Latest / Stuff You Should Know / How Futurology Works
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- 0:31Speaker 1: Welcome to you. Stuff you should know from House Stuff
- 0:34Speaker 1: Works dot com. Hey, and welcome to the podcast. I'm
- 0:43Speaker 1: Josh Clark. There's Charles W. Chuck Bryant and Jerry's here
- 0:47Speaker 1: and it's stuff you should know from the future, but
- 0:52Speaker 1: not really. How are you doing. I'm fine, Well, good,
- 0:57Speaker 1: that's good. I enjoyed. This was kind of neat, Yeah
- 1:01Speaker 1: it was. It was funny, like when you're reading about
- 1:05Speaker 1: futurology in futurologists a k a. Futurists, you tend to
- 1:12Speaker 1: want to make it like more than it actually is,
- 1:16Speaker 1: and when you look into the topic, it keeps having
- 1:18Speaker 1: to be beaten down just because of the name alone.
- 1:21Speaker 1: It sounds like a little bit like a I could
- 1:24Speaker 1: do a seer. And you know, sometimes they're thinking about
- 1:29Speaker 1: they're using these these really neat techniques to predict the future. Um,
- 1:36Speaker 1: they're talking about some really mundane stuff, boring stuff economic forecasts,
- 1:41Speaker 1: things like that how much oil will be left in
- 1:44Speaker 1: thirty years, that kind of thing. But then on the
- 1:46Speaker 1: other hand, if you're a futurologist, you may also be
- 1:48Speaker 1: tasked with figuring out what technology we're going to be
- 1:52Speaker 1: using in thirty years or you know what, what what
- 1:56Speaker 1: color the shiny jumpsuits were all gonna wear will be?
- 1:59Speaker 1: That kind this stuff. Yeah, I think one of my
- 2:01Speaker 1: favorite things is to look at past future predictions. It's fun. Yeah,
- 2:07Speaker 1: there's nothing that will make someone look less knowledgeable than
- 2:12Speaker 1: going back to what they thought the future would look
- 2:14Speaker 1: like in the year two thousand, like back in the
- 2:17Speaker 1: nineteen thirties or forties or sometimes some of those things happen. Yeah,
- 2:21Speaker 1: and then it's amazing. Yeah, that's like wow, you know,
- 2:24Speaker 1: because sometimes these guys are like really really dead on
- 2:28Speaker 1: And I was reading an article, Um, I think it
- 2:31Speaker 1: was in Harvard Business Review, and it was a post
- 2:33Speaker 1: by Paul uh Sappho, who runs a venture capital firm
- 2:39Speaker 1: I believe called Discern. Yeah, and um, Paul staff was
- 2:43Speaker 1: saying like he was, he was trying to get across
- 2:46Speaker 1: that sci fi authors and future ologists their paths overlap
- 2:56Speaker 1: quite a bit, but really there's pretty big distinctions. And
- 2:59Speaker 1: even in this article they got lumped in together because
- 3:02Speaker 1: sci fi writers do definitely use futurology techniques. But Paul
- 3:08Speaker 1: Cepo was saying, like, yeah, but a real futurologist you
- 3:11Speaker 1: have to use logic, whereas if you're a sci fi writer,
- 3:15Speaker 1: you can just use your imagination. You don't have to
- 3:16Speaker 1: back it up with anything. Creature ologists, you have to
- 3:19Speaker 1: use logic that makes sense to the whoever's hearing your prediction. Yeah,
- 3:24Speaker 1: And I think that's one reason why some sci fi
- 3:27Speaker 1: writers have uh been right on the nose with some
- 3:31Speaker 1: future predictions, because they're not hampered by logic and they
- 3:36Speaker 1: can just uh free form, you know. But then it's
- 3:41Speaker 1: just a lucky guess. No, I don't think so. I
- 3:43Speaker 1: think they're still applying a lot of the same rules
- 3:46Speaker 1: of uh futurology, but they're just not bound by you know,
- 3:51Speaker 1: the laws of uh not not the laws, but you
- 3:55Speaker 1: know the laws of logic. Yeah, exactly, I'm with you.
- 3:59Speaker 1: But that's the best. It's fiction, though, I think, is
- 4:01Speaker 1: something that logically makes sense. Yeah, because then it's it's
- 4:05Speaker 1: just fantasy. Yeah, that's true. So futurology is um recognizing
- 4:11Speaker 1: and assessing potential future events. Uh. I could have sworn
- 4:17Speaker 1: Jonathan Strickland wrote this by the way it read, but
- 4:19Speaker 1: it was not. It's very strickland desk. Nicholas Gurbus, Yeah,
- 4:24Speaker 1: that's Strickland's alter ego. I wonder if it is. I've
- 4:27Speaker 1: never met this Nicholas Curbus. But the point Gurbus makes,
- 4:32Speaker 1: which I think is good, is it's a product of
- 4:34Speaker 1: our times in many cases, like depending on where we
- 4:37Speaker 1: are as a society, um, And like he makes a
- 4:41Speaker 1: great point. During the Civil War there probably weren't a
- 4:43Speaker 1: lot of like rosy predictions for the future American Civil War.
- 4:47Speaker 1: But in the Gilded Age people a lot more optimistic, optimistic,
- 4:51Speaker 1: so they may have you know, it's a whole different deal.
- 4:54Speaker 1: Like during the Cold War, for instance, a lot of paranoia,
- 4:58Speaker 1: a lot of cynicism, probably not to be a rosy
- 5:01Speaker 1: outlook for the future, right like during the Gilded Age
- 5:04Speaker 1: when it was rosier. Yeah, way more optimistic than the
- 5:07Speaker 1: Cold War, which is kind of ironic because the Guilded
- 5:10Speaker 1: Age didn't have anything to be optimistic about. They were
- 5:13Speaker 1: just pretending. Hence the name, Um the thing is. What
- 5:19Speaker 1: you've just said, though, is is kind of an argument
- 5:21Speaker 1: against future ology because one of the big critiques of
- 5:24Speaker 1: it is that a future ologist, they're not doing anything.
- 5:27Speaker 1: Even if you're commenting on the past or the future,
- 5:31Speaker 1: you're still really commenting about your present, your contemporary time,
- 5:35Speaker 1: because that's what you or recent past, that's what you
- 5:39Speaker 1: some what you've lived through and experienced. That's all you
- 5:42Speaker 1: can really reflect on is and and future ology seeks
- 5:47Speaker 1: to go beyond that. Well, yeah, that makes sense. So
- 5:50Speaker 1: if you like, look at this thing that is happening
- 5:52Speaker 1: now or just happened, then what is going to be
- 5:56Speaker 1: happening in that thing in ten years? And it's it's
- 6:00Speaker 1: a lot of times based on how the direction is
- 6:02Speaker 1: currently going. Yes, okay, so um gurbis makes a pretty
- 6:07Speaker 1: good gives a good example that the cell phone grew
- 6:11Speaker 1: out of the telegraph, which ultimately is related further back
- 6:15Speaker 1: to the smoke signal, sure, right, Yeah, But if you
- 6:19Speaker 1: were a future all just hanging out around somebody who
- 6:21Speaker 1: was sending smoke signals, would you be able to predict
- 6:24Speaker 1: the cell phone? Probably not or not. Could you predict
- 6:30Speaker 1: the impact of the automobile or the highway system? Maybe?
- 6:35Speaker 1: But would you predict that people would um have sex
- 6:39Speaker 1: in the back seat of a car because it provides
- 6:42Speaker 1: a little well, I don't think they did. Or urban sprawl? Yeah?
- 6:46Speaker 1: Could you predict excerbs and edge cities just because the
- 6:50Speaker 1: highways got built? Yeah, and not a lot of people did,
- 6:52Speaker 1: even though a lot of people said there's going to
- 6:55Speaker 1: be horseless carriages one day, and it's going They're going
- 6:58Speaker 1: to change things big time. People are going to be
- 7:00Speaker 1: able to move around a lot more. But that doesn't
- 7:03Speaker 1: mean that everybody saw every result of the automobile. Um,
- 7:08Speaker 1: it was a game changer. Yeah, has what you could agreed? So?
- 7:14Speaker 1: Um what we're saying here, And if it sounds a
- 7:16Speaker 1: little weird that we're at once supporting and criticizing future ology,
- 7:20Speaker 1: that's basically the fun thing to do when you talk
- 7:23Speaker 1: about future ology is um to criticize it and be
- 7:28Speaker 1: awed by it. Because a lot of times they really
- 7:30Speaker 1: are super right, that's right. Uh. Futurology has been around
- 7:36Speaker 1: for a long time. Um, I mean there since people
- 7:39Speaker 1: were writing fiction, there were people predicting the future, but
- 7:43Speaker 1: as far as um things didn't really get going as
- 7:48Speaker 1: far as being meaningful until after World War Two, when
- 7:53Speaker 1: the US started developing technological forecasting. Basically, like it was
- 7:58Speaker 1: really important to try and see you where things were
- 8:00Speaker 1: going militarily, right, because it was super expensive to develop
- 8:04Speaker 1: new technologies. Uh, it could take a long time. So
- 8:08Speaker 1: they started thinking, hey, we need to get some people
- 8:10Speaker 1: on board that can kind of hopefully predict where we're
- 8:13Speaker 1: headed here so we can make the right decisions. Yeah,
- 8:15Speaker 1: because if it takes a really long time, like you said,
- 8:18Speaker 1: to develop a weapon, by the time you have that
- 8:20Speaker 1: weapon in deployed in the field, you're gonna need to
- 8:24Speaker 1: know it's not already obsolete. The only way to do
- 8:27Speaker 1: that is to predict what kind of warfare you're going
- 8:30Speaker 1: to be engaged in. Because this is a time, like
- 8:32Speaker 1: at the end of World War two, so many inventions
- 8:34Speaker 1: came out of World War one and two war machine
- 8:36Speaker 1: inventions that that things were changing so quickly that there
- 8:40Speaker 1: was actually you can kind of put modern future ology
- 8:44Speaker 1: into the lap of one guy, an Air Force general
- 8:46Speaker 1: named hap Arnold, who saw that things were changing so
- 8:50Speaker 1: fast that his air force needed to basically predict the
- 8:54Speaker 1: future and see what direction it needed to go. So
- 8:57Speaker 1: he looked around and he started tapping people to do that.
- 9:00Speaker 1: One of the first people he tapped as a scientist
- 9:03Speaker 1: UM an aeronautical engineer named Theodore von Karmen. Yes, he
- 9:08Speaker 1: was a super smart dude, UM, and he led a
- 9:10Speaker 1: team that did predict a lot of stuff like drones.
- 9:15Speaker 1: UM and as far as you know, the military using drones,
- 9:18Speaker 1: not your uncle who flies it around the neighborhood to
- 9:21Speaker 1: film stuff. He predicted the rise of Brookstone, UH, target
- 9:26Speaker 1: seeking missiles, UM, supersonic aircraft, and even the atom bomb.
- 9:31Speaker 1: All of this was in one report to hap Arnold,
- 9:35Speaker 1: Like this is like and this guy knocked out of
- 9:38Speaker 1: the park. But um, he and his group were very
- 9:41Speaker 1: much limited to small academic and military circles. Like the
- 9:45Speaker 1: general public wasn't aware that this was going on, but
- 9:49Speaker 1: his group. Von Karmen's groups so accurately foresaw the direction
- 9:54Speaker 1: that that modern warfare was going that you can very
- 9:59Speaker 1: also very resially make the case that you know, he
- 10:01Speaker 1: basically created a roadmap to the future that the Air
- 10:03Speaker 1: Force followed. So is his prophecy were self fulfilling because
- 10:08Speaker 1: he said go this way, and the Air Force went
- 10:10Speaker 1: that way and created all this stuff. Yeah, and then
- 10:14Speaker 1: the UM the military and uh well, the Brand Corporation specifically,
- 10:20Speaker 1: it grew out of the US Air Force and Douglass
- 10:22Speaker 1: Aircraft in the mid forties. They said, well, having one
- 10:25Speaker 1: person to say these things was great, but what we
- 10:28Speaker 1: need is a team and a consensus among this team.
- 10:32Speaker 1: So they kind of, uh, well not kind of. They
- 10:34Speaker 1: very much patented a technique they called the Delphi uh
- 10:38Speaker 1: technique d E L p h I and that is
- 10:42Speaker 1: basically a technique where they're trying to get agreed on
- 10:46Speaker 1: consensus from a number of people. So there's there's this
- 10:50Speaker 1: very famous story about how UM the the Navy, I
- 10:54Speaker 1: think lost a submarine, a nuclear submarine, or the Russians
- 10:58Speaker 1: had lost the submarine something like that. There is a
- 11:00Speaker 1: lost sub that they wanted to find and they had
- 11:03Speaker 1: no idea where it was. So the Navy pulled all
- 11:06Speaker 1: these different UM, different experts and all these different fields
- 11:11Speaker 1: that might have something to do with nuclear submarines, whether um,
- 11:16Speaker 1: aeronautics uh, people from Noah, all these people right and
- 11:21Speaker 1: asked them where do you think the sub is? And
- 11:24Speaker 1: no one hit it on the nose. But when they
- 11:27Speaker 1: when they basically used um uh statistical distribution of these
- 11:32Speaker 1: various opinions guesses of professionals, it led them right to
- 11:37Speaker 1: that sub And that's what the Delfi technique does too.
- 11:40Speaker 1: It it takes opinions of experts in various fields and
- 11:44Speaker 1: says what do you think of this? And everybody sends
- 11:46Speaker 1: in a questionnaire and anonymously, and there's no group meetings,
- 11:50Speaker 1: so the group doesn't bow to pressure, no leaders emerge.
- 11:54Speaker 1: They're giving their unvarnished opinion. And then after the those
- 11:57Speaker 1: opinions come in there they they take that information and
- 12:01Speaker 1: send it out again. So it goes in rounds and
- 12:03Speaker 1: rounds and rounds until they finally come to a group
- 12:06Speaker 1: consensus that in the future we're all going to be
- 12:10Speaker 1: wearing metallic blue jumpsuits. Yeah. And what they're doing is
- 12:14Speaker 1: generating what's known as a scenario. And a guy named
- 12:17Speaker 1: Herman Kahn k h N worked with Brand in the
- 12:21Speaker 1: nineteen fifties and he's the one that kind of coined
- 12:24Speaker 1: the term scenario as it applies to futurology. Uh. A
- 12:29Speaker 1: pretty good definition I found was a scenario is a
- 12:32Speaker 1: a detailed portrait of a plausible future world, one sufficiently
- 12:36Speaker 1: vivid that a planner can clearly see and comprehend the problems, challenges,
- 12:40Speaker 1: and opportunities that such an environment would present. So it's
- 12:44Speaker 1: it's you know, it's saying, uh uh. In the future,
- 12:48Speaker 1: we're gonna have a scenario where they're going to be
- 12:51Speaker 1: robots in every house. And one of the biggest ways
- 12:54Speaker 1: that they work on scenarios is with something called bat casting,
- 12:59Speaker 1: which is starting the end, which is you got a
- 13:01Speaker 1: robot in every house, and then go backwards. How you
- 13:04Speaker 1: got there? Yeah, how we how you got there? Yeah?
- 13:07Speaker 1: Makes sense? Yeah, and scenario. That's a pretty cool scenario.
- 13:10Speaker 1: They can also be as mundane as running a fire
- 13:13Speaker 1: drill um where you're envisioning the fire broke out in
- 13:17Speaker 1: the high school gym and so everybody needs to get out.
- 13:21Speaker 1: That's a that's a scenario. It's as simple as that.
- 13:24Speaker 1: There um the weather forecasts or economic forecasts that are
- 13:28Speaker 1: run through computer algorithms. The computer algorithms the model. The
- 13:32Speaker 1: process that it's going through is the scenario, and it
- 13:35Speaker 1: spits out a possible prediction. It's almost like an effect
- 13:38Speaker 1: then cause right, yeah, yeah, excellently, thank you. Uh So
- 13:43Speaker 1: Herman Cohn worked with Rand and uh and he had
- 13:46Speaker 1: did you look him up at all? Yeah, he's one
- 13:48Speaker 1: of the inspirations for Dr Strangelove. He was described as
- 13:51Speaker 1: a super genius. Yeah, he was super smart and he
- 13:54Speaker 1: um he kind of was a bit of a celebrity
- 13:57Speaker 1: at the time. He wrote a book um in nineteen
- 14:00Speaker 1: sixty one called on thermon Nuclear War uh and then
- 14:03Speaker 1: went on to form left Rand to form the Hudson Institute,
- 14:06Speaker 1: where he basically was like, we're a group that is
- 14:09Speaker 1: going to forecast the future. So he became It was
- 14:14Speaker 1: like super popular book, and he spawned a lot of
- 14:16Speaker 1: other books, similar books. We need to take a break,
- 14:19Speaker 1: but we're getting We'll get right back to this in
- 14:22Speaker 1: a second. So, Chuck, you're just talking about Herman Kahn
- 14:40Speaker 1: being the super genius who was something of a celebrity.
- 14:44Speaker 1: I read that Timothy Leary animated that he had taken
- 14:47Speaker 1: acid with him. I believe that he was a part
- 14:50Speaker 1: of the inspiration for Dr. Strange love and this book
- 14:53Speaker 1: that he wrote called UM the the Year two thousand,
- 14:58Speaker 1: a Framework for Speculation the next thirty three years. It
- 15:02Speaker 1: basically established this outlook that UM that America and capitalism
- 15:08Speaker 1: could do anything thanks to basically technological UM inventiveness. Yeah,
- 15:16Speaker 1: here's a let's hear some of these um. There was
- 15:19Speaker 1: a list in that book, one hundred technical innovations very
- 15:23Speaker 1: likely in the last third of the twentieth century. Hundred
- 15:28Speaker 1: Uh some of the first ten multiple applications of lasers, boom,
- 15:34Speaker 1: high strength structural materials nailed it, wouldn't you think hallois Uh,
- 15:40Speaker 1: new or improved materials for equipment and appliances. Now that's
- 15:45Speaker 1: that's easy. Yeah, anyone can say that it would be
- 15:47Speaker 1: better material and predict that now. Uh, longer range, longer
- 15:54Speaker 1: range weather forecasting, more reliable weather forecasting. No, I don't
- 15:58Speaker 1: know about that one. I think that was us. How
- 16:01Speaker 1: about this here here are a few of the other ones.
- 16:05Speaker 1: New techniques for cheap and reliable birth control for sure. Yeah.
- 16:09Speaker 1: The pill I don't know if the pills around we
- 16:13Speaker 1: should do a whole thing may have been the same
- 16:15Speaker 1: year because it came out in sixty seven, was it? Yeah? Uh, Well,
- 16:19Speaker 1: This book came out in sixty seven, right, widespread use
- 16:22Speaker 1: of nuclear reactors for power duh, improved capability to change
- 16:27Speaker 1: sex of a children or adult gender reassignment. We did
- 16:30Speaker 1: a great episode on that pervasive business use of computers. Yeah,
- 16:34Speaker 1: they're all over personal pages. Yeah, they came in what
- 16:39Speaker 1: and then one of the other ones was home computers
- 16:41Speaker 1: to run households and communicate with the outside world. Yeah,
- 16:44Speaker 1: the Internet of Things. Yeah. They also predicted, um, the
- 16:47Speaker 1: rise of the credit economy really yeah, that we currently
- 16:51Speaker 1: are in interesting yeah, so um and that was just
- 16:54Speaker 1: like a list, like a sidebar basically in the book,
- 16:58Speaker 1: in this book, but the whole, the whole idea that
- 17:00Speaker 1: um America and capitalism in the West could invent its
- 17:04Speaker 1: way out of any problem we possibly ran across in
- 17:06Speaker 1: the future was the premise or the position of this book,
- 17:11Speaker 1: and it caused an enormous fewer in academic circles, and
- 17:16Speaker 1: not just academic circles, because this book was one of
- 17:19Speaker 1: the first to introduce to the public that there were
- 17:21Speaker 1: such things as think tanks like RAND and that. Yeah,
- 17:26Speaker 1: and that these people were sitting there thinking about the
- 17:29Speaker 1: future and we're writing books about it. And it kind
- 17:32Speaker 1: of became a hit thing, But the Club of Rome
- 17:34Speaker 1: was basically diametrically opposed to the UM the outlook that
- 17:40Speaker 1: Herman Khan had and the Club of Rome was a
- 17:42Speaker 1: business consortium that conspiracy theorist is basically the seat of
- 17:47Speaker 1: the new World Order. They are UM and the Club
- 17:51Speaker 1: of Rome basically said, no, we were. We were establishing
- 17:54Speaker 1: the gloom and doom camp that there's such thing as
- 17:57Speaker 1: resource depletion, over population and we are basically doomed. Yeah,
- 18:01Speaker 1: I mean we've we've covered this a lot on the show.
- 18:04Speaker 1: Different people that have made wild predictions about We're gonna
- 18:07Speaker 1: run out of this by this year. Thomas mathis, Yeah,
- 18:09Speaker 1: very mauthusian. One of the books that came out of
- 18:12Speaker 1: the Club of Rome UH in nineteen seventy two was
- 18:15Speaker 1: called Limits to Growth by Danilla H. Meadows, Dennis Meadows,
- 18:19Speaker 1: Jurgen Randers, and William Baron's at M I. T. And
- 18:23Speaker 1: they had a very dire apocalyptic outlook of the future UM,
- 18:28Speaker 1: as did a lot of other people at the time,
- 18:30Speaker 1: and a lot of these were way off base. A
- 18:34Speaker 1: lot of these dire predictions, you know, which happened over
- 18:37Speaker 1: and over again. Yeah, and so on the Club of
- 18:40Speaker 1: Rome's website. They defend them The Limits to Growth. No,
- 18:44Speaker 1: not the Limits to Growth, the UM Yeah, the Limits
- 18:47Speaker 1: to Growth book, basically saying that it's often mis cited
- 18:52Speaker 1: as predicting the collapse of civilization UM due to renewable
- 18:56Speaker 1: resource um overuse, and it doesn't do that. But they
- 19:00Speaker 1: did use the same kind of techniques that Herman Kahn
- 19:04Speaker 1: and some of his other colleagues were coming up with
- 19:07Speaker 1: by by taking population um information, food production data, industrial
- 19:14Speaker 1: production pollution, and non renewable resource consumption and then running
- 19:18Speaker 1: scenarios through this model that they built using computers and
- 19:22Speaker 1: coming up the scenarios they came up with. We're kind
- 19:25Speaker 1: of grim. The thing is is, even though they missed
- 19:29Speaker 1: the mark, they still helped establish a very young idea
- 19:35Speaker 1: that we we can't just you can't just throw your
- 19:38Speaker 1: McDonald's styrofoam on the ground, You can't drive a car
- 19:41Speaker 1: that gets two miles per gallon, like, we can't live
- 19:45Speaker 1: like everything is just forever abundant, that there's no such
- 19:49Speaker 1: thing as scarcity. Yeah, it's a double edged sword though,
- 19:52Speaker 1: Like I totally agree, but then it also when you're
- 19:54Speaker 1: wrong about these things, it gives cynics something point to say, well,
- 19:59Speaker 1: she we didn't run to oil in the early nineteen eighties,
- 20:02Speaker 1: like you said, we would do anything about it. Yeah,
- 20:05Speaker 1: I mean, man, that is a great point. It's a
- 20:07Speaker 1: it's a very great point. But at the same time,
- 20:10Speaker 1: what you're seeing here between the limits to growth and
- 20:14Speaker 1: the year two thousand um they we still see this
- 20:18Speaker 1: today with climate change. You know, it's like, let's do
- 20:22Speaker 1: something about climate change. The other people say, no, we
- 20:24Speaker 1: can invent our way out of it. And besides, if
- 20:26Speaker 1: we do something about climate change, it's gonna mess with
- 20:28Speaker 1: the economy. And these people are saying, forget about the economy.
- 20:32Speaker 1: We're all going to die, or not necessarily forget about
- 20:35Speaker 1: the economy. But maybe you can do both, you know.
- 20:39Speaker 1: You know, my whole deal with that has always been
- 20:41Speaker 1: just like why why take that risk? Well, we humans
- 20:45Speaker 1: aren't very good at like preparing for future risk, which
- 20:49Speaker 1: is I think one of the reasons why future alogists
- 20:51Speaker 1: are so revered and and odd but also mocked and scorned,
- 20:56Speaker 1: because they're doing something that's almost almost flies in the
- 20:59Speaker 1: face of human nature. Yeah, you're really putting yourself out
- 21:02Speaker 1: there when you predict the stuff. Uh, that was one
- 21:06Speaker 1: other episode that that just reminded me of the ten
- 21:08Speaker 1: thousand year clock. That was a great one. So um,
- 21:13Speaker 1: the military, the United States military obviously has used it
- 21:16Speaker 1: for years. Um then beginning uh when was this in
- 21:20Speaker 1: the sixties or seventies that business got into it. So
- 21:24Speaker 1: in V two, I think Royal Dutch Shell heard somebody
- 21:29Speaker 1: at the top heard that there wasn't gonna be any
- 21:31Speaker 1: oil in by five, and they went yeah. Businesses basically said,
- 21:36Speaker 1: wait a minute, there are people that can actually use
- 21:40Speaker 1: models to determine what the future might look like. How
- 21:43Speaker 1: can we use that to make money. Well, let's throw
- 21:46Speaker 1: money at him and find out exactly. A couple of
- 21:48Speaker 1: other places to um that that were nascent think tanks
- 21:53Speaker 1: and like grand was the Stanford Research Institute Futures Group
- 21:56Speaker 1: in the California Institute of Technology. UM, early like kind
- 22:01Speaker 1: of think tank breeding grounds, just smart people walking around
- 22:07Speaker 1: thinking about the future. But that wasn't enough. Um, you
- 22:09Speaker 1: can't just say this is what I think it's going
- 22:12Speaker 1: to be like, you have to back it up. And
- 22:15Speaker 1: we'll talk about how they back it up right after this.
- 22:32Speaker 1: How do they back it up? Well, they use different techniques.
- 22:36Speaker 1: If you're a futurist or a future ologist. You're going
- 22:39Speaker 1: to be using techniques that um are pretty recognizable. But
- 22:43Speaker 1: the way you put them together and the things you
- 22:45Speaker 1: sort out, um, is what's going to make you successful
- 22:48Speaker 1: or not successful. Right, So you're you like brainstorm ideas, Yeah,
- 22:52Speaker 1: that's probably where you start. Yeah, just just like Blue
- 22:55Speaker 1: Sky Territory as they say, yeah, you um imagine things
- 22:58Speaker 1: using scenarios are games apparently game theory, but we got
- 23:02Speaker 1: to do that at some point. Yeah, I've been avoiding it,
- 23:06Speaker 1: like we could mess it up really bad, but we'll
- 23:10Speaker 1: do it. Um. That that changed the the futurism feel
- 23:16Speaker 1: tremendously when they came up with game theory, because it's
- 23:18Speaker 1: a pretty good way of predicting how people will work.
- 23:21Speaker 1: And that's one of the big confounding factors is you
- 23:26Speaker 1: can predict something, follow every single one of these steps
- 23:29Speaker 1: that we're talking about right now, um, and then people
- 23:32Speaker 1: will just cut to the left all of a sudden,
- 23:35Speaker 1: and your prediction just fell to the wayside because humanity
- 23:39Speaker 1: went this way real quick. Or somebody invented a game changer,
- 23:43Speaker 1: a game changing product or innovation that nobody saw coming. Yeah,
- 23:47Speaker 1: what's that called disruptive technology, is it? Yeah, that's a
- 23:51Speaker 1: good not like that, Uh, not a bad band name.
- 23:55Speaker 1: Oh I wonder if it's not there. If so, it's
- 23:57Speaker 1: made of like Silicon Valley, rich guy, it's like my
- 24:00Speaker 1: side band. Right. Um, do you want to gather professional
- 24:05Speaker 1: opinions using say the Delphi technique. You want to do
- 24:08Speaker 1: historical analysis. Current trends are very huge and can help
- 24:13Speaker 1: you as well. And then like you were saying, I
- 24:16Speaker 1: think you call it back masking. No, that's uh, turn
- 24:22Speaker 1: me on dead man, right, Yeah, that's what they do.
- 24:26Speaker 1: They listen to the Beatles backwards. Uh where what it
- 24:30Speaker 1: was it? It's not back masking, I know, but where
- 24:33Speaker 1: they where you envision the future and then you work
- 24:36Speaker 1: your way backwards from it. When you do this, you
- 24:40Speaker 1: do all this stuff together and again back cast, back casting.
- 24:45Speaker 1: And when you're when you're using this along with the
- 24:47Speaker 1: computer algorithms that can model like the economy or the weather,
- 24:52Speaker 1: um oil consumption or something like that, you can come
- 24:55Speaker 1: up with something that you could rightly say is a
- 24:58Speaker 1: prediction or forecast for the future where we're going to
- 25:01Speaker 1: be again, though, um, just things happen, like for example,
- 25:07Speaker 1: Herman Kahn did not predict the UM the oil crisis
- 25:12Speaker 1: that came the year after he wrote another famous book
- 25:16Speaker 1: in nineteen seventy two. Um he wrote a response, I
- 25:19Speaker 1: think to limits the growth and just totally missed the
- 25:22Speaker 1: oil crisis. Man. But how could he predict that? Because
- 25:25Speaker 1: the oil crisis came out of the OPEC oil embargo
- 25:29Speaker 1: that was punishment for the US is being involved in
- 25:31Speaker 1: the Yam Kipper War. So you couldn't see that coming. No,
- 25:34Speaker 1: And that's the big problem with futuro ology. Yes, exactly,
- 25:38Speaker 1: our own US government has been wrong with the U
- 25:41Speaker 1: s Department of Interior announced twice in nineteen thirty nine
- 25:44Speaker 1: and then in nineteen fifty one that we only had
- 25:47Speaker 1: thirteen years of oil left. So weird that both times
- 25:51Speaker 1: it was thirteen years. They don't like to bother people,
- 25:54Speaker 1: so they wait until there's thirteen years left, and they
- 25:56Speaker 1: sound it's just such a specific number. Uh. What else, Well,
- 26:02Speaker 1: we we've talked about More's law before. That has aged
- 26:05Speaker 1: a little better than some other futurology predictions because, uh
- 26:10Speaker 1: it is been revised over the years, which is sort
- 26:13Speaker 1: of a cheat a little bit. But still, what I
- 26:16Speaker 1: really meant was, I think he went from eighteen months
- 26:19Speaker 1: to two years or something like that. But what's funny
- 26:22Speaker 1: is Gurbis stakes his position in this article. He's saying,
- 26:25Speaker 1: like the limits to growth and the other Club of
- 26:28Speaker 1: Rome stuff, they missed the mark um because they predicted
- 26:32Speaker 1: catastrophe and Moore's law predicts um technological innovation, so it's successful.
- 26:39Speaker 1: So clearly Gurbas agrees with the Herman Kahn group rather
- 26:43Speaker 1: than the Club of Rome group. I don't think it's subtle.
- 26:46Speaker 1: I think you uh, you can't just say, like the
- 26:48Speaker 1: gloom and doom camp has just been completely eradicated or
- 26:52Speaker 1: proven wrong. Agreed, you know, yeah, Moore's law, I don't
- 26:55Speaker 1: even think we said specifically. It predicts the number of
- 26:58Speaker 1: transistors on integrated circuits and computers doubles every two years.
- 27:02Speaker 1: And like we said, it's been updated and it's been
- 27:04Speaker 1: pretty consistent. And so with Herman Khan's popularity and then
- 27:09Speaker 1: the big high profile m book publishing argument that he
- 27:16Speaker 1: got in with the Club of Rome that led to
- 27:18Speaker 1: like a spade of other future ology books that we
- 27:21Speaker 1: can remember it being a big deal. When I was
- 27:23Speaker 1: a kid, I remember a lot of people talking about
- 27:25Speaker 1: the near and far future. The one that I ran
- 27:28Speaker 1: across in this article that I had heard of, but
- 27:31Speaker 1: I didn't know anything about Alvin Toffler's Future Shock. I
- 27:34Speaker 1: can't remember that. I think, did you read it? The cover?
- 27:38Speaker 1: I guarantee would just give you a nostalgia I'm sure. Um,
- 27:41Speaker 1: but it came out in nineteen seventy, and it predicts
- 27:43Speaker 1: a future where too much rapid change technological change in advancement,
- 27:48Speaker 1: it happens too quickly, and people get all sorts of
- 27:52Speaker 1: stressed and just worn out and um basically have all
- 27:57Speaker 1: all manner of terrible um reactions to it. And I'm like, oh,
- 28:02Speaker 1: like I predicted two thousand fifteen, so like a person's
- 28:06Speaker 1: emotions couldn't handle. Yeah, we're just overwhelmed through too much
- 28:11Speaker 1: rapid technological innovation happens too quick. Do you think we're overwhelmed?
- 28:16Speaker 1: Like I get stressed out by like say social media
- 28:19Speaker 1: or something like that. Yeah. I wonder if it's a
- 28:21Speaker 1: people of a a certain age maybe, Yeah. I would guess
- 28:24Speaker 1: if you're born into it, you're used to it, so
- 28:27Speaker 1: it would probably more more likely apply to a transition population,
- 28:32Speaker 1: like the transitional generation. Is that what we are? Don't
- 28:35Speaker 1: you get stressed by social media. Don't you get like
- 28:38Speaker 1: this tents and uh yeah, I mean I kind of
- 28:41Speaker 1: just hate it or having like having information and all
- 28:44Speaker 1: this information and all if it's just so thin content
- 28:48Speaker 1: wise or value wise, but there's tons of it and
- 28:53Speaker 1: it's always coming at you. Wears me out. I got
- 28:57Speaker 1: the future shock chuck at the Jimmy legs. Uh no,
- 29:02Speaker 1: I totally agree. I'm like that. I just want to
- 29:06Speaker 1: shut it all down, just everybody, not podcasts that should
- 29:14Speaker 1: live on. Uh. So we talked about science fiction writers
- 29:17Speaker 1: and how they are easily off the hook because they're
- 29:20Speaker 1: just writers, right, They're not supposed to predict the future. Um,
- 29:24Speaker 1: but they have been. You can't dismiss it because they've
- 29:26Speaker 1: been on the money or close to it a lot
- 29:28Speaker 1: over the years. Because, like we said, they're not hampered
- 29:31Speaker 1: by the rational laws of today. They can just say
- 29:36Speaker 1: whatever they want and if they're wrong, it's like, hey, dude,
- 29:39Speaker 1: I'm just writing stuff. Yes this is fiction. Um. But
- 29:43Speaker 1: a few of the highlights, um. Jules Verne mid nineteenth
- 29:47Speaker 1: century predicted uh, going to the moon and a spacecraft.
- 29:52Speaker 1: Not only that, so he predicted it would be shot
- 29:55Speaker 1: out of a cannon basically. Um. But the thing that
- 30:00Speaker 1: he really got though, was that he placed the moon
- 30:04Speaker 1: shot in Florida, like a hundred and thirty seven miles
- 30:07Speaker 1: from Cape Canaveral, where they do launch rockets to the moon.
- 30:11Speaker 1: Not bad now And for the same reason to like that,
- 30:13Speaker 1: it was it's close to the equator. Oh is that why?
- 30:16Speaker 1: It's one of the reasons why. Plus Cape Canaveral is
- 30:19Speaker 1: largely protected um by the Gulf Stream from hurricanes. Like
- 30:24Speaker 1: as a hurricane comes ashore right before it starts to
- 30:27Speaker 1: get to Canaveral, it goes out again and then hits
- 30:31Speaker 1: North Carolina. Interesting, that would be an interesting conversation to
- 30:35Speaker 1: have been in on when they were picking place, like
- 30:38Speaker 1: where should we launch this? I mean, where should we
- 30:40Speaker 1: put all of our money in? Right? Uh h g Wells.
- 30:44Speaker 1: He predicted tanks. Yeah, he was. Supposedly he was the
- 30:49Speaker 1: first guy to really think of himself as a futurist.
- 30:51Speaker 1: He predicted adam bomb in nineteen eight, aerial bombing in
- 30:54Speaker 1: nineteen o eight. What the name robot is actually coined
- 31:00Speaker 1: by a science fiction writer, a check writer name Carl
- 31:04Speaker 1: Kopeck and Um in nineteen one he named robots I
- 31:10Speaker 1: think the all time winner, though is Hugo Gernsbach and
- 31:15Speaker 1: Hugo Gernsbach. If you're into science fiction, you recognize his
- 31:18Speaker 1: first name because he's who the Hugo Award is named after.
- 31:21Speaker 1: You may also recognize his last name too, if you're
- 31:23Speaker 1: a Hugo Gernsbach fan. But back in uh, I think
- 31:27Speaker 1: the nineteen tens. Yeah, he wrote a book called Ralph
- 31:32Speaker 1: one to four C forty one plus. He predicted everything
- 31:36Speaker 1: in this Yeah you know what that means. It's actually
- 31:40Speaker 1: a play on words. Uh one two It means one
- 31:46Speaker 1: to four ce for one another. You get it? Wow? Yeah,
- 31:51Speaker 1: that's great. One to four C for one and then
- 31:54Speaker 1: another is the plus sign that that alone, I was sold, like,
- 31:58Speaker 1: I love this guy. It's just like that Van Halen
- 32:00Speaker 1: album Oh You eight one two exactly. So what has
- 32:04Speaker 1: he predicted? He predicted solar power, like the realistic use
- 32:08Speaker 1: of solar power. He predicted plastics, video phones, tape recorders,
- 32:15Speaker 1: um jukeboxes, loudspeakers, tinfoil, rustpous steel, synthetic fabrics, all in
- 32:22Speaker 1: one book. And he's famous in the Hugo Awards named
- 32:26Speaker 1: after him because he wanted to make science fiction more
- 32:29Speaker 1: science based, you know, using that same logic, So he
- 32:33Speaker 1: would have been a very um like almost a father
- 32:37Speaker 1: of future ology. Oh yeah, for sure. You know, here's
- 32:40Speaker 1: a few other things that from that book. Um, this
- 32:44Speaker 1: one to me, I'm surprised no one's done this yet.
- 32:46Speaker 1: The appetizer, which is at a restaurant in an in
- 32:50Speaker 1: an advanced scientifically advanced restaurant, will be a room that
- 32:53Speaker 1: you wait in before you get your table that's flooded
- 32:55Speaker 1: with gases that make you hungry. Oh, not bad, Just
- 32:59Speaker 1: have a the appetizer room, right, we'll be ready shortly.
- 33:03Speaker 1: It's like bloody fingernails and scratched into the walls that
- 33:06Speaker 1: people are trying to get to the other room where
- 33:08Speaker 1: the food is. Uh. The telt, the telautograph, which is
- 33:12Speaker 1: basically a fax machine. Uh. The telefot which was a
- 33:16Speaker 1: picture phone. UM had a universal translator where they translate
- 33:21Speaker 1: any language right there on your in your hand. Not bad.
- 33:24Speaker 1: And then this one I love. The vacation city was
- 33:30Speaker 1: a suspended city and a domed suspended city twenty feet
- 33:34Speaker 1: in the air that used the device that nullified gravity.
- 33:37Speaker 1: And in vacation City, no mechanical devices are permitted because
- 33:42Speaker 1: it was supposed to be a true escape. That's aweso
- 33:45Speaker 1: from the mechanized world waiting for that one. And this
- 33:47Speaker 1: was in nineteen eleven. He predicted just that there would
- 33:51Speaker 1: be a need for that. That's like that town in
- 33:53Speaker 1: um West Virginia, Green something, West Virginia where the people
- 33:58Speaker 1: who have electromagnetic sensitivity ago because you're not allowed to
- 34:01Speaker 1: have any electromagnetic stuff because there's like a radio telescope
- 34:05Speaker 1: where there's something there could be interfered with, and you
- 34:09Speaker 1: co could be amish. Can you just be amish? Like, hey,
- 34:13Speaker 1: I want to be amish. If you're Harrison Ford, you
- 34:15Speaker 1: could be yeah. Or Woody Harrelson, Yeah right, you got
- 34:21Speaker 1: anything else? How about these predictions for the future, There's
- 34:23Speaker 1: a couple in here. They are kind of funny. Ten
- 34:26Speaker 1: predictions that missed the mark, and these are real predictions.
- 34:30Speaker 1: UM In nineteen seven, U. S. News and World Reports
- 34:33Speaker 1: said that by the end of the century, we will
- 34:36Speaker 1: launch our freight across the continent with missiles. Like you
- 34:40Speaker 1: order something from Amazon in New York, instead of having
- 34:43Speaker 1: a fulfilment center nearby, they just put it in a
- 34:46Speaker 1: missile and shoot it to you. Didn't happen, um No,
- 34:50Speaker 1: But drones are coming. I really are they still on that? Probably?
- 34:56Speaker 1: A guy named Alex LeWitt predicted nuclear power vacuum cleaners. Uh,
- 35:02Speaker 1: this one I think would be pretty great dissolving dishes,
- 35:07Speaker 1: and uh asked what it would be like in the
- 35:10Speaker 1: year two thousand. A science writer named Valdemir come Forth.
- 35:15Speaker 1: There's a lot of man. He's a fabulous science writer
- 35:20Speaker 1: with the funny name Consonance in a row. Um, he said,
- 35:23Speaker 1: you would basically, uh, put your plate in two and
- 35:28Speaker 1: fifty degree water at the end and it would just
- 35:29Speaker 1: dissolve it. No more dishwashing. Uh. Bucky Fuller predicted that
- 35:37Speaker 1: Canada would be a subtropical climate because we've build a
- 35:40Speaker 1: dome over it. That didn't happen. No, it didn't, which
- 35:45Speaker 1: is strange because Bucky Fuller was pretty sharp. Dude. Here's
- 35:49Speaker 1: another one, Um, was he really? Yeah? Buck Minster Fuller?
- 35:52Speaker 1: Oh I didn't pick up on that. He's who Bucky
- 35:55Speaker 1: balls who are named after? Really? Why? I don't? He
- 36:00Speaker 1: may have invented him. I'm not sure. It's the those
- 36:04Speaker 1: little balls that are magnetic spheres that like you shape in. Uh.
- 36:10Speaker 1: Here's one a Scottish geneticist that um said in the
- 36:14Speaker 1: nineteen twenties that in the future, one third of the
- 36:17Speaker 1: babies would not be born, only one third would be
- 36:21Speaker 1: born as a result of pregnancy, and the other babies
- 36:24Speaker 1: would be born in a lab. Would they be grown
- 36:27Speaker 1: basically exogenesis? Uh, here's the last one. Check you already.
- 36:33Speaker 1: The Research Institute of America, which sounds pretty smart, said that, um,
- 36:39Speaker 1: by seventy five, I'm sorry, this is several years before that,
- 36:43Speaker 1: we would all be driving. Um. Personal helicopters did not
- 36:48Speaker 1: pan out, Probably never will. I don't know if i'd
- 36:51Speaker 1: want a personal helicopter, you know. I was, uh, for
- 36:55Speaker 1: Emily's birthday. I rented a cabin in the North Georgia Mountains.
- 36:58Speaker 1: Did you take a personal hell copter there? No? But
- 37:01Speaker 1: I was sitting on the deck we all were, and
- 37:04Speaker 1: way across the valley on the side of a mountain
- 37:06Speaker 1: was this huge, huge house, and I heard a sound
- 37:10Speaker 1: of a helicopter. It was like and I saw blinking light.
- 37:13Speaker 1: I got up the binoculars and this dude had a
- 37:16Speaker 1: helicopter and he took it and he flew it down
- 37:21Speaker 1: about two miles to the lake at the bottom of
- 37:23Speaker 1: the valley. And uh, I guess he has a lake
- 37:26Speaker 1: house and a mountain house in the easiest way to
- 37:29Speaker 1: get there, just to make the four minute elicopter flight.
- 37:32Speaker 1: That's crazy. Yeah, it was pretty amazing. Wow. I want
- 37:35Speaker 1: to know who that guy is. And that guy could
- 37:37Speaker 1: be a lady. Yeah what am I saying? It could
- 37:40Speaker 1: be Carly Fiorina. Yeah, is that she's the woman who's
- 37:44Speaker 1: running for GOP president candidate? Oh right, Fiorina, that's right, gotcha?
- 37:53Speaker 1: Go ahead? Oh sorry, Uh, let's see. Well, if you
- 37:57Speaker 1: want to know more about futurology, you can type that
- 37:59Speaker 1: word into the search part how still works dot com?
- 38:02Speaker 1: And since Chuck had an anecdote about helicopters, it's time
- 38:05Speaker 1: for the listener mail. Uh it sort of looked like
- 38:09Speaker 1: one of those Magnum p i ones too. Well, if
- 38:12Speaker 1: I did have a personal helicopter, it was look an
- 38:14Speaker 1: awful lot like that. I'm sure what Hey, guys, my
- 38:17Speaker 1: name Michelleby. I'm honored for you to be reading this.
- 38:19Speaker 1: My husband and I love your show, and you've solved
- 38:22Speaker 1: our dilemma. So what to listen to in our car together?
- 38:24Speaker 1: I want to let you know you did a great
- 38:25Speaker 1: job on the HIV AIDS podcast. However, I think you
- 38:28Speaker 1: miss telling a really important story about the AIDS crisis.
- 38:31Speaker 1: Just before the AIDS crisis broke, a method for treating
- 38:34Speaker 1: hemophilia called the clotting factor concentrate was developed. I finally
- 38:38Speaker 1: let those suffering from the disease live into adulthood and
- 38:41Speaker 1: completely change the landscape of the disorder. By the time
- 38:44Speaker 1: HIV was discovered to be a blood borne virus, many
- 38:47Speaker 1: of those suffering from hemophilia already had it, not to
- 38:50Speaker 1: mention that many also contracted hepatitis. However, the pharmaceutical companies
- 38:54Speaker 1: did not begin to pasteurize the drug in spite of
- 38:56Speaker 1: their knowledge that it was spreading HIV until a strong
- 38:59Speaker 1: public outcry prompted a government intervention. I think the story
- 39:03Speaker 1: is not told often enough, and the injustice that these
- 39:04Speaker 1: individuals suffered at the hands of big Pharma is undoubtedly
- 39:09Speaker 1: one of the greatest our country has seen. Uh. There's
- 39:11Speaker 1: an extremely informative and sad documentary on the topic called
- 39:14Speaker 1: Bad Blood Colon Cultionary Tale. Anyway, that's about it, uh,
- 39:19Speaker 1: And I'm sorry if I bummed everyone out there is
- 39:23Speaker 1: from Shelby. Shelby thank you for not only that illuminating email,
- 39:29Speaker 1: but also the documentary recommendation. We're always looking for those. Absolutely.
- 39:33Speaker 1: If you want to get in touch with us, you
- 39:35Speaker 1: can tweet to us at s y s K Podcasts.
- 39:37Speaker 1: You can join us on Facebook dot com, slash stuff
- 39:39Speaker 1: you Should Know. You can send us an email to
- 39:41Speaker 1: Stuff Podcasts at how stuff Works dot com, and, as always,
- 39:44Speaker 1: ting us at home on the web, Stuff you Should
- 39:46Speaker 1: Know dot com. For more on this and thousands of
- 39:54Speaker 1: other topics, is it how stuff Works dot com