Startup Funding Espresso – Best Practices for Explaining a Technical Concept

Investor Connect Podcast · Jul 24, 2026 · 2m

Best Practices for Explaining a Technical Concept Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In pitching investors, founders must explain how their product works. For those with highly technical products, here are some best practices for explaining it to others. Start with what the audience knows. Bridge the gap between their current knowledge and the topic under discussion. Avoid acronyms and jargon that require expertise in the space. Use a concept the audience already knows. Create an analogy that describes the…