E170. Brandon Birkmeyer: Podcast Branding In A Noisy World
“If you are true to your identity, you become recognizable” -Brandon Birkmeyer
There’s many things we can learn from brands like Apple, Coca-Cola, and many more; but one of the most important lessons is the consistency across their brand.
For smaller businesses, especially in the podcasting world, brand consistency is a challenge.
The lack of clarity reflects in the inconsistency of the message, of the brand.
In this conversation, Brandon Birkmeyer, shares with us some of the lessons he learned from working with the brands previously mentioned and from leaving them to start his own journey…
The skinny
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