🎧 Open Tabs: Is MrBeast the Willy Wonka of Gen Z?
Happy Friday 👋
Here’s everything we covered in this week’s Open Tabs conversation:
* Super Bowl ads and cultural relevance [0:00]. We started with the Super Bowl — specifically, how the ads felt this year. Lots of nostalgia, lots of celebrities, and very few true surprises. It wasn’t bad, but it also wasn’t exactly bold.
* Our POV: The Super Bowl is still a cultural tentpole, but the ads increasingly mirror internet culture: fast, safe, and star-driven. Big swings feel rarer — and that might be the point.
* Additional resources:
* Super Bowl 2026 ads showed what works (and doesn’t) on the big…
The skinny
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