Steve Fretzin: Sports Metaphors for Attorneys to Take Chances and Become Rainmakers
Platform tennis, golf, ironman competitions, fishing; no sport is safe in this conversation about marketing and building a book of business as a lawyer. Passionate about helping attorneys reach their full potential, Steve Fretzin is regarded as the premier coach and skills trainer on legal business development.
Key moments:
Making changes and taking chances as an attorney (03:57)
Succeeding without running yourself crazy (12:35)
Past-Present-Future of marketing for law firms (22:20)
The Three Ps: Planning, Process, Performance (31:17)
What Steve Fretzin wants to see changed in the legal…
The skinny
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