skinny.

Latest / Ike Live Fishing Talk Show with Mike Iaconelli

Ike's Bytes: Go Hard or Go Home

Welcome back to Ike’s Bytes – The Science Behind the Bite.

In this episode, Mike Iaconelli sits down with Berkley’s lead hard bait designer, Dan Spengler, to break down the science, engineering, and creativity behind designing hard baits that actually catch fish.

From crankbaits to jerkbaits, we’re diving deep into what makes a bait perform the way it does — including action, buoyancy, bill design, weight distribution, and sound.

If you’ve ever wondered:

Why some hard baits get more bites than others

How Berkley designs baits from concept to production

What small details make a huge…

The skinny

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