THE MAKING OF A HIT PODCAST
He helped create the most listened-to podcasts in history and then walked away from the New York Times to start over from scratch. Welcome to The Media Odyssey Podcast!
In this episode, Evan and Marion sit down with Brian Reed, documentary podcaster and co-founder of Placement Theory, whose career spans documentary podcasts This American Life, S-Town, and now Question Everything.
The conversation traces the origin story of Serial, which was expected to get a few hundred thousand downloads and ended up with hundreds of millions, all the way through to Brian's decision to leave the New York…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.