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Measuring what matters in enterprise AI - Interview with Ashley Gross of The Alliance
Today’s episode of the Punk CX podcast features a chat I had with Ashley Gross, the Founder and CEO of The Alliance, an enterprise AI strategy and advisory firm. Ashley joins me today to talk about how most service AI business cases are measuring the wrong side of the ledger, what an honest AI service business case doesn’t include, who should own AI in the customer journey, and the new book she has just written (The AI Workweek).
This interview follows on from my recent interview –The real bottleneck in customer experience AI – Interview with Brad Birnbaum of Kustomer – and is number 606 in…
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