A Buyer's Market? B2B Selling in the Digital Age
Buyers make the business world go 'round. They're the ones who channel money this way and that, helping sellers survive or thrive, even in a market like today's. But business-to-business selling is undergoing massive changes. That was the case before #COVID19, and is being accelerated by this stunning pandemic. What can your business do to navigate this change?
Check out this episode of InsideAnalysis to hear Host @eric_kavanagh interview two experts: PROS CMO Celia Fleischaker, and well known "Data Whisperer" Scott Taylor! The conversation will focus on what's happening in the world of B2B…
The skinny
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