Diversifying Nonprofit Strategies through Social Media with Julia Campbell | Nonprofit 411 Podcast
In this episode, Sarah Barton hosts Julia Campbell, nonprofit marketing expert and host of the Nonprofit Nation podcast, to explore effective digital fundraising strategies for nonprofits. Julia explains how organizations can build confidence and success in digital fundraising by focusing on community, ownership of data, and aligning digital strategies with long-term mission goals. She shares actionable steps on using email, CRMs, and social media to reach supporters authentically while reducing reliance on changing algorithms and platforms.
Key Takeaways:
Building a community of like-minded…
The skinny
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