2:19
  to,
• 2:20
  or
• 2:20
  things
• 2:20
  you
• 2:20
  know
• 2:20
  that
• 2:20
  are
• 2:21
  coming
• 2:21
  up
• 2:21
  that
• 2:21
  you're
• 2:21
  not
• 2:22
  looking
• 2:22
  forward
• 2:22
  to.
• 2:23
  There
• 2:23
  are
• 2:23
  some
• 2:24
  things
• 2:24
  that
• 2:24
  we
• 2:24
  can
• 2:24
  control.
• 2:25
  So
• 2:25
  I
• 2:25
  want
• 2:25
  to
• 2:25
  encourage
• 2:26
  you
• 2:26
  as
• 2:26
  we
• 2:26
  go
• 2:26
  into
• 2:27
  this
• 2:27
  exercise,
• 2:28
  let's
• 2:28
  go
• 2:28
  into
• 2:29
  2026
• 2:29
  with
• 2:30
  an
• 2:30
  attitude
• 2:30
  of
• 2:31
  controlling
• 2:31
  the
• 2:31
  controllables.
• 2:32
  None
• 2:32
  of
• 2:33
  us
• 2:33
  know
• 2:33
  what's
• 2:33
  going
• 2:33
  to
• 2:33
  happen
• 2:34
  over
• 2:34
  the
• 2:34
  next
• 2:35
  few
• 2:35
  months
• 2:35
  and
• 2:36
  years,
• 2:36
  but
• 2:36
  there
• 2:36
  are
• 2:36
  some
• 2:37
  things
• 2:37
  we
• 2:37
  can
• 2:37
  control.
• 2:38
  And
• 2:38
  after
• 2:39
  all,
• 2:39
  that
• 2:39
  is
• 2:39
  the
• 2:39
  joy
• 2:40
  of
• 2:40
  being
• 2:40
  self
• 2:41
  employed.
• 2:41
  So
• 2:41
  in
• 2:41
  today's
• 2:42
  episode,
• 2:42
  I'm
• 2:42
  going
• 2:42
  to
• 2:43
  walk
• 2:43
  you
• 2:43
  through
• 2:43
  some
• 2:43
  exercises.
• 2:44
  That's
• 2:44
  why
• 2:45
  you
• 2:45
  need
• 2:45
  a
• 2:45
  pen
• 2:45
  and
• 2:45
  paper,
• 2:46
  where
• 2:46
  we're
• 2:46
  going
• 2:46
  to
• 2:46
  reflect
• 2:47
  back
• 2:47
  on
• 2:48
  things
• 2:48
  that
• 2:48
  happened
• 2:48
  in
• 2:49
  2025,
• 2:50
  and
• 2:50
  we're
• 2:50
  going
• 2:50
  to
• 2:50
  look
• 2:50
  forward
• 2:51
  to
• 2:51
  things
• 2:52
  that
• 2:52
  we
• 2:52
  want
• 2:52
  to
• 2:52
  achieve
• 2:53
  in
• 2:53
  2026.
• 2:54
  We're
• 2:54
  going
• 2:54
  to
• 2:54
  do
• 2:54
  it
• 2:55
  all
• 2:55
  in
• 2:55
  threes.
• 2:56
  So
• 2:57
  for
• 2:57
  every
• 2:57
  single
• 2:58
  reflection
• 2:58
  point,
• 2:58
  I'm
• 2:59
  going
• 2:59
  to
• 2:59
  encourage
• 2:59
  you
• 2:59
  to
• 2:59
  write
• 3:00
  down
• 3:00
  three
• 3:01
  answers.
• 3:01
  There's
• 3:02
  no
• 3:02
  reason
• 3:02
  why
• 3:03
  three.
• 3:03
  It
• 3:03
  just
• 3:03
  seemed
• 3:03
  like
• 3:04
  a
• 3:04
  good
• 3:04
  number.
• 3:04
  And
• 3:05
  I'm
• 3:05
  going
• 3:05
  to
• 3:05
  reflect
• 3:05
  on
• 3:06
  some
• 3:06
  of
• 3:06
  these
• 3:06
  things
• 3:06
  with
• 3:07
  you
• 3:07
  as
• 3:07
  part
• 3:07
  of
• 3:07
  the
• 3:08
  podcast
• 3:08
  interview
• 3:09
  and
• 3:09
  live
• 3:09
  reflect
• 3:10
  on
• 3:10
  my
• 3:10
  own
• 3:11
  business
• 3:11
  too.
• 3:12
  So
• 3:12
  I
• 3:12
  encourage
• 3:13
  you,
• 3:13
  if
• 3:13
  you
• 3:13
  are
• 3:14
  driving
• 3:14
  at
• 3:14
  the
• 3:14
  moment,
• 3:15
  okay,
• 3:15
  go
• 3:15
  ahead
• 3:15
  and
• 3:16
  listen,
• 3:16
  but
• 3:16
  do
• 3:16
  make
• 3:17
  time
• 3:17
  to
• 3:17
  go
• 3:17
  back
• 3:17
  and
• 3:18
  make
• 3:18
  notes
• 3:19
  because
• 3:19
  that's
• 3:19
  how
• 3:19
  you're
• 3:19
  going
• 3:20
  to
• 3:20
  get
• 3:20
  the
• 3:20
  most
• 3:20
  out
• 3:20
  of
• 3:20
  today's
• 3:21
  episode.
• 3:22
  So
• 3:22
  shall
• 3:22
  we
• 3:23
  dive
• 3:23
  straight
• 3:23
  in
• 3:24
  then?
• 3:24
  Because
• 3:24
  the
• 3:24
  first
• 3:24
  thing
• 3:24
  we're
• 3:24
  going
• 3:25
  to
• 3:25
  do
• 3:25
  is
• 3:25
  reflect
• 3:26
  back
• 3:26
  on
• 3:27
  2025.
• 3:28
  And
• 3:28
  I
• 3:28
  want
• 3:28
  you
• 3:28
  to
• 3:28
  start
• 3:29
  on
• 3:29
  a
• 3:29
  high.
• 3:29
  I
• 3:30
  want
• 3:30
  you
• 3:30
  to
• 3:30
  write
• 3:30
  down
• 3:31
  the
• 3:31
  three
• 3:32
  biggest
• 3:32
  achieve
• 3:34
  for
• 3:34
  you
• 3:34
  in
• 3:35
  2025.
• 3:36
  What
• 3:36
  are
• 3:36
  you
• 3:37
  proud
• 3:37
  of
• 3:37
  now?
• 3:38
  These
• 3:38
  may
• 3:38
  be
• 3:38
  things
• 3:38
  in
• 3:39
  your
• 3:39
  personal
• 3:39
  life,
• 3:39
  these
• 3:40
  may
• 3:40
  be
• 3:40
  things
• 3:40
  in
• 3:40
  your
• 3:41
  business.
• 3:41
  I'd
• 3:42
  encourage
• 3:42
  at
• 3:42
  least
• 3:42
  one
• 3:43
  of
• 3:43
  them
• 3:43
  to
• 3:43
  be
• 3:43
  a
• 3:43
  business
• 3:44
  achievement.
• 3:45
  And
• 3:45
  even
• 3:45
  if
• 3:45
  you
• 3:45
  feel
• 3:45
  like
• 3:46
  you
• 3:46
  had
• 3:46
  a
• 3:46
  really
• 3:46
  rubbish
• 3:47
  year
• 3:47
  in
• 3:47
  business,
• 3:48
  I
• 3:48
  guarantee
• 3:48
  you
• 3:49
  achieved
• 3:49
  something
• 3:50
  that
• 3:50
  you
• 3:50
  can
• 3:51
  be
• 3:51
  proud
• 3:51
  of
• 3:51
  now.
• 3:52
  You
• 3:52
  don't
• 3:52
  need
• 3:52
  to
• 3:52
  share
• 3:53
  these
• 3:53
  with
• 3:53
  anyone.
• 3:53
  These
• 3:53
  can
• 3:54
  be
• 3:54
  your
• 3:54
  own
• 3:54
  personal
• 3:55
  reflections
• 3:56
  and
• 3:56
  thoughts.
• 3:56
  So
• 3:57
  it
• 3:57
  doesn't
• 3:57
  need
• 3:57
  to
• 3:58
  be
• 3:58
  something
• 3:58
  huge,
• 3:59
  but
• 3:59
  something
• 3:59
  you're
• 4:00
  proud
• 4:00
  of.
• 4:00
  I'm
• 4:00
  going
• 4:00
  to
• 4:01
  share
• 4:01
  my
• 4:01
  three
• 4:01
  things
• 4:02
  with
• 4:02
  you
• 4:02
  now.
• 4:03
  So
• 4:03
  it
• 4:03
  took
• 4:04
  me
• 4:04
  a
• 4:04
  while
• 4:04
  to
• 4:04
  narrow
• 4:04
  it
• 4:05
  down
• 4:05
  to
• 4:05
  three,
• 4:05
  because
• 4:05
  there
• 4:05
  were
• 4:05
  all
• 4:06
  sorts
• 4:06
  of
• 4:06
  things
• 4:06
  I
• 4:06
  could
• 4:06
  talk
• 4:07
  about.
• 4:07
  But
• 4:07
  I've
• 4:08
  decided
• 4:08
  on
• 4:08
  these
• 4:08
  now.
• 4:09
  The
• 4:09
  biggest
• 4:09
  achievement
• 4:10
  for
• 4:10
  me
• 4:10
  professionally
• 4:11
  in
• 4:11
  2025
• 4:12
  has
• 4:12
  to
• 4:13
  be
• 4:13
  winning
• 4:13
  the
• 4:14
  British
• 4:14
  Podcast
• 4:15
  Award.
• 4:15
  To
• 4:15
  be
• 4:15
  named
• 4:16
  the
• 4:16
  best
• 4:16
  business
• 4:17
  Podcast
• 4:17
  of
• 4:17
  the
• 4:18
  year
• 4:18
  in
• 4:18
  2025
• 4:19
  was
• 4:20
  massive.
• 4:21
  And
• 4:21
  for
• 4:21
  you,
• 4:22
  the
• 4:22
  podcast
• 4:22
  listener,
• 4:23
  I'm
• 4:23
  thankful
• 4:24
  to
• 4:24
  you
• 4:24
  for
• 4:24
  being
• 4:24
  here,
• 4:24
  showing
• 4:25
  up
• 4:25
  each
• 4:25
  week
• 4:25
  and
• 4:26
  allowing
• 4:26
  me
• 4:27
  to
• 4:27
  continue
• 4:28
  on
• 4:28
  this
• 4:29
  podcasting
• 4:29
  journey.
• 4:30
  But
• 4:30
  for
• 4:31
  me
• 4:31
  it
• 4:31
  was
• 4:31
  a
• 4:31
  real
• 4:31
  line
• 4:31
  in
• 4:32
  the
• 4:32
  sand
• 4:32
  to
• 4:32
  go,
• 4:33
  yes,
• 4:34
  take
• 4:34
  me
• 4:34
  seriously.
• 4:35
  I
• 4:36
  know
• 4:36
  I'm
• 4:36
  just
• 4:36
  talking
• 4:37
  in
• 4:37
  the
• 4:37
  wedding
• 4:38
  industry,
• 4:38
  but
• 4:38
  I
• 4:39
  am
• 4:39
  a
• 4:39
  serious
• 4:39
  business
• 4:40
  person
• 4:40
  and
• 4:40
  we
• 4:41
  are
• 4:41
  all
• 4:41
  running
• 4:41
  serious
• 4:42
  businesses,
• 4:42
  whether
• 4:42
  it's
• 4:43
  a
• 4:43
  venue,
• 4:43
  whether
• 4:43
  it's
• 4:43
  a
• 4:44
  cake
• 4:44
  maker,
• 4:44
  florist,
• 4:44
  photographer.
• 4:45
  I
• 4:46
  feel
• 4:46
  like
• 4:46
  sometimes
• 4:46
  there's
• 4:47
  this
• 4:47
  feeling
• 4:48
  that
• 4:48
  people
• 4:48
  don't
• 4:48
  take
• 4:48
  us
• 4:49
  seriously
• 4:49
  because
• 4:49
  what
• 4:49
  we
• 4:49
  do
• 4:50
  is
• 4:50
  fun.
• 4:50
  And
• 4:51
  for
• 4:51
  me,
• 4:51
  winning
• 4:51
  that
• 4:52
  best
• 4:52
  British
• 4:53
  Podcast
• 4:53
  award
• 4:54
  in
• 4:54
  the
• 4:54
  business
• 4:54
  category
• 4:56
  made
• 4:56
  me
• 4:56
  go,
• 4:56
  no,
• 4:57
  I
• 4:57
  am
• 4:57
  serious
• 4:58
  for
• 4:58
  my
• 4:59
  own
• 4:59
  self
• 4:59
  reflection,
• 4:59
  but
• 5:00
  also
• 5:00
  when
• 5:00
  I'm
• 5:00
  talking
• 5:01
  to
• 5:01
  other
• 5:01
  people
• 5:02
  as
• 5:02
  well.
• 5:02
  So
• 5:02
  that
• 5:02
  was
• 5:03
  definitely
• 5:03
  my
• 5:03
  biggest
• 5:04
  professional
• 5:04
  win
• 5:05
  win
• 5:05
  of
• 5:05
  2025.
• 5:06
  My
• 5:07
  more
• 5:07
  personal
• 5:07
  win
• 5:07
  of
• 5:08
  2025
• 5:09
  was
• 5:09
  going
• 5:09
  back
• 5:10
  to
• 5:10
  Easter
• 5:11
  when
• 5:11
  I
• 5:11
  went
• 5:11
  to
• 5:11
  Disney
• 5:11
  with
• 5:12
  the
• 5:12
  family
• 5:12
  and
• 5:13
  taking
• 5:13
  my
• 5:13
  email
• 5:14
  off
• 5:14
  my
• 5:14
  phone.
• 5:15
  Now
• 5:15
  I
• 5:15
  remember
• 5:15
  talking
• 5:16
  about
• 5:16
  this
• 5:16
  at
• 5:16
  the
• 5:16
  time
• 5:17
  and
• 5:17
  I've
• 5:17
  talked
• 5:17
  about
• 5:17
  it
• 5:17
  since,
• 5:18
  but
• 5:18
  it
• 5:18
  was
• 5:18
  a
• 5:18
  huge
• 5:19
  moment
• 5:19
  for
• 5:19
  me
• 5:20
  when
• 5:20
  I've
• 5:20
  always
• 5:20
  had
• 5:21
  my
• 5:21
  email
• 5:21
  on
• 5:21
  my
• 5:21
  phone.
• 5:22
  I've
• 5:22
  always
• 5:23
  been
• 5:23
  able
• 5:23
  to
• 5:23
  work
• 5:23
  from
• 5:23
  wherever
• 5:24
  I
• 5:24
  am.
• 5:24
  And
• 5:24
  before
• 5:25
  I
• 5:25
  went
• 5:25
  to
• 5:25
  Disney,
• 5:25
  I
• 5:26
  put
• 5:26
  things
• 5:26
  in
• 5:26
  place
• 5:26
  so
• 5:27
  that
• 5:27
  I
• 5:27
  didn't
• 5:27
  have
• 5:27
  to
• 5:27
  have
• 5:27
  my
• 5:28
  email
• 5:28
  on
• 5:28
  my
• 5:28
  phone
• 5:29
  so
• 5:29
  I
• 5:29
  could
• 5:29
  have
• 5:29
  a
• 5:29
  proper
• 5:29
  break
• 5:30
  with
• 5:30
  my
• 5:30
  family.
• 5:31
  And
• 5:31
  the
• 5:31
  plan
• 5:32
  was
• 5:32
  to
• 5:32
  just
• 5:32
  take
• 5:32
  it
• 5:32
  off
• 5:33
  and
• 5:33
  then
• 5:33
  not
• 5:34
  and
• 5:34
  then
• 5:34
  put
• 5:34
  it
• 5:34
  back
• 5:34
  on
• 5:35
  again
• 5:35
  when
• 5:35
  I
• 5:35
  came
• 5:35
  back.
• 5:36
  But
• 5:36
  I
• 5:36
  fe
• 5:37
  free
• 5:37
  taking
• 5:38
  that
• 5:38
  email
• 5:38
  off
• 5:38
  of
• 5:39
  my
• 5:39
  phone
• 5:39
  that
• 5:40
  actually
• 5:41
  it's
• 5:41
  never
• 5:41
  gone
• 5:41
  back
• 5:41
  on.
• 5:42
  And
• 5:42
  for
• 5:42
  me
• 5:42
  that's
• 5:42
  a
• 5:42
  massive
• 5:43
  achievement
• 5:43
  because
• 5:43
  I
• 5:43
  took
• 5:44
  it
• 5:44
  off
• 5:44
  in
• 5:44
  April,
• 5:44
  we're
• 5:44
  now
• 5:45
  in
• 5:45
  the
• 5:45
  first
• 5:46
  of
• 5:46
  January
• 5:46
  and
• 5:47
  I
• 5:47
  don't
• 5:47
  have
• 5:47
  my
• 5:48
  email
• 5:48
  on
• 5:48
  my
• 5:48
  phone
• 5:48
  and
• 5:48
  I
• 5:49
  don't
• 5:49
  plan
• 5:49
  to
• 5:49
  put
• 5:49
  it
• 5:50
  back
• 5:50
  on
• 5:50
  there.
• 5:50
  Going
• 5:51
  a
• 5:51
  step
• 5:51
  further,
• 5:51
  I'm
• 5:52
  also
• 5:52
  looking
• 5:52
  into
• 5:52
  actually
• 5:53
  hiring
• 5:53
  someone
• 5:54
  to
• 5:54
  manage
• 5:54
  my
• 5:55
  emails
• 5:55
  for
• 5:55
  me
• 5:56
  so
• 5:56
  I
• 5:56
  can
• 5:56
  spend
• 5:56
  even
• 5:57
  less
• 5:57
  time
• 5:58
  stressing
• 5:58
  and
• 5:58
  in
• 5:58
  my
• 5:59
  emails
• 5:59
  and
• 5:59
  allowing
• 6:00
  someone
• 6:00
  else
• 6:00
  to
• 6:01
  do
• 6:01
  some
• 6:01
  of
• 6:01
  that
• 6:01
  work
• 6:02
  for
• 6:02
  me.
• 6:02
  So
• 6:02
  for
• 6:02
  me
• 6:02
  that's
• 6:03
  been
• 6:03
  a
• 6:03
  huge
• 6:03
  achievement.
• 6:04
  It's
• 6:04
  been
• 6:04
  a
• 6:04
  weight
• 6:04
  off
• 6:04
  my
• 6:05
  shoulders
• 6:05
  and
• 6:06
  yeah,
• 6:06
  it's
• 6:06
  made
• 6:06
  a
• 6:07
  big
• 6:07
  difference
• 6:07
  in
• 6:08
  my
• 6:08
  family
• 6:08
  life
• 6:08
  too.
• 6:09
  The
• 6:09
  third
• 6:09
  big
• 6:09
  achievement
• 6:10
  for
• 6:10
  2025
• 6:11
  for
• 6:11
  me
• 6:11
  was
• 6:12
  launching
• 6:12
  Wed
• 6:13
  Pros
• 6:13
  live
• 6:13
  into
• 6:14
  the
• 6:14
  World.
• 6:15
  And
• 6:15
  I'm
• 6:15
  going
• 6:15
  to
• 6:15
  talk
• 6:15
  about
• 6:16
  it
• 6:16
  a
• 6:16
  few
• 6:16
  times
• 6:16
  in
• 6:16
  this
• 6:16
  episode
• 6:17
  because
• 6:17
  it
• 6:17
  is
• 6:17
  going
• 6:17
  to
• 6:17
  define
• 6:18
  2026
• 6:19
  for
• 6:19
  me
• 6:19
  in
• 6:19
  many
• 6:20
  ways.
• 6:20
  But
• 6:20
  I've
• 6:21
  wanted
• 6:21
  to
• 6:21
  bring
• 6:21
  some
• 6:21
  kind
• 6:22
  of
• 6:22
  industry
• 6:22
  conference
• 6:22
  to
• 6:23
  the
• 6:23
  UK
• 6:23
  for
• 6:24
  a
• 6:24
  number
• 6:24
  of
• 6:24
  years.
• 6:24
  I've
• 6:24
  been
• 6:25
  talking
• 6:25
  about
• 6:25
  it
• 6:25
  on
• 6:25
  and
• 6:26
  off
• 6:26
  since
• 6:26
  2020,
• 6:27
  probably
• 6:28
  since
• 6:28
  COVID
• 6:28
  sort
• 6:29
  of
• 6:29
  times
• 6:29
  and
• 6:30
  it's
• 6:30
  just
• 6:30
  never
• 6:30
  felt
• 6:31
  like
• 6:31
  the
• 6:31
  right
• 6:31
  time
• 6:31
  or.
• 6:31
  It's
• 6:32
  felt
• 6:32
  like
• 6:32
  such
• 6:32
  a
• 6:32
  big
• 6:33
  undertaking.
• 6:34
  And
• 6:34
  for
• 6:34
  Some
• 6:34
  reason
• 6:34
  in
• 6:35
  2025,
• 6:35
  everything
• 6:36
  just
• 6:36
  came
• 6:36
  together
• 6:36
  and
• 6:37
  it
• 6:37
  felt
• 6:37
  like
• 6:37
  the
• 6:38
  right
• 6:38
  time
• 6:38
  to
• 6:38
  do
• 6:38
  it.
• 6:39
  And
• 6:39
  there
• 6:39
  was
• 6:39
  that
• 6:39
  moment
• 6:40
  in
• 6:40
  my
• 6:40
  head
• 6:40
  where
• 6:41
  I
• 6:41
  thought,
• 6:41
  should
• 6:41
  I
• 6:42
  do
• 6:42
  this?
• 6:43
  Knowing
• 6:43
  it
• 6:43
  was
• 6:43
  a
• 6:43
  big
• 6:44
  leap.
• 6:44
  And
• 6:44
  so
• 6:44
  my
• 6:45
  Prada's
• 6:45
  achievement
• 6:46
  is
• 6:46
  actually
• 6:46
  going,
• 6:46
  you
• 6:47
  know
• 6:47
  what?
• 6:47
  Let's
• 6:48
  do
• 6:48
  it.
• 6:48
  And
• 6:48
  putting
• 6:49
  it
• 6:49
  out
• 6:49
  into
• 6:49
  the
• 6:50
  world.
• 6:50
  And
• 6:50
  now
• 6:50
  Wed
• 6:50
  Pros
• 6:51
  Live
• 6:51
  is
• 6:51
  not
• 6:51
  just
• 6:52
  in
• 6:52
  my
• 6:52
  head.
• 6:52
  It's
• 6:53
  an
• 6:53
  actual
• 6:53
  reality
• 6:54
  happening
• 6:54
  next
• 6:55
  March.
• 6:55
  Am
• 6:56
  I
• 6:56
  terrified
• 6:56
  about
• 6:56
  it
• 6:56
  still?
• 6:57
  Absolutely.
• 6:58
  Does
• 6:58
  it
• 6:58
  still
• 6:58
  feel
• 6:59
  huge
• 6:59
  and
• 6:59
  scary?
• 7:00
  Absolutely.
• 7:01
  But
• 7:01
  it
• 7:02
  happened.
• 7:02
  And
• 7:02
  I'm
• 7:02
  proud
• 7:03
  of
• 7:03
  myself
• 7:03
  for
• 7:03
  getting
• 7:03
  out
• 7:04
  of
• 7:04
  my
• 7:04
  own
• 7:04
  way
• 7:04
  and
• 7:05
  actually
• 7:05
  putting
• 7:05
  it
• 7:05
  out
• 7:06
  there
• 7:06
  into
• 7:06
  the
• 7:06
  world.
• 7:06
  Because
• 7:06
  often
• 7:07
  we
• 7:07
  have
• 7:07
  ideas
• 7:07
  and
• 7:08
  they
• 7:08
  stay
• 7:08
  in
• 7:08
  our
• 7:08
  heads
• 7:09
  and
• 7:09
  we
• 7:09
  talk
• 7:09
  ourselves
• 7:10
  out
• 7:10
  of
• 7:10
  them.
• 7:10
  So
• 7:11
  what
• 7:11
  is
• 7:11
  it
• 7:11
  for
• 7:11
  you?
• 7:11
  What
• 7:11
  have
• 7:12
  you
• 7:12
  achieved?
• 7:12
  Maybe
• 7:12
  it
• 7:13
  was
• 7:13
  a
• 7:13
  big
• 7:13
  particular
• 7:14
  wedding.
• 7:14
  Maybe
• 7:14
  it's
• 7:14
  a
• 7:15
  financial
• 7:15
  achievement,
• 7:16
  maybe
• 7:16
  it's
• 7:16
  a
• 7:16
  personal
• 7:17
  achievement.
• 7:17
  Maybe
• 7:17
  you've
• 7:18
  got
• 7:18
  fitter
• 7:18
  and
• 7:19
  healthier
• 7:19
  this
• 7:19
  year.
• 7:20
  Perhaps
• 7:20
  it's
• 7:21
  that
• 7:21
  you've
• 7:21
  made
• 7:21
  a
• 7:21
  new
• 7:22
  connection.
• 7:22
  You're
• 7:22
  recommended
• 7:23
  by
• 7:23
  a
• 7:23
  new
• 7:23
  venue.
• 7:24
  I
• 7:24
  don't
• 7:24
  know
• 7:24
  what
• 7:24
  it
• 7:24
  is
• 7:25
  for
• 7:25
  you,
• 7:25
  but
• 7:26
  be
• 7:26
  proud
• 7:26
  of
• 7:26
  what
• 7:26
  you've
• 7:27
  achieved
• 7:27
  and
• 7:27
  get
• 7:27
  them
• 7:28
  written
• 7:28
  down
• 7:28
  on
• 7:29
  paper.
• 7:29
  Okay,
• 7:30
  we're
• 7:30
  going
• 7:30
  to
• 7:30
  change
• 7:30
  dynamics
• 7:31
  slightly
• 7:32
  because
• 7:32
  I
• 7:32
  now
• 7:32
  want
• 7:32
  you
• 7:32
  to
• 7:33
  reflect
• 7:33
  on
• 7:33
  three
• 7:34
  things
• 7:34
  you
• 7:34
  didn't
• 7:34
  enjoy
• 7:35
  so
• 7:35
  much
• 7:35
  about
• 7:35
  2025.
• 7:36
  I
• 7:37
  think
• 7:37
  this
• 7:37
  is
• 7:37
  an
• 7:37
  important
• 7:37
  exercise
• 7:38
  too,
• 7:38
  because
• 7:38
  when
• 7:39
  we
• 7:39
  look
• 7:39
  at
• 7:39
  what
• 7:39
  we
• 7:39
  didn't
• 7:39
  enjoy,
• 7:40
  we
• 7:40
  can
• 7:41
  plans
• 7:41
  to
• 7:41
  do
• 7:41
  less
• 7:41
  of
• 7:42
  them
• 7:42
  or
• 7:42
  to
• 7:42
  change
• 7:43
  the
• 7:43
  way
• 7:43
  that
• 7:43
  we
• 7:44
  act.
• 7:44
  So
• 7:44
  if
• 7:44
  there
• 7:44
  were
• 7:45
  particular
• 7:45
  clients
• 7:46
  you
• 7:46
  didn't
• 7:46
  enjoy,
• 7:46
  particular
• 7:47
  piece
• 7:47
  of
• 7:47
  work
• 7:47
  you
• 7:48
  didn't
• 7:48
  enjoy.
• 7:49
  Let's
• 7:49
  make
• 7:49
  a
• 7:49
  Note
• 7:50
  now.
• 7:50
  Or
• 7:50
  three
• 7:50
  things
• 7:51
  you
• 7:51
  think.
• 7:51
  Now,
• 7:52
  I
• 7:52
  didn't
• 7:52
  enjoy
• 7:52
  that
• 7:53
  about
• 7:53
  2025,
• 7:54
  and
• 7:54
  I
• 7:54
  want
• 7:54
  to
• 7:55
  see
• 7:55
  that
• 7:55
  change
• 7:55
  in
• 7:56
  2026.
• 7:57
  Now,
• 7:57
  for
• 7:57
  me,
• 7:58
  these
• 7:58
  are
• 7:58
  quite
• 7:58
  deep,
• 7:58
  so
• 7:59
  bear
• 7:59
  with
• 7:59
  me.
• 7:59
  And
• 8:00
  yours
• 8:00
  may
• 8:00
  not
• 8:00
  be
• 8:00
  so
• 8:01
  deep
• 8:01
  as
• 8:01
  this,
• 8:01
  but
• 8:01
  when
• 8:01
  I
• 8:02
  was
• 8:02
  reflecting
• 8:02
  back
• 8:02
  on
• 8:02
  this,
• 8:03
  there
• 8:03
  are
• 8:03
  some
• 8:03
  quite
• 8:03
  key
• 8:04
  things
• 8:04
  I
• 8:04
  didn't
• 8:05
  enjoy.
• 8:05
  The
• 8:06
  first
• 8:06
  thing
• 8:06
  is
• 8:07
  that
• 8:07
  I
• 8:07
  feel
• 8:07
  like
• 8:08
  I've
• 8:08
  hit
• 8:08
  a
• 8:08
  point
• 8:08
  where
• 8:09
  I've
• 8:09
  realized
• 8:09
  I'm
• 8:10
  not
• 8:10
  always
• 8:10
  valued
• 8:11
  as
• 8:11
  much
• 8:11
  as
• 8:12
  I'd
• 8:12
  like.
• 8:13
  Now,
• 8:13
  I
• 8:13
  think
• 8:14
  part
• 8:14
  of
• 8:14
  that
• 8:14
  is
• 8:15
  my
• 8:15
  own
• 8:16
  problem.
• 8:16
  That's
• 8:16
  not
• 8:17
  other
• 8:17
  people's
• 8:17
  problem.
• 8:17
  I
• 8:18
  think
• 8:18
  often
• 8:19
  people
• 8:19
  tell
• 8:19
  me
• 8:19
  I
• 8:20
  should
• 8:20
  charge
• 8:20
  more.
• 8:20
  I
• 8:20
  think
• 8:21
  sometimes
• 8:21
  I
• 8:21
  undervalue
• 8:22
  myself.
• 8:22
  I
• 8:23
  think
• 8:23
  we
• 8:23
  have
• 8:23
  that
• 8:23
  imposter
• 8:24
  syndrome.
• 8:24
  And
• 8:25
  sometimes
• 8:25
  I
• 8:25
  think
• 8:25
  it's
• 8:25
  because
• 8:26
  it's
• 8:26
  actually
• 8:26
  quite
• 8:26
  hard
• 8:27
  to
• 8:27
  put
• 8:27
  a
• 8:27
  value
• 8:28
  on
• 8:28
  what
• 8:28
  I
• 8:28
  do.
• 8:29
  You
• 8:29
  know,
• 8:29
  there's
• 8:29
  no
• 8:29
  physical
• 8:30
  product
• 8:30
  there.
• 8:30
  When
• 8:31
  I
• 8:31
  go
• 8:31
  and
• 8:31
  speak
• 8:31
  on
• 8:32
  a
• 8:32
  stage,
• 8:33
  you're
• 8:33
  just
• 8:33
  hearing
• 8:34
  words.
• 8:34
  But
• 8:35
  so
• 8:35
  often
• 8:35
  I've
• 8:36
  done
• 8:36
  things
• 8:37
  for
• 8:37
  less
• 8:37
  than
• 8:38
  I
• 8:38
  probably
• 8:38
  should
• 8:38
  have,
• 8:39
  or
• 8:39
  I've
• 8:39
  undervalued
• 8:40
  myself
• 8:40
  and
• 8:41
  not
• 8:41
  realized
• 8:41
  the
• 8:42
  impact
• 8:42
  that
• 8:43
  I
• 8:43
  have.
• 8:43
  So,
• 8:44
  for
• 8:44
  example,
• 8:44
  in
• 8:45
  the
• 8:45
  wedding
• 8:45
  industry,
• 8:45
  one
• 8:46
  of
• 8:46
  the
• 8:46
  things
• 8:46
  I
• 8:46
  talk
• 8:46
  about
• 8:47
  a
• 8:47
  lot
• 8:47
  recently
• 8:48
  is
• 8:48
  that
• 8:48
  people,
• 8:49
  on
• 8:49
  the
• 8:49
  whole,
• 8:49
  we're
• 8:49
  not
• 8:50
  paid
• 8:50
  to
• 8:50
  speak.
• 8:51
  Sometimes
• 8:51
  we
• 8:51
  get
• 8:51
  expenses,
• 8:52
  sometimes
• 8:53
  we
• 8:53
  can
• 8:53
  sell
• 8:53
  things
• 8:53
  from
• 8:54
  the
• 8:54
  back
• 8:54
  of
• 8:54
  the
• 8:54
  room,
• 8:55
  and
• 8:55
  occasionally
• 8:55
  we
• 8:56
  are
• 8:56
  paid.
• 8:56
  And
• 8:56
  there's
• 8:56
  been
• 8:57
  some
• 8:57
  amazing
• 8:57
  opportunities
• 8:57
  that
• 8:58
  I've
• 8:58
  had,
• 8:58
  paid
• 8:58
  opportunities
• 8:59
  this
• 8:59
  year,
• 8:59
  and
• 8:59
  I'm
• 9:00
  thankful
• 9:00
  for
• 9:00
  it.
• 9:01
  But
• 9:01
  sometimes
• 9:02
  we're
• 9:02
  not.
• 9:02
  And
• 9:03
  there's
• 9:03
  been
• 9:03
  a
• 9:03
  couple
• 9:03
  of
• 9:03
  times
• 9:03
  this
• 9:04
  year,
• 9:04
  like,
• 9:04
  one
• 9:04
  instance
• 9:05
  stands
• 9:05
  out
• 9:05
  to
• 9:05
  me
• 9:05
  where
• 9:06
  I
• 9:06
  found
• 9:07
  out
• 9:07
  that
• 9:07
  someone
• 9:07
  else
• 9:08
  at
• 9:08
  a
• 9:08
  conference
• 9:08
  I
• 9:09
  spoke
• 9:09
  at
• 9:09
  was
• 9:09
  paid
• 9:10
  and
• 9:10
  I
• 9:10
  wasn't.
• 9:10
  And
• 9:11
  that
• 9:11
  moment
• 9:11
  made
• 9:12
  me
• 9:12
  feel
• 9:12
  so
• 9:12
  undervalued
• 9:13
  because
• 9:13
  I
• 9:14
  know
• 9:14
  that
• 9:15
  my
• 9:15
  talk
• 9:15
  at
• 9:15
  that
• 9:15
  event
• 9:16
  was
• 9:16
  excellent.
• 9:17
  I
• 9:17
  know
• 9:17
  that
• 9:17
  I
• 9:17
  gave
• 9:17
  attendees
• 9:18
  10
• 9:19
  out
• 9:19
  of
• 9:19
  10.
• 9:20
  I
• 9:20
  know
• 9:20
  that
• 9:20
  the
• 9:20
  event
• 9:20
  probably
• 9:21
  sold
• 9:21
  some
• 9:21
  tickets
• 9:22
  off
• 9:22
  the
• 9:22
  back
• 9:22
  of
• 9:22
  me
• 9:22
  speaking
• 9:23
  at
• 9:23
  it.
• 9:23
  And
• 9:24
  yet
• 9:24
  they
• 9:24
  didn't
• 9:24
  value
• 9:25
  me.
• 9:25
  And
• 9:25
  that
• 9:25
  could
• 9:25
  be
• 9:26
  because
• 9:26
  I
• 9:26
  didn't
• 9:26
  value
• 9:26
  myself.
• 9:27
  So
• 9:28
  one
• 9:28
  of
• 9:28
  the
• 9:28
  things
• 9:28
  I
• 9:28
  didn't
• 9:29
  enjoy
• 9:29
  when
• 9:29
  I
• 9:29
  look
• 9:29
  back
• 9:30
  on
• 9:30
  2025
• 9:31
  is
• 9:31
  realizing
• 9:31
  I've
• 9:32
  probably
• 9:32
  massively
• 9:33
  undervalued
• 9:34
  myself
• 9:34
  in
• 9:34
  many
• 9:35
  instances,
• 9:35
  which
• 9:36
  has
• 9:36
  then
• 9:36
  led
• 9:36
  to
• 9:37
  other
• 9:37
  people
• 9:37
  undervaluing
• 9:38
  me.
• 9:38
  And
• 9:38
  that's
• 9:39
  a
• 9:39
  big
• 9:39
  mindset
• 9:39
  shift
• 9:40
  for
• 9:40
  me.
• 9:40
  That's
• 9:41
  going
• 9:41
  to
• 9:41
  change
• 9:41
  going
• 9:42
  into
• 9:42
  2026
• 9:43
  in
• 9:43
  terms
• 9:43
  of
• 9:44
  my
• 9:44
  speaking,
• 9:44
  in
• 9:45
  terms
• 9:45
  of
• 9:45
  the
• 9:45
  value
• 9:45
  that
• 9:45
  I
• 9:46
  know
• 9:46
  I
• 9:46
  bring
• 9:47
  to
• 9:48
  an
• 9:48
  event,
• 9:48
  to
• 9:48
  a
• 9:48
  podcast
• 9:49
  interview,
• 9:49
  to
• 9:50
  a
• 9:50
  training,
• 9:50
  to
• 9:50
  your
• 9:50
  business,
• 9:51
  if
• 9:51
  I
• 9:51
  sit
• 9:51
  and
• 9:51
  work
• 9:52
  alongside
• 9:52
  you,
• 9:53
  and
• 9:53
  I
• 9:53
  need
• 9:53
  to
• 9:54
  value
• 9:54
  that
• 9:54
  in
• 9:54
  order
• 9:54
  for
• 9:55
  other
• 9:55
  people
• 9:55
  to
• 9:55
  value
• 9:55
  that,
• 9:56
  too.
• 9:56
  And
• 9:56
  I
• 9:56
  know
• 9:56
  that
• 9:56
  this
• 9:57
  is
• 9:57
  probably
• 9:57
  a
• 9:57
  struggle
• 9:57
  that
• 9:58
  most
• 9:58
  of
• 9:58
  you
• 9:58
  also
• 9:59
  have.
• 9:59
  And
• 10:00
  so
• 10:00
  let
• 10:00
  me
• 10:00
  encourage
• 10:00
  you
• 10:00
  to
• 10:01
  go
• 10:01
  on
• 10:01
  that
• 10:01
  journey
• 10:01
  with
• 10:01
  me
• 10:02
  in
• 10:02
  2026.
• 10:03
  It's
• 10:03
  horrible
• 10:03
  to
• 10:03
  feel
• 10:04
  undervalued.
• 10:05
  And
• 10:05
  actually,
• 10:06
  we
• 10:06
  often
• 10:07
  bring
• 10:07
  it
• 10:07
  on
• 10:08
  ourselves.
• 10:08
  The
• 10:08
  second
• 10:09
  thing
• 10:09
  I
• 10:09
  haven't
• 10:09
  enjoyed
• 10:10
  about
• 10:10
  2025
• 10:11
  is
• 10:11
  I
• 10:11
  uncovered
• 10:12
  a
• 10:12
  bit
• 10:12
  of
• 10:12
  a
• 10:12
  darker
• 10:13
  side
• 10:13
  to
• 10:13
  this
• 10:13
  industry.
• 10:14
  I'
• 10:15
  lived
• 10:15
  in
• 10:15
  a
• 10:15
  very
• 10:15
  happy
• 10:16
  Becca
• 10:16
  land
• 10:17
  with
• 10:17
  lovely
• 10:18
  people
• 10:18
  surrounding
• 10:19
  me,
• 10:19
  where
• 10:20
  the
• 10:20
  clients
• 10:20
  I
• 10:20
  work
• 10:21
  with
• 10:21
  are
• 10:21
  amazing.
• 10:22
  I
• 10:22
  try
• 10:22
  and
• 10:22
  put
• 10:23
  myself
• 10:23
  in
• 10:23
  really
• 10:23
  positive
• 10:24
  rooms.
• 10:24
  The
• 10:24
  events
• 10:25
  I
• 10:25
  try
• 10:25
  and
• 10:25
  run
• 10:25
  are
• 10:25
  full
• 10:26
  and
• 10:26
  welcoming
• 10:26
  and
• 10:26
  inclusive,
• 10:27
  and
• 10:28
  I
• 10:28
  absolutely
• 10:28
  love
• 10:29
  this
• 10:29
  industry.
• 10:29
  But
• 10:30
  this
• 10:30
  year
• 10:30
  I've
• 10:30
  discovered
• 10:31
  a
• 10:31
  slightly
• 10:31
  darker
• 10:32
  side
• 10:32
  to
• 10:32
  this
• 10:33
  industry.
• 10:33
  And
• 10:33
  unfortunately,
• 10:34
  I
• 10:35
  can't
• 10:35
  talk
• 10:35
  about
• 10:35
  it
• 10:35
  at
• 10:36
  this
• 10:36
  point
• 10:36
  very
• 10:36
  much
• 10:37
  on
• 10:37
  the
• 10:37
  podcast
• 10:38
  because
• 10:39
  of
• 10:39
  what's
• 10:40
  happening
• 10:40
  behind
• 10:40
  the
• 10:41
  scenes.
• 10:41
  But
• 10:42
  all
• 10:42
  I
• 10:42
  can
• 10:43
  say
• 10:43
  is
• 10:43
  that
• 10:44
  things
• 10:44
  aren't
• 10:44
  always
• 10:45
  as
• 10:45
  good
• 10:45
  as
• 10:45
  they
• 10:45
  look,
• 10:46
  and
• 10:46
  people
• 10:47
  aren't
• 10:47
  always
• 10:48
  as
• 10:48
  great
• 10:48
  as
• 10:48
  they
• 10:49
  make
• 10:49
  out
• 10:49
  they
• 10:49
  are.
• 10:50
  And
• 10:50
  some
• 10:50
  of
• 10:50
  the
• 10:51
  behavior
• 10:51
  I've
• 10:51
  seen
• 10:52
  from
• 10:52
  people
• 10:52
  behind
• 10:52
  the
• 10:53
  scenes
• 10:53
  this
• 10:53
  year
• 10:53
  has
• 10:54
  actually
• 10:54
  really
• 10:54
  hurt
• 10:55
  my
• 10:55
  heart
• 10:55
  because
• 10:56
  I.
• 10:56
  And
• 10:56
  I
• 10:56
  don't
• 10:57
  always
• 10:57
  get
• 10:57
  things
• 10:57
  right,
• 10:57
  and
• 10:58
  I'm
• 10:58
  sure
• 10:58
  I
• 10:59
  don't
• 10:59
  as
• 11:00
  a
• 11:00
  human.
• 11:00
  We
• 11:00
  don't.
• 11:01
  But
• 11:01
  I
• 11:01
  try
• 11:01
  and
• 11:01
  be
• 11:02
  authentically
• 11:02
  me,
• 11:03
  Whether
• 11:03
  I'm
• 11:03
  on
• 11:03
  this
• 11:04
  podcast,
• 11:04
  whether
• 11:04
  I'm
• 11:05
  on
• 11:05
  a
• 11:05
  stage,
• 11:05
  whether
• 11:06
  I'm
• 11:06
  talking
• 11:06
  to
• 11:06
  you
• 11:06
  in
• 11:07
  the
• 11:07
  street,
• 11:07
  or
• 11:07
  whether
• 11:08
  I'm
• 11:08
  at
• 11:08
  the
• 11:08
  school
• 11:08
  gate.
• 11:08
  I
• 11:08
  am
• 11:09
  just
• 11:09
  Becca
• 11:09
  through
• 11:09
  and
• 11:09
  through.
• 11:10
  And
• 11:10
  what
• 11:10
  you
• 11:10
  see
• 11:10
  is
• 11:11
  what
• 11:11
  you
• 11:11
  get.
• 11:11
  And
• 11:11
  I
• 11:11
  hope
• 11:11
  when
• 11:12
  you
• 11:12
  meet
• 11:12
  me
• 11:12
  in
• 11:12
  person,
• 11:12
  you
• 11:13
  realize.
• 11:13
  Realize
• 11:13
  I'm
• 11:14
  just
• 11:14
  exactly
• 11:14
  the
• 11:14
  same
• 11:14
  as
• 11:15
  I
• 11:15
  am
• 11:15
  in
• 11:15
  any
• 11:16
  other
• 11:16
  space.
• 11:16
  But
• 11:17
  what
• 11:17
  I've
• 11:17
  noticed
• 11:18
  this
• 11:18
  year
• 11:18
  is
• 11:18
  that
• 11:19
  there
• 11:19
  are.
• 11:19
  And
• 11:19
  it's
• 11:20
  not
• 11:20
  many.
• 11:20
  I
• 11:20
  promise
• 11:21
  you,
• 11:21
  it's
• 11:21
  not
• 11:21
  many.
• 11:21
  There's
• 11:21
  a
• 11:22
  lot
• 11:22
  of
• 11:22
  incredible
• 11:22
  people
• 11:23
  that
• 11:23
  I
• 11:23
  surround
• 11:23
  myself
• 11:23
  with,
• 11:24
  but
• 11:24
  there
• 11:24
  are
• 11:24
  a
• 11:24
  couple
• 11:25
  of
• 11:25
  people
• 11:26
  that
• 11:26
  maybe
• 11:26
  aren't
• 11:26
  what
• 11:27
  they
• 11:27
  seem.
• 11:28
  They
• 11:28
  may
• 11:28
  put
• 11:29
  out
• 11:29
  a
• 11:29
  good
• 11:29
  projection,
• 11:30
  they
• 11:30
  may
• 11:30
  say
• 11:31
  stuff,
• 11:31
  but
• 11:32
  actually
• 11:32
  how
• 11:32
  they're
• 11:33
  acting
• 11:33
  behind
• 11:34
  the
• 11:34
  scenes
• 11:34
  and
• 11:34
  the
• 11:35
  stuff
• 11:35
  I've
• 11:35
  seen
• 11:35
  this
• 11:35
  year
• 11:36
  that
• 11:36
  I
• 11:36
  can't
• 11:36
  talk
• 11:36
  about
• 11:37
  right
• 11:37
  now
• 11:37
  and
• 11:37
  hopefully
• 11:38
  I
• 11:38
  will
• 11:38
  be
• 11:38
  eventually,
• 11:39
  has
• 11:39
  been
• 11:39
  heartbreaking.
• 11:40
  And
• 11:40
  I
• 11:41
  just
• 11:41
  haven't
• 11:41
  enjoyed
• 11:42
  seeing
• 11:42
  that
• 11:42
  and
• 11:43
  having
• 11:43
  my
• 11:43
  eyes
• 11:43
  open
• 11:44
  to
• 11:44
  that.
• 11:44
  And
• 11:45
  maybe.
• 11:45
  Maybe
• 11:45
  some
• 11:45
  of
• 11:45
  you
• 11:45
  have
• 11:46
  experienced
• 11:46
  some
• 11:46
  of
• 11:46
  that
• 11:46
  stuff.
• 11:47
  Maybe
• 11:47
  people
• 11:48
  have
• 11:48
  been
• 11:48
  unkind
• 11:48
  to
• 11:49
  you.
• 11:49
  Maybe
• 11:50
  there's
• 11:50
  stuff
• 11:50
  going
• 11:51
  on
• 11:51
  behind
• 11:51
  the
• 11:51
  scenes
• 11:51
  and
• 11:51
  you
• 11:52
  think,
• 11:52
  I
• 11:52
  wish
• 11:52
  other
• 11:52
  people
• 11:53
  knew
• 11:53
  how
• 11:53
  I
• 11:53
  was
• 11:54
  being
• 11:54
  treated
• 11:54
  in
• 11:54
  this
• 11:55
  situation.
• 11:55
  But
• 11:55
  I
• 11:56
  can't
• 11:56
  talk
• 11:56
  about
• 11:56
  it
• 11:57
  yet.
• 11:57
  On
• 11:57
  the
• 11:58
  outside,
• 11:58
  they
• 11:58
  look
• 11:59
  like
• 11:59
  great
• 11:59
  people
• 12:00
  running
• 12:00
  a
• 12:00
  great
• 12:00
  business.
• 12:01
  And
• 12:01
  yet
• 12:02
  behind
• 12:02
  the
• 12:02
  scenes,
• 12:02
  I
• 12:03
  feel
• 12:03
  like
• 12:03
  they're
• 12:03
  not
• 12:03
  being
• 12:04
  such
• 12:04
  great,
• 12:04
  nice
• 12:05
  people.
• 12:05
  And
• 12:05
  if
• 12:05
  that's
• 12:06
  you.
• 12:06
  No,
• 12:06
  I
• 12:07
  stand
• 12:07
  alongside
• 12:07
  you.
• 12:08
  It's
• 12:08
  tough.
• 12:08
  It's
• 12:09
  tough.
• 12:09
  But
• 12:09
  all
• 12:09
  you
• 12:10
  can
• 12:10
  do
• 12:10
  is
• 12:10
  control
• 12:11
  the
• 12:11
  controllables
• 12:12
  and
• 12:12
  continue
• 12:13
  to
• 12:13
  do
• 12:13
  the
• 12:13
  things
• 12:14
  that
• 12:14
  you
• 12:14
  know
• 12:14
  are
• 12:14
  right,
• 12:14
  to
• 12:14
  continue
• 12:15
  to
• 12:15
  live
• 12:15
  by
• 12:15
  the
• 12:16
  right
• 12:16
  values.
• 12:16
  Because.
• 12:17
  Because
• 12:17
  we
• 12:17
  can't
• 12:17
  control
• 12:18
  other
• 12:18
  people's
• 12:19
  actions
• 12:19
  and
• 12:19
  we
• 12:19
  can't
• 12:19
  control
• 12:20
  the
• 12:20
  narrative
• 12:20
  they
• 12:21
  project.
• 12:21
  But
• 12:21
  what
• 12:22
  we
• 12:22
  can
• 12:22
  control
• 12:23
  is
• 12:23
  how
• 12:23
  we
• 12:23
  are
• 12:24
  as
• 12:24
  a
• 12:24
  person
• 12:25
  and
• 12:25
  how
• 12:25
  we
• 12:25
  present
• 12:26
  ourselves
• 12:26
  to
• 12:26
  society.
• 12:27
  The
• 12:27
  third
• 12:28
  thing
• 12:28
  I
• 12:28
  wanted
• 12:29
  to
• 12:29
  share
• 12:29
  that
• 12:29
  I
• 12:30
  feel
• 12:30
  like
• 12:30
  maybe
• 12:31
  I
• 12:31
  didn't
• 12:31
  enjoy
• 12:32
  so
• 12:32
  much
• 12:32
  about
• 12:32
  2025
• 12:33
  is
• 12:34
  going
• 12:34
  to
• 12:34
  be
• 12:34
  a
• 12:34
  bit
• 12:34
  of
• 12:34
  an
• 12:34
  oxymoron,
• 12:35
  if
• 12:35
  that's
• 12:35
  the
• 12:36
  right
• 12:36
  word,
• 12:36
  because
• 12:37
  I'VE
• 12:37
  always
• 12:37
  said
• 12:37
  I
• 12:38
  enjoy
• 12:38
  this
• 12:38
  and
• 12:39
  suddenly
• 12:39
  this
• 12:40
  year
• 12:40
  I
• 12:40
  didn't
• 12:40
  enjoy
• 12:40
  it.
• 12:41
  And
• 12:41
  that
• 12:41
  was
• 12:41
  summer
• 12:42
  2025.
• 12:43
  I
• 12:43
  took
• 12:43
  the
• 12:43
  entire
• 12:44
  six
• 12:45
  week
• 12:45
  school
• 12:45
  summer
• 12:46
  holiday
• 12:46
  off
• 12:46
  of
• 12:46
  work.
• 12:47
  And
• 12:47
  I've
• 12:47
  done
• 12:47
  that
• 12:48
  every
• 12:48
  year
• 12:48
  in
• 12:48
  my
• 12:48
  business.
• 12:49
  And
• 12:49
  that's
• 12:49
  a
• 12:49
  very
• 12:49
  purposeful
• 12:50
  choice
• 12:50
  so
• 12:50
  that
• 12:50
  I
• 12:50
  can
• 12:51
  spend
• 12:51
  time
• 12:51
  with
• 12:51
  my
• 12:51
  kids.
• 12:51
  And
• 12:52
  that's
• 12:52
  how
• 12:52
  I've
• 12:52
  built
• 12:52
  my
• 12:52
  business.
• 12:53
  But
• 12:54
  the
• 12:54
  first
• 12:54
  time
• 12:54
  this
• 12:55
  year,
• 12:55
  I
• 12:55
  didn't
• 12:56
  enjoy
• 12:56
  it.
• 12:56
  Now,
• 12:56
  don't
• 12:57
  get
• 12:57
  me
• 12:57
  wrong,
• 12:57
  I
• 12:57
  absolutely
• 12:58
  enjoyed
• 12:59
  the
• 12:59
  time
• 12:59
  I
• 12:59
  had
• 12:59
  with
• 12:59
  the
• 13:00
  kids.
• 13:00
  I,
• 13:00
  I
• 13:01
  loved
• 13:01
  it.
• 13:01
  I
• 13:01
  loved
• 13:01
  spending
• 13:02
  time
• 13:02
  with
• 13:02
  them.
• 13:02
  What
• 13:02
  I
• 13:03
  didn't
• 13:03
  enjoy
• 13:03
  was
• 13:03
  the
• 13:04
  amount
• 13:04
  of
• 13:04
  pressure,
• 13:05
  work
• 13:05
  and
• 13:05
  build
• 13:06
  up
• 13:06
  that
• 13:07
  came
• 13:07
  in
• 13:07
  September
• 13:08
  because
• 13:08
  of
• 13:09
  it,
• 13:09
  because
• 13:10
  my
• 13:10
  business
• 13:10
  is
• 13:10
  so
• 13:10
  much
• 13:11
  bigger
• 13:11
  now.
• 13:11
  There's
• 13:11
  other
• 13:12
  people
• 13:12
  working
• 13:12
  with
• 13:12
  me,
• 13:13
  there's
• 13:13
  projects,
• 13:13
  there's
• 13:14
  ongoing
• 13:14
  stuff.
• 13:14
  And
• 13:14
  so
• 13:15
  just
• 13:15
  stepping
• 13:15
  out
• 13:15
  of
• 13:16
  business
• 13:16
  for
• 13:16
  six
• 13:17
  weeks
• 13:17
  in
• 13:17
  the
• 13:18
  way
• 13:18
  I'd
• 13:18
  always
• 13:18
  done,
• 13:18
  it
• 13:19
  didn't
• 13:19
  quite
• 13:19
  work
• 13:19
  as
• 13:20
  it
• 13:20
  had
• 13:20
  before.
• 13:20
  And
• 13:21
  therefore,
• 13:21
  when
• 13:21
  I
• 13:21
  came
• 13:22
  back
• 13:22
  to
• 13:22
  my
• 13:22
  desk
• 13:22
  in
• 13:22
  September,
• 13:23
  I
• 13:23
  hit
• 13:23
  massive
• 13:24
  overwhelm
• 13:25
  season.
• 13:25
  And
• 13:26
  so
• 13:26
  I've
• 13:26
  learned
• 13:26
  from
• 13:27
  that
• 13:27
  for
• 13:27
  2026.
• 13:28
  I
• 13:28
  still
• 13:29
  plan
• 13:29
  to
• 13:29
  take
• 13:29
  most
• 13:29
  of
• 13:29
  the
• 13:30
  summer
• 13:30
  off
• 13:30
  in
• 13:30
  2026,
• 13:31
  but
• 13:31
  I've
• 13:31
  learned
• 13:32
  that
• 13:32
  there
• 13:32
  are
• 13:32
  things
• 13:32
  I
• 13:32
  need
• 13:32
  to
• 13:33
  put
• 13:33
  in
• 13:33
  place
• 13:34
  as
• 13:34
  a
• 13:34
  family.
• 13:35
  And
• 13:35
  I
• 13:35
  think
• 13:35
  I
• 13:35
  probably
• 13:36
  will
• 13:36
  choose
• 13:37
  to
• 13:37
  do
• 13:37
  one
• 13:37
  or
• 13:38
  two
• 13:38
  days
• 13:38
  work
• 13:39
  over
• 13:39
  that
• 13:39
  summer
• 13:40
  holiday
• 13:40
  period
• 13:40
  in
• 13:41
  order
• 13:41
  to
• 13:41
  not
• 13:42
  have
• 13:42
  the
• 13:42
  crazy
• 13:42
  September
• 13:43
  that
• 13:43
  I
• 13:44
  had
• 13:44
  in
• 13:44
  2020.
• 13:46
  So
• 13:46
  what
• 13:46
  was
• 13:46
  it
• 13:46
  for
• 13:46
  you?
• 13:47
  What
• 13:47
  things
• 13:47
  didn't
• 13:47
  you
• 13:47
  enjoy
• 13:48
  about
• 13:48
  2025?
• 13:49
  Because
• 13:49
  reflecting
• 13:50
  on
• 13:50
  that
• 13:51
  can
• 13:51
  help
• 13:51
  you
• 13:51
  realize
• 13:52
  where
• 13:52
  you
• 13:52
  want
• 13:52
  to
• 13:52
  make
• 13:52
  changes.
• 13:53
  Maybe
• 13:53
  you
• 13:53
  want
• 13:53
  to
• 13:53
  put
• 13:53
  yourself
• 13:54
  in
• 13:54
  different
• 13:54
  spaces
• 13:55
  in
• 13:55
  2026,
• 13:55
  work
• 13:56
  with
• 13:56
  different
• 13:56
  people,
• 13:57
  outsource
• 13:58
  work
• 13:58
  that
• 13:58
  you
• 13:58
  didn't
• 13:58
  enjoy,
• 13:59
  not
• 14:00
  take
• 14:00
  on
• 14:00
  clients
• 14:00
  that
• 14:01
  have
• 14:01
  red
• 14:01
  flags.
• 14:02
  Write
• 14:02
  this
• 14:03
  stuff
• 14:03
  down
• 14:03
  and
• 14:03
  reflect
• 14:04
  in
• 14:04
  your
• 14:04
  own
• 14:05
  time.
• 14:06
  Okay.
• 14:06
  The
• 14:06
  next
• 14:06
  thing
• 14:07
  is
• 14:07
  very
• 14:07
  wedding
• 14:07
  industry
• 14:07
  specific,
• 14:08
  so
• 14:08
  I'm
• 14:08
  not
• 14:08
  going
• 14:09
  to
• 14:09
  share
• 14:09
  my
• 14:09
  thoughts
• 14:10
  with
• 14:10
  you,
• 14:10
  but
• 14:10
  I
• 14:10
  do
• 14:10
  want
• 14:11
  you
• 14:11
  to
• 14:11
  write
• 14:11
  it
• 14:11
  down
• 14:11
  for
• 14:12
  yourself.
• 14:12
  When
• 14:12
  you
• 14:13
  look
• 14:13
  back
• 14:13
  at
• 14:13
  all
• 14:13
  the
• 14:13
  inquiries
• 14:14
  and
• 14:14
  most
• 14:14
  importantly
• 14:15
  sales
• 14:15
  that
• 14:16
  you
• 14:17
  2025,
• 14:18
  where
• 14:18
  were
• 14:18
  the
• 14:19
  three
• 14:19
  biggest
• 14:19
  sources
• 14:20
  of
• 14:20
  them?
• 14:20
  Often
• 14:21
  we
• 14:21
  try
• 14:21
  and
• 14:21
  reinvent
• 14:21
  the
• 14:22
  wheel,
• 14:22
  but
• 14:22
  when
• 14:22
  we
• 14:22
  look
• 14:22
  at
• 14:23
  what
• 14:23
  worked
• 14:23
  last
• 14:23
  year,
• 14:24
  actually
• 14:24
  it's
• 14:24
  a
• 14:25
  sign
• 14:25
  we
• 14:25
  can
• 14:25
  double
• 14:25
  down
• 14:25
  and
• 14:26
  do
• 14:26
  more
• 14:26
  of
• 14:26
  it
• 14:26
  this
• 14:27
  year.
• 14:27
  So
• 14:27
  where
• 14:28
  did
• 14:28
  your
• 14:28
  inquiries
• 14:29
  that
• 14:29
  turned
• 14:29
  into
• 14:30
  bookings
• 14:30
  and
• 14:31
  that's
• 14:31
  important
• 14:31
  come
• 14:31
  from
• 14:32
  in
• 14:32
  2025?
• 14:33
  Were
• 14:34
  they
• 14:34
  from
• 14:34
  Google?
• 14:34
  Were
• 14:34
  they
• 14:35
  from
• 14:35
  social
• 14:35
  media?
• 14:35
  Was
• 14:36
  they
• 14:36
  from
• 14:36
  word
• 14:36
  of
• 14:36
  mouth?
• 14:37
  Were
• 14:37
  they
• 14:37
  from
• 14:37
  venue
• 14:38
  recommendations,
• 14:38
  planner
• 14:39
  recommendations,
• 14:40
  wedding
• 14:40
  fairs?
• 14:41
  There
• 14:41
  is
• 14:41
  no
• 14:41
  right
• 14:41
  or
• 14:42
  wrong.
• 14:42
  Maybe
• 14:42
  it
• 14:42
  was
• 14:42
  directories
• 14:43
  for
• 14:43
  you
• 14:43
  Write
• 14:44
  them
• 14:44
  down,
• 14:44
  go
• 14:45
  back
• 14:45
  through
• 14:45
  your
• 14:45
  stats
• 14:46
  and
• 14:46
  if
• 14:46
  you
• 14:46
  don't
• 14:46
  know
• 14:46
  the
• 14:46
  answer
• 14:47
  to
• 14:47
  this
• 14:47
  question,
• 14:48
  you
• 14:48
  need
• 14:48
  to
• 14:48
  get
• 14:48
  that
• 14:49
  goals
• 14:49
  list
• 14:49
  for
• 14:49
  2026
• 14:50
  to
• 14:50
  understand
• 14:51
  it
• 14:51
  better.
• 14:51
  But
• 14:52
  write
• 14:52
  down
• 14:52
  what
• 14:52
  were
• 14:52
  your
• 14:53
  three
• 14:53
  biggest
• 14:53
  referring
• 14:54
  sources
• 14:55
  in
• 14:55
  2025
• 14:57
  that
• 14:57
  bought
• 14:58
  you
• 14:58
  the
• 14:58
  best
• 14:58
  quality
• 14:58
  weddings
• 14:59
  that
• 14:59
  converted
• 15:00
  really
• 15:00
  well
• 15:01
  that
• 15:01
  you
• 15:01
  can
• 15:01
  double
• 15:02
  down
• 15:02
  on
• 15:02
  in
• 15:02
  2026.
• 15:03
  I
• 15:04
  then
• 15:04
  want
• 15:04
  you
• 15:04
  to
• 15:04
  think
• 15:04
  about
• 15:04
  the
• 15:05
  three
• 15:05
  favorite
• 15:06
  weddings
• 15:07
  that
• 15:07
  you
• 15:07
  worked
• 15:08
  on
• 15:08
  in
• 15:08
  2025.
• 15:10
  What
• 15:10
  were
• 15:10
  the
• 15:10
  three
• 15:10
  weddings
• 15:11
  that
• 15:11
  you
• 15:11
  went,
• 15:11
  wow,
• 15:12
  that
• 15:12
  was
• 15:12
  a
• 15:12
  perfect
• 15:13
  wedding.
• 15:13
  Maybe
• 15:14
  it
• 15:14
  was
• 15:14
  the
• 15:14
  venue,
• 15:15
  maybe
• 15:15
  it
• 15:15
  was
• 15:15
  the
• 15:16
  way
• 15:16
  that
• 15:16
  everything
• 15:17
  worked
• 15:17
  from
• 15:17
  your
• 15:18
  end.
• 15:18
  It
• 15:18
  just
• 15:18
  worked
• 15:18
  beautifully
• 15:19
  and
• 15:19
  you
• 15:19
  got
• 15:19
  a
• 15:19
  lovely.
• 15:21
  Maybe
• 15:21
  it
• 15:21
  was
• 15:21
  the
• 15:21
  couple
• 15:22
  that
• 15:22
  you
• 15:22
  worked
• 15:22
  with.
• 15:22
  I
• 15:23
  want
• 15:23
  you
• 15:23
  to
• 15:23
  write
• 15:23
  down
• 15:23
  the
• 15:24
  three
• 15:24
  weddings
• 15:24
  that
• 15:24
  you
• 15:25
  enjoyed
• 15:25
  the
• 15:25
  most
• 15:26
  last
• 15:26
  year
• 15:26
  and
• 15:26
  then
• 15:27
  make
• 15:27
  some
• 15:27
  notes
• 15:27
  about
• 15:28
  why
• 15:28
  that
• 15:28
  was.
• 15:29
  Because
• 15:29
  again,
• 15:29
  we
• 15:29
  can
• 15:29
  learn
• 15:30
  from
• 15:30
  that
• 15:30
  reflection.
• 15:31
  Maybe
• 15:31
  it's
• 15:31
  we've
• 15:32
  realized
• 15:32
  that
• 15:32
  there's
• 15:32
  a
• 15:32
  certain
• 15:33
  type
• 15:33
  of
• 15:33
  couple
• 15:33
  that
• 15:33
  we
• 15:34
  vibe
• 15:34
  with
• 15:34
  and
• 15:34
  love
• 15:35
  working
• 15:35
  with
• 15:35
  and
• 15:36
  we
• 15:36
  want
• 15:36
  to
• 15:36
  try
• 15:36
  and
• 15:36
  attract
• 15:36
  more
• 15:37
  of
• 15:37
  them.
• 15:37
  Maybe
• 15:37
  it's
• 15:38
  because
• 15:38
  a
• 15:38
  particular
• 15:39
  venue
• 15:39
  is
• 15:39
  really
• 15:39
  easy
• 15:40
  to
• 15:40
  work
• 15:40
  with
• 15:41
  and
• 15:41
  therefore
• 15:41
  we
• 15:41
  want
• 15:42
  to
• 15:42
  try
• 15:42
  and
• 15:42
  book
• 15:42
  more
• 15:42
  weddings
• 15:43
  at
• 15:43
  that
• 15:43
  venue
• 15:43
  in
• 15:44
  2026.
• 15:45
  If
• 15:45
  you
• 15:45
  can
• 15:45
  look
• 15:46
  at
• 15:46
  what
• 15:46
  you
• 15:46
  enjoyed
• 15:46
  and
• 15:47
  what
• 15:47
  worked
• 15:47
  and
• 15:48
  double
• 15:48
  down
• 15:48
  on
• 15:48
  it,
• 15:48
  it
• 15:49
  your
• 15:49
  business
• 15:49
  is
• 15:49
  going
• 15:50
  to
• 15:50
  be
• 15:50
  more
• 15:50
  enjoyable
• 15:50
  in
• 15:51
  2020.
• 15:52
  The
• 15:52
  final
• 15:52
  thing
• 15:52
  I
• 15:52
  want
• 15:53
  you
• 15:53
  to
• 15:53
  do
• 15:53
  as
• 15:53
  we
• 15:53
  reflect
• 15:54
  on
• 15:54
  2025
• 15:55
  and
• 15:55
  I've
• 15:55
  purposely
• 15:56
  left
• 15:56
  out
• 15:56
  numbers
• 15:57
  because
• 15:57
  you
• 15:57
  should
• 15:57
  be
• 15:57
  doing
• 15:58
  the
• 15:58
  numbers
• 15:58
  anyway.
• 15:58
  You
• 15:59
  may
• 15:59
  do
• 15:59
  them
• 15:59
  as
• 15:59
  a
• 15:59
  financial
• 16:00
  year,
• 16:00
  but
• 16:00
  that's
• 16:01
  not
• 16:01
  what
• 16:01
  this
• 16:01
  is
• 16:01
  about.
• 16:01
  This
• 16:01
  is
• 16:02
  about
• 16:02
  reflection
• 16:02
  and
• 16:03
  self
• 16:04
  kind
• 16:04
  of
• 16:05
  thinking
• 16:05
  about
• 16:05
  what
• 16:05
  we
• 16:06
  want
• 16:06
  to
• 16:06
  do
• 16:06
  next
• 16:06
  year.
• 16:07
  And
• 16:07
  so
• 16:07
  the
• 16:07
  final
• 16:08
  thing
• 16:08
  I
• 16:08
  want
• 16:08
  you
• 16:08
  to
• 16:08
  do
• 16:09
  is
• 16:09
  to
• 16:09
  think
• 16:09
  really
• 16:09
  carefully
• 16:10
  about
• 16:11
  three
• 16:11
  people
• 16:12
  in
• 16:13
  the
• 16:13
  industry
• 16:13
  that
• 16:13
  you're
• 16:14
  thankful
• 16:14
  for
• 16:15
  in
• 16:15
  2025.
• 16:16
  Three
• 16:16
  people
• 16:16
  that
• 16:17
  made
• 16:17
  a
• 16:17
  difference
• 16:17
  to
• 16:18
  your
• 16:18
  business.
• 16:18
  Maybe
• 16:19
  it
• 16:19
  was
• 16:19
  people
• 16:19
  you
• 16:19
  learned
• 16:19
  from
• 16:20
  pod.
• 16:20
  You
• 16:20
  listen
• 16:21
  to
• 16:21
  people
• 16:21
  you
• 16:22
  heard
• 16:22
  speak
• 16:22
  on
• 16:22
  stage.
• 16:23
  Maybe
• 16:23
  it
• 16:24
  was
• 16:24
  a
• 16:24
  planner
• 16:24
  that
• 16:25
  referred
• 16:25
  you
• 16:25
  some
• 16:25
  great
• 16:25
  work.
• 16:26
  Maybe
• 16:26
  it
• 16:26
  was
• 16:26
  a
• 16:27
  friend
• 16:27
  who
• 16:27
  got
• 16:27
  you
• 16:28
  through
• 16:28
  some
• 16:28
  really
• 16:28
  difficult
• 16:29
  times
• 16:29
  in
• 16:29
  the
• 16:29
  industry.
• 16:30
  I'm
• 16:30
  sure
• 16:30
  you've
• 16:30
  all
• 16:31
  got
• 16:31
  people
• 16:31
  that
• 16:31
  have
• 16:32
  made
• 16:32
  a
• 16:32
  difference
• 16:32
  to
• 16:33
  you
• 16:33
  in
• 16:34
  2025.
• 16:34
  And
• 16:35
  I
• 16:35
  want
• 16:35
  you
• 16:35
  to
• 16:35
  take
• 16:35
  a
• 16:36
  moment
• 16:36
  because
• 16:36
  we
• 16:37
  don't
• 16:37
  do
• 16:37
  this
• 16:37
  enough
• 16:37
  to
• 16:38
  write
• 16:38
  them
• 16:38
  down,
• 16:39
  write
• 16:39
  their
• 16:39
  names
• 16:39
  down
• 16:40
  and
• 16:40
  then
• 16:40
  send
• 16:40
  them
• 16:41
  a
• 16:41
  very
• 16:41
  quick
• 16:42
  message,
• 16:42
  a
• 16:42
  voice
• 16:43
  note,
• 16:43
  an
• 16:43
  email,
• 16:44
  a
• 16:44
  little
• 16:44
  a
• 16:45
  DM
• 16:45
  and
• 16:45
  just
• 16:45
  say
• 16:46
  I
• 16:46
  just
• 16:46
  want
• 16:46
  to
• 16:46
  thank
• 16:47
  you
• 16:47
  for
• 16:47
  the
• 16:47
  impact
• 16:48
  you
• 16:48
  had
• 16:48
  on
• 16:48
  me
• 16:48
  and
• 16:48
  my
• 16:49
  business
• 16:49
  in
• 16:49
  2025
• 16:50
  because
• 16:50
  of
• 16:51
  X,
• 16:51
  Y,
• 16:51
  Z
• 16:51
  that
• 16:52
  so
• 16:52
  much
• 16:53
  to
• 16:53
  that
• 16:53
  person
• 16:53
  who
• 16:53
  probably
• 16:54
  doesn't
• 16:54
  even
• 16:54
  know
• 16:54
  that
• 16:54
  they
• 16:54
  made
• 16:55
  an
• 16:55
  impact
• 16:55
  on
• 16:55
  you
• 16:55
  and
• 16:55
  your
• 16:56
  business.
• 16:56
  And
• 16:57
  it's
• 16:57
  also
• 16:57
  going
• 16:57
  to
• 16:57
  make
• 16:57
  you
• 16:58
  feel
• 16:58
  good
• 16:58
  for
• 16:58
  saying
• 16:59
  thank
• 16:59
  you.
• 16:59
  I
• 16:59
  don't
• 17:00
  think
• 17:00
  we
• 17:00
  say
• 17:00
  thank
• 17:00
  you
• 17:00
  enough.
• 17:01
  So
• 17:01
  if
• 17:01
  there's
• 17:01
  someone
• 17:02
  you
• 17:02
  want
• 17:02
  to
• 17:02
  say
• 17:02
  thank
• 17:03
  you
• 17:03
  to
• 17:03
  right
• 17:03
  now,
• 17:04
  take
• 17:04
  30
• 17:05
  seconds
• 17:05
  out
• 17:05
  of
• 17:06
  your
• 17:06
  day,
• 17:06
  write
• 17:07
  down
• 17:07
  the
• 17:07
  three
• 17:07
  people
• 17:07
  that
• 17:08
  had
• 17:08
  a
• 17:08
  real
• 17:08
  positive
• 17:09
  impact
• 17:09
  on
• 17:09
  you
• 17:10
  in
• 17:10
  your
• 17:10
  wedding
• 17:11
  business
• 17:11
  in
• 17:11
  2025
• 17:12
  and
• 17:13
  send
• 17:13
  them
• 17:13
  a
• 17:13
  quick
• 17:13
  message
• 17:14
  to
• 17:14
  say
• 17:14
  thank
• 17:15
  you.
• 17:15
  There
• 17:15
  are
• 17:15
  so
• 17:15
  many
• 17:16
  people
• 17:16
  I
• 17:16
  could
• 17:16
  name
• 17:17
  in
• 17:17
  this
• 17:17
  section
• 17:17
  for
• 17:17
  myself,
• 17:18
  people
• 17:18
  I've
• 17:19
  worked
• 17:19
  alongside
• 17:20
  this
• 17:20
  year,
• 17:20
  people
• 17:21
  I've
• 17:21
  worked
• 17:21
  with
• 17:21
  this
• 17:21
  year.
• 17:22
  There
• 17:22
  are
• 17:22
  so
• 17:22
  many
• 17:23
  and
• 17:23
  I
• 17:23
  can't
• 17:23
  name
• 17:23
  them
• 17:24
  for
• 17:24
  fear
• 17:24
  of
• 17:25
  offending
• 17:25
  or
• 17:25
  missing
• 17:26
  someone
• 17:26
  else.
• 17:26
  But
• 17:27
  I
• 17:27
  am
• 17:27
  hugely
• 17:27
  thankful
• 17:28
  to
• 17:28
  my
• 17:28
  team
• 17:28
  who
• 17:29
  work
• 17:29
  alongside
• 17:30
  me
• 17:30
  day
• 17:30
  in,
• 17:31
  day
• 17:31
  out
• 17:31
  throughout
• 17:32
  the
• 17:32
  year
• 17:32
  to
• 17:32
  make
• 17:32
  stuff
• 17:33
  happen.
• 17:33
  And
• 17:34
  I'm
• 17:34
  particularly
• 17:34
  thankful
• 17:35
  this
• 17:35
  year
• 17:35
  to
• 17:35
  Simona
• 17:36
  as
• 17:36
  well.
• 17:36
  I
• 17:36
  know
• 17:36
  I've
• 17:37
  spoken
• 17:37
  about
• 17:37
  her
• 17:37
  a
• 17:37
  lot
• 17:38
  in
• 17:38
  this
• 17:38
  year
• 17:39
  in
• 17:39
  business
• 17:39
  and
• 17:39
  on
• 17:40
  the
• 17:40
  podcast,
• 17:40
  but
• 17:40
  it's
• 17:40
  because
• 17:41
  her
• 17:42
  impact
• 17:42
  on
• 17:43
  my
• 17:43
  business
• 17:44
  has
• 17:44
  made
• 17:44
  the
• 17:44
  biggest
• 17:44
  difference
• 17:45
  to
• 17:45
  me
• 17:45
  and
• 17:45
  my
• 17:46
  family
• 17:46
  in
• 17:46
  terms
• 17:46
  of
• 17:47
  my
• 17:47
  own
• 17:47
  personal
• 17:48
  social
• 17:48
  media
• 17:48
  use
• 17:49
  by
• 17:49
  outsourcing
• 17:51
  that
• 17:51
  part
• 17:51
  of
• 17:51
  my
• 17:51
  business.
• 17:52
  I
• 17:52
  have
• 17:53
  spent
• 17:53
  so
• 17:54
  much
• 17:54
  less
• 17:54
  time
• 17:54
  on
• 17:55
  social
• 17:55
  media
• 17:56
  in
• 17:56
  2025
• 17:57
  and
• 17:57
  yet
• 17:57
  I've
• 17:58
  been
• 17:58
  the
• 17:58
  most
• 17:58
  visible
• 17:58
  I've
• 17:59
  ever
• 17:59
  been.
• 17:59
  And
• 17:59
  so
• 17:59
  I'm
• 18:00
  really
• 18:00
  thankful
• 18:00
  to
• 18:01
  her
• 18:01
  for
• 18:01
  the
• 18:01
  work
• 18:01
  that
• 18:02
  she's
• 18:02
  done
• 18:02
  this
• 18:03
  year
• 18:03
  to
• 18:03
  allow
• 18:03
  me
• 18:04
  to
• 18:04
  have
• 18:04
  that
• 18:04
  time
• 18:04
  back
• 18:05
  with
• 18:05
  my
• 18:05
  family
• 18:06
  without
• 18:06
  losing
• 18:07
  any
• 18:07
  business.
• 18:08
  That's
• 18:08
  2025.
• 18:09
  2025
• 18:10
  is
• 18:10
  a
• 18:10
  wrap.
• 18:10
  Let's
• 18:11
  look
• 18:11
  forward
• 18:11
  then
• 18:12
  to
• 18:12
  2026.
• 18:13
  We
• 18:14
  stand
• 18:14
  on
• 18:15
  the
• 18:15
  precipice
• 18:15
  of
• 18:15
  a
• 18:16
  brand
• 18:16
  new
• 18:16
  year
• 18:16
  year.
• 18:17
  It's
• 18:17
  unwritten.
• 18:18
  There
• 18:18
  are
• 18:18
  so
• 18:18
  many
• 18:18
  things
• 18:19
  you
• 18:19
  can
• 18:19
  do
• 18:19
  with
• 18:19
  it
• 18:19
  and
• 18:20
  that
• 18:20
  choice
• 18:20
  is
• 18:20
  up
• 18:20
  to
• 18:21
  you.
• 18:21
  That's
• 18:21
  why
• 18:21
  you're
• 18:21
  self
• 18:22
  employed
• 18:22
  for
• 18:22
  many
• 18:22
  of
• 18:23
  you.
• 18:23
  But
• 18:23
  even
• 18:23
  if
• 18:23
  you're
• 18:24
  not
• 18:24
  self
• 18:24
  employed,
• 18:24
  you
• 18:25
  still
• 18:25
  have
• 18:25
  the
• 18:25
  freedom
• 18:26
  and
• 18:26
  flexibility
• 18:26
  to
• 18:27
  make
• 18:27
  change
• 18:28
  this
• 18:28
  year
• 18:28
  if
• 18:28
  you
• 18:29
  choose
• 18:29
  to.
• 18:29
  So
• 18:29
  the
• 18:30
  first
• 18:30
  thing
• 18:30
  I
• 18:30
  want
• 18:30
  you
• 18:30
  to
• 18:31
  do
• 18:31
  is
• 18:31
  to
• 18:31
  reflect
• 18:32
  on
• 18:33
  what
• 18:33
  three
• 18:33
  things
• 18:34
  are
• 18:34
  most
• 18:34
  important
• 18:35
  to
• 18:35
  you
• 18:35
  this
• 18:35
  year.
• 18:36
  What
• 18:36
  is
• 18:36
  it
• 18:37
  that's
• 18:37
  going
• 18:37
  to
• 18:37
  define
• 18:37
  the
• 18:38
  year?
• 18:38
  And
• 18:38
  these
• 18:38
  can
• 18:39
  be
• 18:39
  personal
• 18:39
  things,
• 18:39
  these
• 18:40
  can
• 18:40
  be
• 18:40
  business
• 18:40
  things.
• 18:41
  These
• 18:41
  can
• 18:42
  be.
• 18:42
  These
• 18:42
  are
• 18:42
  deep
• 18:42
  rooted.
• 18:43
  This
• 18:43
  is
• 18:43
  not.
• 18:43
  I
• 18:44
  want
• 18:44
  to
• 18:44
  post
• 18:44
  on
• 18:44
  TikTok
• 18:45
  more.
• 18:45
  That's
• 18:45
  not
• 18:45
  what
• 18:45
  I'm
• 18:46
  looking
• 18:46
  for.
• 18:47
  It's.
• 18:47
  It's
• 18:47
  deeper
• 18:48
  than
• 18:48
  that.
• 18:48
  Look
• 18:48
  at
• 18:48
  those
• 18:49
  things
• 18:49
  from
• 18:49
  last
• 18:50
  year
• 18:50
  that
• 18:50
  you
• 18:50
  didn't
• 18:51
  like
• 18:52
  and
• 18:52
  how
• 18:52
  can
• 18:52
  we
• 18:52
  change
• 18:53
  that
• 18:53
  and
• 18:53
  bring
• 18:53
  it
• 18:54
  into
• 18:54
  2026?
• 18:55
  For
• 18:56
  me,
• 18:56
  this
• 18:56
  then
• 18:57
  helps
• 18:57
  you
• 18:57
  Come
• 18:57
  up
• 18:58
  with
• 18:58
  a
• 18:59
  word
• 18:59
  of
• 18:59
  the
• 18:59
  year.
• 19:00
  What
• 19:00
  is
• 19:00
  the
• 19:00
  word
• 19:01
  of
• 19:01
  the
• 19:01
  year?
• 19:01
  Now
• 19:01
  this
• 19:01
  time
• 19:02
  last
• 19:02
  year,
• 19:02
  I
• 19:02
  can't
• 19:02
  remember
• 19:03
  my
• 19:03
  exact
• 19:03
  word,
• 19:03
  but
• 19:03
  it
• 19:03
  was
• 19:04
  something
• 19:04
  like
• 19:04
  float,
• 19:05
  something
• 19:05
  like
• 19:06
  that.
• 19:06
  Because
• 19:06
  I'd
• 19:07
  worked
• 19:07
  so
• 19:07
  hard
• 19:07
  the
• 19:08
  year
• 19:08
  before
• 19:08
  to
• 19:09
  get
• 19:09
  to
• 19:09
  speak
• 19:09
  in
• 19:10
  Vegas
• 19:10
  to
• 19:10
  write
• 19:10
  my
• 19:11
  book
• 19:11
  and
• 19:11
  do
• 19:11
  these
• 19:11
  big
• 19:12
  achievements
• 19:12
  that
• 19:13
  I
• 19:13
  kind
• 19:13
  of
• 19:13
  just
• 19:13
  wanted
• 19:14
  to
• 19:14
  float
• 19:14
  through
• 19:15
  2025
• 19:15
  and
• 19:16
  enjoy
• 19:16
  all
• 19:16
  of
• 19:16
  the
• 19:16
  things
• 19:17
  I'd
• 19:17
  achieved.
• 19:17
  And
• 19:18
  Im
• 19:18
  many
• 19:18
  ways
• 19:19
  I
• 19:19
  did
• 19:19
  do
• 19:19
  that.
• 19:19
  Yes,
• 19:20
  I've
• 19:20
  gone
• 19:20
  crazy
• 19:21
  and
• 19:21
  decided
• 19:21
  to
• 19:21
  launch
• 19:22
  a
• 19:22
  new
• 19:22
  event
• 19:22
  which
• 19:22
  technically
• 19:23
  is
• 19:23
  now
• 19:23
  in
• 19:23
  this
• 19:24
  year,
• 19:24
  so
• 19:24
  doesn't
• 19:25
  count.
• 19:25
  But
• 19:25
  I
• 19:25
  did
• 19:26
  do
• 19:26
  those
• 19:26
  things.
• 19:26
  And
• 19:26
  so
• 19:27
  although
• 19:27
  a
• 19:28
  word
• 19:28
  is
• 19:28
  just
• 19:28
  a
• 19:28
  word,
• 19:29
  sometimes
• 19:29
  it
• 19:29
  does
• 19:29
  help
• 19:30
  us
• 19:30
  frame
• 19:31
  what
• 19:31
  we
• 19:31
  want
• 19:31
  to
• 19:31
  do
• 19:31
  with
• 19:31
  the
• 19:32
  year.
• 19:32
  So
• 19:32
  once
• 19:32
  you've
• 19:32
  worked
• 19:33
  out
• 19:33
  the
• 19:33
  three
• 19:33
  things
• 19:34
  that
• 19:34
  are
• 19:34
  important
• 19:34
  to
• 19:34
  you
• 19:34
  this
• 19:35
  year,
• 19:35
  use
• 19:35
  that
• 19:36
  to
• 19:36
  come
• 19:36
  up
• 19:36
  with
• 19:36
  your
• 19:37
  word
• 19:37
  of
• 19:37
  the
• 19:37
  year.
• 19:37
  Now
• 19:38
  my
• 19:38
  word
• 19:38
  of
• 19:38
  2026
• 19:39
  comes
• 19:40
  back
• 19:40
  to
• 19:40
  what
• 19:40
  I
• 19:40
  talked
• 19:40
  about
• 19:41
  earlier
• 19:41
  and
• 19:42
  it's
• 19:42
  going
• 19:42
  to
• 19:42
  be
• 19:43
  value,
• 19:43
  value.
• 19:44
  I
• 19:45
  need
• 19:45
  to
• 19:45
  value
• 19:46
  myself
• 19:46
  more
• 19:47
  in
• 19:47
  2026
• 19:48
  to
• 19:48
  enable
• 19:49
  other
• 19:50
  me
• 19:50
  more
• 19:51
  in
• 19:51
  2026.
• 19:53
  Self
• 19:54
  value
• 19:54
  is
• 19:55
  important.
• 19:56
  Not
• 19:56
  in
• 19:56
  a
• 19:56
  way
• 19:57
  that
• 19:57
  we
• 19:57
  need
• 19:57
  to
• 19:57
  become
• 19:57
  egotistical.
• 19:58
  More
• 19:59
  on
• 19:59
  that
• 19:59
  later.
• 19:59
  But
• 20:00
  I
• 20:00
  want
• 20:00
  to
• 20:00
  value
• 20:01
  myself
• 20:01
  more
• 20:01
  in
• 20:02
  2026.
• 20:02
  I
• 20:02
  want
• 20:03
  to
• 20:03
  value
• 20:03
  my
• 20:03
  time
• 20:03
  more.
• 20:04
  I
• 20:04
  want
• 20:04
  to
• 20:04
  value
• 20:04
  my
• 20:05
  clients
• 20:05
  time
• 20:05
  more.
• 20:05
  I
• 20:06
  want
• 20:06
  to
• 20:06
  value
• 20:06
  my
• 20:06
  family's
• 20:07
  time
• 20:07
  more.
• 20:08
  Because
• 20:08
  none
• 20:08
  of
• 20:08
  us
• 20:09
  know
• 20:09
  how
• 20:09
  much
• 20:09
  of
• 20:09
  it
• 20:10
  we've
• 20:10
  got.
• 20:10
  So
• 20:11
  that's
• 20:11
  the
• 20:11
  first
• 20:11
  thing
• 20:11
  I
• 20:12
  want
• 20:12
  to
• 20:12
  do.
• 20:12
  And
• 20:12
  I'd
• 20:12
  love
• 20:13
  you
• 20:13
  to
• 20:13
  share
• 20:13
  some
• 20:13
  of
• 20:13
  these
• 20:13
  if
• 20:13
  you've
• 20:14
  come
• 20:14
  up
• 20:14
  with
• 20:14
  a
• 20:14
  word
• 20:14
  of
• 20:15
  the
• 20:15
  year,
• 20:15
  share
• 20:15
  it,
• 20:16
  tag
• 20:16
  me
• 20:16
  on
• 20:16
  social
• 20:17
  media,
• 20:17
  send
• 20:17
  me
• 20:18
  a
• 20:18
  dm.
• 20:18
  I'd
• 20:18
  love
• 20:19
  to
• 20:19
  hear
• 20:19
  year
• 20:19
  what's
• 20:20
  going
• 20:20
  on
• 20:20
  for
• 20:20
  you
• 20:20
  and
• 20:21
  your
• 20:21
  word
• 20:21
  will
• 20:21
  be
• 20:21
  different
• 20:22
  depending
• 20:22
  on
• 20:22
  the
• 20:23
  season
• 20:23
  of
• 20:23
  life
• 20:23
  you
• 20:23
  are
• 20:24
  in.
• 20:24
  Maybe
• 20:25
  for
• 20:25
  you
• 20:25
  it's
• 20:25
  rest.
• 20:26
  Maybe
• 20:26
  for
• 20:26
  you
• 20:26
  it's
• 20:27
  growth.
• 20:27
  Maybe
• 20:28
  for
• 20:28
  you
• 20:28
  it's
• 20:28
  explosion.
• 20:29
  There
• 20:30
  is
• 20:30
  no
• 20:30
  right
• 20:30
  or
• 20:30
  wrong
• 20:31
  to
• 20:31
  this.
• 20:31
  It's
• 20:31
  where
• 20:31
  your
• 20:32
  headspace
• 20:32
  is
• 20:33
  as
• 20:33
  you
• 20:33
  set
• 20:34
  out
• 20:34
  what
• 20:34
  you
• 20:34
  want
• 20:34
  this
• 20:35
  year
• 20:35
  to
• 20:35
  look
• 20:35
  like.
• 20:36
  Okay,
• 20:37
  the
• 20:37
  next
• 20:37
  thing
• 20:37
  I
• 20:37
  want
• 20:38
  you
• 20:38
  to
• 20:38
  do,
• 20:38
  and
• 20:38
  I
• 20:38
  told
• 20:39
  you
• 20:39
  we're
• 20:39
  going
• 20:39
  quite
• 20:39
  deep
• 20:40
  today,
• 20:40
  but
• 20:40
  I
• 20:40
  think
• 20:41
  this
• 20:41
  stuff's
• 20:41
  important.
• 20:41
  This
• 20:42
  foundational
• 20:42
  work
• 20:43
  will
• 20:43
  set
• 20:43
  our
• 20:43
  intentions
• 20:44
  for
• 20:44
  the
• 20:44
  year.
• 20:45
  And
• 20:45
  like
• 20:45
  I
• 20:45
  said,
• 20:45
  although
• 20:46
  we
• 20:46
  can't
• 20:46
  control
• 20:46
  these
• 20:47
  year,
• 20:47
  we
• 20:47
  don't
• 20:47
  know
• 20:47
  what's
• 20:48
  going
• 20:48
  to
• 20:48
  happen.
• 20:48
  We
• 20:48
  could
• 20:48
  get
• 20:49
  sick
• 20:49
  tomorrow,
• 20:50
  our
• 20:50
  business,
• 20:50
  we
• 20:51
  could
• 20:51
  decide
• 20:51
  to
• 20:51
  shut
• 20:51
  it
• 20:51
  in
• 20:52
  a
• 20:52
  month's
• 20:52
  time.
• 20:52
  Like
• 20:52
  there
• 20:52
  are
• 20:53
  so
• 20:53
  many
• 20:53
  things
• 20:53
  that
• 20:53
  could
• 20:54
  happen
• 20:54
  but
• 20:55
  we
• 20:55
  can
• 20:55
  control
• 20:55
  the
• 20:55
  controllables
• 20:56
  and
• 20:56
  by
• 20:57
  Setting
• 20:57
  the
• 20:57
  foundations.
• 20:58
  We're
• 20:58
  setting
• 20:58
  ourselves
• 20:59
  up
• 20:59
  to
• 20:59
  be
• 20:59
  able
• 21:00
  to
• 21:00
  do
• 21:00
  that.
• 21:00
  So
• 21:01
  the
• 21:01
  next
• 21:01
  thing
• 21:01
  I
• 21:01
  want
• 21:01
  you
• 21:01
  to
• 21:02
  do
• 21:02
  is
• 21:02
  write
• 21:02
  three
• 21:03
  promises
• 21:04
  that
• 21:04
  you
• 21:04
  want
• 21:04
  to
• 21:05
  make
• 21:05
  to
• 21:05
  yourself
• 21:06
  in
• 21:06
  2026.
• 21:07
  Because
• 21:08
  if
• 21:08
  you
• 21:08
  make
• 21:08
  those
• 21:08
  promises
• 21:09
  to
• 21:09
  yourself,
• 21:10
  you're
• 21:10
  more
• 21:10
  likely
• 21:10
  to
• 21:11
  keep
• 21:11
  them.
• 21:11
  Now,
• 21:11
  I
• 21:12
  took
• 21:12
  a
• 21:12
  little
• 21:12
  bit
• 21:12
  of
• 21:12
  time
• 21:12
  thinking
• 21:13
  about
• 21:13
  this,
• 21:13
  and
• 21:13
  again,
• 21:14
  there's
• 21:14
  probably
• 21:14
  loads
• 21:14
  I
• 21:15
  could
• 21:15
  say,
• 21:15
  and
• 21:15
  some
• 21:15
  of
• 21:15
  it
• 21:16
  is
• 21:16
  going
• 21:16
  to
• 21:16
  hark
• 21:17
  back
• 21:17
  to
• 21:17
  what
• 21:17
  I've
• 21:17
  already
• 21:17
  said.
• 21:18
  Kind
• 21:19
  of
• 21:19
  the
• 21:19
  point
• 21:19
  of
• 21:19
  these
• 21:19
  exercises
• 21:20
  is
• 21:20
  learning
• 21:21
  from
• 21:21
  what
• 21:21
  you've
• 21:21
  said
• 21:21
  in
• 21:21
  the
• 21:22
  earlier
• 21:22
  part
• 21:22
  and
• 21:22
  then
• 21:22
  implementing
• 21:23
  it
• 21:23
  in
• 21:23
  2026.
• 21:24
  So
• 21:25
  here
• 21:25
  are
• 21:25
  the
• 21:25
  three
• 21:25
  promises
• 21:26
  I'm
• 21:26
  making
• 21:26
  to
• 21:27
  Becca
• 21:27
  Pouny
• 21:27
  in
• 21:28
  2026.
• 21:28
  The
• 21:29
  first
• 21:29
  one
• 21:29
  is
• 21:30
  to
• 21:30
  maintain
• 21:30
  humility.
• 21:31
  I
• 21:32
  was
• 21:32
  having
• 21:32
  a
• 21:32
  conversation
• 21:33
  a
• 21:34
  couple
• 21:34
  of
• 21:34
  weeks
• 21:34
  ago,
• 21:34
  actually,
• 21:34
  at
• 21:34
  the
• 21:35
  Christmas
• 21:35
  party
• 21:35
  I
• 21:35
  went
• 21:35
  to
• 21:36
  for
• 21:36
  wedding
• 21:36
  supplies,
• 21:36
  which
• 21:37
  was
• 21:37
  so
• 21:37
  much
• 21:37
  fun.
• 21:38
  If
• 21:38
  you
• 21:38
  can
• 21:38
  get
• 21:38
  to
• 21:38
  a
• 21:38
  Christmas
• 21:39
  party
• 21:39
  next
• 21:39
  year
• 21:39
  or
• 21:40
  get
• 21:40
  to
• 21:40
  the
• 21:40
  one
• 21:40
  where
• 21:40
  I'm
• 21:41
  going
• 21:41
  to
• 21:41
  be,
• 21:41
  it's
• 21:42
  so
• 21:42
  worthwhile.
• 21:42
  But
• 21:43
  I
• 21:43
  was
• 21:43
  having
• 21:43
  a
• 21:43
  conversation
• 21:44
  with
• 21:44
  two
• 21:45
  people
• 21:45
  I've
• 21:45
  worked
• 21:46
  with
• 21:46
  in
• 21:46
  my
• 21:46
  business
• 21:47
  business
• 21:47
  forever.
• 21:48
  Like,
• 21:48
  they've
• 21:48
  been
• 21:48
  around
• 21:49
  for
• 21:49
  almost
• 21:49
  the
• 21:49
  entire
• 21:50
  eight
• 21:50
  to
• 21:51
  ten
• 21:51
  years
• 21:51
  I've
• 21:52
  been
• 21:52
  doing
• 21:52
  what
• 21:52
  I've
• 21:52
  been
• 21:52
  doing.
• 21:53
  And
• 21:53
  so
• 21:53
  they're,
• 21:54
  as
• 21:54
  I
• 21:54
  call
• 21:54
  them,
• 21:54
  OGs
• 21:55
  in
• 21:55
  the
• 21:55
  world
• 21:55
  of
• 21:55
  Becker
• 21:56
  and
• 21:56
  my
• 21:57
  world.
• 21:57
  My
• 21:57
  business
• 21:58
  has
• 21:59
  completely
• 21:59
  transformed
• 22:00
  in
• 22:00
  that
• 22:00
  time.
• 22:01
  You
• 22:01
  know,
• 22:01
  at
• 22:01
  one
• 22:02
  point,
• 22:02
  I
• 22:02
  was
• 22:02
  just
• 22:02
  running
• 22:03
  a
• 22:03
  few
• 22:03
  social
• 22:04
  media
• 22:04
  workshops
• 22:05
  down
• 22:05
  the
• 22:05
  road
• 22:06
  for
• 22:06
  10
• 22:06
  people
• 22:07
  at
• 22:07
  a
• 22:07
  time.
• 22:07
  And
• 22:07
  now
• 22:08
  I
• 22:08
  can
• 22:08
  speak
• 22:08
  on
• 22:08
  stage
• 22:09
  in
• 22:09
  Vegas
• 22:09
  to
• 22:09
  a
• 22:09
  thousand
• 22:10
  people
• 22:10
  at
• 22:10
  a
• 22:10
  time.
• 22:10
  Okay,
• 22:11
  so
• 22:11
  in
• 22:11
  terms
• 22:11
  of
• 22:12
  business,
• 22:12
  my
• 22:12
  business
• 22:13
  has
• 22:13
  evolved,
• 22:14
  exploded.
• 22:14
  I've
• 22:14
  had
• 22:15
  all
• 22:15
  of
• 22:15
  these
• 22:15
  exciting
• 22:15
  opportunities,
• 22:16
  but
• 22:17
  one
• 22:17
  thing
• 22:17
  that
• 22:18
  I
• 22:18
  see
• 22:19
  some
• 22:19
  people
• 22:19
  with
• 22:19
  success
• 22:20
  is
• 22:20
  that
• 22:20
  they
• 22:20
  change
• 22:21
  as
• 22:21
  a
• 22:21
  person
• 22:22
  and
• 22:22
  they
• 22:22
  become
• 22:23
  better
• 22:23
  than.
• 22:24
  And
• 22:24
  this
• 22:24
  is
• 22:24
  where
• 22:24
  it's
• 22:25
  really
• 22:25
  difficult.
• 22:25
  This
• 22:25
  is
• 22:26
  the
• 22:26
  whole
• 22:26
  thing
• 22:26
  in
• 22:26
  my
• 22:26
  head
• 22:27
  all
• 22:27
  of
• 22:27
  the
• 22:27
  time
• 22:27
  around
• 22:27
  value.
• 22:28
  Because
• 22:29
  I
• 22:29
  don't
• 22:29
  want
• 22:29
  to
• 22:30
  become
• 22:30
  better
• 22:30
  than
• 22:31
  in
• 22:31
  my
• 22:31
  mind,
• 22:32
  but
• 22:32
  I
• 22:32
  do
• 22:32
  want
• 22:32
  to
• 22:33
  value
• 22:33
  myself.
• 22:34
  So
• 22:34
  that's
• 22:34
  going
• 22:34
  to
• 22:34
  be
• 22:34
  my
• 22:35
  ongoing
• 22:35
  balance
• 22:35
  this
• 22:36
  year.
• 22:36
  But
• 22:36
  I
• 22:36
  want
• 22:36
  to
• 22:37
  keep
• 22:37
  that
• 22:37
  humility.
• 22:37
  I
• 22:38
  never
• 22:38
  want
• 22:38
  someone
• 22:38
  to
• 22:39
  think
• 22:39
  that
• 22:40
  I'm
• 22:40
  better
• 22:40
  than
• 22:41
  them,
• 22:41
  or
• 22:42
  they
• 22:42
  can't
• 22:42
  talk
• 22:42
  to
• 22:43
  me,
• 22:43
  or
• 22:44
  I've
• 22:44
  achieved
• 22:45
  some
• 22:45
  things,
• 22:46
  which
• 22:46
  means
• 22:46
  I'm
• 22:47
  not
• 22:47
  interested
• 22:47
  in
• 22:47
  their
• 22:48
  business
• 22:48
  anymore,
• 22:48
  because
• 22:49
  it's
• 22:49
  absolutely
• 22:50
  not
• 22:50
  true.
• 22:51
  The
• 22:51
  people
• 22:51
  who
• 22:51
  I
• 22:51
  met
• 22:52
  10
• 22:52
  years
• 22:52
  ago
• 22:53
  are
• 22:53
  still
• 22:53
  as
• 22:54
  important
• 22:54
  to
• 22:54
  me
• 22:55
  as
• 22:55
  the
• 22:55
  people
• 22:55
  I
• 22:55
  meet
• 22:56
  tomorrow.
• 22:57
  And
• 22:57
  so
• 22:57
  for
• 22:58
  me,
• 22:58
  the
• 22:58
  promise
• 22:58
  I
• 22:59
  want
• 22:59
  to
• 22:59
  keep
• 22:59
  to
• 22:59
  myself
• 23:00
  and
• 23:00
  will
• 23:00
  continue
• 23:01
  to
• 23:01
  keep
• 23:01
  year
• 23:01
  after
• 23:02
  year
• 23:02
  is
• 23:02
  to
• 23:03
  stay
• 23:03
  humble,
• 23:03
  to
• 23:04
  stay
• 23:04
  grounded,
• 23:05
  and
• 23:05
  to
• 23:05
  continue
• 23:06
  valuing
• 23:07
  everyone
• 23:07
  and
• 23:08
  making
• 23:08
  my
• 23:08
  spaces
• 23:09
  welcoming
• 23:10
  and
• 23:10
  continuing
• 23:10
  to,
• 23:11
  to
• 23:11
  yes,
• 23:12
  value
• 23:12
  myself
• 23:13
  and
• 23:13
  my
• 23:13
  time,
• 23:13
  but
• 23:14
  to
• 23:14
  have
• 23:14
  those
• 23:14
  lower
• 23:15
  entry
• 23:15
  point
• 23:16
  offers
• 23:16
  so
• 23:16
  that
• 23:17
  people
• 23:17
  new
• 23:17
  in
• 23:18
  business
• 23:18
  can
• 23:19
  still
• 23:19
  learn
• 23:19
  from
• 23:20
  me
• 23:20
  and
• 23:20
  can
• 23:20
  still
• 23:20
  work
• 23:21
  with
• 23:21
  me
• 23:21
  so
• 23:22
  you
• 23:22
  don't
• 23:22
  have
• 23:22
  be
• 23:22
  earning
• 23:23
  trillions
• 23:23
  of
• 23:23
  bazillions
• 23:24
  of
• 23:24
  pounds
• 23:24
  to
• 23:25
  work
• 23:25
  with
• 23:25
  Becca
• 23:25
  Boutney
• 23:26
  and
• 23:26
  have
• 23:26
  my
• 23:26
  eyes
• 23:26
  on
• 23:26
  your
• 23:27
  business.
• 23:27
  That's
• 23:27
  not
• 23:27
  what
• 23:27
  I
• 23:28
  want
• 23:28
  to
• 23:28
  do.
• 23:28
  But
• 23:28
  I
• 23:28
  do
• 23:29
  need
• 23:29
  to
• 23:29
  value
• 23:29
  my
• 23:29
  time.
• 23:30
  So
• 23:30
  that's
• 23:30
  going
• 23:31
  to
• 23:31
  be
• 23:31
  the
• 23:31
  thing
• 23:31
  that's
• 23:32
  going
• 23:32
  on
• 23:32
  in
• 23:32
  my
• 23:32
  head
• 23:33
  this
• 23:33
  year.
• 23:34
  The
• 23:34
  second
• 23:34
  promise
• 23:34
  to
• 23:35
  myself
• 23:35
  this
• 23:35
  year
• 23:36
  is
• 23:36
  I'm
• 23:36
  going
• 23:36
  to
• 23:36
  do
• 23:36
  a
• 23:36
  huge
• 23:37
  amount
• 23:37
  less
• 23:38
  speaking
• 23:39
  for
• 23:39
  free.
• 23:40
  You
• 23:40
  know,
• 23:40
  I've
• 23:40
  already
• 23:40
  said
• 23:40
  it
• 23:41
  in
• 23:41
  this
• 23:41
  episode.
• 23:41
  There's
• 23:42
  this
• 23:42
  thing
• 23:42
  in
• 23:42
  the
• 23:42
  industry
• 23:42
  that
• 23:43
  you
• 23:43
  speak
• 23:43
  for
• 23:44
  free
• 23:44
  and
• 23:44
  if
• 23:45
  you
• 23:45
  don't
• 23:45
  do
• 23:45
  it,
• 23:45
  someone
• 23:45
  else
• 23:46
  will
• 23:46
  do
• 23:46
  it
• 23:46
  instead.
• 23:47
  And
• 23:47
  that
• 23:47
  is
• 23:47
  true,
• 23:48
  they
• 23:48
  probably
• 23:49
  will.
• 23:49
  But
• 23:49
  that
• 23:49
  doesn't
• 23:49
  mean
• 23:50
  that
• 23:50
  they're
• 23:50
  good.
• 23:50
  That
• 23:51
  doesn't
• 23:51
  mean
• 23:51
  they're
• 23:51
  bringing
• 23:52
  the
• 23:52
  same
• 23:52
  level
• 23:53
  of
• 23:53
  quality.
• 23:54
  And
• 23:54
  yes,
• 23:55
  I
• 23:55
  know
• 23:55
  if
• 23:55
  I
• 23:56
  turn
• 23:56
  down
• 23:56
  speaking
• 23:57
  at
• 23:57
  some
• 23:57
  events
• 23:58
  this
• 23:58
  year
• 23:58
  that
• 23:59
  someone
• 23:59
  else
• 23:59
  will
• 23:59
  speak
• 24:00
  in
• 24:00
  my
• 24:00
  place.
• 24:00
  And
• 24:01
  that's
• 24:01
  number
• 24:01
  one,
• 24:02
  a
• 24:02
  good
• 24:02
  thing
• 24:02
  because
• 24:02
  it
• 24:02
  gives
• 24:02
  people
• 24:03
  variety
• 24:03
  of
• 24:04
  audience.
• 24:05
  But
• 24:05
  number
• 24:05
  two,
• 24:06
  that
• 24:06
  doesn't
• 24:06
  mean
• 24:06
  that
• 24:07
  they're
• 24:07
  good
• 24:07
  at
• 24:07
  it.
• 24:07
  It
• 24:07
  just
• 24:07
  means
• 24:08
  that
• 24:08
  they're
• 24:08
  willing
• 24:08
  to
• 24:08
  do
• 24:08
  it
• 24:09
  for
• 24:09
  free.
• 24:10
  And
• 24:10
  one
• 24:10
  of
• 24:10
  the
• 24:11
  things
• 24:11
  I'm
• 24:11
  doing
• 24:11
  with
• 24:11
  Wed
• 24:11
  Pros
• 24:12
  Live
• 24:12
  this
• 24:12
  year
• 24:12
  is
• 24:12
  I
• 24:13
  am
• 24:13
  paying
• 24:13
  my
• 24:13
  speakers.
• 24:14
  Not
• 24:14
  a
• 24:14
  lot.
• 24:15
  I
• 24:15
  wish
• 24:16
  I
• 24:16
  could
• 24:16
  pay
• 24:16
  them
• 24:16
  more,
• 24:16
  but
• 24:17
  because
• 24:17
  I
• 24:17
  want
• 24:17
  to
• 24:18
  change
• 24:18
  this
• 24:18
  narrative
• 24:19
  and
• 24:19
  start
• 24:19
  trying
• 24:20
  to
• 24:20
  shift
• 24:20
  it
• 24:20
  and
• 24:21
  to
• 24:21
  be
• 24:21
  valuing
• 24:22
  people
• 24:22
  and
• 24:22
  their
• 24:23
  time
• 24:23
  and
• 24:23
  their
• 24:24
  expertise,
• 24:24
  tease
• 24:25
  so
• 24:25
  that
• 24:25
  they
• 24:25
  don't
• 24:26
  think
• 24:26
  they've
• 24:26
  got
• 24:26
  to
• 24:27
  give
• 24:27
  it
• 24:27
  all
• 24:27
  up
• 24:27
  for
• 24:28
  free.
• 24:28
  And
• 24:28
  although
• 24:29
  I'm
• 24:29
  not
• 24:29
  paying
• 24:30
  the
• 24:30
  worth
• 24:30
  that
• 24:31
  they
• 24:31
  are,
• 24:31
  and
• 24:32
  I've
• 24:32
  had
• 24:32
  that
• 24:32
  conversation
• 24:33
  with
• 24:33
  them,
• 24:34
  for
• 24:34
  me
• 24:34
  it's
• 24:34
  about
• 24:35
  changing
• 24:35
  the
• 24:36
  tide
• 24:36
  and
• 24:36
  trying
• 24:37
  to
• 24:37
  change
• 24:37
  that
• 24:37
  narrative
• 24:38
  around.
• 24:39
  Well,
• 24:39
  you
• 24:39
  can
• 24:39
  only
• 24:39
  ever
• 24:40
  speak
• 24:40
  for
• 24:40
  free
• 24:40
  in
• 24:40
  the
• 24:41
  wedding
• 24:41
  industry
• 24:41
  because
• 24:42
  why
• 24:42
  should
• 24:42
  we?
• 24:43
  Why
• 24:43
  should
• 24:43
  we
• 24:44
  be
• 24:44
  doing
• 24:44
  everything
• 24:44
  for
• 24:45
  free?
• 24:45
  Now
• 24:45
  don't
• 24:46
  get
• 24:46
  me
• 24:46
  wrong,
• 24:46
  you
• 24:47
  have
• 24:47
  to
• 24:47
  change
• 24:47
  and
• 24:48
  evolve
• 24:48
  over
• 24:48
  time.
• 24:48
  So
• 24:49
  when
• 24:49
  I
• 24:49
  first
• 24:49
  started
• 24:50
  speaking,
• 24:51
  of
• 24:51
  course
• 24:51
  I
• 24:51
  was
• 24:51
  going
• 24:52
  to
• 24:52
  speak
• 24:52
  more
• 24:52
  for
• 24:52
  free.
• 24:52
  I
• 24:53
  was
• 24:53
  going
• 24:53
  to
• 24:53
  do
• 24:53
  as
• 24:53
  many
• 24:53
  speaking
• 24:54
  events
• 24:54
  as
• 24:54
  I
• 24:54
  possibly
• 24:55
  could
• 24:55
  because
• 24:55
  I
• 24:55
  was
• 24:55
  getting
• 24:56
  started,
• 24:56
  I
• 24:56
  was
• 24:56
  getting
• 24:56
  my
• 24:57
  name
• 24:57
  out
• 24:57
  there.
• 24:57
  Things
• 24:58
  don't
• 24:58
  stay
• 24:58
  the
• 24:58
  same
• 24:58
  as,
• 24:59
  as
• 24:59
  you
• 24:59
  evolve
• 25:00
  and
• 25:00
  things
• 25:00
  change.
• 25:01
  Well,
• 25:02
  you
• 25:02
  need
• 25:02
  to
• 25:02
  change
• 25:03
  with
• 25:03
  it.
• 25:03
  So
• 25:03
  for
• 25:04
  me
• 25:04
  this
• 25:04
  year,
• 25:04
  my
• 25:04
  promise
• 25:05
  to
• 25:05
  myself
• 25:06
  is
• 25:06
  that
• 25:06
  I'm
• 25:06
  going
• 25:06
  to
• 25:07
  turn
• 25:07
  a
• 25:07
  lot
• 25:07
  more
• 25:07
  stuff
• 25:08
  down
• 25:08
  unless
• 25:09
  people
• 25:09
  are
• 25:09
  willing
• 25:10
  to
• 25:10
  pay
• 25:10
  for
• 25:11
  it,
• 25:11
  or
• 25:11
  to
• 25:11
  value
• 25:11
  me
• 25:12
  and
• 25:12
  my
• 25:12
  time
• 25:13
  in
• 25:13
  a
• 25:13
  way
• 25:13
  that
• 25:14
  they
• 25:14
  maybe
• 25:14
  value
• 25:15
  other
• 25:15
  people's
• 25:16
  time.
• 25:16
  And
• 25:16
  the
• 25:17
  third
• 25:17
  promise
• 25:18
  that
• 25:18
  I'm
• 25:18
  making
• 25:18
  to
• 25:18
  myself
• 25:19
  this
• 25:19
  year
• 25:19
  is
• 25:19
  to
• 25:19
  continue
• 25:20
  to
• 25:20
  keep
• 25:20
  space
• 25:21
  for
• 25:21
  my
• 25:22
  family.
• 25:22
  As
• 25:22
  my
• 25:23
  business
• 25:23
  grows,
• 25:23
  it
• 25:23
  gets
• 25:23
  harder
• 25:24
  and
• 25:24
  harder
• 25:24
  and
• 25:24
  harder
• 25:25
  to
• 25:25
  keep
• 25:25
  that
• 25:25
  space.
• 25:25
  And
• 25:26
  the
• 25:26
  temptation
• 25:26
  to
• 25:27
  crowd
• 25:27
  stuff
• 25:27
  in
• 25:27
  and
• 25:28
  over,
• 25:28
  book
• 25:28
  work
• 25:29
  and
• 25:29
  travel
• 25:29
  more
• 25:30
  is
• 25:30
  huge.
• 25:31
  But
• 25:31
  the
• 25:31
  reason
• 25:31
  I
• 25:31
  started
• 25:32
  my
• 25:32
  business
• 25:33
  10
• 25:33
  years
• 25:33
  ago
• 25:34
  was
• 25:34
  to
• 25:34
  spend
• 25:34
  more
• 25:34
  time
• 25:35
  with
• 25:35
  my
• 25:35
  kids.
• 25:35
  And
• 25:35
  I'm
• 25:36
  a
• 25:36
  decade
• 25:36
  into
• 25:36
  that.
• 25:37
  In
• 25:37
  another
• 25:37
  decade
• 25:38
  they'll
• 25:38
  have
• 25:38
  left
• 25:38
  home,
• 25:39
  which
• 25:39
  is
• 25:39
  terrifying.
• 25:40
  And
• 25:40
  so
• 25:40
  I
• 25:40
  want
• 25:40
  to
• 25:40
  make
• 25:41
  sure
• 25:41
  I
• 25:41
  keep
• 25:41
  that
• 25:41
  space.
• 25:42
  And
• 25:42
  I
• 25:42
  do
• 25:42
  that
• 25:42
  by
• 25:43
  continuing
• 25:43
  to
• 25:43
  outsource
• 25:44
  work
• 25:45
  to
• 25:45
  other
• 25:45
  people,
• 25:46
  by
• 25:46
  continuing
• 25:46
  to
• 25:47
  say
• 25:47
  no
• 25:47
  to
• 25:47
  things
• 25:47
  so
• 25:48
  that
• 25:48
  I
• 25:48
  have
• 25:48
  that
• 25:48
  time
• 25:49
  with
• 25:49
  them.
• 25:49
  So
• 25:49
  what
• 25:50
  are
• 25:50
  the
• 25:50
  three
• 25:50
  promises
• 25:51
  you're
• 25:51
  going
• 25:51
  to
• 25:51
  make
• 25:51
  to
• 25:51
  yourself
• 25:52
  in
• 25:53
  2026?
• 25:54
  Maybe
• 25:54
  they're
• 25:54
  not
• 25:54
  as
• 25:54
  deep
• 25:55
  as
• 25:55
  mine.
• 25:55
  Maybe
• 25:56
  they
• 25:56
  are.
• 25:56
  Again,
• 25:56
  you
• 25:56
  don't
• 25:57
  need
• 25:57
  to
• 25:57
  share
• 25:57
  these
• 25:57
  with
• 25:57
  anyone
• 25:58
  if
• 25:58
  you
• 25:58
  don't
• 25:58
  want
• 25:58
  to,
• 25:59
  but
• 25:59
  promise
• 25:59
  your
• 26:00
  yourself
• 26:00
  that
• 26:00
  you'll
• 26:01
  do
• 26:01
  things
• 26:01
  differently
• 26:02
  if
• 26:02
  you
• 26:02
  didn't
• 26:02
  like
• 26:02
  how
• 26:03
  they
• 26:03
  were
• 26:03
  in
• 26:03
  2026
• 26:04
  and
• 26:05
  set
• 26:05
  your
• 26:05
  intentions
• 26:06
  right
• 26:06
  at
• 26:06
  the
• 26:06
  start
• 26:07
  of
• 26:07
  the
• 26:07
  year.
• 26:08
  Okay,
• 26:08
  let's
• 26:08
  get
• 26:08
  back
• 26:09
  to
• 26:09
  business
• 26:09
  then.
• 26:09
  I
• 26:10
  want
• 26:10
  you
• 26:10
  to
• 26:10
  think
• 26:10
  about
• 26:10
  the
• 26:11
  three
• 26:11
  main
• 26:11
  marketing
• 26:12
  pillars
• 26:13
  you
• 26:13
  are
• 26:13
  going
• 26:13
  to
• 26:13
  use
• 26:14
  in
• 26:14
  your
• 26:14
  business
• 26:14
  this
• 26:15
  year.
• 26:15
  One
• 26:15
  of
• 26:15
  the
• 26:15
  things
• 26:16
  I
• 26:16
  see
• 26:16
  in
• 26:16
  the
• 26:16
  wedding
• 26:16
  industry
• 26:17
  is
• 26:17
  that
• 26:17
  people
• 26:17
  are
• 26:17
  spreading
• 26:18
  themselves
• 26:18
  so
• 26:18
  thin
• 26:19
  when
• 26:19
  it
• 26:19
  comes
• 26:19
  to
• 26:19
  marketing
• 26:20
  and
• 26:20
  they
• 26:20
  can't
• 26:20
  afford
• 26:20
  to
• 26:21
  outsource
• 26:21
  that
• 26:22
  they
• 26:22
  end
• 26:22
  up
• 26:22
  doing
• 26:22
  a
• 26:22
  tiny
• 26:23
  bit
• 26:23
  of
• 26:23
  everything.
• 26:23
  Whereas
• 26:24
  actually
• 26:24
  if
• 26:24
  you
• 26:24
  leaned
• 26:25
  in
• 26:25
  deeply
• 26:26
  into
• 26:26
  certain
• 26:26
  areas,
• 26:26
  you'd
• 26:27
  probably
• 26:27
  find
• 26:27
  more
• 26:28
  success.
• 26:28
  So
• 26:29
  look
• 26:29
  back
• 26:29
  on
• 26:29
  where
• 26:29
  your
• 26:30
  three
• 26:30
  biggest
• 26:30
  referrals
• 26:31
  were
• 26:31
  last
• 26:32
  and
• 26:32
  are
• 26:33
  they
• 26:33
  going
• 26:33
  to
• 26:33
  match
• 26:33
  this
• 26:33
  year?
• 26:34
  Do
• 26:34
  you
• 26:34
  need
• 26:34
  to
• 26:35
  lean
• 26:35
  into
• 26:35
  it
• 26:35
  more?
• 26:36
  If
• 26:36
  wedding
• 26:36
  fairs
• 26:37
  are
• 26:37
  hugely
• 26:37
  successful
• 26:37
  for
• 26:38
  you,
• 26:38
  do
• 26:38
  you
• 26:38
  need
• 26:38
  to
• 26:38
  do
• 26:38
  more
• 26:38
  of
• 26:39
  them?
• 26:39
  If
• 26:40
  TikTok
• 26:40
  and
• 26:40
  Instagram
• 26:41
  is
• 26:41
  usually
• 26:41
  successful
• 26:42
  for
• 26:42
  you,
• 26:43
  can
• 26:43
  you
• 26:43
  do
• 26:43
  more
• 26:43
  of
• 26:44
  it?
• 26:44
  Can
• 26:44
  you
• 26:44
  grow
• 26:44
  your
• 26:45
  audience?
• 26:45
  If
• 26:46
  directories
• 26:46
  work
• 26:46
  for
• 26:47
  you,
• 26:47
  can
• 26:47
  you
• 26:47
  double
• 26:47
  down
• 26:48
  on
• 26:48
  what
• 26:48
  you're
• 26:48
  doing
• 26:49
  there
• 26:49
  or
• 26:49
  hold
• 26:49
  it
• 26:49
  the
• 26:50
  same?
• 26:50
  What
• 26:50
  are
• 26:50
  your
• 26:51
  three
• 26:51
  big
• 26:51
  focuses
• 26:51
  going
• 26:52
  to
• 26:52
  be
• 26:52
  this
• 26:52
  year
• 26:52
  when
• 26:52
  it
• 26:52
  comes
• 26:53
  to
• 26:53
  marketing?
• 26:53
  Now,
• 26:53
  you
• 26:53
  can
• 26:54
  have
• 26:54
  multiple.
• 26:54
  You
• 26:55
  don't
• 26:55
  have
• 26:55
  to
• 26:55
  just
• 26:55
  have
• 26:55
  three,
• 26:56
  but
• 26:56
  I
• 26:56
  want
• 26:56
  you
• 26:57
  to
• 26:57
  get
• 26:57
  focused
• 26:57
  on
• 26:57
  the
• 26:57
  three
• 26:58
  you're
• 26:58
  going
• 26:58
  to
• 26:58
  spend
• 26:58
  the
• 26:58
  most
• 26:58
  amount
• 26:59
  of
• 26:59
  time
• 26:59
  time
• 26:59
  on.
• 27:00
  I
• 27:00
  also
• 27:00
  want
• 27:00
  you
• 27:01
  to
• 27:01
  write
• 27:01
  down
• 27:02
  three
• 27:02
  things
• 27:02
  and
• 27:02
  this
• 27:03
  may
• 27:03
  correlate
• 27:04
  to
• 27:04
  what
• 27:04
  you've
• 27:04
  just
• 27:04
  written.
• 27:05
  Three
• 27:05
  things
• 27:05
  you
• 27:06
  want
• 27:06
  to
• 27:06
  get
• 27:06
  better
• 27:06
  at
• 27:07
  in
• 27:07
  2026,
• 27:08
  three
• 27:08
  things
• 27:09
  you
• 27:09
  want
• 27:09
  to
• 27:09
  learn
• 27:10
  more
• 27:10
  about
• 27:11
  because
• 27:11
  if
• 27:11
  you're
• 27:11
  anything
• 27:12
  like
• 27:12
  me,
• 27:12
  year
• 27:12
  after
• 27:13
  year
• 27:13
  you
• 27:13
  say,
• 27:13
  oh,
• 27:13
  I
• 27:13
  wish
• 27:14
  I
• 27:14
  understood
• 27:14
  this
• 27:14
  better.
• 27:15
  I
• 27:15
  wish
• 27:15
  I
• 27:15
  knew
• 27:15
  more
• 27:15
  about
• 27:16
  this.
• 27:16
  And
• 27:17
  then
• 27:17
  it's
• 27:17
  constantly
• 27:17
  changing
• 27:18
  and
• 27:18
  so
• 27:18
  you
• 27:19
  have
• 27:19
  to
• 27:19
  be
• 27:19
  intentional
• 27:20
  about
• 27:20
  what
• 27:20
  you
• 27:20
  want
• 27:20
  to
• 27:21
  learn.
• 27:21
  So
• 27:21
  the
• 27:21
  things
• 27:22
  that
• 27:22
  I
• 27:22
  want
• 27:22
  to
• 27:22
  learn
• 27:22
  more
• 27:23
  about
• 27:23
  in
• 27:23
  2026
• 27:24
  are
• 27:24
  stuff
• 27:24
  that's
• 27:24
  evolving
• 27:25
  all
• 27:25
  the
• 27:25
  time.
• 27:25
  A
• 27:26
  AI
• 27:26
  still
• 27:27
  blows
• 27:27
  my
• 27:27
  mind.
• 27:27
  I've
• 27:28
  learned
• 27:28
  a
• 27:28
  lot
• 27:28
  about
• 27:28
  it,
• 27:29
  but
• 27:29
  there's
• 27:29
  so
• 27:29
  much
• 27:29
  more
• 27:30
  to
• 27:30
  learn
• 27:30
  and
• 27:30
  it's
• 27:30
  changing
• 27:31
  all
• 27:31
  the
• 27:31
  time.
• 27:31
  I
• 27:32
  want
• 27:32
  to
• 27:32
  understand
• 27:32
  AI
• 27:33
  on
• 27:33
  a
• 27:33
  deeper
• 27:33
  level
• 27:34
  in
• 27:34
  2026
• 27:34
  so
• 27:35
  I
• 27:35
  can
• 27:35
  serve
• 27:35
  you
• 27:36
  better.
• 27:36
  I
• 27:36
  also
• 27:36
  want
• 27:37
  to
• 27:37
  understand
• 27:37
  more
• 27:37
  about
• 27:37
  SEO
• 27:38
  in
• 27:38
  2026
• 27:39
  and
• 27:39
  continue
• 27:40
  to
• 27:40
  deepen
• 27:40
  my
• 27:41
  learning
• 27:41
  in
• 27:41
  that
• 27:41
  area.
• 27:42
  I
• 27:42
  have
• 27:42
  the
• 27:43
  basics
• 27:43
  of
• 27:43
  the
• 27:44
  knowledge.
• 27:44
  I've
• 27:45
  learned
• 27:45
  a
• 27:45
  huge
• 27:45
  amount
• 27:45
  from
• 27:46
  the
• 27:46
  lovely
• 27:46
  Sarah
• 27:46
  from
• 27:46
  Sarah
• 27:47
  does
• 27:47
  SEO
• 27:48
  and
• 27:48
  stuff
• 27:48
  that
• 27:48
  I
• 27:48
  can
• 27:48
  give
• 27:49
  the
• 27:49
  basics
• 27:49
  to
• 27:49
  my
• 27:50
  clients,
• 27:50
  but
• 27:50
  I'd
• 27:51
  like
• 27:51
  to
• 27:51
  be
• 27:51
  able
• 27:51
  to
• 27:51
  go
• 27:51
  deeper
• 27:52
  into
• 27:52
  that
• 27:52
  for
• 27:53
  some
• 27:53
  of
• 27:53
  my
• 27:53
  clients.
• 27:53
  And
• 27:53
  so
• 27:54
  therefore,
• 27:54
  that
• 27:54
  is
• 27:54
  One
• 27:55
  of
• 27:55
  my
• 27:55
  to
• 27:55
  dos
• 27:56
  for
• 27:56
  2026
• 27:56
  is
• 27:57
  to
• 27:57
  get
• 27:57
  better
• 27:57
  at
• 27:58
  that.
• 27:58
  And
• 27:58
  the
• 27:58
  final
• 27:59
  thing
• 27:59
  for
• 28:00
  me
• 28:00
  is
• 28:00
  I
• 28:01
  actually
• 28:01
  want
• 28:01
  to
• 28:01
  explore
• 28:02
  a
• 28:02
  little
• 28:03
  bit
• 28:03
  tentatively,
• 28:04
  a
• 28:04
  bit
• 28:04
  more
• 28:05
  of
• 28:05
  the
• 28:05
  corporate
• 28:05
  world
• 28:06
  in
• 28:06
  2026
• 28:08
  and
• 28:09
  more
• 28:09
  on
• 28:09
  that
• 28:10
  later.
• 28:10
  But
• 28:10
  one
• 28:11
  of
• 28:11
  the
• 28:11
  things
• 28:11
  I
• 28:11
  want
• 28:11
  to
• 28:11
  understand
• 28:12
  more
• 28:12
  about
• 28:13
  is,
• 28:13
  okay,
• 28:14
  how
• 28:14
  does
• 28:14
  training
• 28:15
  work
• 28:16
  in
• 28:16
  the
• 28:16
  corporate
• 28:16
  world?
• 28:17
  How
• 28:17
  does
• 28:17
  speaking
• 28:18
  work
• 28:18
  in
• 28:18
  the
• 28:19
  corporate
• 28:19
  world?
• 28:19
  And
• 28:19
  by
• 28:19
  corporate
• 28:20
  world,
• 28:20
  I
• 28:20
  just
• 28:20
  mean
• 28:21
  in
• 28:21
  industries
• 28:21
  outside
• 28:22
  of
• 28:22
  weddings.
• 28:22
  Everything
• 28:23
  pretty
• 28:23
  much
• 28:23
  I
• 28:23
  do
• 28:24
  at
• 28:24
  the
• 28:24
  moment
• 28:24
  is
• 28:24
  inside
• 28:24
  the
• 28:25
  wedding
• 28:25
  industry
• 28:25
  and
• 28:25
  I
• 28:26
  love
• 28:26
  it.
• 28:26
  But
• 28:26
  I
• 28:26
  also
• 28:27
  know
• 28:27
  that
• 28:27
  the
• 28:27
  things
• 28:27
  I
• 28:28
  talk
• 28:28
  about
• 28:28
  the
• 28:28
  marketing
• 28:29
  theme
• 28:29
  park
• 28:29
  are
• 28:30
  translatable
• 28:30
  to
• 28:31
  other
• 28:31
  small
• 28:31
  businesses,
• 28:32
  to
• 28:32
  other
• 28:32
  business
• 28:33
  areas,
• 28:34
  and
• 28:34
  I'd
• 28:34
  love
• 28:34
  to
• 28:35
  understand
• 28:35
  that
• 28:35
  better.
• 28:36
  So
• 28:36
  if
• 28:36
  you're
• 28:36
  listening
• 28:37
  to
• 28:37
  this
• 28:37
  and
• 28:37
  you're
• 28:37
  someone
• 28:37
  that
• 28:38
  does
• 28:38
  know
• 28:38
  more
• 28:38
  about
• 28:39
  that,
• 28:39
  reach
• 28:39
  out
• 28:40
  to
• 28:40
  me.
• 28:40
  I'd
• 28:40
  love
• 28:40
  to
• 28:40
  connect
• 28:40
  because
• 28:41
  it's
• 28:41
  definitely
• 28:41
  on
• 28:41
  my
• 28:41
  to
• 28:42
  do
• 28:42
  list
• 28:42
  for
• 28:42
  2026.
• 28:43
  Okay,
• 28:44
  let's
• 28:44
  carry
• 28:44
  on
• 28:45
  then
• 28:45
  with
• 28:45
  the
• 28:45
  theme
• 28:45
  of
• 28:46
  connections.
• 28:47
  I
• 28:47
  want
• 28:47
  you
• 28:47
  to
• 28:47
  write
• 28:48
  down
• 28:48
  three
• 28:48
  new
• 28:48
  connections
• 28:49
  you
• 28:49
  want
• 28:49
  to
• 28:50
  make
• 28:50
  in
• 28:50
  2026.
• 28:51
  I
• 28:52
  think
• 28:52
  word
• 28:52
  of
• 28:52
  mouth
• 28:53
  market
• 28:53
  marketing
• 28:53
  is
• 28:53
  so
• 28:54
  key
• 28:54
  in
• 28:54
  your
• 28:55
  business
• 28:55
  and
• 28:55
  the
• 28:55
  people
• 28:55
  you
• 28:56
  surround
• 28:56
  yourself
• 28:56
  with
• 28:57
  can
• 28:57
  make
• 28:57
  the
• 28:57
  biggest
• 28:58
  difference
• 28:58
  too.
• 28:58
  So
• 28:59
  who
• 28:59
  are
• 28:59
  the
• 28:59
  three
• 28:59
  people
• 28:59
  you
• 29:00
  want
• 29:00
  to
• 29:00
  connect
• 29:00
  with
• 29:01
  better
• 29:01
  in
• 29:01
  2026?
• 29:03
  It's,
• 29:03
  you
• 29:03
  know,
• 29:03
  not
• 29:04
  just
• 29:04
  people
• 29:04
  you
• 29:04
  want
• 29:04
  to
• 29:04
  connect
• 29:04
  with
• 29:05
  online,
• 29:05
  but
• 29:05
  who
• 29:05
  do
• 29:05
  you
• 29:05
  actually
• 29:05
  want
• 29:06
  to
• 29:06
  build
• 29:06
  a
• 29:06
  relationship
• 29:06
  with.
• 29:07
  Who
• 29:07
  do
• 29:07
  you
• 29:07
  want
• 29:07
  to
• 29:07
  get
• 29:08
  to
• 29:08
  know
• 29:08
  better
• 29:09
  in
• 29:09
  the
• 29:09
  coming
• 29:10
  year?
• 29:10
  Maybe
• 29:10
  it's
• 29:11
  someone
• 29:11
  you've
• 29:11
  admired
• 29:11
  for
• 29:12
  a
• 29:12
  long
• 29:12
  time
• 29:12
  in
• 29:12
  the
• 29:12
  industry.
• 29:13
  Maybe
• 29:13
  you
• 29:13
  want
• 29:14
  to
• 29:14
  meet
• 29:14
  new.
• 29:14
  A
• 29:14
  new
• 29:14
  planner.
• 29:15
  Maybe
• 29:15
  it's
• 29:15
  a
• 29:15
  particular
• 29:16
  venue
• 29:16
  you
• 29:16
  want
• 29:16
  to
• 29:16
  build
• 29:17
  a
• 29:17
  better
• 29:17
  relationship
• 29:17
  with.
• 29:18
  Maybe
• 29:18
  it's
• 29:18
  a
• 29:18
  publication,
• 29:19
  maybe
• 29:19
  it's
• 29:20
  a
• 29:20
  person,
• 29:20
  a
• 29:20
  mentor,
• 29:21
  a
• 29:21
  coach,
• 29:21
  a
• 29:22
  strategist.
• 29:22
  I
• 29:23
  don't
• 29:23
  know
• 29:23
  what
• 29:23
  it
• 29:23
  is
• 29:23
  for
• 29:24
  you,
• 29:24
  but
• 29:24
  right
• 29:25
  names
• 29:25
  down,
• 29:25
  write
• 29:26
  their
• 29:26
  businesses
• 29:26
  down
• 29:26
  and
• 29:27
  get
• 29:27
  specific.
• 29:27
  Don't
• 29:27
  just
• 29:28
  write
• 29:28
  three
• 29:28
  new
• 29:28
  venues.
• 29:29
  You've
• 29:29
  got
• 29:29
  to
• 29:30
  get
• 29:30
  really
• 29:30
  specific
• 29:30
  with
• 29:30
  this
• 29:31
  stuff.
• 29:31
  Who
• 29:31
  is
• 29:31
  it
• 29:32
  that
• 29:32
  you
• 29:32
  want
• 29:32
  to
• 29:32
  build
• 29:32
  a
• 29:32
  better
• 29:32
  relationship
• 29:33
  with
• 29:33
  in
• 29:33
  2026?
• 29:34
  Maybe
• 29:35
  you've
• 29:35
  got
• 29:35
  a
• 29:35
  big
• 29:35
  goal
• 29:36
  of
• 29:36
  being
• 29:36
  on
• 29:36
  my
• 29:36
  podcast,
• 29:37
  for
• 29:37
  example.
• 29:38
  Well,
• 29:38
  how
• 29:38
  are
• 29:38
  you
• 29:38
  going
• 29:39
  to
• 29:39
  build
• 29:39
  your
• 29:39
  relationship
• 29:40
  with
• 29:40
  me
• 29:40
  in
• 29:40
  2026
• 29:41
  so
• 29:41
  that
• 29:41
  we
• 29:42
  can
• 29:42
  make
• 29:42
  that
• 29:42
  happen?
• 29:43
  Is
• 29:43
  it
• 29:43
  coming
• 29:44
  to
• 29:44
  one
• 29:44
  of
• 29:44
  my
• 29:44
  live
• 29:44
  events?
• 29:45
  Is
• 29:45
  it,
• 29:46
  you
• 29:47
  know,
• 29:47
  dropping
• 29:47
  into
• 29:47
  my
• 29:47
  inbox?
• 29:48
  I
• 29:48
  don't
• 29:48
  know
• 29:48
  what
• 29:48
  it
• 29:48
  is
• 29:49
  for
• 29:49
  you,
• 29:49
  but
• 29:50
  maybe
• 29:50
  that's
• 29:50
  one
• 29:50
  of
• 29:50
  the
• 29:51
  connections
• 29:51
  you
• 29:51
  want
• 29:51
  to
• 29:51
  make.
• 29:52
  You
• 29:52
  know,
• 29:52
  we
• 29:52
  have
• 29:52
  to
• 29:52
  be
• 29:52
  intentional
• 29:53
  about
• 29:53
  this
• 29:54
  stuff,
• 29:54
  which
• 29:54
  is
• 29:55
  cold
• 29:55
  email
• 29:55
  people.
• 29:55
  It's
• 29:56
  quite
• 29:56
  difficult.
• 29:56
  But
• 29:56
  if
• 29:57
  we're
• 29:57
  intentional
• 29:57
  about
• 29:57
  getting
• 29:58
  in
• 29:58
  the
• 29:58
  right
• 29:58
  room
• 29:58
  supporting
• 29:59
  their
• 29:59
  events,
• 30:00
  then
• 30:00
  we're
• 30:00
  much
• 30:01
  more
• 30:01
  likely
• 30:01
  to
• 30:01
  be
• 30:01
  able
• 30:02
  to
• 30:02
  build
• 30:02
  a
• 30:02
  relationship
• 30:03
  with
• 30:03
  them.
• 30:04
  So
• 30:04
  who
• 30:04
  are
• 30:04
  the
• 30:04
  three
• 30:05
  people
• 30:05
  for
• 30:06
  you?
• 30:06
  And
• 30:06
  then
• 30:07
  make
• 30:07
  some
• 30:07
  notes
• 30:07
  about
• 30:08
  how
• 30:08
  you
• 30:08
  think
• 30:08
  you
• 30:08
  can
• 30:08
  make
• 30:09
  that
• 30:09
  happen.
• 30:09
  On
• 30:10
  a
• 30:10
  similar
• 30:10
  thought,
• 30:10
  I
• 30:10
  also
• 30:11
  want
• 30:11
  you
• 30:11
  to
• 30:11
  commit
• 30:11
  to
• 30:12
  going
• 30:12
  to
• 30:12
  three
• 30:13
  in
• 30:13
  person
• 30:13
  events
• 30:14
  as
• 30:14
  a
• 30:14
  minimum
• 30:15
  in
• 30:15
  2026.
• 30:16
  Getting
• 30:17
  out
• 30:17
  of
• 30:17
  your
• 30:17
  office
• 30:18
  has
• 30:18
  never
• 30:18
  been
• 30:18
  more
• 30:18
  important.
• 30:19
  I
• 30:19
  feel
• 30:19
  like
• 30:19
  it's
• 30:19
  taken
• 30:20
  us
• 30:20
  five
• 30:20
  years
• 30:21
  since
• 30:21
  COVID
• 30:21
  started
• 30:22
  for
• 30:22
  us
• 30:22
  to
• 30:22
  actually
• 30:22
  be
• 30:23
  brave
• 30:23
  enough
• 30:23
  to
• 30:23
  go
• 30:23
  out
• 30:23
  again
• 30:24
  and
• 30:24
  realize
• 30:25
  it's
• 30:25
  exciting
• 30:25
  to
• 30:26
  be
• 30:26
  out
• 30:26
  and
• 30:26
  about
• 30:26
  going
• 30:27
  to
• 30:27
  that
• 30:27
  Christmas
• 30:28
  party
• 30:28
  last
• 30:28
  week
• 30:28
  and
• 30:29
  seeing
• 30:29
  the
• 30:29
  joy
• 30:29
  in
• 30:30
  that
• 30:30
  room
• 30:30
  and
• 30:30
  the
• 30:30
  connections
• 30:31
  being
• 30:31
  made.
• 30:32
  Going
• 30:32
  to
• 30:32
  Wedding
• 30:33
  MBA
• 30:33
  and
• 30:33
  seeing
• 30:34
  the
• 30:34
  incredible
• 30:34
  vibe
• 30:35
  and
• 30:35
  atmosphere
• 30:35
  and
• 30:36
  learning
• 30:36
  that
• 30:36
  was
• 30:36
  going
• 30:36
  on.
• 30:37
  These
• 30:37
  things
• 30:37
  inspire
• 30:38
  me
• 30:38
  and
• 30:38
  they
• 30:38
  will
• 30:38
  inspire
• 30:39
  you.
• 30:39
  If
• 30:39
  you
• 30:39
  get
• 30:40
  out
• 30:40
  of
• 30:40
  your
• 30:40
  comfort
• 30:40
  zone,
• 30:41
  get
• 30:41
  out
• 30:41
  of
• 30:41
  your
• 30:41
  little
• 30:42
  friendship
• 30:42
  group
• 30:42
  and
• 30:42
  your
• 30:43
  your
• 30:43
  office
• 30:44
  and
• 30:44
  actually
• 30:44
  go
• 30:44
  and
• 30:45
  meet
• 30:45
  new
• 30:45
  people.
• 30:46
  Get
• 30:46
  out
• 30:46
  there,
• 30:46
  do
• 30:47
  something
• 30:47
  brave.
• 30:47
  And
• 30:47
  I
• 30:48
  want
• 30:48
  you
• 30:48
  to
• 30:48
  commit
• 30:48
  to
• 30:48
  going
• 30:48
  to
• 30:49
  three
• 30:49
  live
• 30:50
  events
• 30:50
  in
• 30:50
  2026.
• 30:51
  Now
• 30:52
  that
• 30:52
  could
• 30:52
  be
• 30:53
  a
• 30:53
  local
• 30:53
  networking
• 30:54
  group
• 30:54
  for
• 30:54
  small
• 30:55
  businesses.
• 30:55
  That
• 30:56
  could
• 30:56
  be
• 30:56
  a
• 30:56
  wedding
• 30:57
  industry
• 30:57
  networking
• 30:57
  group.
• 30:58
  If
• 30:58
  you're
• 30:58
  in
• 30:58
  the
• 30:58
  States,
• 30:58
  that
• 30:59
  could
• 30:59
  be
• 30:59
  something
• 30:59
  like
• 30:59
  WIPA
• 31:00
  or
• 31:00
  nace.
• 31:00
  If
• 31:00
  you're
• 31:01
  in
• 31:01
  the
• 31:01
  uk,
• 31:01
  are
• 31:02
  there
• 31:02
  groups
• 31:02
  that
• 31:02
  are
• 31:02
  in
• 31:03
  your
• 31:03
  area
• 31:03
  that
• 31:03
  you
• 31:03
  can
• 31:03
  go
• 31:04
  meet
• 31:04
  up
• 31:04
  with?
• 31:04
  It
• 31:04
  could
• 31:05
  be
• 31:05
  going
• 31:05
  to
• 31:05
  a
• 31:05
  conference.
• 31:06
  So
• 31:06
  I'd
• 31:06
  encourage
• 31:07
  you
• 31:07
  come
• 31:07
  to
• 31:07
  Wed
• 31:07
  Pros
• 31:08
  Live
• 31:08
  in
• 31:08
  Ireland
• 31:09
  or
• 31:09
  London
• 31:09
  in
• 31:09
  March.
• 31:10
  I'm
• 31:10
  literally
• 31:11
  putting
• 31:11
  a
• 31:11
  space
• 31:11
  for
• 31:12
  you
• 31:12
  to
• 31:12
  meet
• 31:12
  each
• 31:12
  other
• 31:13
  on
• 31:13
  and
• 31:14
  it's
• 31:14
  going
• 31:14
  to
• 31:14
  be
• 31:14
  well
• 31:15
  worth
• 31:15
  your
• 31:15
  time
• 31:16
  and
• 31:16
  money
• 31:16
  and
• 31:17
  you
• 31:17
  can
• 31:17
  trust
• 31:17
  it's
• 31:17
  going
• 31:18
  to
• 31:18
  be
• 31:18
  great.
• 31:18
  So
• 31:18
  maybe
• 31:19
  put
• 31:19
  that
• 31:19
  on
• 31:19
  your
• 31:19
  agenda.
• 31:20
  If
• 31:20
  you're
• 31:20
  out
• 31:20
  in
• 31:20
  America,
• 31:21
  put
• 31:21
  wedding
• 31:21
  empty
• 31:22
  MBA
• 31:22
  on
• 31:22
  the
• 31:22
  agenda.
• 31:23
  If
• 31:23
  you're
• 31:23
  not
• 31:23
  in
• 31:23
  America
• 31:24
  but
• 31:24
  you've
• 31:24
  got
• 31:24
  the
• 31:24
  money
• 31:25
  behind
• 31:25
  you,
• 31:25
  go
• 31:26
  to
• 31:26
  Vegas.
• 31:26
  Absolutely.
• 31:27
  As
• 31:27
  an
• 31:27
  experience,
• 31:28
  I
• 31:28
  believe
• 31:28
  everyone
• 31:28
  in
• 31:29
  the
• 31:29
  industry
• 31:29
  should
• 31:29
  have
• 31:29
  at
• 31:30
  least
• 31:30
  once
• 31:31
  to
• 31:31
  go
• 31:31
  and
• 31:31
  experience
• 31:32
  that
• 31:32
  huge
• 31:32
  conference
• 31:33
  for
• 31:33
  yourselves.
• 31:34
  Or
• 31:34
  it
• 31:34
  could
• 31:34
  be
• 31:34
  a
• 31:34
  Christmas
• 31:35
  party
• 31:35
  that
• 31:35
  you
• 31:36
  didn't
• 31:36
  go
• 31:36
  to
• 31:36
  this
• 31:36
  year
• 31:36
  and
• 31:36
  you
• 31:37
  wish
• 31:37
  you
• 31:37
  had.
• 31:37
  Write
• 31:38
  down
• 31:38
  three
• 31:39
  live
• 31:39
  events
• 31:39
  or
• 31:40
  three
• 31:40
  types
• 31:40
  of
• 31:40
  events
• 31:41
  you're
• 31:41
  committed
• 31:41
  to
• 31:41
  going
• 31:42
  to
• 31:42
  this
• 31:42
  year
• 31:42
  and
• 31:43
  do
• 31:43
  it.
• 31:43
  If
• 31:43
  you
• 31:43
  can
• 31:43
  do
• 31:43
  more
• 31:44
  than
• 31:44
  three,
• 31:44
  amazing.
• 31:45
  But
• 31:45
  let's
• 31:45
  start
• 31:46
  with
• 31:46
  three.
• 31:46
  Okay,
• 31:46
  here's
• 31:47
  another
• 31:47
  big
• 31:47
  one.
• 31:47
  What
• 31:48
  are
• 31:48
  three
• 31:48
  things
• 31:48
  you
• 31:49
  want
• 31:49
  to
• 31:49
  do
• 31:49
  less
• 31:49
  of
• 31:50
  in
• 31:50
  2020
• 31:50
  26?
• 31:51
  What
• 31:52
  do
• 31:52
  you
• 31:52
  want
• 31:52
  to
• 31:52
  do
• 31:52
  less
• 31:52
  of?
• 31:53
  Maybe
• 31:53
  it's
• 31:54
  you
• 31:54
  want
• 31:54
  to
• 31:54
  do
• 31:54
  less
• 31:54
  weddings
• 31:55
  under
• 31:55
  a
• 31:55
  certain
• 31:56
  value.
• 31:57
  Maybe
• 31:57
  if
• 31:57
  you
• 31:57
  want
• 31:57
  to
• 31:58
  do
• 31:58
  less
• 31:58
  admin
• 31:58
  and
• 31:59
  you
• 31:59
  want
• 31:59
  to
• 31:59
  bring
• 31:59
  in
• 31:59
  some
• 32:00
  technology
• 32:00
  to
• 32:00
  help
• 32:01
  that
• 32:01
  go
• 32:01
  away
• 32:01
  and
• 32:02
  do
• 32:02
  a
• 32:02
  CRM
• 32:02
  system,
• 32:03
  maybe
• 32:03
  there's
• 32:04
  something
• 32:04
  in
• 32:04
  your
• 32:04
  business
• 32:04
  editing,
• 32:05
  for
• 32:05
  example,
• 32:05
  you
• 32:06
  want
• 32:06
  to
• 32:06
  do
• 32:06
  less
• 32:06
  of
• 32:06
  and
• 32:06
  you're
• 32:07
  going
• 32:07
  to
• 32:07
  look
• 32:07
  to
• 32:07
  outsource.
• 32:08
  Maybe
• 32:09
  you
• 32:09
  want
• 32:09
  to
• 32:09
  cut
• 32:09
  off
• 32:09
  a
• 32:10
  piece
• 32:10
  of
• 32:10
  your
• 32:10
  business
• 32:10
  entirely
• 32:11
  because
• 32:11
  you
• 32:11
  don't
• 32:11
  enjoy
• 32:12
  doing
• 32:12
  it
• 32:12
  anymore,
• 32:12
  and
• 32:12
  that's
• 32:13
  perfectly
• 32:13
  acceptable.
• 32:14
  Now
• 32:14
  I've
• 32:15
  had
• 32:15
  people
• 32:15
  that
• 32:16
  used
• 32:16
  to
• 32:16
  hire
• 32:17
  out
• 32:17
  props
• 32:17
  who've
• 32:18
  just
• 32:18
  completely
• 32:18
  stopped
• 32:18
  hiring
• 32:19
  out
• 32:19
  props
• 32:19
  and
• 32:19
  now
• 32:20
  only
• 32:20
  do
• 32:20
  stuff
• 32:20
  styling
• 32:21
  because
• 32:21
  it
• 32:21
  was
• 32:21
  such
• 32:22
  an
• 32:22
  effort
• 32:22
  for
• 32:22
  them
• 32:22
  to
• 32:23
  just
• 32:23
  go
• 32:23
  out
• 32:23
  for
• 32:23
  one
• 32:23
  mirror
• 32:24
  and
• 32:24
  they
• 32:24
  didn't
• 32:25
  enjoy
• 32:25
  it.
• 32:25
  So
• 32:26
  if
• 32:26
  you
• 32:26
  don't
• 32:26
  enjoy
• 32:26
  it,
• 32:27
  don't
• 32:27
  do
• 32:27
  it
• 32:27
  anymore.
• 32:27
  It's
• 32:28
  your
• 32:28
  business,
• 32:28
  your
• 32:28
  choices.
• 32:29
  So
• 32:29
  what
• 32:29
  three
• 32:29
  things
• 32:29
  do
• 32:30
  you
• 32:30
  want
• 32:30
  to
• 32:30
  do
• 32:30
  less
• 32:30
  of
• 32:31
  this
• 32:31
  year
• 32:32
  and
• 32:32
  what
• 32:33
  can
• 32:33
  you
• 32:33
  do
• 32:33
  with
• 32:33
  those
• 32:33
  things?
• 32:34
  Is
• 32:34
  it
• 32:34
  that
• 32:34
  you're
• 32:34
  getting
• 32:34
  rid
• 32:35
  of
• 32:35
  them
• 32:35
  completely?
• 32:35
  Is
• 32:36
  it
• 32:36
  that
• 32:36
  you're
• 32:36
  outsourcing
• 32:37
  them
• 32:37
  to
• 32:37
  someone
• 32:37
  else?
• 32:38
  Is
• 32:38
  it
• 32:38
  you're
• 32:38
  changing
• 32:39
  your
• 32:39
  direction
• 32:39
  so
• 32:40
  you
• 32:40
  don't
• 32:40
  have
• 32:40
  to
• 32:40
  do
• 32:40
  as
• 32:41
  much
• 32:41
  of
• 32:41
  them?
• 32:41
  For
• 32:41
  example,
• 32:42
  if
• 32:42
  you
• 32:42
  want
• 32:42
  to
• 32:42
  make
• 32:43
  less
• 32:43
  naked
• 32:43
  wedding
• 32:44
  cakes
• 32:44
  in
• 32:44
  2026,
• 32:45
  we'll
• 32:45
  stop
• 32:45
  promoting
• 32:46
  them
• 32:46
  all
• 32:46
  over
• 32:46
  your
• 32:46
  social
• 32:46
  media
• 32:47
  media
• 32:47
  and
• 32:47
  start
• 32:47
  promoting
• 32:48
  a
• 32:48
  different
• 32:48
  type
• 32:48
  of
• 32:49
  cake
• 32:49
  so
• 32:49
  they
• 32:49
  start
• 32:50
  to
• 32:50
  slowly
• 32:51
  disappear.
• 32:51
  You
• 32:51
  know,
• 32:52
  a
• 32:52
  few
• 32:52
  years
• 32:52
  back
• 32:52
  now
• 32:53
  three,
• 32:53
  four
• 32:53
  years
• 32:53
  back,
• 32:54
  I
• 32:54
  decided
• 32:54
  I
• 32:54
  wanted
• 32:55
  to
• 32:55
  teach
• 32:55
  Pinterest
• 32:56
  less.
• 32:56
  I
• 32:56
  used
• 32:56
  to
• 32:57
  do
• 32:57
  it
• 32:57
  all
• 32:57
  the
• 32:57
  time.
• 32:57
  I
• 32:57
  used
• 32:57
  to
• 32:58
  teach
• 32:58
  on
• 32:58
  Pinterest
• 32:59
  like
• 32:59
  multiple
• 33:00
  times
• 33:00
  a
• 33:00
  year
• 33:00
  and
• 33:01
  I
• 33:01
  wasn't
• 33:01
  enjoying
• 33:01
  it
• 33:02
  anymore
• 33:02
  and
• 33:02
  the
• 33:02
  platform
• 33:03
  was
• 33:03
  changing
• 33:03
  and
• 33:03
  I
• 33:03
  couldn't
• 33:04
  keep
• 33:04
  up
• 33:04
  in
• 33:04
  the
• 33:04
  way
• 33:04
  I
• 33:05
  wanted
• 33:05
  to.
• 33:05
  And
• 33:06
  so
• 33:06
  I
• 33:06
  made
• 33:06
  a
• 33:06
  decision
• 33:06
  to
• 33:07
  do
• 33:07
  less
• 33:07
  of
• 33:07
  it.
• 33:07
  And
• 33:08
  now
• 33:08
  I
• 33:08
  hardly
• 33:08
  ever
• 33:08
  talk
• 33:09
  about
• 33:09
  it.
• 33:09
  Occasionally
• 33:10
  I
• 33:10
  can
• 33:10
  help
• 33:11
  people.
• 33:11
  I'll
• 33:11
  talk
• 33:11
  to
• 33:12
  people
• 33:12
  about
• 33:12
  it
• 33:12
  on
• 33:12
  a
• 33:12
  venue
• 33:13
  day
• 33:14
  when
• 33:14
  I'm
• 33:14
  training
• 33:14
  their
• 33:15
  team,
• 33:15
  but
• 33:15
  I'm
• 33:15
  not
• 33:15
  going
• 33:15
  on
• 33:16
  stage
• 33:16
  and
• 33:16
  talking
• 33:16
  about
• 33:16
  it
• 33:17
  anymore
• 33:17
  because
• 33:17
  I
• 33:17
  wasn't
• 33:18
  enjoying
• 33:18
  it
• 33:18
  so
• 33:18
  much
• 33:18
  much
• 33:19
  anymore.
• 33:19
  So
• 33:19
  you
• 33:19
  can
• 33:19
  make
• 33:19
  a
• 33:20
  change
• 33:20
  and
• 33:20
  you
• 33:20
  can
• 33:20
  make
• 33:20
  a
• 33:21
  transition.
• 33:21
  It
• 33:21
  might
• 33:21
  take
• 33:21
  time,
• 33:22
  but
• 33:22
  there's
• 33:22
  absolutely
• 33:23
  no
• 33:23
  reason
• 33:23
  you
• 33:23
  can't
• 33:24
  do
• 33:24
  that.
• 33:24
  Okay,
• 33:25
  the
• 33:25
  final
• 33:25
  thing
• 33:25
  I
• 33:26
  want
• 33:26
  you
• 33:26
  to
• 33:26
  think
• 33:26
  about
• 33:26
  and
• 33:27
  make
• 33:27
  a
• 33:27
  note
• 33:27
  of
• 33:27
  for
• 33:28
  today
• 33:28
  is
• 33:28
  what
• 33:28
  are
• 33:29
  your
• 33:29
  three
• 33:30
  big,
• 33:30
  audacious,
• 33:31
  crazy
• 33:32
  goals
• 33:33
  for
• 33:33
  this
• 33:33
  year
• 33:34
  and
• 33:34
  beyond?
• 33:35
  Now,
• 33:35
  I
• 33:35
  say
• 33:36
  this
• 33:36
  year
• 33:36
  and
• 33:36
  beyond
• 33:36
  because
• 33:37
  for
• 33:37
  some
• 33:37
  of
• 33:38
  you,
• 33:38
  this
• 33:38
  goal
• 33:39
  might
• 33:39
  be
• 33:39
  massive
• 33:39
  and
• 33:40
  it
• 33:40
  may
• 33:40
  not
• 33:40
  happen
• 33:40
  in
• 33:40
  2026,
• 33:41
  and
• 33:41
  I
• 33:41
  don't
• 33:42
  want
• 33:42
  you
• 33:42
  to
• 33:42
  get
• 33:42
  to
• 33:42
  the
• 33:42
  end
• 33:42
  of
• 33:43
  it
• 33:43
  and
• 33:43
  go,
• 33:43
  oh,
• 33:43
  I
• 33:43
  didn't
• 33:43
  achieve
• 33:44
  that
• 33:44
  because
• 33:44
  actually,
• 33:45
  sometimes
• 33:45
  goals
• 33:45
  take
• 33:46
  longer
• 33:46
  to
• 33:46
  achieve.
• 33:46
  It
• 33:47
  took
• 33:47
  me
• 33:47
  two
• 33:47
  years
• 33:47
  to
• 33:48
  launch
• 33:48
  my
• 33:48
  podcast.
• 33:48
  It
• 33:49
  took
• 33:49
  me
• 33:49
  four
• 33:49
  years
• 33:49
  to
• 33:50
  launch
• 33:50
  Live
• 33:51
  event
• 33:51
  Wed
• 33:51
  Pros
• 33:51
  Live
• 33:52
  of
• 33:52
  It
• 33:52
  being
• 33:52
  in
• 33:52
  my
• 33:53
  head.
• 33:53
  It
• 33:53
  took
• 33:53
  me
• 33:53
  a
• 33:54
  number
• 33:54
  of
• 33:54
  years
• 33:54
  to
• 33:55
  write
• 33:55
  the
• 33:55
  book.
• 33:55
  It
• 33:56
  doesn't
• 33:56
  always
• 33:56
  just
• 33:56
  happen,
• 33:57
  even
• 33:57
  if
• 33:57
  you
• 33:57
  know
• 33:57
  you
• 33:58
  want
• 33:58
  it
• 33:58
  to
• 33:58
  happen
• 33:58
  eventually.
• 33:59
  So
• 33:59
  what
• 33:59
  are
• 34:00
  they
• 34:00
  for
• 34:01
  you?
• 34:01
  I'm
• 34:02
  going
• 34:02
  to
• 34:02
  share
• 34:02
  some
• 34:02
  of
• 34:03
  mine.
• 34:03
  So
• 34:03
  the
• 34:03
  first
• 34:03
  one
• 34:04
  I've
• 34:04
  alluded
• 34:04
  to
• 34:04
  already,
• 34:05
  but
• 34:05
  I
• 34:05
  actually
• 34:05
  want
• 34:05
  to
• 34:06
  do
• 34:06
  more
• 34:06
  paid
• 34:07
  speaking
• 34:07
  in
• 34:08
  2026.
• 34:09
  I
• 34:09
  love
• 34:09
  speaking.
• 34:10
  It's
• 34:10
  one
• 34:10
  of
• 34:10
  my
• 34:10
  favorite
• 34:11
  parts
• 34:11
  of
• 34:11
  my
• 34:11
  business,
• 34:12
  and
• 34:12
  I've
• 34:12
  done
• 34:12
  enough
• 34:12
  of
• 34:13
  it
• 34:13
  now
• 34:13
  to
• 34:13
  know
• 34:13
  that
• 34:14
  I'm
• 34:14
  half
• 34:14
  decent
• 34:14
  at
• 34:15
  it.
• 34:15
  And
• 34:15
  I
• 34:15
  know
• 34:15
  that
• 34:15
  the
• 34:16
  concepts
• 34:16
  I
• 34:16
  share
• 34:17
  are
• 34:17
  valuable
• 34:18
  to
• 34:18
  people
• 34:18
  both
• 34:19
  inside
• 34:19
  and
• 34:19
  outside
• 34:19
  of
• 34:20
  the
• 34:20
  wedding
• 34:20
  industry.
• 34:21
  So
• 34:21
  for
• 34:21
  me,
• 34:21
  this
• 34:21
  year,
• 34:22
  I'm
• 34:22
  the
• 34:22
  lookout
• 34:23
  for
• 34:23
  more
• 34:24
  exciting
• 34:24
  opportunities
• 34:25
  outside
• 34:25
  of
• 34:26
  the
• 34:26
  country
• 34:26
  or
• 34:27
  outside
• 34:27
  of
• 34:27
  weddings.
• 34:27
  So
• 34:28
  if
• 34:28
  you've
• 34:28
  got
• 34:28
  something
• 34:29
  and
• 34:29
  you
• 34:29
  think,
• 34:29
  yeah,
• 34:29
  I'd
• 34:30
  love
• 34:30
  to
• 34:30
  have
• 34:30
  Becca
• 34:30
  speak
• 34:31
  at
• 34:31
  that,
• 34:31
  and
• 34:31
  you've
• 34:31
  got
• 34:32
  budget
• 34:32
  for
• 34:32
  a
• 34:32
  speaker,
• 34:33
  reach
• 34:33
  out
• 34:34
  to
• 34:34
  me
• 34:34
  and
• 34:34
  let's
• 34:35
  chat,
• 34:35
  let's
• 34:35
  talk
• 34:35
  about
• 34:36
  it.
• 34:36
  Let's
• 34:36
  find
• 34:36
  a
• 34:37
  way
• 34:37
  to
• 34:37
  see
• 34:37
  if
• 34:37
  we
• 34:37
  can
• 34:37
  make
• 34:38
  it
• 34:38
  happen
• 34:39
  in
• 34:39
  a
• 34:39
  way
• 34:39
  that
• 34:40
  I
• 34:40
  can
• 34:40
  get
• 34:40
  value
• 34:41
  out
• 34:41
  of
• 34:41
  it
• 34:41
  and
• 34:41
  you
• 34:42
  can
• 34:42
  get
• 34:42
  value
• 34:43
  out
• 34:43
  of
• 34:43
  me.
• 34:44
  I
• 34:44
  know
• 34:44
  I
• 34:44
  need
• 34:44
  to
• 34:44
  learn
• 34:45
  more
• 34:45
  about
• 34:45
  this
• 34:45
  area
• 34:46
  of
• 34:46
  the
• 34:47
  world,
• 34:47
  but
• 34:47
  I
• 34:47
  would
• 34:47
  love
• 34:47
  to
• 34:48
  do
• 34:48
  some
• 34:48
  more
• 34:48
  paid
• 34:48
  speaking
• 34:49
  because
• 34:49
  I
• 34:49
  love
• 34:49
  spending
• 34:50
  speaking
• 34:50
  so
• 34:50
  much
• 34:51
  and.
• 34:51
  And
• 34:52
  I
• 34:52
  love
• 34:52
  the
• 34:52
  impact
• 34:52
  it
• 34:53
  has
• 34:53
  on
• 34:53
  the
• 34:53
  people
• 34:53
  listening
• 34:54
  as
• 34:54
  well.
• 34:55
  So
• 34:55
  that's
• 34:55
  one
• 34:55
  of
• 34:55
  my
• 34:55
  big,
• 34:56
  audacious
• 34:56
  goals.
• 34:56
  It
• 34:56
  may
• 34:57
  not
• 34:57
  happen
• 34:57
  this
• 34:58
  year,
• 34:58
  but
• 34:58
  I'd
• 34:58
  love
• 34:59
  to
• 34:59
  do
• 34:59
  a
• 34:59
  big
• 34:59
  Keynote
• 34:59
  at
• 35:00
  a
• 35:00
  big
• 35:00
  corporate
• 35:00
  event
• 35:01
  which
• 35:01
  is
• 35:01
  totally
• 35:02
  outside
• 35:02
  of
• 35:02
  the
• 35:02
  industry,
• 35:02
  but
• 35:03
  sharing
• 35:03
  my
• 35:03
  marketing
• 35:04
  theme
• 35:04
  park
• 35:04
  concept
• 35:05
  with
• 35:05
  the
• 35:05
  wider
• 35:06
  world.
• 35:06
  The
• 35:06
  second
• 35:07
  big
• 35:07
  audacious
• 35:07
  goal,
• 35:07
  which
• 35:08
  sounds
• 35:08
  crazy
• 35:08
  to
• 35:09
  even
• 35:09
  say
• 35:09
  it
• 35:09
  out
• 35:09
  loud,
• 35:10
  is
• 35:10
  to
• 35:10
  make
• 35:11
  Wed
• 35:11
  pros
• 35:11
  live
• 35:12
  2027
• 35:13
  happen.
• 35:13
  Now
• 35:14
  I
• 35:14
  realize
• 35:14
  as
• 35:14
  this
• 35:14
  goes
• 35:15
  out,
• 35:15
  we
• 35:15
  still
• 35:15
  haven't
• 35:15
  had
• 35:16
  2026
• 35:16
  and.
• 35:17
  And
• 35:17
  yes,
• 35:17
  that
• 35:17
  is
• 35:18
  still
• 35:18
  coming
• 35:18
  in
• 35:18
  three
• 35:18
  months.
• 35:19
  Please
• 35:19
  get
• 35:19
  your
• 35:19
  tickets.
• 35:20
  But
• 35:20
  I'd
• 35:20
  like
• 35:21
  it
• 35:21
  to
• 35:21
  happen
• 35:21
  again
• 35:22
  and
• 35:22
  people
• 35:22
  have
• 35:22
  already
• 35:23
  asked
• 35:23
  me
• 35:23
  about
• 35:23
  speaking
• 35:24
  at
• 35:24
  it
• 35:24
  in
• 35:24
  2027.
• 35:25
  And
• 35:25
  so
• 35:25
  my
• 35:26
  big
• 35:26
  goal
• 35:26
  is
• 35:26
  to
• 35:27
  do
• 35:27
  it
• 35:27
  again
• 35:27
  in
• 35:27
  2027.
• 35:28
  So
• 35:28
  if
• 35:28
  you've
• 35:29
  got
• 35:29
  a
• 35:29
  venue
• 35:29
  and
• 35:30
  you
• 35:30
  want
• 35:30
  to
• 35:30
  host
• 35:30
  Wed
• 35:31
  Pros
• 35:31
  Live
• 35:31
  2027,
• 35:32
  reach
• 35:33
  out
• 35:33
  to
• 35:33
  me
• 35:33
  because
• 35:34
  right
• 35:34
  now
• 35:34
  that's
• 35:34
  where
• 35:34
  I'm
• 35:35
  at.
• 35:35
  I'm
• 35:35
  at
• 35:35
  let's
• 35:36
  push
• 35:36
  a
• 35:36
  door
• 35:36
  and
• 35:36
  see
• 35:36
  if
• 35:37
  it
• 35:37
  opens.
• 35:37
  I've
• 35:37
  got
• 35:38
  an
• 35:38
  incredible
• 35:38
  lineup
• 35:39
  of
• 35:39
  potential
• 35:39
  speakers
• 35:40
  who
• 35:40
  have
• 35:40
  said
• 35:40
  they
• 35:40
  want
• 35:40
  to
• 35:40
  be
• 35:41
  on
• 35:41
  the
• 35:41
  listing
• 35:41
  for
• 35:42
  2027.
• 35:42
  It
• 35:43
  will
• 35:43
  be
• 35:43
  an
• 35:43
  amazing
• 35:44
  event.
• 35:44
  I
• 35:44
  just
• 35:44
  need
• 35:44
  to
• 35:44
  open
• 35:45
  the
• 35:45
  door
• 35:45
  and
• 35:45
  work
• 35:45
  out
• 35:46
  where
• 35:46
  it's
• 35:46
  going
• 35:46
  to
• 35:46
  be.
• 35:47
  And
• 35:47
  my
• 35:47
  third
• 35:47
  thing,
• 35:47
  because
• 35:48
  we've
• 35:48
  got
• 35:48
  fun
• 35:49
  in
• 35:49
  there
• 35:49
  as
• 35:49
  well.
• 35:49
  I
• 35:49
  just
• 35:49
  wrote
• 35:50
  more
• 35:50
  holidays,
• 35:51
  more
• 35:51
  holidays
• 35:52
  in
• 35:52
  2026.
• 35:53
  I
• 35:53
  mean
• 35:53
  I
• 35:53
  had
• 35:54
  a
• 35:54
  massive
• 35:54
  holiday
• 35:54
  in
• 35:55
  2025
• 35:55
  when
• 35:55
  I
• 35:56
  went
• 35:56
  to
• 35:56
  Florida
• 35:56
  and
• 35:57
  I
• 35:57
  want
• 35:57
  to
• 35:57
  go
• 35:57
  back
• 35:57
  again
• 35:58
  in
• 35:58
  2027.
• 36:00
  But
• 36:00
  2026,
• 36:01
  I
• 36:01
  want
• 36:01
  to
• 36:01
  put
• 36:02
  in
• 36:02
  a
• 36:02
  few
• 36:02
  more
• 36:02
  trips.
• 36:03
  So
• 36:03
  any
• 36:03
  thoughts,
• 36:03
  ideas
• 36:04
  or
• 36:04
  people
• 36:04
  that
• 36:05
  want
• 36:05
  to
• 36:05
  book
• 36:05
  me
• 36:05
  to
• 36:05
  speak
• 36:05
  in
• 36:06
  exotic
• 36:06
  places
• 36:06
  so
• 36:07
  I
• 36:07
  can
• 36:07
  go
• 36:07
  on
• 36:07
  some
• 36:08
  more
• 36:08
  travel
• 36:08
  adventures,
• 36:09
  then
• 36:09
  again,
• 36:10
  let
• 36:10
  me
• 36:10
  know.
• 36:10
  I
• 36:10
  would
• 36:11
  love
• 36:11
  to
• 36:11
  chat
• 36:11
  with
• 36:11
  you.
• 36:12
  So
• 36:12
  what
• 36:12
  is
• 36:12
  it
• 36:12
  for
• 36:12
  you?
• 36:13
  What
• 36:13
  are
• 36:13
  your
• 36:13
  big
• 36:13
  audacious
• 36:14
  plans?
• 36:14
  Maybe
• 36:14
  you
• 36:15
  want
• 36:15
  to
• 36:15
  write
• 36:15
  a
• 36:15
  book.
• 36:15
  Maybe
• 36:16
  you
• 36:16
  want
• 36:16
  to
• 36:16
  launch
• 36:16
  a
• 36:16
  new
• 36:17
  product.
• 36:17
  Maybe
• 36:17
  you
• 36:18
  want
• 36:18
  to
• 36:18
  do
• 36:18
  a
• 36:18
  high
• 36:18
  value
• 36:19
  you
• 36:19
  wedding.
• 36:19
  Maybe
• 36:20
  you
• 36:20
  want
• 36:20
  to
• 36:20
  go
• 36:20
  abroad
• 36:21
  more
• 36:21
  on
• 36:21
  more
• 36:21
  holidays.
• 36:22
  Maybe
• 36:22
  there's
• 36:22
  a
• 36:22
  piece
• 36:22
  of
• 36:23
  equipment
• 36:23
  that
• 36:23
  you've
• 36:23
  been
• 36:24
  wanting
• 36:24
  to
• 36:24
  get
• 36:24
  for
• 36:24
  a
• 36:24
  while.
• 36:25
  What
• 36:25
  is
• 36:25
  it
• 36:25
  for
• 36:26
  you?
• 36:26
  Write
• 36:26
  them
• 36:26
  down.
• 36:27
  I
• 36:27
  believe
• 36:27
  no
• 36:27
  goal
• 36:28
  is
• 36:28
  too
• 36:28
  big.
• 36:28
  It
• 36:29
  might
• 36:29
  not
• 36:29
  happen,
• 36:29
  but
• 36:30
  you
• 36:30
  can
• 36:30
  at
• 36:30
  least
• 36:30
  try
• 36:30
  and
• 36:31
  make
• 36:31
  it
• 36:31
  happen
• 36:31
  or
• 36:31
  put
• 36:32
  work
• 36:32
  in
• 36:32
  towards
• 36:33
  it.
• 36:33
  Take
• 36:33
  those
• 36:33
  steps,
• 36:34
  get
• 36:34
  it
• 36:34
  on
• 36:34
  paper
• 36:35
  because
• 36:35
  it's
• 36:35
  a
• 36:36
  starting
• 36:36
  point
• 36:36
  and
• 36:37
  why
• 36:37
  shouldn't
• 36:37
  it
• 36:37
  happen
• 36:38
  when
• 36:38
  it
• 36:38
  can
• 36:38
  happen
• 36:38
  for
• 36:39
  other
• 36:39
  people?
• 36:39
  As
• 36:39
  we
• 36:40
  close,
• 36:40
  then
• 36:40
  I
• 36:41
  want
• 36:41
  you
• 36:41
  to
• 36:41
  write
• 36:41
  down
• 36:41
  two
• 36:42
  final
• 36:42
  things.
• 36:42
  I
• 36:43
  do
• 36:43
  want
• 36:43
  you
• 36:43
  at
• 36:43
  this
• 36:43
  point
• 36:43
  to
• 36:44
  write
• 36:44
  down
• 36:44
  a
• 36:44
  financial
• 36:44
  goal.
• 36:45
  I'm
• 36:45
  not
• 36:45
  going
• 36:45
  to
• 36:45
  go
• 36:45
  into
• 36:46
  detail
• 36:46
  about
• 36:46
  it
• 36:47
  because
• 36:47
  this
• 36:47
  is
• 36:47
  so
• 36:47
  different
• 36:48
  for
• 36:48
  everyone
• 36:48
  and
• 36:48
  I
• 36:48
  don't
• 36:49
  want
• 36:49
  you
• 36:49
  to
• 36:49
  just
• 36:49
  put
• 36:49
  an
• 36:49
  arbitrary
• 36:50
  number
• 36:50
  or
• 36:50
  I
• 36:51
  want
• 36:51
  six
• 36:51
  figures
• 36:51
  because
• 36:52
  that's,
• 36:52
  that's
• 36:53
  just
• 36:53
  a
• 36:53
  thing
• 36:53
  that
• 36:53
  people
• 36:53
  say
• 36:54
  and
• 36:54
  it's
• 36:54
  not
• 36:54
  really
• 36:55
  a
• 36:55
  reality
• 36:55
  of,
• 36:56
  of
• 36:56
  actual
• 36:56
  numbers.
• 36:57
  I
• 36:57
  want
• 36:58
  you
• 36:58
  to
• 36:58
  look
• 36:58
  at
• 36:58
  the
• 36:58
  reality
• 36:59
  of
• 36:59
  what
• 37:00
  your
• 37:00
  business
• 37:00
  is
• 37:00
  doing
• 37:00
  right
• 37:01
  now
• 37:01
  and
• 37:01
  where
• 37:01
  you
• 37:01
  want
• 37:02
  it
• 37:02
  to
• 37:02
  be
• 37:02
  in
• 37:02
  this
• 37:02
  time
• 37:03
  next
• 37:03
  year.
• 37:03
  Is
• 37:03
  there
• 37:04
  growth
• 37:04
  to
• 37:04
  be
• 37:04
  had
• 37:04
  there?
• 37:05
  Maybe
• 37:05
  actually
• 37:05
  your
• 37:06
  goal
• 37:06
  is
• 37:06
  to
• 37:06
  keep
• 37:06
  it
• 37:06
  the
• 37:06
  same
• 37:07
  because
• 37:07
  you
• 37:07
  don't
• 37:07
  want
• 37:07
  to
• 37:07
  work
• 37:08
  harder.
• 37:08
  Maybe
• 37:08
  it's
• 37:09
  actually
• 37:09
  to
• 37:09
  make
• 37:09
  it
• 37:09
  less
• 37:10
  because
• 37:10
  you're
• 37:10
  trying
• 37:10
  to
• 37:10
  do
• 37:10
  less
• 37:11
  next
• 37:11
  year.
• 37:12
  Like,
• 37:12
  there
• 37:12
  is
• 37:12
  no
• 37:12
  right
• 37:12
  or
• 37:13
  wrong
• 37:13
  to
• 37:13
  this.
• 37:13
  But
• 37:14
  have
• 37:14
  that
• 37:14
  goal
• 37:15
  in
• 37:15
  mind.
• 37:15
  So
• 37:15
  you've
• 37:16
  got
• 37:16
  something
• 37:16
  to
• 37:16
  work
• 37:16
  towards
• 37:17
  this
• 37:17
  year.
• 37:17
  And
• 37:18
  then
• 37:18
  I
• 37:18
  want
• 37:18
  you
• 37:18
  to
• 37:18
  write
• 37:19
  down
• 37:19
  one
• 37:19
  personal
• 37:19
  goal
• 37:20
  as
• 37:20
  well.
• 37:20
  We've
• 37:21
  talked
• 37:21
  a
• 37:21
  lot
• 37:21
  about
• 37:21
  business,
• 37:22
  but
• 37:22
  maybe
• 37:22
  there's
• 37:23
  something
• 37:23
  in
• 37:23
  your
• 37:23
  personal
• 37:23
  life
• 37:24
  that
• 37:24
  you
• 37:24
  want
• 37:25
  to
• 37:25
  get
• 37:25
  better
• 37:25
  at
• 37:25
  this
• 37:26
  year.
• 37:26
  Maybe
• 37:26
  you
• 37:27
  want
• 37:27
  to
• 37:27
  start
• 37:27
  a
• 37:27
  new
• 37:27
  hobby.
• 37:28
  Maybe
• 37:28
  you
• 37:28
  want
• 37:28
  to
• 37:28
  get
• 37:28
  better
• 37:29
  at
• 37:29
  gardening,
• 37:29
  get
• 37:29
  better
• 37:30
  at
• 37:30
  cooking.
• 37:30
  For
• 37:31
  me,
• 37:31
  I
• 37:31
  definitely
• 37:32
  want
• 37:32
  to
• 37:32
  get
• 37:32
  fitter
• 37:33
  again
• 37:33
  in
• 37:33
  2026
• 37:34
  because
• 37:35
  I
• 37:35
  feel
• 37:35
  like
• 37:35
  being
• 37:35
  busy
• 37:36
  with
• 37:36
  life
• 37:36
  and
• 37:37
  family
• 37:37
  and
• 37:37
  work
• 37:38
  and
• 37:38
  getting
• 37:38
  older
• 37:39
  has
• 37:40
  meant
• 37:40
  that,
• 37:40
  you
• 37:40
  know,
• 37:41
  fitness
• 37:41
  has
• 37:41
  gone
• 37:41
  lower
• 37:42
  down
• 37:42
  my
• 37:42
  progress
• 37:42
  priority
• 37:43
  list
• 37:43
  and
• 37:43
  that's
• 37:43
  something
• 37:44
  I
• 37:44
  want
• 37:44
  to
• 37:44
  get
• 37:44
  back
• 37:45
  this
• 37:45
  year
• 37:45
  and
• 37:46
  that's
• 37:46
  going
• 37:46
  higher
• 37:46
  up
• 37:47
  my
• 37:47
  to
• 37:47
  do
• 37:47
  list.
• 37:48
  What
• 37:48
  is
• 37:48
  it
• 37:48
  for
• 37:48
  you?
• 37:49
  I
• 37:49
  hope
• 37:49
  you
• 37:49
  found
• 37:50
  today's
• 37:50
  episode
• 37:51
  a
• 37:51
  helpful
• 37:51
  reflection,
• 37:52
  a
• 37:52
  time
• 37:52
  to
• 37:53
  think
• 37:53
  back
• 37:53
  and
• 37:54
  to
• 37:54
  celebrate
• 37:54
  what
• 37:55
  you've
• 37:55
  achieved,
• 37:55
  but
• 37:55
  also
• 37:55
  to
• 37:56
  go
• 37:56
  deeper
• 37:56
  and
• 37:56
  realize
• 37:57
  not
• 37:57
  everything's
• 37:58
  rosy
• 37:58
  all
• 37:58
  of
• 37:58
  the
• 37:58
  time.
• 37:59
  And
• 37:59
  what
• 37:59
  can
• 37:59
  we
• 38:00
  do
• 38:00
  differently
• 38:00
  and
• 38:00
  how
• 38:01
  can
• 38:01
  we
• 38:01
  act
• 38:01
  differently
• 38:02
  in
• 38:02
  the
• 38:02
  year
• 38:02
  ahead?
• 38:03
  I
• 38:03
  hope
• 38:03
  it's
• 38:03
  also
• 38:04
  helped
• 38:04
  you
• 38:04
  frame
• 38:04
  and
• 38:05
  shape
• 38:05
  what
• 38:05
  you
• 38:05
  want
• 38:06
  to
• 38:06
  achieve
• 38:06
  in
• 38:06
  2026.
• 38:07
  My
• 38:07
  financial
• 38:08
  perspective,
• 38:08
  from
• 38:09
  a
• 38:09
  personal
• 38:09
  perspective,
• 38:10
  from
• 38:10
  a
• 38:10
  connections
• 38:10
  perspective,
• 38:11
  and
• 38:12
  helped
• 38:12
  you
• 38:12
  shape
• 38:13
  that.
• 38:13
  I
• 38:13
  have
• 38:13
  so
• 38:14
  many
• 38:14
  plans
• 38:14
  for
• 38:14
  2026.
• 38:15
  We're
• 38:15
  going
• 38:16
  to
• 38:16
  have
• 38:16
  so
• 38:16
  many
• 38:16
  great
• 38:17
  guests
• 38:17
  here
• 38:18
  on
• 38:18
  the
• 38:18
  podcast.
• 38:18
  I've
• 38:19
  already
• 38:19
  recorded
• 38:19
  some
• 38:19
  of
• 38:19
  the
• 38:20
  2026
• 38:20
  episodes
• 38:21
  and
• 38:21
  they
• 38:21
  are
• 38:22
  gold.
• 38:22
  And
• 38:22
  I've
• 38:22
  got
• 38:22
  more
• 38:23
  coming,
• 38:23
  of
• 38:24
  course.
• 38:24
  I've
• 38:24
  got
• 38:24
  Wed
• 38:25
  Pros
• 38:25
  live
• 38:25
  happening
• 38:26
  in
• 38:26
  2026
• 38:27
  as
• 38:27
  well.
• 38:28
  And
• 38:28
  I
• 38:28
  cannot
• 38:28
  wait
• 38:29
  to
• 38:29
  join
• 38:29
  those
• 38:29
  of
• 38:29
  you
• 38:29
  that
• 38:30
  are
• 38:30
  going
• 38:30
  to
• 38:30
  be
• 38:30
  there
• 38:30
  in
• 38:30
  the
• 38:31
  room.
• 38:31
  It
• 38:31
  is
• 38:32
  going
• 38:32
  to
• 38:32
  be
• 38:32
  special
• 38:32
  and
• 38:32
  I
• 38:33
  believe
• 38:33
  that
• 38:33
  launch
• 38:33
  event
• 38:33
  is
• 38:34
  going
• 38:34
  to
• 38:34
  be
• 38:34
  particularly
• 38:35
  special
• 38:35
  because
• 38:36
  I've
• 38:36
  bought
• 38:36
  it
• 38:36
  to
• 38:37
  life.
• 38:37
  I'm
• 38:37
  looking
• 38:37
  for
• 38:37
  more
• 38:38
  speaking
• 38:38
  opportunities
• 38:39
  in
• 38:39
  2026
• 38:40
  and
• 38:40
  exciting
• 38:41
  news.
• 38:41
  As
• 38:41
  of
• 38:42
  next
• 38:42
  week,
• 38:42
  I
• 38:42
  have
• 38:42
  an
• 38:42
  exciting
• 38:43
  new
• 38:44
  the
• 38:44
  podcast.
• 38:45
  More
• 38:45
  of
• 38:45
  that
• 38:45
  coming
• 38:46
  very
• 38:46
  soon.
• 38:47
  If
• 38:47
  you
• 38:47
  need
• 38:47
  help
• 38:48
  working
• 38:48
  on
• 38:48
  your
• 38:49
  2026
• 38:49
  plans,
• 38:50
  or
• 38:50
  if
• 38:50
  you
• 38:50
  want
• 38:50
  to
• 38:50
  work
• 38:51
  alongside
• 38:51
  me
• 38:51
  in
• 38:51
  2026,
• 38:52
  reach
• 38:53
  out
• 38:53
  and
• 38:53
  chat.
• 38:53
  It's
• 38:54
  just
• 38:54
  me.
• 38:55
  I'd
• 38:55
  love
• 38:55
  to
• 38:55
  chat
• 38:55
  to
• 38:56
  you.
• 38:56
  No
• 38:56
  message
• 38:57
  is
• 38:57
  unimportant
• 38:58
  for
• 38:58
  me.
• 38:58
  It
• 38:58
  may
• 38:58
  take
• 38:59
  me
• 38:59
  a
• 38:59
  while
• 38:59
  to
• 38:59
  get
• 38:59
  back
• 38:59
  to
• 38:59
  you
• 38:59
  and
• 39:00
  if
• 39:00
  it
• 39:00
  does,
• 39:00
  keep
• 39:00
  on
• 39:00
  chasing
• 39:01
  me
• 39:01
  because
• 39:01
  it's
• 39:01
  normally
• 39:01
  because
• 39:02
  I'm
• 39:02
  running
• 39:02
  around
• 39:02
  after
• 39:02
  one
• 39:03
  of
• 39:03
  my
• 39:03
  kids.
• 39:03
  But
• 39:03
  just
• 39:04
  drop
• 39:04
  me
• 39:04
  a
• 39:04
  message
• 39:04
  on
• 39:04
  on
• 39:05
  Instagram
• 39:05
  if
• 39:05
  you
• 39:05
  want
• 39:05
  to
• 39:06
  chat.
• 39:06
  I
• 39:06
  would
• 39:06
  love
• 39:06
  to
• 39:07
  find
• 39:07
  out
• 39:07
  more
• 39:07
  about
• 39:07
  working
• 39:08
  with
• 39:08
  you
• 39:08
  and
• 39:09
  to
• 39:09
  hear
• 39:09
  more
• 39:09
  about
• 39:09
  your
• 39:09
  Twitter
• 39:10
  2026
• 39:10
  plans.
• 39:11
  Whether
• 39:11
  it's
• 39:11
  outsourcing
• 39:12
  work
• 39:12
  to
• 39:13
  me
• 39:13
  and
• 39:13
  my
• 39:13
  Wedding
• 39:13
  Pro
• 39:14
  agency,
• 39:14
  or
• 39:15
  whether
• 39:15
  it's
• 39:15
  actually
• 39:15
  having
• 39:15
  my
• 39:16
  eyes
• 39:16
  on
• 39:16
  your
• 39:16
  business
• 39:16
  for
• 39:17
  a
• 39:17
  marketing
• 39:17
  review
• 39:18
  or
• 39:18
  a
• 39:18
  strategy
• 39:18
  call,
• 39:19
  I'd
• 39:19
  love
• 39:19
  to
• 39:20
  work
• 39:20
  with
• 39:20
  you
• 39:20
  this
• 39:21
  year.
• 39:21
  So
• 39:22
  if
• 39:22
  that's
• 39:22
  on
• 39:22
  your
• 39:22
  agenda,
• 39:23
  let's
• 39:23
  have
• 39:23
  a
• 39:23
  conversation.
• 39:24
  Or
• 39:24
  if
• 39:25
  you
• 39:25
  want
• 39:25
  to
• 39:25
  get
• 39:25
  me
• 39:25
  speaking
• 39:25
  at
• 39:26
  your
• 39:26
  event,
• 39:26
  running
• 39:27
  an
• 39:27
  in
• 39:27
  person
• 39:27
  training
• 39:28
  day.
• 39:28
  Or
• 39:28
  maybe
• 39:28
  you
• 39:28
  work
• 39:29
  in
• 39:29
  a
• 39:29
  corporate
• 39:29
  job
• 39:29
  and
• 39:30
  you
• 39:30
  think
• 39:30
  Becca
• 39:30
  should
• 39:31
  come
• 39:31
  in
• 39:31
  and
• 39:31
  talk
• 39:31
  to
• 39:31
  my
• 39:31
  team
• 39:32
  about
• 39:32
  marketing
• 39:32
  and
• 39:32
  give
• 39:33
  them
• 39:33
  a
• 39:33
  fresh
• 39:33
  perspective.
• 39:34
  Again,
• 39:34
  I'm
• 39:35
  open
• 39:35
  to
• 39:35
  opportunity,
• 39:35
  opportunities.
• 39:36
  I
• 39:36
  just
• 39:36
  want
• 39:37
  to
• 39:37
  know
• 39:37
  that
• 39:37
  I'm
• 39:37
  being
• 39:38
  valued.
• 39:39
  I'm
• 39:39
  excited
• 39:40
  for
• 39:40
  the
• 39:40
  year
• 39:40
  ahead.
• 39:40
  I'm
• 39:41
  excited
• 39:41
  to
• 39:41
  see
• 39:41
  what
• 39:42
  you
• 39:42
  achieve.
• 39:42
  I'm
• 39:43
  excited
• 39:43
  to
• 39:43
  connect
• 39:43
  with
• 39:44
  you
• 39:44
  even
• 39:44
  more
• 39:44
  at
• 39:45
  both
• 39:45
  wedpros
• 39:45
  Live
• 39:46
  and
• 39:46
  here
• 39:46
  on
• 39:46
  the
• 39:47
  podcast.
• 39:47
  And
• 39:48
  I
• 39:48
  hope
• 39:48
  you
• 39:49
  enjoy
• 39:49
  the
• 39:49
  week
• 39:50
  bringing
• 39:50
  in
• 39:50
  2026.
• 39:52
  I'll
• 39:52
  see
• 39:52
  you
• 39:52
  next
• 39:52
  time.