Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Toy Store Beat Amazon With a Toy Tinker Club
In this episode of Small Business Success with Fexingo, Lucas and Luna dive into the story of The Tinker Toy Box, a local independent toy store in Portland, Oregon, that fought back against Amazon and big-box retailers by launching a Toy Tinker Club. Owner Mia Chen was losing foot traffic to online competitors until she realized parents wanted not just toys, but experiences and community for their kids. The club costs $25 a month and gives members access to a workshop where kids can build, customize, and repair toys using tools and donated broken toys. The store saw a 40% increase in monthly…
The skinny
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