Latest / The Baller Alert Show / Loren LoRosa Opens Up About Her Experience Joining The Breakfast Club

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Loren LoRosa Opens Up About Her Experience Joining The Breakfast Club · The Baller Alert Show

• 0:00
  Speaker 1: Hey, y'all, what's up.
• 0:00
  Speaker 2: It's Lauren La Rosa and I am coming up next
• 0:03
  Speaker 2: on Ball Alert walling push up.
• 0:05
  Speaker 3: In the robbery with for Robert and you know me
• 0:07
  Speaker 3: t As you crushed you you like me mental health chat?
• 0:10
  Speaker 3: Talk to me? Somebody got you fed up? Call and
• 0:13
  Speaker 3: get it off your mind. Catch us in there, ay,
• 0:16
  Speaker 3: turn us up while you win traffic sline. Welcome to
• 0:18
  Speaker 3: the greatest shown Earth. Yeah it's the bottle of Alert.
• 0:22
  Speaker 3: Yeah it's the bottle Alert. Yeah, it's the bottle of Alert.
• 0:25
  Speaker 3: Welcome to the greatest shown nerve. Yeah it's the Battle Alert.
• 0:28
  Speaker 3: Yeah it's the Battle Alert. Yeah, it's the Battle Alert.
• 0:35
  Speaker 4: Broadcasting live from Atlanta, Georgia and the Nagel Law Firm Studios.
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  Speaker 4: Welcome to the Ball Alert Show. My name is Froy said.
• 0:40
  Speaker 5: My name is you know. BT Layla Roe said.
• 0:42
  Speaker 6: The building were playing behind it like twelve.
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  Speaker 4: Months, twelve.
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  Speaker 1: On it right at the job for twelve months.
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  Speaker 4: How you doing, man, I'm doing good. You so proud
• 0:56
  Speaker 4: of you, dog, Thank you. I feel like we had
• 0:58
  Speaker 4: a front row seat to your sension.
• 1:00
  Speaker 1: I was trying to work here down here in Atlanta
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  Speaker 1: from got.
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  Speaker 4: Work, yeah, god work, because if you would have got
• 1:07
  Speaker 4: the Atlanta job. I don't think, well, what happened that's.
• 1:11
  Speaker 2: Why I wasn't hired. I'm gonna just say yeah, because
• 1:14
  Speaker 2: at first I was tight. I'm like, why wouldn't they
• 1:17
  Speaker 2: hire me?
• 1:18
  Speaker 5: Isn't that radio?
• 1:19
  Speaker 6: Though?
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  Speaker 7: That's a radio work. I'm new to radio, so yeah,
• 1:23
  Speaker 7: that's how radio works. You normally, the job that you
• 1:26
  Speaker 7: want to get, you don't get. It is the job
• 1:28
  Speaker 7: that you don't get, and then you get the job
• 1:30
  Speaker 7: that you're really supposed to have.
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  Speaker 2: I feel like that's just favor. That's like any industry.
• 1:35
  Speaker 2: It's just favorite, God's favor. Not to say there's anything
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  Speaker 2: wrong with Atlanta because I love it.
• 1:40
  Speaker 1: Yeah, we know.
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  Speaker 4: I text you in the morning because I get up
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  Speaker 4: until I'm so tired now because I want to sleep
• 1:45
  Speaker 4: late and I get up early in the morning. I
• 1:47
  Speaker 4: take my kids to school.
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  Speaker 2: Okay, every time they say something funny. But you be
• 1:52
  Speaker 2: laughing with them at me, and you'll text me to
• 1:56
  Speaker 2: laugh because you be going in back here. May be
• 2:00
  Speaker 2: like you ball here. He'll text me like bay here,
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  Speaker 2: like all right, but you be good morning.
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  Speaker 4: You really be on ten though, like you be ready,
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  Speaker 4: you be ready to get right back.
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  Speaker 1: At like what's on?
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  Speaker 2: Yeah, I mean somedays sometimes I'll be like I don't
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  Speaker 2: even want to, Like your feet are swinging when you
• 2:16
  Speaker 2: sit down. It's okay, I don't even feel like because
• 2:19
  Speaker 2: people will be feeling like they'd be like, why you
• 2:20
  Speaker 2: won't never go back and forth?
• 2:21
  Speaker 1: I'm like, he is, like four eleven. I can't sometimes.
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  Speaker 5: So it's because you have you really got jokes, is
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  Speaker 5: what you're saying.
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  Speaker 1: Not because I really got jokes.
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  Speaker 2: I just really don't be feeling like it sometimes, Like
• 2:31
  Speaker 2: and sometimes it'd be funny, like he says something the
• 2:33
  Speaker 2: other day, I was like, all right, you ate that?
• 2:35
  Speaker 1: All right, twin you ate that?
• 2:37
  Speaker 5: So what what time do y'all have to be on?
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  Speaker 1: Like they start the show at six am?
• 2:42
  Speaker 4: So what time you have to be there?
• 2:43
  Speaker 2: So we're supposed to be there, like my on my
• 2:46
  Speaker 2: team on my side, it would make more sense if
• 2:48
  Speaker 2: we're thereby like the latest five thirty am, five fifteen,
• 2:51
  Speaker 2: but the show goes live, like the talent is live
• 2:54
  Speaker 2: on the radio at six am, But my first tease
• 2:57
  Speaker 2: is at like maybe like twenty twenty five minutes after that.
• 3:00
  Speaker 7: So, now did do you did you feel any pressure
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  Speaker 7: when when you first started doing radio, because I know
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  Speaker 7: you came from TMZ.
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  Speaker 5: Correct. Yeah, it's a big difference.
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  Speaker 2: When I didn't even think about the difference. Like I
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  Speaker 2: feel like now I'm getting more into like, oh that's
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  Speaker 2: a radio thing. Oh you would do this in TV,
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  Speaker 2: but you don't do that in radio or as a personality.
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  Speaker 2: I didn't think about it. I just did what I
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  Speaker 2: knew how to do, like, which is talk about news
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  Speaker 2: and you know what I mean, Like I really wasn't
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  Speaker 2: thinking about it. Now the stylized like you know, all
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  Speaker 2: that stuff, it's starting to come in because I feel
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  Speaker 2: like I'm learning how to be a radio personality or
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  Speaker 2: just a personality in general. And I know, I like,
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  Speaker 2: I have my own personality, so I'm learning how to
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  Speaker 2: incorporate what I naturally like who I just am naturally
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  Speaker 2: with what you have the time allotted to do on air,
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  Speaker 2: and the fact that like people come to hear conversation
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  Speaker 2: and news, like there's like so many like nuances that
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  Speaker 2: now I'm thinking about that I didn't think about over.
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  Speaker 4: So I was saying off air and I would say
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  Speaker 4: I can't wait till you get here because I wanted
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  Speaker 4: to say this because I know it's gonna be a
• 4:00
  Speaker 4: a clip, thank you, because New York. You need it
• 4:05
  Speaker 4: to be on the radio in New York in that
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  Speaker 4: slot because if you really think about it, it's been
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  Speaker 4: the same people on the radio in New York for
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  Speaker 4: like decades.
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  Speaker 1: Yeah, the show is like what fifteen years old.
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  Speaker 4: I'm just talking about the whole I mean, yeah, the
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  Speaker 4: same people new York full time. Yes, I don't know, know.
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  Speaker 2: Yes, yeah, I mean it depends because the other stations
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  Speaker 2: be doing things you just might not might not care
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  Speaker 2: as much.
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  Speaker 4: Face, I know, your radio in New York full time,
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  Speaker 4: full time, I know, except for my guy. What's my
• 4:43
  Speaker 4: guy named ninety seven? Oh Merror, that's the name maryl.
• 4:48
  Speaker 2: But like but see, like my homegirl Mia Bells over there,
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  Speaker 2: she's young, she's new.
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  Speaker 1: Yeah, she works. She's on the same show with Merrow.
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  Speaker 5: She does.
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  Speaker 2: She does like their news and stuff, like she anchors
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  Speaker 2: up the story and stuff on that show. But also
• 5:01
  Speaker 2: she worked with me and her did the BT show together,
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  Speaker 2: the BT Talk Shows.
• 5:05
  Speaker 4: That's two. Then you that's three. Name somebody else because
• 5:09
  Speaker 4: Andreie Martinez from Flex and you know what it is.
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  Speaker 2: If I'm being honest, I feel like the days of
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  Speaker 2: like really having like the celebrity radio personalities. It's been
• 5:21
  Speaker 2: a while since there's been an explosion in the conversation
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  Speaker 2: around that, So you wouldn't know these people because they're
• 5:26
  Speaker 2: still they're there and they're working, but they're still going
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  Speaker 2: on the name for themselves. So it might not have
• 5:30
  Speaker 2: traveled outside of New York or you know, to a
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  Speaker 2: certain happy to.
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  Speaker 4: See you because new face, and it was somebody different
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  Speaker 4: than what you normally see. I just and you're younger.
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  Speaker 4: You know, a lot of a lot of the you
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  Speaker 4: know has no no disrespecting tenent, like they're a little older,
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  Speaker 4: and it was good to see someone a lot younger
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  Speaker 4: new on radio in New York.
• 5:53
  Speaker 1: Yeah, being ready on being on rady on New York is.
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  Speaker 2: I never even thought that that would be, Like you
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  Speaker 2: have fans, which is and I'm still like you particularly,
• 6:06
  Speaker 2: I don't even subscribe to all that type of stuff.
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  Speaker 7: But what about when you were covering the Diddy story
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  Speaker 7: and then the situation with the lady running up on you.
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  Speaker 5: I know you was like, what the hell?
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  Speaker 1: Which one?
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  Speaker 2: Oh crackhead Barbie. Yeah, I mean I'm not worried about that.
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  Speaker 2: Like people in real life, they're not they're not on
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  Speaker 2: that like, I'm fine, liked that's her name person, Yeah's
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  Speaker 2: she goes viral like that's.
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  Speaker 1: Like, oh but no, I mean and I don't know.
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  Speaker 2: I just I really don't be worried about a lot
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  Speaker 2: of the stuff that like good people be worried about,
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  Speaker 2: because I mean, you know, I know I'm covered by God,
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  Speaker 2: but also like I'm fine, I can I'll figure it
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  Speaker 2: out if ever that time was to come.
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  Speaker 4: I like how you're as authentic as ever on the
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  Speaker 4: show too, because you talk about your relationship. I guess
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  Speaker 4: Charlata Magne kind of instigates it. You don't have a choice.
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  Speaker 2: The reason why, I mean, I keep a lot to
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  Speaker 2: myself because of just you know, I just feel like
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  Speaker 2: now as things grow, I love to share and I'm
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  Speaker 2: very vulnerable, and I feel like you should be because
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  Speaker 2: I think, especially because were young and people are trying
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  Speaker 2: to figure things out. Everybody always trying to make it
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  Speaker 2: seem like they got everything figured out, and I'm like, no,
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  Speaker 2: you don't. Like you might have the job, the card
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  Speaker 2: or whatever, you're still trying to figure something. I think
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  Speaker 2: it's important to share your story. But when I was single,
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  Speaker 2: I was very open about that cause like I don't know,
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  Speaker 2: like I didn't know, like, okay, you're get on radio,
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  Speaker 2: Like there's millions of people listening. Until I was talking
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  Speaker 2: about in that single phase and I would literally go
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  Speaker 2: out in New York and like I might be in
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  Speaker 2: a restaurant and somebody's walk up to me, like my
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  Speaker 2: son is on face time.
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  Speaker 1: I'd be like, yo, people really be listening.
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  Speaker 2: So now, yes, But when I was like when I
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  Speaker 2: first came back onto the show, I remember being out
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  Speaker 2: and about and like I'm like, oh, like radio is
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  Speaker 2: like instant. Like television is different because like you have
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  Speaker 2: to become like a big star for people to really
• 7:58
  Speaker 2: care about you on TV or in movies, right, But
• 8:01
  Speaker 2: like on radio, if people listen to you daily, do
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  Speaker 2: you become a part of their routine the way that
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  Speaker 2: they lock in with you. It's like almost like cult
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  Speaker 2: like you know, and it's a great feeling to have
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  Speaker 2: because you can really connect with people. But it made
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  Speaker 2: me be like, all right, I'm gonna share and I'm
• 8:16
  Speaker 2: gonna do everything I naturally do. But like that's when
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  Speaker 2: you start thinking about, Okay, the responsibility of it a
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  Speaker 2: little bit versus Yeah, like I look back at some
• 8:23
  Speaker 2: of the clips and I'm like, oh, Lauren, why did
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  Speaker 2: you even say.
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  Speaker 4: That this is learning in real time too?
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  Speaker 2: No, one hundred And I never ever want people to
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  Speaker 2: think that I be upset about the fact that I'm
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  Speaker 2: learning in real life.
• 8:36
  Speaker 1: Behind the scenes, I might be going through it.
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  Speaker 2: I might be beating myself up about something having to
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  Speaker 2: learn in real time or having to talk myself through it.
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  Speaker 2: But like, I think that a part of like because
• 8:45
  Speaker 2: I always try to figure out like what the purpose
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  Speaker 2: is and what the wire is, and I think a
• 8:48
  Speaker 2: part of my purpose right now in my life and
• 8:51
  Speaker 2: for a while has always just been like people need
• 8:53
  Speaker 2: to see it be done and know that they can
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  Speaker 2: do it too. So when you're watching me on air
• 8:57
  Speaker 2: learn radio, learn how to do segues, and they'll say
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  Speaker 2: on edit, that was a horrible segue. In real life,
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  Speaker 2: I thought I was killing it, like you know what
• 9:03
  Speaker 2: I mean. But like, so you're learning, and as I
• 9:06
  Speaker 2: get better, you kind of grown with me. I think
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  Speaker 2: like that kind of creates that like we're locked and
• 9:10
  Speaker 2: feeling as well.
• 9:11
  Speaker 1: So it's I don't know, radio is just so different.
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  Speaker 7: And if well you also in New York. Yeah, so
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  Speaker 7: it's like you that.
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  Speaker 4: I mean, we do.
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  Speaker 5: About it.
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  Speaker 7: We both started and ready on in smaller and smaller situations,
• 9:27
  Speaker 7: smaller markets.
• 9:28
  Speaker 5: You starting from going to high school straight to the NBA.
• 9:31
  Speaker 6: Yo, So it's I can't even imagine doing something like
• 9:34
  Speaker 6: that said something like that to me before did Yeah,
• 9:37
  Speaker 6: he was talking about how like, you know, shout out
• 9:39
  Speaker 6: to Van Leathan, one of my big bros that used
• 9:41
  Speaker 6: to work at TMZY.
• 9:42
  Speaker 2: But yeah, yeah, the end was like I thought about
• 9:44
  Speaker 2: him today, I'm gonna call him. That's the second time
• 9:46
  Speaker 2: I thought about him. But they were talking just about
• 9:49
  Speaker 2: kind of like because I feel like I'm going to
• 9:50
  Speaker 2: through artists development a little bit sometimes and it'd be rough,
• 9:53
  Speaker 2: but I'll be like, I know I need this because
• 9:55
  Speaker 2: God is like preparing me because you know, but he
• 9:57
  Speaker 2: always had he mentions like when they talk they talk
• 10:00
  Speaker 2: about the fact that like I got thrown into the
• 10:02
  Speaker 2: pros and a lot of the basics of the game,
• 10:04
  Speaker 2: I'm learning as I'm.
• 10:05
  Speaker 1: Playing the game, you know.
• 10:07
  Speaker 2: So yeah, and to be honest, I feel like sometimes
• 10:10
  Speaker 2: like with me and Jesz, that's the beauty of it
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  Speaker 2: is that we're learning while.
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  Speaker 1: We're playing the game.
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  Speaker 2: But then sometimes when you're in it you feel like, yo,
• 10:19
  Speaker 2: I'm not doing this right, Like what the heck is happening?
• 10:21
  Speaker 5: Y'all really feel like that some days.
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  Speaker 2: Some days you get off air and I'd be like, oh,
• 10:26
  Speaker 2: they hated all my stories And they will tell you
• 10:28
  Speaker 2: like why did we talk about it? Like you know,
• 10:30
  Speaker 2: and you get feedback, and the feedback is constructive, but
• 10:33
  Speaker 2: it like if you're not if you're not in the
• 10:36
  Speaker 2: right posturing. That's what I pray about, is that my
• 10:38
  Speaker 2: posture is always good so that I can receive things
• 10:41
  Speaker 2: and I can also know when to like not take
• 10:43
  Speaker 2: things and hold on to them too.
• 10:44
  Speaker 1: But when you receive certain.
• 10:46
  Speaker 2: Things, you're just like, oh, like cause also too, it's
• 10:50
  Speaker 2: like a I can't mess this up. Like I got
• 10:53
  Speaker 2: a lot writing on this, Like this is not just
• 10:54
  Speaker 2: like a cute little job for me. This is my career.
• 10:57
  Speaker 2: I worked a long time to be Yeah, I worked
• 11:02
  Speaker 2: a long time to be in this space. I didn't
• 11:03
  Speaker 2: know what the space would look like, but I knew
• 11:05
  Speaker 2: that this is what I was supposed to be doing.
• 11:07
  Speaker 2: So I'm always like, I can't mess this up. So
• 11:09
  Speaker 2: when you mess up, you feel like it's the end
• 11:11
  Speaker 2: of the world.
• 11:11
  Speaker 7: Sometimes, So when when you saw like when you started
• 11:14
  Speaker 7: going on the show and you became like a favorite
• 11:17
  Speaker 7: with the fans.
• 11:19
  Speaker 5: Yeah, they hated.
• 11:21
  Speaker 7: But what I was gonna asks us with when you
• 11:23
  Speaker 7: when you see the comments, right, and everybody is like, yo,
• 11:27
  Speaker 7: we need.
• 11:27
  Speaker 5: Laying on the show, we need laying on show, we need.
• 11:29
  Speaker 7: Laying and like, does that cause friction with like at
• 11:33
  Speaker 7: that particular time, like with everybody else on the show.
• 11:37
  Speaker 2: No, I mean at that time it was just me.
• 11:39
  Speaker 2: Jess was on maternally was me and being charlam Mane.
• 11:42
  Speaker 2: So no. I think the thing though, that will begin
• 11:45
  Speaker 2: to happen is like you're you see that and then
• 11:49
  Speaker 2: one wrong mistake, it's the complete opposite and you're like, yo,
• 11:53
  Speaker 2: wait so you get used to like now you don't.
• 11:55
  Speaker 2: That's something like I don't even subscribe to all that stuff,
• 11:57
  Speaker 2: Like I really appreciate people who support me. And I
• 12:00
  Speaker 2: tell you, if I meet somebody like I'm running around,
• 12:02
  Speaker 2: somebody stopped me, I stop, I talk, I do whatever,
• 12:04
  Speaker 2: because I just appreciate the fact that you even care
• 12:06
  Speaker 2: enough because I know, like two years ago things were
• 12:10
  Speaker 2: so different from me.
• 12:11
  Speaker 1: You know what I mean.
• 12:11
  Speaker 2: But when you learn in real time that like girl,
• 12:14
  Speaker 2: they be with you on Monday, hate you, boycot you
• 12:16
  Speaker 2: on Wednesday, and love you'll get on Thursday.
• 12:19
  Speaker 1: You know what I mean, that's what.
• 12:23
  Speaker 5: That's ready.
• 12:23
  Speaker 1: That's what those comments will do.
• 12:25
  Speaker 2: Like, it's not even about the friction that those comments
• 12:28
  Speaker 2: will teach you real quick at don't don't don't be too.
• 12:31
  Speaker 7: Like okay, yeah, don't feel yourself too. It's like basketball,
• 12:35
  Speaker 7: like you'll see you if you look at basketball social media,
• 12:39
  Speaker 7: you look at the comments, they'd be.
• 12:40
  Speaker 5: Like, why are we playing this defense?
• 12:42
  Speaker 7: And then then it's like you look up, it's the
• 12:44
  Speaker 7: next quarter, and then the Hawks will win and they'd
• 12:46
  Speaker 7: be like, hell, yeah, that's how we sposted.
• 12:47
  Speaker 5: To play it.
• 12:48
  Speaker 1: It's like people are.
• 12:49
  Speaker 5: So wish washing on that internet, like you don't know
• 12:51
  Speaker 5: what you're gonna what you're gonna get nowadays.
• 12:53
  Speaker 4: Now, my question to you was when when Jess was
• 12:56
  Speaker 4: on maternity leave, and because I felt like you got
• 13:00
  Speaker 4: you and the guys had a really good chemistry. But
• 13:02
  Speaker 4: then when Jess came back and I was gonna I
• 13:05
  Speaker 4: can't wait to ask just this question. I just want
• 13:07
  Speaker 4: hurt input. I want to hear you.
• 13:08
  Speaker 1: You should come here because she's promoting her book.
• 13:10
  Speaker 4: Yeah, she is coming. We're gonna grab her because she's uh,
• 13:13
  Speaker 4: she's coming. She's coming to Atlanta.
• 13:15
  Speaker 1: Her book week? When does this? When does this drop?
• 13:18
  Speaker 5: TC?
• 13:19
  Speaker 4: This will probably drop next week.
• 13:20
  Speaker 1: Okay, well her book may be out by the time
• 13:22
  Speaker 1: people see this, but do we parents? So she should
• 13:25
  Speaker 1: come here? Go ahead.
• 13:27
  Speaker 4: I felt like when Jeff Jess was on maternity. First
• 13:29
  Speaker 4: of all, when Jess wasn't even hired and they were
• 13:33
  Speaker 4: just rotating people, obviously, I felt like, you had a
• 13:37
  Speaker 4: very very great you did a very great job.
• 13:39
  Speaker 5: And then that's.
• 13:40
  Speaker 2: Crazy because I was I don't know, I felt like
• 13:44
  Speaker 2: I couldn't you couldn't really tell, like I don't know,
• 13:46
  Speaker 2: it was it was like the responses was like, oh
• 13:50
  Speaker 2: that was new.
• 13:50
  Speaker 1: The responses are all over the place.
• 13:52
  Speaker 4: But when you were somewhat of a permanent and they
• 13:55
  Speaker 4: kept you for a very long time, I thought that
• 13:58
  Speaker 4: that was great for you, and I think like you
• 14:00
  Speaker 4: guys were coming up with a chemistry. But then when
• 14:01
  Speaker 4: Jess came back, I felt like the chemistry got messed
• 14:04
  Speaker 4: up because now it's almost like a player getting hurt
• 14:07
  Speaker 4: on the basketball figure out you got to refigure the chemistry.
• 14:10
  Speaker 4: What did was there a conversation.
• 14:12
  Speaker 1: What did you guys, how did you conversation with who?
• 14:15
  Speaker 4: Was there a conversation period about okay, how we're gonna
• 14:18
  Speaker 4: figure this out? Or did just just come back? And
• 14:22
  Speaker 4: then that was it.
• 14:22
  Speaker 2: We had We had conversations like I mean, you know,
• 14:25
  Speaker 2: you plan for stuff like that, like there're you know,
• 14:27
  Speaker 2: number one morning show, Like you can't just you know,
• 14:29
  Speaker 2: like so we had conversations I think where And then
• 14:32
  Speaker 2: I know I wanted to make it a priority that
• 14:34
  Speaker 2: me and just actually got a chance to like talk ourselves,
• 14:37
  Speaker 2: like outside of everybody, because we had never met in person.
• 14:39
  Speaker 2: We had never even really talked to each other too
• 14:41
  Speaker 2: much for real, before we started working with each other.
• 14:43
  Speaker 2: We had talked a little bit through DM and like,
• 14:45
  Speaker 2: you know, when she got the job, I had sent
• 14:46
  Speaker 2: her some stuff to the station, a congratulator, but other
• 14:48
  Speaker 2: than that, we had never even really talked. So I
• 14:50
  Speaker 2: was like, you know, before we go back to work,
• 14:52
  Speaker 2: I don't know what day she's coming in, but like
• 14:54
  Speaker 2: I would love to be able to like talk. So
• 14:55
  Speaker 2: we sat and talked just us too, for like a
• 14:57
  Speaker 2: couple of hours, taking shots, drinking just kind of like vibing,
• 14:59
  Speaker 2: you know. And then before she came back, we had
• 15:02
  Speaker 2: team meetings whatever, I think where things get jumbled at.
• 15:06
  Speaker 2: It's like she you got to think about it, like
• 15:08
  Speaker 2: she's coming back into a space that was completely different
• 15:10
  Speaker 2: before she left. Correct, So she's coming back, she's getting
• 15:13
  Speaker 2: orient reoriented into things.
• 15:15
  Speaker 1: Just had a baby.
• 15:17
  Speaker 2: It's new for me because I've gotten used to doing
• 15:19
  Speaker 2: it where it's like you know, it's yeah, so now
• 15:22
  Speaker 2: and that even that was like such a learning curve
• 15:25
  Speaker 2: for me because I had never done radio right, so
• 15:27
  Speaker 2: I'm learning so much now I have to keep learning,
• 15:29
  Speaker 2: but like learn it and learn how to like it
• 15:31
  Speaker 2: before people. And then we got to figure out, you know,
• 15:35
  Speaker 2: like who's comings and where where, like what everything is
• 15:37
  Speaker 2: going to be. I think in real time that was
• 15:39
  Speaker 2: another thing in real time that people got to see
• 15:41
  Speaker 2: us figure out. Like it ended up you know, getting
• 15:43
  Speaker 2: to where it got to, and I think it all
• 15:46
  Speaker 2: ended up working out. But all of that in real
• 15:48
  Speaker 2: time we were yes, we were talking, but like it's
• 15:51
  Speaker 2: one of the things that you're figuring it out, because
• 15:52
  Speaker 2: I think chemistry is not you can't really plan chemistry,
• 15:55
  Speaker 2: and like some of it we just had to kind
• 15:57
  Speaker 2: of like get in it to do it. But there
• 15:59
  Speaker 2: were conversations that ever been had for sure.
• 16:01
  Speaker 5: So who idea was it to say I'm not leaving?
• 16:06
  Speaker 1: Who like me?
• 16:07
  Speaker 2: Yeah, well, behind the scenes, behind it, behind the scenes,
• 16:11
  Speaker 2: the conversation was going to be like it was just
• 16:14
  Speaker 2: me being a producer, like they knew like on the
• 16:16
  Speaker 2: like news in and like you know, figuring out what
• 16:19
  Speaker 2: to talk about, how to talk about it. There was
• 16:21
  Speaker 2: like a void there that needed to be felled, like
• 16:23
  Speaker 2: with helping a producer. So once just got the job,
• 16:26
  Speaker 2: Dad asked me, like, you know, would you be down
• 16:28
  Speaker 2: to come back as a producer even if you're not
• 16:29
  Speaker 2: on air? And I was like, yeah, that's fine with me,
• 16:31
  Speaker 2: Like I needed a job, and I was like, you know,
• 16:33
  Speaker 2: if for me, it's always been about the learning. I'm like,
• 16:36
  Speaker 2: if I'm gonna be anywhere, i'd rather be with the
• 16:38
  Speaker 2: best people doing it. So even if I'm not on air,
• 16:40
  Speaker 2: I'm getting to watch y'all and hear y'all every day,
• 16:42
  Speaker 2: Like I'll figure out on air somewhere else. I got
• 16:45
  Speaker 2: Instagram because at the time, my whole focus was like
• 16:47
  Speaker 2: I wanted my own show and I wanted to build
• 16:49
  Speaker 2: my own platform. So I'm like, all right, bet I
• 16:51
  Speaker 2: could take this produce, get to see it in real
• 16:55
  Speaker 2: time every day, be in the presence of greatness, and
• 16:57
  Speaker 2: then be able to pay my bills so I can
• 16:59
  Speaker 2: focus on, you know, my platform on the side. And
• 17:02
  Speaker 2: then things just evolved once I was actually back on air,
• 17:05
  Speaker 2: And I think a lot of it too, was like
• 17:06
  Speaker 2: I wasn't personality wise, I wasn't really the best radio
• 17:09
  Speaker 2: personality when I first came back in, like I was
• 17:11
  Speaker 2: doing well and I was keeping up, and I think
• 17:13
  Speaker 2: for a lot of people it was like, oh shoot,
• 17:15
  Speaker 2: because you've never even a lot of people didn't even
• 17:17
  Speaker 2: know who I was. So for me to come out
• 17:19
  Speaker 2: the blue and be like somebody that people were like
• 17:22
  Speaker 2: actually like, oh okay. Even if it was a little
• 17:25
  Speaker 2: bit of people, it was like where did this girl
• 17:27
  Speaker 2: come from? Like she's not a name that we know,
• 17:29
  Speaker 2: she's not a big influencer her like, So I think
• 17:31
  Speaker 2: people were more into it because it's like you're watching
• 17:35
  Speaker 2: like a fire start in real time, Like you're watching
• 17:38
  Speaker 2: me kind of get the fire under my feet and
• 17:39
  Speaker 2: learn everything that kind of put me in the position
• 17:42
  Speaker 2: I'm in now, and people like to watch the journey.
• 17:44
  Speaker 1: So yeah, I think that that's what happened.
• 17:46
  Speaker 2: But we had conversations though, Like we had a lot
• 17:48
  Speaker 2: of conversations behind the scenes, because there's no way you
• 17:52
  Speaker 2: can bring back your that's at the end of the day,
• 17:54
  Speaker 2: Like there's three seats that were given. You can't bring
• 17:56
  Speaker 2: back your third seat and have a person there and
• 17:58
  Speaker 2: not have conversations.
• 17:59
  Speaker 4: So now for sure, because yeah, because it was always three,
• 18:02
  Speaker 4: but now it's four.
• 18:04
  Speaker 2: Well technically it's still three seats. I'm technically not a
• 18:08
  Speaker 2: co host of the Breakfast Club. I'm the senior news
• 18:09
  Speaker 2: producer copy, but I'm there.
• 18:13
  Speaker 5: Yeah, I mean, but visually it's four of y'all.
• 18:16
  Speaker 2: Visually, yeah, I mean you you know what I mean.
• 18:21
  Speaker 2: I think I think with the with the new iteration
• 18:24
  Speaker 2: of the Breakfast Club, like the vision is there are
• 18:27
  Speaker 2: like you have Nyla and you know Nyla's pocket, Nyla
• 18:30
  Speaker 2: coming with all the new fly music, the new artists
• 18:32
  Speaker 2: you should be listening to. She's gonna tell you where
• 18:34
  Speaker 2: you should be in the city or other cities because
• 18:35
  Speaker 2: she's DJing and she's there.
• 18:37
  Speaker 1: You have me. I'm the man on the street, you know,
• 18:39
  Speaker 1: I'm bringing in like the.
• 18:41
  Speaker 2: News, like you know, it's different now, I.
• 18:45
  Speaker 4: Know, especially here in Atlanta. If it's coming from you,
• 18:48
  Speaker 4: you done checked every source possible.
• 18:55
  Speaker 1: I can't even tell you that, but like that's like
• 18:56
  Speaker 1: such a vague.
• 18:57
  Speaker 2: So I got one major, like god, so that I
• 19:00
  Speaker 2: call about every story. No, Yeah, y'all need to get
• 19:07
  Speaker 2: better at sending me y'all exclusively.
• 19:09
  Speaker 4: Yeah, she got on me because remember we had interview
• 19:12
  Speaker 4: Tip first.
• 19:13
  Speaker 5: Yes, were the interviewing everybody first?
• 19:14
  Speaker 2: Yes, But the way that y'all released the content, other
• 19:17
  Speaker 2: places will get it.
• 19:17
  Speaker 1: And I'm like, we can support y'all.
• 19:19
  Speaker 4: We don't have we don't have a big team like
• 19:21
  Speaker 4: the Breakfast Club.
• 19:22
  Speaker 2: But you can interview somebody and literally just call me,
• 19:25
  Speaker 2: just send me the clip. I'll tell you what I
• 19:26
  Speaker 2: want from.
• 19:27
  Speaker 5: It, Okay, cool, Okay.
• 19:28
  Speaker 4: Yeah, we're gonna get TC all right because literally we
• 19:31
  Speaker 4: went viral for Tip because he came straight to us
• 19:34
  Speaker 4: because he cut his head.
• 19:36
  Speaker 2: Yeah, And that's the thing like sometimes, because you know,
• 19:38
  Speaker 2: when you're in a newsroom, like being at TMZ, doing
• 19:41
  Speaker 2: exclusive news is like you do that or you don't
• 19:44
  Speaker 2: have no job. So like if it's a sixth day,
• 19:46
  Speaker 2: a seven day work week, right, maybe five you got
• 19:49
  Speaker 2: five days that you're preparing you gotta you gotta get
• 19:52
  Speaker 2: at least laying at least minimum two three exclusive stories,
• 19:56
  Speaker 2: and some of them may be used uring the week.
• 19:57
  Speaker 2: The rest of them might be used on the weekend,
• 19:59
  Speaker 2: as all those that go up automatically over the weekend
• 20:01
  Speaker 2: when you're not at work. But like, you can't just
• 20:03
  Speaker 2: sit on your hands and not figure something out. So
• 20:06
  Speaker 2: a lot of times my exclusives might not be I'm
• 20:08
  Speaker 2: telling you some news first.
• 20:09
  Speaker 1: It might be oh, t I pulled up.
• 20:12
  Speaker 2: Yo, I got the audio, it's gonna air this date
• 20:14
  Speaker 2: like that listen first is an exclusive, or you know
• 20:18
  Speaker 2: now I'm learning. Because radio is about personality and experience,
• 20:21
  Speaker 2: POV can also be exclusive, like just point of view
• 20:24
  Speaker 2: and being at something and being able to bring people
• 20:26
  Speaker 2: in that world. Like, so y'all need to get better?
• 20:28
  Speaker 5: Yeah, because I.
• 20:31
  Speaker 4: Need I need help.
• 20:32
  Speaker 5: Yeah, I mean so much.
• 20:35
  Speaker 1: I should do.
• 20:35
  Speaker 2: Send me your interview schedule, because if y'all are getting
• 20:39
  Speaker 2: people that like, we might not have got it or
• 20:41
  Speaker 2: people that are news relevant at the time.
• 20:44
  Speaker 7: So this guy, I'm gonna give him his props. Every
• 20:48
  Speaker 7: new artist that has broken in Atlanta in the past
• 20:50
  Speaker 7: two years, he found them before anybody.
• 20:54
  Speaker 4: So all the.
• 20:54
  Speaker 5: Music that people are listening to from Atlanta.
• 20:57
  Speaker 7: He found these people two years ago, the Belly Gang coulds,
• 21:01
  Speaker 7: the YK needs the the It's a new guy y'all
• 21:03
  Speaker 7: gonna hear about him in a couple of months, hard
• 21:06
  Speaker 7: hard like, And I'm like.
• 21:09
  Speaker 4: They cleaned the song for me. It was no clean version,
• 21:14
  Speaker 4: but I just that's what I like to do.
• 21:15
  Speaker 1: Yeah, But I love that though, because I'm like.
• 21:17
  Speaker 4: An Envy a little bit.
• 21:18
  Speaker 2: I was about to say that reminds me like when
• 21:20
  Speaker 2: you hear like I've read Angie Martinez's book two times
• 21:23
  Speaker 2: before I ever worked at the breakfast club, right, So
• 21:25
  Speaker 2: when you know like careers like hers or Envy's or
• 21:28
  Speaker 2: like whatever.
• 21:29
  Speaker 1: Like I remember the first that met MV.
• 21:30
  Speaker 2: I was like, you mixtape DJ Envy, right, and he
• 21:33
  Speaker 2: was like yeah, And I'm like, why no more people
• 21:35
  Speaker 2: know that? But I know it because it's like I've
• 21:38
  Speaker 2: always known of the mixtapes and the things that he
• 21:40
  Speaker 2: was doing, right, Like, but like when you think about
• 21:42
  Speaker 2: back during those times on radio, that was such a thing.
• 21:47
  Speaker 2: It was like what people were doing. I feel like
• 21:49
  Speaker 2: some of the lost art stuff we can get back
• 21:51
  Speaker 2: too easily. And that's why I be so like when
• 21:53
  Speaker 2: people be amazed by like certain things I'm doing. I'm like,
• 21:56
  Speaker 2: this is what the root at the root these are,
• 21:58
  Speaker 2: this is what it came from. You get on the air,
• 22:01
  Speaker 2: like you think about the Wendy Williams of the world,
• 22:03
  Speaker 2: or you know, the Miss Jones or whatever. Like the
• 22:05
  Speaker 2: personalities were. They were taking you into things. They were
• 22:08
  Speaker 2: telling you things. First, Angie Martinez was getting interviews that
• 22:10
  Speaker 2: like people was like, yo, she don't want nobody, want
• 22:12
  Speaker 2: to sit with nobody but her. She was to go
• 22:15
  Speaker 2: to something happens they picking up the phone and calling
• 22:16
  Speaker 2: her us getting back to that and radio is just
• 22:19
  Speaker 2: like returning to what it was. But everything always goes
• 22:21
  Speaker 2: full circle.
• 22:22
  Speaker 4: Like I agree with that because you know, because I
• 22:25
  Speaker 4: think nobody has a song with t I and I
• 22:27
  Speaker 4: have one that's dropping. It very hard to get to
• 22:32
  Speaker 4: do a song for you, and I got them to
• 22:33
  Speaker 4: do it. Let's go, you know, just putting that out there. Listen, man,
• 22:37
  Speaker 4: this guy's connected like the Wi Fi. But you know
• 22:39
  Speaker 4: what Ray Daniels uh he he talked about something about,
• 22:43
  Speaker 4: you know, the lack of superstars in radio, and I
• 22:47
  Speaker 4: really don't think there's a lack of superstars. I think
• 22:49
  Speaker 4: that there's superstars on the way.
• 22:52
  Speaker 2: Mmm, I think that I think that it's about oh
• 22:56
  Speaker 2: my god, I really be sounding like unk now. But
• 23:00
  Speaker 2: Charlotte Mane always says that radio is like the best amplifier,
• 23:03
  Speaker 2: and it's true because if you think about, like what
• 23:06
  Speaker 2: what they had the genius to do with the Breakfast
• 23:08
  Speaker 2: Club once you left? That's why I'm like, there's all
• 23:11
  Speaker 2: these faces of the Breakfast Club now right, Like what
• 23:14
  Speaker 2: was genius about that? Is they amplify people who were
• 23:17
  Speaker 2: already moving and grooving. They just needed the amplification. Nilab
• 23:21
  Speaker 2: ben fire Like, that's not true. They the platform is
• 23:25
  Speaker 2: just there now past the office her segment, so you
• 23:27
  Speaker 2: see it just been doing what just is doing. She's
• 23:29
  Speaker 2: just on Breakfast Club.
• 23:30
  Speaker 1: Now. I can't.
• 23:31
  Speaker 2: People feel like I came out of nowhere, but I've
• 23:33
  Speaker 2: been doing the same job for a long time.
• 23:35
  Speaker 4: Nobody comes out.
• 23:37
  Speaker 2: Of the Amplifying is important, I think the best, not
• 23:41
  Speaker 2: even just radio, but like anywhere right now, the way
• 23:44
  Speaker 2: that content is going, people want to be working for
• 23:47
  Speaker 2: themselves as much as they can. Ye, everybody's not gonna
• 23:49
  Speaker 2: be good at it, but the people who figure it
• 23:51
  Speaker 2: out in this content space they smart because if you're
• 23:54
  Speaker 2: doing it the right way. People just want to come
• 23:56
  Speaker 2: in and partner and amplify what you're already doing and help.
• 23:58
  Speaker 2: And you help them solve a problem, they help you.
• 24:00
  Speaker 2: The days of it being like just ownership and like
• 24:02
  Speaker 2: whatever I think those days is out the window. And
• 24:04
  Speaker 2: I think that's why you feel like Breakfast Club is
• 24:07
  Speaker 2: like leading the charge of like breaking these new faces
• 24:10
  Speaker 2: because they're just Envy and Charlottete are really smart. The
• 24:12
  Speaker 2: leadership there, Charlotte Theda really smart and like being like,
• 24:15
  Speaker 2: you know what, let's let's see who we can look
• 24:18
  Speaker 2: around and like let's put this like melting pot together
• 24:20
  Speaker 2: like the best to ever do it in their perspective situations,
• 24:24
  Speaker 2: you know. And then use the fact that the breakfast
• 24:26
  Speaker 2: Club is such a platform. And that's another thing too.
• 24:29
  Speaker 2: I don't think people understand the power of radio, and
• 24:31
  Speaker 2: I don't think people understand the power of the breakfast club.
• 24:34
  Speaker 1: I think those two things people The breakfast Club is
• 24:39
  Speaker 1: one O six in part people don't they don't job.
• 24:45
  Speaker 2: I was on like only entertaining people will understand this,
• 24:48
  Speaker 2: But I was on television every single day, prime time
• 24:51
  Speaker 2: and daytime TV. That is a serious slot. To be
• 24:53
  Speaker 2: in in LA which is the number one market, on
• 24:55
  Speaker 2: a huge show with TMZ. Granted the start of the
• 24:58
  Speaker 2: show is Harvey, right, but like you're on that show
• 25:01
  Speaker 2: and it was great, and I'm there, I'm working whatever
• 25:05
  Speaker 2: being on the Breakfast Club just in the six to
• 25:09
  Speaker 2: seven months I was there, feeling it for just the
• 25:11
  Speaker 2: way that my life changed, the way that my income changed,
• 25:14
  Speaker 2: the way that like my like I literally can't put
• 25:18
  Speaker 2: it into words sometimes because it's like like y'all see it,
• 25:23
  Speaker 2: but like I can. I'm like, I can't even show
• 25:25
  Speaker 2: everything because I don't got enough posts on Instagram in
• 25:28
  Speaker 2: a day, Like it's it's so like like no, but
• 25:32
  Speaker 2: as guide. But also people don't understand the power of
• 25:36
  Speaker 2: the platform of the Breakfast Club.
• 25:37
  Speaker 4: That's why I always take the time to tell you you're
• 25:39
  Speaker 4: doing a great job. I'm proud of you, because it's
• 25:43
  Speaker 4: very difficult. What we do in media is very difficult.
• 25:47
  Speaker 4: We have to we can't even be late. We have
• 25:49
  Speaker 4: to be early. You can't be on time, being on
• 25:51
  Speaker 4: time as late in our job, in our line of
• 25:54
  Speaker 4: the work, we never get award. There's no awards for
• 25:56
  Speaker 4: what we do.
• 25:57
  Speaker 1: And your job is your life. For real, for real, we.
• 26:00
  Speaker 4: Don't clock out. I don't know how many times.
• 26:03
  Speaker 5: We never clock out at all.
• 26:05
  Speaker 4: It's always something going on twenty four hours a day.
• 26:09
  Speaker 1: And if you're not there, you're not on the post.
• 26:10
  Speaker 4: There you go. If you're not on the timeline, you
• 26:15
  Speaker 4: ain't on the timeline.
• 26:16
  Speaker 5: You ain't on the time. Damn. Like you don't even.
• 26:19
  Speaker 1: Exist out of sight, out of mind.
• 26:20
  Speaker 4: So that's why, for example, him and I we blanket
• 26:24
  Speaker 4: our market very well. We're in the streets. He does
• 26:28
  Speaker 4: a R and B party, I DJ, he hosts. I'm
• 26:31
  Speaker 4: putting out songs with artists, big artists. We have a podcast,
• 26:35
  Speaker 4: The Ballert Show, but we also have our show for
• 26:37
  Speaker 4: our NBT. We're in multiple markets. We're doing as much
• 26:40
  Speaker 4: as we can to stay in the algorithm all day.
• 26:44
  Speaker 2: But I also think too, like even outside of the algorithm,
• 26:46
  Speaker 2: because I feel like you can be in an algorithm
• 26:48
  Speaker 2: and be going nowhere in the.
• 26:49
  Speaker 1: Algorithm is also true, like people just.
• 26:51
  Speaker 2: Be putting stuff out there and it's like, okay, cool,
• 26:53
  Speaker 2: But like I think it's the substance of the content, right,
• 26:55
  Speaker 2: Like it's like, all right, your interviews is here, But
• 26:57
  Speaker 2: people not just feel like they need to come here
• 26:59
  Speaker 2: because y'all on a radio, like people feel like the
• 27:02
  Speaker 2: conversations actually garner them something in exchange. And that only
• 27:05
  Speaker 2: happens when you know what the act, you know what
• 27:07
  Speaker 2: to talk about. You know, you know what I mean.
• 27:08
  Speaker 2: Like when I be seeing y'all clips pick up, I'd
• 27:10
  Speaker 2: be like, yeah, Like cause a few years ago, when
• 27:14
  Speaker 2: I first graduated, I came to Atlanta for like six
• 27:16
  Speaker 2: seven months, and I was thinking about staying here, And
• 27:18
  Speaker 2: the reason why it was because I was like, yo,
• 27:20
  Speaker 2: Atlanta's media, I feel like it's such in a bubble,
• 27:24
  Speaker 2: like it doesn't make it out of Atlanta.
• 27:25
  Speaker 1: And I was like, I know, I talk about that
• 27:27
  Speaker 1: all the time that couple years ago.
• 27:30
  Speaker 2: But I mean from my outside, I don't know they're
• 27:33
  Speaker 2: gonna be mad at me, but I don't live here.
• 27:34
  Speaker 1: I'm leaving a couple of days on matter.
• 27:35
  Speaker 2: But from the outside looking in, like it's better now,
• 27:38
  Speaker 2: it's it's it's changed now like one hundred percent. But
• 27:41
  Speaker 2: a few years ago, literally the reason why I was
• 27:44
  Speaker 2: going to move here is because I was like, I
• 27:46
  Speaker 2: know how to I know how to get out the
• 27:47
  Speaker 2: bubble so I can be like big fish, small pond.
• 27:50
  Speaker 2: And that's why when I see y'all go viral or
• 27:52
  Speaker 2: like getting the interviews, I'm like, that's I love to
• 27:55
  Speaker 2: see that because there's so much here in Atlanta. But
• 27:58
  Speaker 2: for a long time, it wasn't getting the like conversation
• 28:02
  Speaker 2: outside of Atlanta.
• 28:04
  Speaker 5: Well, you know, that's that's good for them that they
• 28:06
  Speaker 5: didn't figure it out. But you know, the good thing.
• 28:07
  Speaker 7: But we figured it out because we started our podcast,
• 28:10
  Speaker 7: the ball Alert Show.
• 28:11
  Speaker 1: It just happened.
• 28:12
  Speaker 4: Well, Ferrari was one of the original This is the
• 28:15
  Speaker 4: funniest story. The original Ball Alert Show was me be Simone,
• 28:19
  Speaker 4: this girl named Eleven, and this guy named sticks Malone.
• 28:22
  Speaker 1: Because it was just to be like a big round.
• 28:24
  Speaker 4: To tell you, I'm gonna keep it quick. And then
• 28:26
  Speaker 4: we stopped because someone blew up and got like super big,
• 28:29
  Speaker 4: and then we stopped. So then Kenny Burns restarted it
• 28:33
  Speaker 4: me Kenny Burns solo, and then Octavia. He got hired
• 28:36
  Speaker 4: of you one the three said he'd be busy, and
• 28:38
  Speaker 4: he got super busy. So then I had got I
• 28:42
  Speaker 4: had went from doing nights on the radio to doing afternoons,
• 28:44
  Speaker 4: which is a big deal. Long story short, I'm on
• 28:48
  Speaker 4: the phone with this guy and he's talking hell and
• 28:49
  Speaker 4: ship on the phone. I was like, you perfect, I said,
• 28:54
  Speaker 4: come do the show.
• 28:55
  Speaker 1: He came on the show. Friend is here.
• 28:59
  Speaker 2: Okay, what's on? She pic right out there in front.
• 29:02
  Speaker 2: She's short, you'll see her.
• 29:03
  Speaker 5: Okay, we're still rolling right, Okay.
• 29:07
  Speaker 7: But the good thing is that when he called me,
• 29:10
  Speaker 7: I was already doing grown Up pip Hop.
• 29:11
  Speaker 5: So I was on the reality TV show called grown
• 29:13
  Speaker 5: Up Hip Hop. I was doing this, Okay.
• 29:16
  Speaker 1: So when I first met you.
• 29:18
  Speaker 7: Everybody always say that, Yeah, so I was three seasons
• 29:22
  Speaker 7: of growing up p You.
• 29:22
  Speaker 1: Know what's crazy.
• 29:23
  Speaker 2: I was working for Angela Simmons on nj IMTV early right.
• 29:27
  Speaker 2: She was trying to start a platform before platforms was
• 29:29
  Speaker 2: really on YouTube. She I got the job fresh out
• 29:32
  Speaker 2: of college. I'm like, all right, I'm lit. I'm about
• 29:33
  Speaker 2: to move to New York. We're gonna do this thing.
• 29:35
  Speaker 2: She was like, I got a TV deal offer, I'm
• 29:37
  Speaker 2: gonna just put her show on PAUS and I'm gonna
• 29:39
  Speaker 2: come back. It was grown Up pip Hoop. She never
• 29:41
  Speaker 2: came back, but she went off and then grown Up
• 29:43
  Speaker 2: pip Pop Happy and they like did the whole show
• 29:45
  Speaker 2: and the whole thing.
• 29:45
  Speaker 7: Yeah, because they had like grown up hip hop la
• 29:49
  Speaker 7: in Atlanta. Of course we had the best one, and
• 29:52
  Speaker 7: that show really helped me a lot in like the
• 29:53
  Speaker 7: media space because now it already gave me national recognition
• 29:58
  Speaker 7: with like everybody because a lot of personalit of these
• 30:00
  Speaker 7: in Atlanta was just like local talent.
• 30:02
  Speaker 5: So then on top of that, this nation called me.
• 30:05
  Speaker 7: So now I'm doing this nation with the Brad and
• 30:07
  Speaker 7: Porsche at the time, and then Roy called me like, man,
• 30:11
  Speaker 7: man just come by and do baller.
• 30:14
  Speaker 4: Talking ship the phone and I was like, man, just
• 30:16
  Speaker 4: come do that on camera. I remember we went viral
• 30:18
  Speaker 4: because of the Chick fil A guy He went and
• 30:21
  Speaker 4: wrestled someone who had a bad order, and I was
• 30:24
  Speaker 4: just like, remember we.
• 30:25
  Speaker 5: Went yeah, I remember talking about it.
• 30:26
  Speaker 4: That's the first time we started going viral. And then
• 30:28
  Speaker 4: we just started consistently going viral. Remember we went viral
• 30:30
  Speaker 4: for Tucy saying he likes regular girls. It was it
• 30:33
  Speaker 4: just started happening.
• 30:34
  Speaker 5: But you remember what I over I said.
• 30:36
  Speaker 7: I said, Man, I said, I want to change the
• 30:39
  Speaker 7: landscape of media in Atlanta, because I said, I want
• 30:42
  Speaker 7: us to be able to talk about something and it
• 30:45
  Speaker 7: goes outside of the bubble.
• 30:47
  Speaker 5: The same thing you was talking about.
• 30:48
  Speaker 4: I also had at the time, I was in between
• 30:50
  Speaker 4: radio contracts and I took a job with Warner Records,
• 30:53
  Speaker 4: so I actually was a national executive on the radio
• 30:59
  Speaker 4: I was. I was on Motions Warner Records. So what
• 31:02
  Speaker 4: happens is I start. I saw that they would have
• 31:04
  Speaker 4: these PR meetings label meetings on Thursday, and they kept
• 31:08
  Speaker 4: naming all these big podcasts and interviews, and I kept saying,
• 31:12
  Speaker 4: when they went to Atlanta, it was just two radio stations.
• 31:15
  Speaker 4: I said, Hey, ball Alert, what y'all doing? So Ballert
• 31:20
  Speaker 4: just started getting on the list. So what I did was,
• 31:22
  Speaker 4: I said, I called every label rep that I knew.
• 31:24
  Speaker 4: I said, hey, bro, baller Alert, when an artist or
• 31:26
  Speaker 4: whoever you got comes to town, bring them the ball Alert.
• 31:29
  Speaker 4: And then that's when we started blowing up. We started
• 31:32
  Speaker 4: going viral. Everybody.
• 31:34
  Speaker 1: This is like full circle.
• 31:36
  Speaker 2: And I got a chance before to talk to Robin
• 31:38
  Speaker 2: like some months ago, not months ago. It was like
• 31:40
  Speaker 2: two years ago now, I said, months ago, My first
• 31:45
  Speaker 2: like ever ever. The first time I saw a blog
• 31:48
  Speaker 2: on Instagram was ball Alert just before shave room here.
• 31:52
  Speaker 2: And I remember they used to do like in the
• 31:54
  Speaker 2: club where the ball Yeah, because at that time, I
• 31:58
  Speaker 2: was like internet kid, trying to figure out how to
• 32:00
  Speaker 2: make a career off the internet. And I started seeing
• 32:03
  Speaker 2: these blogs and I'm like, oh, I could do that.
• 32:05
  Speaker 2: But like I was like, everybody's doing entertainment, maybe I
• 32:07
  Speaker 2: could just do fashion. So I'm watching ball Alert and
• 32:09
  Speaker 2: kind of watching what they're doing, and I'm trying to
• 32:11
  Speaker 2: figure it out in fashion. And when I first graduated
• 32:14
  Speaker 2: from college, Stephanie eleven eight on Instagram she was working
• 32:19
  Speaker 2: with ball Alert and I just hit her up and
• 32:21
  Speaker 2: was like, Yo, I'm just trying to get some experience.
• 32:23
  Speaker 2: Can I like shadow you? She was like, yeah, I'm
• 32:25
  Speaker 2: going to the Revolt conference. Om and did you used
• 32:26
  Speaker 2: to do the Revolt conferences in Miami. She's like, I'm
• 32:28
  Speaker 2: going to the Revolt conference.
• 32:29
  Speaker 1: You know, just if you can get there, you can
• 32:31
  Speaker 1: work with me.
• 32:32
  Speaker 2: That was the first That was one of the first
• 32:33
  Speaker 2: yesses I ever got, was working with Stephanie for baller
• 32:36
  Speaker 2: Alert at Revolt. So now when I see like kind
• 32:40
  Speaker 2: of like, all right, I'm glad that they're like balllert
• 32:43
  Speaker 2: is occupying its own space because I feel like, at
• 32:45
  Speaker 2: one point there were so many other blogs that took off,
• 32:48
  Speaker 2: and ball Alert wasn't at the forefront, and now I
• 32:49
  Speaker 2: feel like, not only are they back in the conversation,
• 32:52
  Speaker 2: but I think what y'all are doing with this podcast
• 32:54
  Speaker 2: makes it so different than what the other blogs are doing.
• 32:56
  Speaker 2: Even if they have shows, I mean share, they have
• 33:00
  Speaker 2: content that they do.
• 33:00
  Speaker 4: But our boys and boy, yeah they have.
• 33:03
  Speaker 2: They have content that they do, but like this is different,
• 33:05
  Speaker 2: like and and it's because y'all come from radio and
• 33:08
  Speaker 2: I don't know.
• 33:09
  Speaker 4: They yeah, they do. I think one of them right,
• 33:12
  Speaker 4: sometimes they do separate things.
• 33:14
  Speaker 1: Yeah, I mean, I'm proud of you guys too, That's
• 33:16
  Speaker 1: what I'm saying.
• 33:17
  Speaker 7: You and you killing the man. We had so much
• 33:20
  Speaker 7: fun in Vegas at the iHeart View.
• 33:26
  Speaker 4: They lied to me. They lied to me at work
• 33:30
  Speaker 4: and I didn't go because.
• 33:31
  Speaker 5: They all you missed out.
• 33:35
  Speaker 4: I was supposed to go, and I had a remote
• 33:38
  Speaker 4: to be remote.
• 33:43
  Speaker 1: Okay, got you like the show?
• 33:45
  Speaker 5: She said, what's the remote?
• 33:48
  Speaker 4: You know funny thing I wanted to always tell you.
• 33:50
  Speaker 4: Do you remember when I called you and we was talking.
• 33:52
  Speaker 4: I forgot we was talking about and oh you was
• 33:55
  Speaker 4: was coming to Atlanta and I was like, We're not
• 33:57
  Speaker 4: gonna be here, We're going to born to show.
• 33:59
  Speaker 5: He was like, to go to the morning. It was
• 34:01
  Speaker 5: so fun.
• 34:02
  Speaker 4: I stopped.
• 34:02
  Speaker 5: It was so fun.
• 34:04
  Speaker 4: You're on the you're on the platform. We want to
• 34:06
  Speaker 4: be at No, but we're new the I was like,
• 34:12
  Speaker 4: don't listen to him.
• 34:13
  Speaker 7: You should have went because it's a couple of guys
• 34:16
  Speaker 7: that we're doing mornings.
• 34:18
  Speaker 5: And then now those guys.
• 34:20
  Speaker 4: Now, yeah, definitely, it's August sixth, it's gonna be No,
• 34:25
  Speaker 4: it's gonna be in Cleveland this year, just six in Cleveland.
• 34:28
  Speaker 2: I'm asked about it, but yeah, when you told me that,
• 34:30
  Speaker 2: I was like, I said to them.
• 34:32
  Speaker 5: Like why, just like why why ain't And it was fun.
• 34:35
  Speaker 1: That was like, because it's like it's school for morning radio.
• 34:38
  Speaker 1: Why wouldn't send us?
• 34:40
  Speaker 4: But damn, that's crazy. I was gonna say, when you go,
• 34:44
  Speaker 4: should you go? It's just everybody like us in the
• 34:46
  Speaker 4: in the room, we were talking all day.
• 34:51
  Speaker 7: A lot of people was being transparent to like. It
• 34:53
  Speaker 7: was like people was really speaking their mind.
• 34:56
  Speaker 4: I was like, friends, and we got friends, but they
• 34:58
  Speaker 4: don't really understand us. When you go to that, yeah,
• 35:02
  Speaker 4: everyone understands you. It was the dopest, dopest moment.
• 35:06
  Speaker 2: That's the only thing sometimes that I wish that like
• 35:10
  Speaker 2: we kind of had. I feel like y'all are like
• 35:12
  Speaker 2: entrenched in radio and like, you know, the personalities and
• 35:14
  Speaker 2: stuff I'm meeting because I go to I go. I
• 35:17
  Speaker 2: don't call them remotes, but I try and do all
• 35:19
  Speaker 2: the events that I can do, Like someone invite me somewhere,
• 35:22
  Speaker 2: because I'd be wanting to meet the other people, like
• 35:24
  Speaker 2: even the people within our station across like the other
• 35:27
  Speaker 2: time slides. But I feel like y'all are intrenching because
• 35:29
  Speaker 2: y'all came up and radio, so y'all know personalities here
• 35:32
  Speaker 2: and over there or travel. It's like that with me
• 35:34
  Speaker 2: and TV or like just journalists people like we travel.
• 35:37
  Speaker 5: Yeah, yeah, we travel a lot.
• 35:38
  Speaker 7: So and then when we travel a lot, what you
• 35:40
  Speaker 7: have started realizing a lot of people actually want to
• 35:43
  Speaker 7: meet you because these people are looking at certain people positions,
• 35:46
  Speaker 7: and I'm like, man, do y'all go through this or you know,
• 35:50
  Speaker 7: do you have to deal with that?
• 35:51
  Speaker 5: Or what do I do in this situation? And how
• 35:53
  Speaker 5: do I get past this?
• 35:54
  Speaker 1: So it's feel comfortable talking about all that across the.
• 35:56
  Speaker 4: Yeah, because it's like it's like he's on the actual context.
• 36:01
  Speaker 5: I don't give a damn if you need some advice,
• 36:03
  Speaker 5: I'm gonna give you some advice.
• 36:05
  Speaker 2: I mean general advice, but I mean like y'all in
• 36:07
  Speaker 2: there talking about like what's happening at your station, like.
• 36:11
  Speaker 7: Because like I'll no, but people people would tell you
• 36:15
  Speaker 7: like some of their struggles that they're going through, like
• 36:17
  Speaker 7: like hurdles, and then that'd be like damn, like what
• 36:20
  Speaker 7: did you ever go through that? Or you might be like, yeah, hell,
• 36:23
  Speaker 7: y'all went through that? How do I deal with this scenario?
• 36:26
  Speaker 7: That's like that's how the Morning show bootcampt Like a
• 36:28
  Speaker 7: lot of personalities are in smaller markets, which.
• 36:31
  Speaker 4: Is a lot of them in smaller and then they
• 36:34
  Speaker 4: go there to you know, for some fellowship.
• 36:37
  Speaker 5: Got you that's a good that's a good way they
• 36:39
  Speaker 5: go for fellowship.
• 36:40
  Speaker 4: No, it's really real, Like I never met so many
• 36:43
  Speaker 4: radio personalities in the same place because BT Awards were
• 36:47
  Speaker 4: around each other.
• 36:48
  Speaker 5: But everyone's working, but everybody's the big fish, Like.
• 36:54
  Speaker 1: I don't like that type of stuff.
• 36:55
  Speaker 4: Are you gonna be there?
• 36:57
  Speaker 2: But like see, I'm I'm still like a fan of
• 36:59
  Speaker 2: every thing. And I'm always like that because like I
• 37:02
  Speaker 2: really am fascinated at like watching people and like their
• 37:06
  Speaker 2: growth and like things that they're doing. So when I
• 37:08
  Speaker 2: got to the media room, I'm like, yo, like I
• 37:11
  Speaker 2: want to meet that was my first time meeting like
• 37:12
  Speaker 2: Bootleg Cav for real, And I'm like I watch all
• 37:14
  Speaker 2: his interviews, like nice to meet you. Then like I'm
• 37:16
  Speaker 2: seeing like you know, Cosmic Cav And these are people
• 37:19
  Speaker 2: I grew up on the radio listenings and I didn't
• 37:22
  Speaker 2: really understand the importance of like the personalities and the
• 37:24
  Speaker 2: shows until now I'm on radio and I'm like, oh, okay,
• 37:28
  Speaker 2: So when I get with these people, I'm like, it's
• 37:30
  Speaker 2: a whole different level of respect now because I'm in it,
• 37:33
  Speaker 2: so I understand the how hard it is to really
• 37:37
  Speaker 2: establish a name that has lasted across generations on a
• 37:40
  Speaker 2: radio station.
• 37:41
  Speaker 7: Like you know, my favorite thing when we do go
• 37:44
  Speaker 7: to places like BT is like telling people we collab
• 37:47
  Speaker 7: because I feel like a lot of people in radio
• 37:49
  Speaker 7: are afraid to collab for whatever reason.
• 37:51
  Speaker 5: But when you see streamers or podcasters, everybody's collabing.
• 37:56
  Speaker 7: Yeah, if you really think about it, radio personalities are
• 37:59
  Speaker 7: the only talent that don't collapse.
• 38:00
  Speaker 2: That's what it's because, right, I mean, I don't know,
• 38:03
  Speaker 2: but isn't it because like you have your like we're ieheart,
• 38:06
  Speaker 2: We're like, so we're here.
• 38:08
  Speaker 1: But then it's a lot of competition, like you, I.
• 38:10
  Speaker 7: Mean, but everybody has like I feel like everybody has
• 38:13
  Speaker 7: their side show, right, Like everybody has like something on
• 38:18
  Speaker 7: the side.
• 38:18
  Speaker 5: That they're doing for content.
• 38:20
  Speaker 1: Okay, so you see what I'm saying.
• 38:21
  Speaker 7: So like when we meet these guys, I'm always like, yo,
• 38:23
  Speaker 7: let's collapse, let's do something like.
• 38:26
  Speaker 5: That's how I always think.
• 38:27
  Speaker 4: Now why I really rock with Envy though you know,
• 38:29
  Speaker 4: I've only I haven't really got a chance to really
• 38:31
  Speaker 4: sit down and talk to Show the man, because every
• 38:33
  Speaker 4: time I see him it's in a very rushed, such space.
• 38:37
  Speaker 4: But we've always we've had a lot of time to
• 38:39
  Speaker 4: talk to Envy.
• 38:39
  Speaker 5: So Charla cool as hell too.
• 38:42
  Speaker 4: No, no, yeah, it was cool. But the times that
• 38:45
  Speaker 4: I've talked to Envy, Envy be giving us the whole
• 38:48
  Speaker 4: give you the game. I appreciate it.
• 38:52
  Speaker 1: When I tell y'all, like it's like artists development two
• 38:55
  Speaker 1: point oh.
• 38:56
  Speaker 2: I don't even think they look at it that way,
• 38:58
  Speaker 2: but like I always look at it like you're not
• 39:01
  Speaker 2: like an artist, it's signed to it at.
• 39:02
  Speaker 1: All, not at all, But they care about that they.
• 39:05
  Speaker 2: Care about their show though, right, And also I feel
• 39:07
  Speaker 2: like they've been able to amass a certain level of
• 39:10
  Speaker 2: success that like it's unheard of it for black people
• 39:14
  Speaker 2: at the forefront of certain radio shows. They they're really
• 39:17
  Speaker 2: big on, Like I want to make sure you're able
• 39:19
  Speaker 2: to do that too. And here's everything that like I
• 39:21
  Speaker 2: experienced that if I had known this, I would have
• 39:24
  Speaker 2: done this. But here's also everything I did well. So yeah,
• 39:27
  Speaker 2: like they're so honest about that, and that's the biggest
• 39:30
  Speaker 2: thing that I appreciate too. Like I feel like I
• 39:31
  Speaker 2: didn't just get a job, I got a family.
• 39:33
  Speaker 4: Okay, now, question I have not how did I have jokes?
• 39:37
  Speaker 4: Why does Charla Bay keep saying Envy is Dominican.
• 39:41
  Speaker 1: Because he is no for real, you know, he'd be
• 39:46
  Speaker 1: DJing at the parades and stuff.
• 39:50
  Speaker 4: But MV says he's one hundred percent black. His mom
• 39:53
  Speaker 4: and dad are black.
• 39:54
  Speaker 1: You know how that go, like when you're a little mixed.
• 39:56
  Speaker 1: So he's it just depends on who Dominican. You never
• 39:59
  Speaker 1: met been around people and depend on who they around
• 40:01
  Speaker 1: the claim, right.
• 40:04
  Speaker 4: Yeah, but so you know for a fact, Envy is
• 40:08
  Speaker 4: like part Dominican.
• 40:09
  Speaker 1: It's somewhere there. Look at him.
• 40:11
  Speaker 4: It's somewhere in there.
• 40:13
  Speaker 1: When he's dressed up, he gives he owns.
• 40:15
  Speaker 4: Like you'll stop, you gotta stop. He said he's black.
• 40:22
  Speaker 4: If he's black, you got to go off of his word.
• 40:24
  Speaker 5: He's just like skin.
• 40:25
  Speaker 2: But you know how we all grew up in like
• 40:27
  Speaker 2: black Dominican I mean growing up in the same community,
• 40:32
  Speaker 2: so it kind of like, just.
• 40:34
  Speaker 1: No, he's black. Okay, okay, okay, It's crazy that people
• 40:37
  Speaker 1: really believe.
• 40:39
  Speaker 4: Yeah, believe the topic.
• 40:41
  Speaker 1: People know, but people really believe it.
• 40:43
  Speaker 4: Okay, okay, all right, Well listen, man, we just want
• 40:45
  Speaker 4: to give your flowers. Man, you're doing an amazing job
• 40:48
  Speaker 4: out here. Let's talk about Brown Girl Grinding because he
• 40:50
  Speaker 4: just yes with your podcast.
• 40:53
  Speaker 2: Yes, So my podcast is Brown Grinding is the production company,
• 40:56
  Speaker 2: and we have a you know, a presence online. It's
• 40:58
  Speaker 2: kind of like a blog space like the Chat but
• 41:01
  Speaker 2: the Latest with Laura Rosa, which is what I do
• 41:02
  Speaker 2: on the breakfast.
• 41:04
  Speaker 1: We do have a podcast.
• 41:05
  Speaker 2: I'm on Black Effect shout out to you know, Charlottagne
• 41:07
  Speaker 2: and Dollie Bishop and.
• 41:09
  Speaker 1: We it's doing very well.
• 41:12
  Speaker 2: I always like when they when we get the reports
• 41:15
  Speaker 2: and stuff back i'd be like this, many people are
• 41:17
  Speaker 2: listening to me.
• 41:19
  Speaker 1: The power of the Breakfast Club.
• 41:20
  Speaker 2: I'm trying to tell you, like, yeah, now I'm trying
• 41:22
  Speaker 2: to like get more consistent on the video side.
• 41:24
  Speaker 1: That's my goal within these next like two to three months.
• 41:26
  Speaker 1: And ain't nobody in my way.
• 41:27
  Speaker 4: But you got to work though. You got so much
• 41:29
  Speaker 4: work you got going on.
• 41:30
  Speaker 1: So I can figure it out.
• 41:31
  Speaker 4: Yes, I can figure it out.
• 41:32
  Speaker 1: Nothing is impossible. I can figure it out.
• 41:34
  Speaker 2: But yes. So the Latest with Lorna Rosa it's a
• 41:36
  Speaker 2: Monday through Friday show. We drop every morning between six
• 41:40
  Speaker 2: and seven am and six am on good days, and
• 41:43
  Speaker 2: it's a it's what I do on the Breakfast Club,
• 41:45
  Speaker 2: but it's just me, so you get to really hear
• 41:46
  Speaker 2: my personality. I kind of like podcasts like a vlogger
• 41:50
  Speaker 2: because you know, by nature, I'm a vlogger. That's where
• 41:53
  Speaker 2: I was doing for so long. So like I feel
• 41:55
  Speaker 2: like I take my listeners, I call them the low riders,
• 41:57
  Speaker 2: like I take them on the.
• 41:57
  Speaker 4: Journey with me.
• 41:58
  Speaker 2: Yeah, because they know because to begin into the podcast,
• 42:01
  Speaker 2: when everybody was coming for me, like all the old
• 42:03
  Speaker 2: aunts that like sit back and just you know, when
• 42:06
  Speaker 2: they was mad and like whatever. They were like, no,
• 42:10
  Speaker 2: like this our nie, and you ain't about to play
• 42:12
  Speaker 2: with her. And I'm like, yo, y'all be riding for me.
• 42:14
  Speaker 2: And one day I was asking the asking the audience
• 42:16
  Speaker 2: like YO, tweet me and let me know what y'all
• 42:17
  Speaker 2: want to be called.
• 42:18
  Speaker 1: Somebody was like, what about Lowriders?
• 42:19
  Speaker 2: And I'm like I like that because they really be
• 42:21
  Speaker 2: coming to my defense.
• 42:23
  Speaker 1: Like certain things I don't even have to like address.
• 42:25
  Speaker 2: I don't address up anyway for real, but they I
• 42:27
  Speaker 2: don't have to because my audience is so like, this
• 42:30
  Speaker 2: is godshawd, you ain't about to play with her and
• 42:32
  Speaker 2: we ain't even about to go to war about It's
• 42:33
  Speaker 2: nothing to even talk about. So yeah, So the Low Riders,
• 42:36
  Speaker 2: it's like eight million plus downloads on the audio side now.
• 42:39
  Speaker 2: So that's why I think it's important to build out
• 42:41
  Speaker 2: the video because I want I want people to like
• 42:43
  Speaker 2: visually see it more. I feel like that's like such
• 42:45
  Speaker 2: a great marketing tool for podcasts, and the video podcasts
• 42:49
  Speaker 2: are like we're on Netflix, like you know, a market
• 42:52
  Speaker 2: for it.
• 42:53
  Speaker 4: So I'm like, and the facial recognition that you get because.
• 42:55
  Speaker 1: I got to build this video up.
• 42:57
  Speaker 4: Yeah, the facial recognition that you get from the clips
• 43:00
  Speaker 4: to Netflix and all that. Man, we're just proud of
• 43:02
  Speaker 4: you man, because I actually saw you start on the
• 43:06
  Speaker 4: Breakfast Club and to where you're at now, it's just amazing.
• 43:08
  Speaker 4: So keep up the great work.
• 43:09
  Speaker 1: Thank you. I appreciate it.
• 43:11
  Speaker 4: And look she hit me. She was like, hey, I'm
• 43:13
  Speaker 4: coming to town.
• 43:15
  Speaker 1: We've been trying to figure it out.
• 43:18
  Speaker 2: Because I never come with like a week daytime, so
• 43:20
  Speaker 2: I'm like, if I get there early enough on Friday,
• 43:22
  Speaker 2: I can't right from the airport, Like.
• 43:23
  Speaker 4: No, we appreciate you, man. Yeah. We stayed too because
• 43:26
  Speaker 4: we were trying to get up out of here. I
• 43:27
  Speaker 4: got a little Asian lady trying to get my feet
• 43:29
  Speaker 4: rubbed on, you know I'm talking.
• 43:30
  Speaker 1: About Oh I thought the Asian ladies was back there.
• 43:32
  Speaker 4: I looked him.
• 43:33
  Speaker 1: I'm like, I just started my career. You ain't about
• 43:37
  Speaker 1: to end it. Get me out of here. Don't know
• 43:39
  Speaker 1: what it did, but I gotta.
• 43:40
  Speaker 4: Go happily married. I love you, Tenisa.
• 43:44
  Speaker 2: Oh sorry Tannisha ba okay ball alert Peace