How Workato and Reltio Enable Business Success with Data Orchestration and Integration
MDM is back. And this time, it is tied directly to AI outcomes. At DataDriven Conference 2026 by Reltio, I had a great conversation with Avinash (Avi) Deshpande, Field CTO at Workato, about how integration, MDM, and agentic workflows are coming together.
One thing was clear. MDM is no longer a back-office data discipline. It is becoming the context engine for AI.
Workato plays a critical role in this ecosystem. As a strategic partner with Reltio, they act as the integration hub powering the data layer. That means enabling inbound data, enriching it with external sources like Dun & Bradstreet…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.