Latest / The Overland Journal Podcast / Dave Harriton | AEV FXL Super Duty Deep Dive

Transcript

Dave Harriton | AEV FXL Super Duty Deep Dive · The Overland Journal Podcast

• 0:05
  Speaker 1: Hullo and welcome to the Overlain Journal Podcast.
• 0:08
  Speaker 2: I'm your host Matt Scott and we've got Dave Hareton
• 0:11
  Speaker 2: on the podcast again today. Always good to have you.
• 0:14
  Speaker 2: We're gonna be talking about the new AEV FXL, which
• 0:18
  Speaker 2: is the next I guess, the next evolution of the
• 0:20
  Speaker 2: aev's big heavy duty trucks.
• 0:23
  Speaker 3: Yeah, it's kind of the last in the trilogy.
• 0:25
  Speaker 2: Yeah, because you guys obviously have RAM you started in
• 0:27
  Speaker 2: like twenty thirteen on that you're saying, correct, personal favorite
• 0:31
  Speaker 2: of mine had a couple you went into Chevy and GMC,
• 0:36
  Speaker 2: so you can get those. I mean those are factory
• 0:38
  Speaker 2: assembly line built trucks, which I think.
• 0:40
  Speaker 1: Is really cool and notable.
• 0:41
  Speaker 2: Like, I don't think there's really anybody else in the
• 0:44
  Speaker 2: industry that has that level of integration on the OE side.
• 0:48
  Speaker 4: Yeah, it's it's quite a truck from the for an
• 0:52
  Speaker 4: oeon offering, just to be offered through the factory, fully validated,
• 0:56
  Speaker 4: fully crash tested, everything's done.
• 1:00
  Speaker 2: That Chevy or the GMC is the most comfortable full
• 1:03
  Speaker 2: sized truck that ever bought. With those d d SSV
• 1:06
  Speaker 2: school valve shocks. The Multimatic stuff, I mean Multimatic's crazy.
• 1:10
  Speaker 2: Like I always feel like people like geek out on
• 1:12
  Speaker 2: Fox or Bilstein or whatever, but they don't understand like
• 1:15
  Speaker 2: the level right of technical valving that these guys are
• 1:19
  Speaker 2: doing for motorsport.
• 1:21
  Speaker 4: Like, yeah, the DSSV shock is d just not understood.
• 1:25
  Speaker 4: I wouldn't say misunderstood, is just not understood. Yeah, it's
• 1:27
  Speaker 4: an amazing shock because the the flu is not going
• 1:30
  Speaker 4: in and out of the shop. The flu's going around
• 1:32
  Speaker 4: in a circle in the shock, so it's basically impossible
• 1:34
  Speaker 4: to overheat. And it it always kind of hurts my
• 1:37
  Speaker 4: soul a little bit when I see somebody take a
• 1:39
  Speaker 4: PCE and take those off and put a you know,
• 1:42
  Speaker 4: a standard shock on it.
• 1:43
  Speaker 2: Well because they're basically just like a tube with you
• 1:47
  Speaker 2: know some like a valve stack and a little hole
• 1:49
  Speaker 2: or stething. Like it's it's.
• 1:51
  Speaker 1: Really throwing a lot of stuff away.
• 1:52
  Speaker 2: But when they're using like the multimatic stuff on like
• 1:55
  Speaker 2: like before GT program uses it for a La Mont
• 1:59
  Speaker 2: like it's since Yeah, and.
• 2:00
  Speaker 3: They mostly do race cars.
• 2:02
  Speaker 2: Yeah, they built the four GT, they built the new
• 2:06
  Speaker 2: what's the new Mustang, the crazy TD, the GTD they
• 2:11
  Speaker 2: built that like.
• 2:12
  Speaker 3: Which has multi nating chocks.
• 2:13
  Speaker 2: Yeah, yeah, Yeah.
• 2:14
  Speaker 4: It's an amazing shot. Unfortunately, in our industry it's just
• 2:18
  Speaker 4: not quite understood.
• 2:19
  Speaker 5: Yeah, but and a special thanks to Nitto Tire for
• 2:23
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• 2:28
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• 2:32
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• 2:37
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• 2:43
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• 2:48
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• 2:52
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• 2:55
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• 2:59
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• 3:05
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• 3:09
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• 3:12
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• 3:17
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• 3:22
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• 3:26
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• 3:33
  Speaker 2: Thanks Niddo, but we're here to talk about the FXL,
• 3:36
  Speaker 2: which is based on the Ford Super Duty. We're sitting
• 3:39
  Speaker 2: in a Ford super Duty right now. I think, you know,
• 3:42
  Speaker 2: one of the things you said to me, like early
• 3:44
  Speaker 2: on when this program was about to be announced, is
• 3:47
  Speaker 2: you know, you can make a RAM. You can make
• 3:49
  Speaker 2: the world's coolest Ram, which I think he kind of did,
• 3:51
  Speaker 2: and that's still never going to be enough to convince
• 3:53
  Speaker 2: a Ford guy to buy a Dodge to buy a Ram.
• 3:56
  Speaker 3: Yeah. In heavy duty pickups, brand loyalty is.
• 4:02
  Speaker 1: Everything.
• 4:03
  Speaker 4: Yeah, it's really it's hard to or comprehend how strong
• 4:07
  Speaker 4: the brand loyalty is and full size trucks, especially in
• 4:09
  Speaker 4: the heavy duty world. And then also we noticed that
• 4:13
  Speaker 4: it was very geocentric, so like, you know, this part
• 4:16
  Speaker 4: of Canada is all round, and this part of you know,
• 4:19
  Speaker 4: Texas is all for.
• 4:20
  Speaker 3: Or maybe even say all Texas is for.
• 4:24
  Speaker 4: But there was very, very very strong geocentric locations for
• 4:28
  Speaker 4: heavy duty trucks. And we also had a lot of
• 4:31
  Speaker 4: customers just asking us for and you know it was
• 4:34
  Speaker 4: something we never had the time or the just never
• 4:37
  Speaker 4: really had the time or the knowledge should do it.
• 4:40
  Speaker 4: And then we kind of were wrapping up the GMC
• 4:43
  Speaker 4: the next generation Chevy and GMC, and we had a
• 4:47
  Speaker 4: little bit of time and we looked at it. And
• 4:49
  Speaker 4: we've looked at it several times. I mean, you know,
• 4:52
  Speaker 4: we've got probably CAD data going back to two thousand
• 4:54
  Speaker 4: and nine. We've looked at it a couple of times.
• 4:57
  Speaker 4: And anyway, this time we looked at it and we
• 5:00
  Speaker 4: had the experience, we had the knowledge, and we felt
• 5:03
  Speaker 4: like now was a good time to do that with
• 5:07
  Speaker 4: Ford getting all the ads, yeah, and you know, the
• 5:10
  Speaker 4: radars going in and it just it opened up some
• 5:12
  Speaker 4: opportunities for us and we felt like we had the
• 5:15
  Speaker 4: right amount of experience to jump in.
• 5:17
  Speaker 2: I think that these heavy duty trucks, they're always kind
• 5:19
  Speaker 2: of leap frogging each other, you know, Like I think
• 5:21
  Speaker 2: a RAM was really hot for a while. Like I
• 5:23
  Speaker 2: personally liked the Rams. You know, we were saying earlier
• 5:26
  Speaker 2: they're kind of like a scaled up Wrangler chassis. You know,
• 5:29
  Speaker 2: they're really technically capable off road. I think Ford has
• 5:33
  Speaker 2: these insane drive lines, I mean five hundred horsepower twelve
• 5:38
  Speaker 2: hundred pound feet of torque, and then they have this
• 5:41
  Speaker 2: ten speed transmission that's in Jesus came out in twenty ten.
• 5:45
  Speaker 2: It's pretty proven. Now, I mean that FXL which is
• 5:49
  Speaker 2: on forties. I mean it hides them so well, but
• 5:52
  Speaker 2: it's got to be a beast for telling.
• 5:55
  Speaker 4: Yeah, I mean, I you know, honestly, I think they
• 5:57
  Speaker 4: all all these trucks, now, they're all let's just call
• 6:00
  Speaker 4: of one thousand plus pound fee to torque, Chevy slightly
• 6:03
  Speaker 4: less Rams right there, board's a little higher. All of
• 6:07
  Speaker 4: them have good transmissions. Now, the Ford and Chevy transmission.
• 6:11
  Speaker 4: You know they were developed same time.
• 6:13
  Speaker 2: Oh I didn't know that.
• 6:14
  Speaker 3: You can't say that the same ten speed, but they're
• 6:16
  Speaker 3: very very similar.
• 6:17
  Speaker 2: Similar.
• 6:18
  Speaker 4: The new Chrysler eight A P transmission is HD is
• 6:24
  Speaker 4: high performance.
• 6:26
  Speaker 3: Forget what AP is, but it's more built for towing.
• 6:29
  Speaker 3: It's it's very similar.
• 6:30
  Speaker 4: It's got a PTO and it's built for the it's
• 6:33
  Speaker 4: an eight AP ten to fifty, so it's built for
• 6:36
  Speaker 4: that torque. But you know, since the Ram got that
• 6:39
  Speaker 4: transmission twenty five, I would say they're like every one
• 6:42
  Speaker 4: of these trucks. People always ask me which one's the best,
• 6:44
  Speaker 4: which one's your favorite.
• 6:46
  Speaker 3: I don't think you go wrong.
• 6:47
  Speaker 4: I think that honestly, pick the best dealer in your area.
• 6:52
  Speaker 4: You know, if you're not brand loyal, just pick the
• 6:53
  Speaker 4: best dealer in the area. And I think that's why
• 6:56
  Speaker 4: the geocentric popularity has developed. I think, just good dealers
• 7:00
  Speaker 4: in certain areas and they've developed a loyal.
• 7:04
  Speaker 2: Follow I was notice, like when I'm going up to
• 7:06
  Speaker 2: the Tetons or something, and I'm broughting through Idaho, It's
• 7:08
  Speaker 2: like every vehicle is a GM product.
• 7:11
  Speaker 1: Like every truck.
• 7:12
  Speaker 2: Like you really do start to notice it in different areas,
• 7:15
  Speaker 2: Like you know, I mean, living in Arizona, I don't
• 7:19
  Speaker 2: see a lot of Chevyes, like I see a lot
• 7:21
  Speaker 2: of Rams, you know, I see a lot of the Fords.
• 7:26
  Speaker 3: You know.
• 7:27
  Speaker 1: I think it's as good for people to have.
• 7:28
  Speaker 3: Options it is.
• 7:30
  Speaker 4: And you know, I know some people would like get
• 7:32
  Speaker 4: disowned by their family if they bought.
• 7:35
  Speaker 2: Isn't it funny? How like so much of it comes
• 7:36
  Speaker 2: back to like you're like, like, for me, like if
• 7:38
  Speaker 2: I drove a Chevy, like I just have this image
• 7:40
  Speaker 2: of my dis like my my father disapproving me, and like,
• 7:43
  Speaker 2: you know, his face is popping up in a cloud
• 7:46
  Speaker 2: or something next to me. Like yeah, like I don't know,
• 7:50
  Speaker 2: but I've actually been really like like Chevy has been
• 7:53
  Speaker 2: doing so much, I think with with their product Chevy, GM, GMC.
• 7:58
  Speaker 2: Sorry I kind of use them interchange, like they're so
• 8:01
  Speaker 2: quiet inside. Like I drove the Baby Bison like that.
• 8:06
  Speaker 2: It was the AT four x AEV Edition Canyon. I
• 8:10
  Speaker 2: couldn't believe is how tight that car was, Like you know, That's.
• 8:14
  Speaker 3: What I'm saying.
• 8:14
  Speaker 4: Almost all that like there's not I mean, I don't
• 8:17
  Speaker 4: think any of these cars have a fault.
• 8:19
  Speaker 3: Like on the heavy duty trucks, they are.
• 8:20
  Speaker 4: All so comfortable, so powerful, they're ready for anything in
• 8:24
  Speaker 4: any weather.
• 8:26
  Speaker 3: In my opinion, the heavy duty truck.
• 8:28
  Speaker 4: If you don't live in an inner city, if you
• 8:30
  Speaker 4: don't live in a very urban environment and you can,
• 8:33
  Speaker 4: you can drive a heavy duty truck. I really can't
• 8:35
  Speaker 4: think of anything more comfortable and regardless of the brand.
• 8:39
  Speaker 2: I mean, you know, I just saw I'm on my
• 8:42
  Speaker 2: third Prospector Excel now, which is I have horrible vehicle.
• 8:46
  Speaker 2: Add I don't suggest that I should have just kept
• 8:49
  Speaker 2: my first one, but I was in a Grenadier and
• 8:55
  Speaker 2: I don't know why, Like I just kind of like
• 8:57
  Speaker 2: had this idea that you know, the Prospector was gonna
• 8:59
  Speaker 2: be so much harder to drive, even though, like I've
• 9:01
  Speaker 2: had them, but it's like easier to drive than the Grenadier,
• 9:03
  Speaker 2: Like they're not. I also think like when you when
• 9:07
  Speaker 2: you lift these things and you put the big tires
• 9:10
  Speaker 2: on them, there's something that kind of happens to them
• 9:12
  Speaker 2: to almost make them more driveable, like they feel a
• 9:16
  Speaker 2: little more light on their feet or something like I
• 9:18
  Speaker 2: don't I can't put my finger on it. But they're
• 9:22
  Speaker 2: just nice to drive, Like they're so comfortable. I think
• 9:25
  Speaker 2: they're super luxurious.
• 9:27
  Speaker 4: Yeah, once you're used to a thousand pound feod torque,
• 9:29
  Speaker 4: it's hard to go back, really hard to you know,
• 9:31
  Speaker 4: come up the hill here and yeah, you know it's
• 9:34
  Speaker 4: down shifting or yeah, it does become kind of.
• 9:38
  Speaker 2: Well yeah, and like it is bar none in the
• 9:42
  Speaker 2: United States, maybe globally, the most competitive segment of automotive,
• 9:46
  Speaker 2: Like you know, like there's there's probably there's a segment
• 9:48
  Speaker 2: of like economy cars that's very you know competitive for price.
• 9:52
  Speaker 2: But these trucks have budget, they have room and dollars
• 9:56
  Speaker 2: for engineering, and they have like insane volume. So like
• 10:00
  Speaker 2: there is you know, if the F one fifty or
• 10:03
  Speaker 2: the Super Duty is bad, like it's such a large thing,
• 10:06
  Speaker 2: like that's bad for America. Right, But these companies are
• 10:09
  Speaker 2: always kind of pushing each other on and like I
• 10:12
  Speaker 2: was saying, they leap frog right, Like I think Ford
• 10:16
  Speaker 2: right now, you know new body. They're still on the
• 10:20
  Speaker 2: aluminum body, but they've updated the body, new interiors because
• 10:24
  Speaker 2: they were a little bit behind on the interiors. I think,
• 10:27
  Speaker 2: like the twenty seventeen you know to twenty nineteen, twenty
• 10:33
  Speaker 2: twenty trucks kind of aged, I think a little bit.
• 10:35
  Speaker 2: But these new interiors are great. Yeah, the drive train
• 10:38
  Speaker 2: is crazy awesome.
• 10:41
  Speaker 3: The suspension's good.
• 10:42
  Speaker 4: I really think we're in the heyday of the I mean,
• 10:45
  Speaker 4: these trucks are so good.
• 10:46
  Speaker 1: I mean, what's the next step for a lot of
• 10:48
  Speaker 1: these things?
• 10:49
  Speaker 2: Like it almost makes me think like electrification has to
• 10:51
  Speaker 2: be the next step, Like how much can you get
• 10:56
  Speaker 2: out of these these engines? You know, they seem to
• 10:59
  Speaker 2: I don't know, for whatever reason, Like you know, the
• 11:01
  Speaker 2: the GM products with their six point six leaders, both
• 11:06
  Speaker 2: Ford and Ram are six seven's. Like it's just interesting,
• 11:13
  Speaker 2: you know, once you kind of think, oh they can't
• 11:15
  Speaker 2: really get any better, they just keep getting better.
• 11:20
  Speaker 4: Yeah, it's hard to say. I mean sometimes I can say,
• 11:23
  Speaker 4: but I can't say.
• 11:24
  Speaker 1: Oh, yeah, I'm not necessarily asking you.
• 11:25
  Speaker 4: It's just like I think, right now, we have a
• 11:27
  Speaker 4: really good selection trucks, and you know, the Ford is
• 11:32
  Speaker 4: obviously the newest to me. It's I've only just started
• 11:36
  Speaker 4: driving it recently with the with our package on it.
• 11:40
  Speaker 3: But yeah, it's just so impressive.
• 11:43
  Speaker 4: We were out in l A doing riding drives with
• 11:45
  Speaker 4: media earlier this week and we actually picked a canyon
• 11:49
  Speaker 4: road instead of highway or off road to do that on,
• 11:53
  Speaker 4: which doesn't seem really for a one ton truck on forty.
• 11:58
  Speaker 1: They're kind of a hoo's a hustle home.
• 12:00
  Speaker 4: Though.
• 12:00
  Speaker 3: It was awesome going both up and down that canyon.
• 12:03
  Speaker 4: Uh. You know, we had a couple of drivers, a
• 12:05
  Speaker 4: couple of journalists that actually knew how to drive, and
• 12:09
  Speaker 4: they were having fun with it, and yeah, it was
• 12:12
  Speaker 4: really kind of cool to see a nine thousand dollars
• 12:14
  Speaker 4: truck hustling through a canyon.
• 12:17
  Speaker 2: Yeah, and they're just you know, again not to reader,
• 12:19
  Speaker 2: but they're just so comfortable inside. Like you're saying, like
• 12:22
  Speaker 2: if you're not, like, it would suck. That truck would
• 12:24
  Speaker 2: suck if you lived in New York City.
• 12:27
  Speaker 3: Yeah, you knowpropriate.
• 12:29
  Speaker 2: It's it's not it's not really what you're going for, right,
• 12:32
  Speaker 2: but you know, for most people in rural America, oh
• 12:36
  Speaker 2: my god, they're just I keep.
• 12:38
  Speaker 3: Calling them Cadillacs, Like, yeah, you.
• 12:40
  Speaker 2: Know, I look at I look at a lot of
• 12:41
  Speaker 2: the guys that buy their range rovers and they buy this,
• 12:43
  Speaker 2: and I'm like, I've got more power, I've got more, more, more,
• 12:47
  Speaker 2: better on pretty much everything.
• 12:49
  Speaker 4: So yeah, absolutely, I mean if I had to drive
• 12:51
  Speaker 4: across country tomorrow, I would pick a one done truck
• 12:54
  Speaker 4: or three quarter ton truck before any Mercedes sedan.
• 12:58
  Speaker 2: Yeah, I mean, for putting miles down, I just don't
• 13:00
  Speaker 2: think there's anything more comfortable. But so let's start diving
• 13:03
  Speaker 2: in on the FXL. So the FXL package, these components
• 13:08
  Speaker 2: are going to be available separately from you know, buying
• 13:14
  Speaker 2: the like the AEV VIN truck for like the AEV peeks.
• 13:17
  Speaker 2: That's the big thing is you get the windshield banner,
• 13:20
  Speaker 2: you know, which I'm sure people are copying and whatever
• 13:23
  Speaker 2: now because it's kind of it's become a bit of
• 13:25
  Speaker 2: a thing. Yeah, you know, and you get that, you
• 13:28
  Speaker 2: get the VIN stamps. So there's gonna be dealers where
• 13:30
  Speaker 2: you can buy fxls.
• 13:33
  Speaker 3: Yeah.
• 13:33
  Speaker 4: So we'll have I mean traditional, We'll have a AEV
• 13:37
  Speaker 4: Ford dealer. Okay, you know that you can go in
• 13:39
  Speaker 4: and buy a truck through them. It comes directly from
• 13:42
  Speaker 4: Ford's assembly plant to us. We build the truck, ship
• 13:45
  Speaker 4: it to the dealer, you pick it up, full factory warranty.
• 13:49
  Speaker 4: Like you said, it gets all the AEV graphics badging,
• 13:52
  Speaker 4: windshield banner, thin tag, but also little things like the
• 13:56
  Speaker 4: tire placards are corrected.
• 13:57
  Speaker 2: So yeah, when you go.
• 13:58
  Speaker 4: Into a tire shop, they're not trying to fill your
• 14:00
  Speaker 4: tires ninety PSI. It's all correct and they can put
• 14:03
  Speaker 4: the right size tire on it. It actually says, you know,
• 14:05
  Speaker 4: forty by thirteen, fifty and eighteen tires. There's a lot
• 14:09
  Speaker 4: of little things that you get, including the warranty. Yes,
• 14:13
  Speaker 4: you can also buy parts, so we'll make all the
• 14:16
  Speaker 4: parts available. Those parts will start coming out here, I
• 14:19
  Speaker 4: think at the end of the month, so early June.
• 14:23
  Speaker 4: Bumpers wheels from upper rear bumper wheels, flares and then
• 14:29
  Speaker 4: suspension will follow. Suspension just takes time because we work
• 14:33
  Speaker 4: with our partner Builstein, and that you know, those shocks
• 14:36
  Speaker 4: are unique AV eighty one hundred, so because AEV is
• 14:41
  Speaker 4: not just a wheel company, not just the bumper company,
• 14:44
  Speaker 4: not just a suspension company. We're able to tune all
• 14:46
  Speaker 4: those things together. So our eighty one hundred is tuned
• 14:50
  Speaker 4: specifically for that truck with our spring, with that tire
• 14:55
  Speaker 4: at the pressure we specify, with our front bumper with
• 14:58
  Speaker 4: the winch in there, so we're able to really fine
• 15:02
  Speaker 4: tune that for the customer versus you know, trying to
• 15:05
  Speaker 4: buy some shock and some spring and make it all work.
• 15:08
  Speaker 3: Yeah.
• 15:09
  Speaker 2: Yeah, I mean you always talk about kind of like
• 15:11
  Speaker 2: the frequency of the springs and how that affects the
• 15:13
  Speaker 2: shock tuning, And there's so many variables, like you know,
• 15:18
  Speaker 2: there are. I mean, there's just a lot of shocks
• 15:21
  Speaker 2: out there, right, And it's not to say that somebody
• 15:22
  Speaker 2: can't go and you know, properly valve a shock, but
• 15:25
  Speaker 2: there's a lot that goes into it. Like I always
• 15:27
  Speaker 2: love seeing, you know, the pictures of like the prospect
• 15:30
  Speaker 2: Or Excels getting like slid around, you know, in a
• 15:33
  Speaker 2: slalomn course on the track and that kind of stuff.
• 15:36
  Speaker 3: Yeah, you really are better off.
• 15:39
  Speaker 4: Having our engineers do the shot tuning versus you trying
• 15:42
  Speaker 4: to do it in a garage or guys just have
• 15:44
  Speaker 4: a lot more time and experience doing that and they
• 15:48
  Speaker 4: can tune it specifically for that truck, which is it.
• 15:52
  Speaker 4: You can really feel like it just feels like a
• 15:54
  Speaker 4: very well tuned cohesive package.
• 15:57
  Speaker 2: Yeah, I mean spending some time with the FXL today
• 16:03
  Speaker 2: we're at Overland Expo West. So if there's the occasional
• 16:07
  Speaker 2: annoying squeal or something in the background, that's why. But
• 16:12
  Speaker 2: it hides the forties so well, Like I think the
• 16:17
  Speaker 2: thing that stands out to me. You know, the bumpers
• 16:19
  Speaker 2: are great, we'll get into those later. But the design
• 16:22
  Speaker 2: of the wheel arches is very unique, Like it's not
• 16:26
  Speaker 2: you know that it's obviously just a different vehicle than
• 16:30
  Speaker 2: the PXL RAM, and I like that it is completely different.
• 16:35
  Speaker 2: Like there's been a lot of thought putting in the
• 16:37
  Speaker 2: sculpting in how that was designed. I know you're kind
• 16:41
  Speaker 2: of saying there's a little inspired by like obs.
• 16:44
  Speaker 4: Yeah, if you go back into the history of Ford. Well, yeah,
• 16:47
  Speaker 4: So we did take a little bit of a beating
• 16:49
  Speaker 4: online early on when we showed those Vender flares because
• 16:52
  Speaker 4: people are like, oh, you know, why are you making
• 16:54
  Speaker 4: it look like a Chevy with the squared off endor flares,
• 16:57
  Speaker 4: and that wasn't the intent. In fact, the intent you
• 17:02
  Speaker 4: know in the early I think early nineties for somebody
• 17:07
  Speaker 4: at Ford Designed decreed that all Fords from now on
• 17:10
  Speaker 4: we'll have round, circular, semi circular real openings and so
• 17:14
  Speaker 4: and it's been a thing ever since. And that was
• 17:16
  Speaker 4: really you know, start of the jelly bean styling with
• 17:19
  Speaker 4: like in the in the automotive styling where we called
• 17:20
  Speaker 4: the jelly bean error of Ford with.
• 17:23
  Speaker 2: Like thee like the style side F one fifties and
• 17:28
  Speaker 2: that kind of stuff for trucks like very rounded, so it's.
• 17:31
  Speaker 3: Called the jelly bean error.
• 17:32
  Speaker 4: And and so at that point, you know, even the
• 17:36
  Speaker 4: F two fifty went to a more rounded style, and
• 17:38
  Speaker 4: gradually over time that truck has shifted back to being
• 17:42
  Speaker 4: mostly square, except but.
• 17:43
  Speaker 2: The forwards are very angular, the.
• 17:45
  Speaker 3: Very square, and they've got these round wheel openings.
• 17:47
  Speaker 4: And so when we were looking at it, I asked
• 17:50
  Speaker 4: the guys, I said, hey, you know, let's do this more.
• 17:55
  Speaker 4: As a first of all, I think it's it's appropriate
• 17:57
  Speaker 4: in the truck because it's gotten more square, but let's
• 17:59
  Speaker 4: go back to the more of the old body style
• 18:02
  Speaker 4: forward wheelopening. So like pre eighty six. The wheel opening
• 18:06
  Speaker 4: is exactly what we have. So we took the pre
• 18:08
  Speaker 4: eighty six wheel opening because you know, you're looking at
• 18:10
  Speaker 4: Bear Jackson and you're seeing all these obs trucks phone
• 18:12
  Speaker 4: for two hundred and three hundred thousand dollars, and that's
• 18:15
  Speaker 4: what people are liking. So let's take the OBS as
• 18:18
  Speaker 4: a nod. Or let's take that flare shape as an
• 18:21
  Speaker 4: as a nod to the older trucks, and guess what.
• 18:23
  Speaker 4: It looks more appropriate because the truck has gone back square.
• 18:27
  Speaker 4: The rest of the truck square except the semi circular
• 18:29
  Speaker 4: wheel opening.
• 18:29
  Speaker 3: So let's do that.
• 18:31
  Speaker 4: Let's square off this wheel opening, not like old GM,
• 18:34
  Speaker 4: but let's you know, make it look.
• 18:35
  Speaker 2: Like the old Ford you had mentioned. You know that
• 18:37
  Speaker 2: people were giving me kinds of flack that it looked
• 18:39
  Speaker 2: a little GM.
• 18:40
  Speaker 4: But they were younger people turned out, and then when
• 18:42
  Speaker 4: you explained it to them, they're like, oh, that's actually
• 18:43
  Speaker 4: really cool.
• 18:44
  Speaker 2: Yeah, because like the GMS, that's like they were very narrow,
• 18:48
  Speaker 2: tall and very square, very seat, where this has the
• 18:52
  Speaker 2: width added to it.
• 18:54
  Speaker 4: Yeah, and it's angular, it's actually angule, it's really not
• 18:56
  Speaker 4: squared off. But yeah, in general it's not a semi circle.
• 19:00
  Speaker 4: And yeah, once you explain it to people, they're kind
• 19:02
  Speaker 4: of like, oh, I forgot about that. I forgot that
• 19:04
  Speaker 4: pre eighty six trucks had this shape, and now I
• 19:06
  Speaker 4: see it and now and now it does look Yeah.
• 19:08
  Speaker 4: And and interestingly, as we were doing this, we're we're,
• 19:13
  Speaker 4: you know, we're designing these players and we're you know,
• 19:15
  Speaker 4: just about to go into production with them, and we
• 19:17
  Speaker 4: noticed that the Ford Ranger Super Duty, so the little
• 19:20
  Speaker 4: Ranger and Super Duty comes out, was squared off wheel wells,
• 19:25
  Speaker 4: not like obs style, but it was just interesting.
• 19:27
  Speaker 2: That Ford maybe they recognized that that was the you know,
• 19:30
  Speaker 2: they had these round, real arches.
• 19:32
  Speaker 4: I don't know why they did it, but I was
• 19:33
  Speaker 4: just like, we were just talking about it in our
• 19:36
  Speaker 4: one of our meetings and we're like, hey, have you
• 19:37
  Speaker 4: seen this.
• 19:38
  Speaker 2: And Ranger Super Duty is a very cool concept. Yeah.
• 19:43
  Speaker 4: I haven't seen one in person or we've been around one,
• 19:45
  Speaker 4: but it does seem like a pretty cool, pretty cool
• 19:48
  Speaker 4: little truck. But anyway, so getting back to that, you know,
• 19:50
  Speaker 4: once you explain it to the folks, then then it's like, oh, okay,
• 19:54
  Speaker 4: we like that.
• 19:55
  Speaker 1: Yeah, I think it looks good.
• 19:57
  Speaker 2: I mean, you know, like I think with most things
• 20:00
  Speaker 2: av if you kinda when you look at it, it
• 20:03
  Speaker 2: really does start to look oem. It's that cohesive package thing, right,
• 20:08
  Speaker 2: you know, if anybody's out there, it's like, oh, man,
• 20:11
  Speaker 2: I wish they made a super you know, a super
• 20:13
  Speaker 2: Duty raptor. Well this is it, you know, Yeah, is
• 20:17
  Speaker 2: that a super HD. Trucks are never going to be
• 20:20
  Speaker 2: go fast trucks right.
• 20:21
  Speaker 4: Well, in my opinion, go fast truck is never going
• 20:25
  Speaker 4: to have a stock frame. Yeah, I'm never gonna have
• 20:27
  Speaker 4: a vehicle frame. If you're really going to go fast,
• 20:29
  Speaker 4: you're not gonna deal with a frame. So yeah, all
• 20:31
  Speaker 4: the f one fifty, all the fifteen hundred trucks really
• 20:34
  Speaker 4: don't interest me personally at all.
• 20:36
  Speaker 2: It's kind of weird though, because when you guys have
• 20:37
  Speaker 2: a fifteen hundred version of the GM and Chevy trucks,
• 20:44
  Speaker 2: and it's if you kind of you know, if it
• 20:49
  Speaker 2: was like a design by committee thing, you'd think, oh, well,
• 20:51
  Speaker 2: this is the one that everybody's gonna want, Like this
• 20:53
  Speaker 2: is the volume truck. You don't I'm not saying you
• 20:56
  Speaker 2: don't see them, but you It's like enthusiasts tend to
• 20:59
  Speaker 2: go for kind of that, you know, that light duty truck,
• 21:02
  Speaker 2: the Colorado, the Ranger, the Tacoma, and then they make
• 21:06
  Speaker 2: the big jump to it like an HD truck.
• 21:10
  Speaker 4: Yeah, and you're probably looking at that with a Western
• 21:13
  Speaker 4: i'll call blinders on. You know, if you live back east,
• 21:16
  Speaker 4: the half ton truck actually makes some sense.
• 21:18
  Speaker 1: Yeah, it just it does, I like traditionally.
• 21:22
  Speaker 3: Yeah.
• 21:22
  Speaker 4: Yeah, it's more of a you know, it crosses that
• 21:25
  Speaker 4: line that you can use it as everyday car kind
• 21:27
  Speaker 4: of thing if you don't live out in the Western
• 21:29
  Speaker 4: United States where the heavy duty makes more sense. So
• 21:32
  Speaker 4: we always talk about that when we're designing things. Is
• 21:35
  Speaker 4: like having your two hundred mile blinders on, like you know,
• 21:37
  Speaker 4: what you do two hundred miles of where you live,
• 21:40
  Speaker 4: And so we're always designing, you know, with that in mind,
• 21:43
  Speaker 4: trying to design around.
• 21:44
  Speaker 3: Those things for different folks.
• 21:46
  Speaker 4: So anyway, that's kind of where that all came from,
• 21:50
  Speaker 4: and that the wheel flares have a long story, but
• 21:54
  Speaker 4: it's kind of an interesting story.
• 21:55
  Speaker 2: But yeah, and there's a new real sense we're talking
• 21:58
  Speaker 2: real flares. There's a new wheel that's beadlock capable, specifically
• 22:03
  Speaker 2: for heavy duty.
• 22:05
  Speaker 4: So we have our first dual sport beadlock wheel. And
• 22:09
  Speaker 4: so for those of you don't know, we've been doing
• 22:11
  Speaker 4: this in jeep for a long time. But it's a
• 22:12
  Speaker 4: wheel that you can mount as a traditional wheel or
• 22:15
  Speaker 4: you can mount.
• 22:16
  Speaker 3: It as a badlock wheel.
• 22:18
  Speaker 4: And the nice thing about that is, you know, there's
• 22:20
  Speaker 4: several nice things from a consumer standpoint. One, If you
• 22:25
  Speaker 4: you know, let's say you don't want beadlocks, you don't
• 22:27
  Speaker 4: need badlocks, just mount as regular You always have that
• 22:29
  Speaker 4: option to move to a badlock if you need to
• 22:31
  Speaker 4: in the future. Ye, so you're not limited with you know,
• 22:34
  Speaker 4: I have to buy another set of wheels. Conversely, if
• 22:37
  Speaker 4: you're running a badlock and let's say you have a
• 22:39
  Speaker 4: problem somewhere and you need to get a tire switched,
• 22:42
  Speaker 4: and you make it to a tire shop and they're like,
• 22:44
  Speaker 4: well we won't work on that. This way, they you
• 22:46
  Speaker 4: can just say, hey, mount it as a traditional wheel,
• 22:48
  Speaker 4: I'll drive home.
• 22:49
  Speaker 3: I'll deal with it.
• 22:50
  Speaker 2: Yeah.
• 22:50
  Speaker 3: So it you know, it gives you that failure mode.
• 22:54
  Speaker 1: Yeah, it's actually smart.
• 22:55
  Speaker 2: I never really thought of that. You've run into that
• 22:57
  Speaker 2: where like I mean, okay, like with the earth Romer.
• 22:59
  Speaker 2: You know, right now, there's a lot of places they
• 23:02
  Speaker 2: see all the bolts and they're like, uh, yeah, no,
• 23:05
  Speaker 2: we're just not doing that. You know. It's actually the
• 23:07
  Speaker 2: same thing with my hutchinsense that I had on my
• 23:09
  Speaker 2: first JK. It was like, and that's a proper three
• 23:12
  Speaker 2: piece block with the you know that that inside. People
• 23:18
  Speaker 2: wouldn't touch them. You know, it's really hard outside of
• 23:21
  Speaker 2: a specialty.
• 23:22
  Speaker 3: Shop, it can be a problem.
• 23:23
  Speaker 4: So this just gives our customers an option, you know,
• 23:25
  Speaker 4: if you're in the middle of Alaska or whatever.
• 23:27
  Speaker 3: You know, yeah, it just gives you that option. Hey,
• 23:30
  Speaker 3: just not at regular and I'll deal with it later.
• 23:32
  Speaker 2: And are those going to be a is that just
• 23:34
  Speaker 2: going to be for Ford applications because of the off
• 23:37
  Speaker 2: set the wheel patterns, well, patterns the.
• 23:39
  Speaker 3: Same it is, but yeah, the through hub.
• 23:42
  Speaker 4: There's a lot of differences with the RAM and the
• 23:43
  Speaker 4: Ford wheel, including offsets. But we will have a version
• 23:47
  Speaker 4: for forward and RAM and two different colors and some
• 23:50
  Speaker 4: different different rings. So you can get a block ring.
• 23:53
  Speaker 4: You can also just get a protection ring. A lot
• 23:54
  Speaker 4: of people are like, hey, I'm not going to run
• 23:57
  Speaker 4: super low pressure, but I am going to go scratch
• 23:59
  Speaker 4: my wheel up. I'm to use it so you can
• 24:01
  Speaker 4: run this sacrificial beadlock or sorry, sacrificial protection ring in
• 24:05
  Speaker 4: place of the beadlock if you want, just another nice option.
• 24:09
  Speaker 4: So just because our customers a lot of options, and
• 24:11
  Speaker 4: this is the first time we've done a heavy duty wheel,
• 24:14
  Speaker 4: mostly because of the testing that was required for the
• 24:17
  Speaker 4: higher loads. So that wheel is through testing, and you know,
• 24:21
  Speaker 4: we tested it with forty two inch tires because that
• 24:24
  Speaker 4: makes a big difference.
• 24:25
  Speaker 1: If you're testing, yeah, more leverage, you're kind of explaining that.
• 24:28
  Speaker 4: Yeah, it's a lot more leverage, a lot more stress
• 24:30
  Speaker 4: on the wheel. We had to actually go up the
• 24:31
  Speaker 4: bigger bolts and just yeah, do a lot of testing.
• 24:36
  Speaker 4: So it's our first heavy duty beadlock capable wheel.
• 24:39
  Speaker 2: It's pretty significant on its own, to be honest.
• 24:42
  Speaker 4: Yeah, they're eighteens because we're you know, finally we have
• 24:46
  Speaker 4: a BFG HD terrain tire.
• 24:49
  Speaker 2: Yeah, and there's the all Terrain forty now too that
• 24:51
  Speaker 2: I'm super excited.
• 24:53
  Speaker 4: They have an alterrain that uses the same carcass as
• 24:55
  Speaker 4: the HD. It's just the the at pattern and yeah, gerrometer,
• 25:00
  Speaker 4: which is nice because you know, we're seeing forty five
• 25:02
  Speaker 4: thousand miles out of the HD train.
• 25:05
  Speaker 3: The at will be a little bit less, but it
• 25:08
  Speaker 3: is obviously better than.
• 25:09
  Speaker 2: Snow and I and you get the snowflick rading, which
• 25:11
  Speaker 2: is like you know, for a lot of Western states,
• 25:13
  Speaker 2: if you're going to do a pass, it's chains or
• 25:15
  Speaker 2: or you know, snowflick rating.
• 25:17
  Speaker 4: So yeah, yeah, so nice, another nice tire option. And
• 25:20
  Speaker 4: these are all f rated tires, which are actually the
• 25:22
  Speaker 4: first tires that are really meant for nine ten thousand
• 25:26
  Speaker 4: pound trucks with a thousand pound feet of torque. Yeah,
• 25:29
  Speaker 4: because what was happening is you could put a different
• 25:31
  Speaker 4: tire on there and it would have the load rating
• 25:34
  Speaker 4: and everything would be okay, and you'd go and cook up,
• 25:36
  Speaker 4: you know, a ten thousand pound trailer and you'd accelerate
• 25:39
  Speaker 4: away like thinking nothing of it from the driver's seat,
• 25:41
  Speaker 4: and those tires are just screaming literally getting you know,
• 25:45
  Speaker 4: the rubber twisted off them in the rear, trying to
• 25:47
  Speaker 4: accelerate twenty thousand pounds like it's nothing, which the engine
• 25:50
  Speaker 4: will do, the powertrain will do, but the poor tires.
• 25:53
  Speaker 1: Yeah, it just kind of kicked the problem down down
• 25:55
  Speaker 1: on a chain.
• 25:55
  Speaker 3: So now we actually have a tire that will withstand.
• 25:57
  Speaker 2: That yeah, because that's the tire you're running on the
• 26:00
  Speaker 2: truckhouse too.
• 26:01
  Speaker 4: Truckhouse, yeah, Prospector Truckhouse and the new fpisode.
• 26:05
  Speaker 2: Yeah. Yeah, I think that that's inevitable for me to
• 26:08
  Speaker 2: try and upgrade to those those eighteens, like I have
• 26:11
  Speaker 2: the seventeens. I think there's kind of something cool about
• 26:13
  Speaker 2: like the massive sidewall, but it's really only an inch.
• 26:16
  Speaker 3: You know. Yeah, but.
• 26:20
  Speaker 2: I I'd love to talk a little bit about the
• 26:22
  Speaker 2: bumper because it, you know, the the new Fords are
• 26:25
  Speaker 2: a little interesting. I mean, the headlights are massive on them,
• 26:27
  Speaker 2: like it looks it looks right going down the road,
• 26:29
  Speaker 2: and then you get up next to one and you
• 26:31
  Speaker 2: realize these headlights seem like they're two feet tall. And
• 26:34
  Speaker 2: that had to be like a pretty big challenge to
• 26:38
  Speaker 2: just esthetically design that front bumper to make it look.
• 26:42
  Speaker 3: The bumper was. Yeah, it was an amazing exercise and packaging.
• 26:45
  Speaker 4: Yeah, Like first and foremost, we have the eight s.
• 26:49
  Speaker 4: So that's the automatic braking and it basically integrates a
• 26:53
  Speaker 4: radar and that radar is taking pictures.
• 26:56
  Speaker 1: And is that on the four Is that in the
• 26:58
  Speaker 1: bumper on the Ford?
• 26:59
  Speaker 3: It is on the it's in the bumpers, it's in
• 27:01
  Speaker 3: the grill.
• 27:05
  Speaker 1: Oh okay, okay, okay, mine's in the windshield, and there's like.
• 27:08
  Speaker 4: Mass well, there's a whole other set of visual cameras
• 27:11
  Speaker 4: up in the windshield on both the ford and the RAM.
• 27:13
  Speaker 4: And what they're doing is they're taking both a quote
• 27:16
  Speaker 4: unquote picture do you think of it as a picture
• 27:19
  Speaker 4: with the radar, and they're taking a picture with.
• 27:20
  Speaker 3: The visual cameras. They're overlaying those pictures so that they
• 27:24
  Speaker 3: can really identify things because some things are very visible
• 27:27
  Speaker 3: with radar, some things are very visible with the photographic cameras.
• 27:31
  Speaker 3: So they're overlaying that, meshing it all together to make decisions.
• 27:35
  Speaker 2: Because this then has the blue crews I believe right
• 27:38
  Speaker 2: on these.
• 27:39
  Speaker 3: I don't know about that.
• 27:40
  Speaker 2: I think that's an option on the on the on
• 27:43
  Speaker 2: the super duties, which would be like, you know, absolutely
• 27:47
  Speaker 2: crazy to have a.
• 27:48
  Speaker 4: I'm not sure if that is on the super duty,
• 27:50
  Speaker 4: but to be honest, I wouldn't need to check.
• 27:54
  Speaker 2: I'm not there's so many options on the trucks.
• 27:56
  Speaker 4: There's so many options, especially when you're looking at two
• 27:58
  Speaker 4: fifty through five fifty and all the different levels. So
• 28:01
  Speaker 4: I'm not a complete expert in every little package option currently,
• 28:04
  Speaker 4: Like I do know the RAM pretty well, but you know,
• 28:08
  Speaker 4: going back to the bumper, we start with the ad
• 28:12
  Speaker 4: as and the radar. We start with all the ultrasonic
• 28:14
  Speaker 4: park sensors, and then we start looking at okay, you know,
• 28:18
  Speaker 4: here's our cooling requirements. We have a twenty that we
• 28:20
  Speaker 4: want to do up to a twenty thousand pound winch
• 28:22
  Speaker 4: because this is going up to five fifties. Yeah, We've
• 28:25
  Speaker 4: got our nodular iron toe hooks, you know, so we
• 28:29
  Speaker 4: had their you know, test those again for up to
• 28:32
  Speaker 4: thirty two thousand pounds now, and.
• 28:34
  Speaker 2: That is that because that's then the gross can bind
• 28:36
  Speaker 2: vehicle weight that you're testing to, right.
• 28:39
  Speaker 4: And then we're looking at that and we're looking at
• 28:40
  Speaker 4: the you know, you can think of a cone with
• 28:42
  Speaker 4: the radar with the radar seeds at the very very
• 28:45
  Speaker 4: wide angle cone and then we're looking at the angles
• 28:49
  Speaker 4: that we have to pull from and do all our
• 28:50
  Speaker 4: tests for our poll. And then we have to look
• 28:53
  Speaker 4: at the cones for the radar sensors and make sure
• 28:55
  Speaker 4: the radars or I'm sorry, I have the radar, but
• 28:56
  Speaker 4: the ultrasonic sensors aren't seeing let's say the toehooks, so
• 29:00
  Speaker 4: we're not getting false positives with all that stuff. So
• 29:03
  Speaker 4: trying to put all this stuff into place, and then
• 29:05
  Speaker 4: the fog lamps and then trying to protect for the
• 29:07
  Speaker 4: head lamps and trying to protect for the frame twists
• 29:11
  Speaker 4: so that our bumper is not hitting the head lambs
• 29:13
  Speaker 4: that full frame twist and all these different parameters, I
• 29:16
  Speaker 4: mean just one other. And then we come in and
• 29:19
  Speaker 4: we kind of connect the dots. We get a package
• 29:21
  Speaker 4: that works. We have to move the winch, move this
• 29:23
  Speaker 4: move that you know, and all these sensors have to
• 29:26
  Speaker 4: be related to one another in certain areas. It becomes
• 29:30
  Speaker 4: very very very complex, like calculus equation that we're trying
• 29:35
  Speaker 4: to solve, you know, make this optimal solution.
• 29:37
  Speaker 3: And we we we finally.
• 29:39
  Speaker 4: Got it done, and then we kind of connect the
• 29:42
  Speaker 4: dots and then we go through aesthetically and we have
• 29:44
  Speaker 4: a very talented team of car designers that we go through,
• 29:48
  Speaker 4: and I mean we really nitpick every single radius and
• 29:52
  Speaker 4: bone line and trying to make everything line up with
• 29:55
  Speaker 4: the truck to make it look like it's an OEM
• 29:57
  Speaker 4: plus type truck. Yeah, and and you know, now we
• 30:00
  Speaker 4: have to go through and go through the manufacturing like,
• 30:03
  Speaker 4: can't we make that radius?
• 30:04
  Speaker 3: You know? Can this stamping die?
• 30:05
  Speaker 2: Yeah?
• 30:05
  Speaker 1: There's what we want to do is what you can do?
• 30:08
  Speaker 3: Right? Do we have the tonnage to do that?
• 30:10
  Speaker 4: This?
• 30:10
  Speaker 3: That the other thing.
• 30:12
  Speaker 4: One of the cool things about fort you'll notice some
• 30:13
  Speaker 4: little skid plates out on the outer corners. That's a
• 30:17
  Speaker 4: new thing that we'll be carrying through to all of
• 30:19
  Speaker 4: our bumpers because we noticed that, like let's say a
• 30:21
  Speaker 4: moab where somebody's recreational four wheeling, we were seeing those
• 30:25
  Speaker 4: bottom corners getting scratched up quite a bit on the
• 30:29
  Speaker 4: far outside. So we started putting these wear bars in.
• 30:33
  Speaker 4: So it's ten millimeter thick steel and it has this wear.
• 30:37
  Speaker 2: Yeah, get your little off camera, that's the first thing
• 30:39
  Speaker 2: that's gonna touch.
• 30:40
  Speaker 3: Yeah.
• 30:41
  Speaker 4: And so this way it kind of protects the bumper,
• 30:43
  Speaker 4: it strengthens the bumper, it's lightweight, and it's replaceable. And
• 30:47
  Speaker 4: we started actually doing that on the Colorado mid size
• 30:50
  Speaker 4: because we had side blind zone sensors that we had
• 30:53
  Speaker 4: the package for and we just didn't have enough room
• 30:55
  Speaker 4: for a true rock rail on the rear bumper, so
• 30:57
  Speaker 4: we started just doing these flat plates.
• 31:00
  Speaker 3: Yeah, with plastic covers in that one.
• 31:02
  Speaker 4: Now I'm where you would take the plastic cover off
• 31:04
  Speaker 4: if a wheeling put the plastic cover back on. On these
• 31:08
  Speaker 4: heavy duty bumpers, it's just the steel.
• 31:09
  Speaker 3: But it's it's nice.
• 31:11
  Speaker 4: Because it's, yeah, it's going to take a lot of abuse.
• 31:14
  Speaker 2: I'm always so impressed with AEV and that's why, you know,
• 31:17
  Speaker 2: I vote with my own money, and that's why I
• 31:19
  Speaker 2: buy this stuff. Is everything is just considered. Like I've
• 31:23
  Speaker 2: been through so many trucks, Like my my wife is
• 31:26
  Speaker 2: at the point where she's just like, just buy the AEV.
• 31:28
  Speaker 2: I don't know why you're messing around, Like I'm tired of,
• 31:31
  Speaker 2: like you trying to find a suspension a shock that
• 31:34
  Speaker 2: works with this spring and then it rides like crap,
• 31:37
  Speaker 2: and then you put a bumper on it and then
• 31:39
  Speaker 2: it's not really set up for the eight ass or
• 31:40
  Speaker 2: the parking sensors. And it's really like just having this
• 31:44
  Speaker 2: package because a lot of people are doing.
• 31:46
  Speaker 1: This stuff anyways. You know, I think it's cool.
• 31:49
  Speaker 2: That you know you're gonna have these parts available independently
• 31:53
  Speaker 2: of doing you know, as you have with the PXL
• 31:55
  Speaker 2: and all your other stuff.
• 31:57
  Speaker 1: Those guys that.
• 31:57
  Speaker 2: Want to you know, as money allows kind of guys, girls,
• 32:00
  Speaker 2: I want to upgrade. We would start with the bumper
• 32:02
  Speaker 2: or start with the suspension and go from there. But
• 32:04
  Speaker 2: it's nice that you can kind of stick to a
• 32:07
  Speaker 2: cohesive system that's actually meant to work together.
• 32:10
  Speaker 4: Well, you know, as you just identified a lot of
• 32:14
  Speaker 4: our customers, it's not their first vehicle. By the third,
• 32:18
  Speaker 4: they've tried to build two. Yeah, the third one they're like, you.
• 32:22
  Speaker 3: Know what, I just want to build.
• 32:23
  Speaker 4: Like like a lot of our heavy duty customers, they
• 32:25
  Speaker 4: have a use in mind. So whether it's putting a
• 32:28
  Speaker 4: camper in it, whether it's towing in this case, now
• 32:30
  Speaker 4: we're getting into a lot of industrial commercial customers. Like
• 32:34
  Speaker 4: even our new brush guard for the FXL has spots
• 32:37
  Speaker 4: for emergency.
• 32:38
  Speaker 1: So you are going to do a brush guard for this.
• 32:40
  Speaker 4: We have a brush guard yep, and it's got it's
• 32:43
  Speaker 4: like it said for our for more commercial customers, it's
• 32:46
  Speaker 4: even got spots for industry or for emergency lighting.
• 32:50
  Speaker 2: Oh that's kind of cool.
• 32:51
  Speaker 4: So all that stuff's built in taken into consideration for
• 32:54
  Speaker 4: like brush trucks and things like that. Yeah, But then
• 32:56
  Speaker 4: you know, if we look at the overline market, a
• 32:58
  Speaker 4: lot of people are like, you know, I'm put a
• 33:00
  Speaker 4: camper in it, whether it's a small camper or a
• 33:02
  Speaker 4: big camper.
• 33:02
  Speaker 3: Yeah, they want to just kind of mess around with
• 33:05
  Speaker 3: the back stuff and not.
• 33:06
  Speaker 4: So much the hard vehicle engineering they want to play with,
• 33:09
  Speaker 4: like Okay, I'm gonna put a diesel heater in it,
• 33:11
  Speaker 4: and I'm gonna do this, and I'm gonna put air
• 33:12
  Speaker 4: conditioning in it or suit it up for their needs.
• 33:16
  Speaker 3: Right, But it's less it seems like, even though this
• 33:18
  Speaker 3: is a hobbyist kind of.
• 33:24
  Speaker 4: Demographic, Yeah, they're they're switching more to like I want
• 33:28
  Speaker 4: to build the back of the truck out the way
• 33:30
  Speaker 4: I want it, not so much the rest of the truck.
• 33:32
  Speaker 3: I just wanted that part to work.
• 33:33
  Speaker 2: Yeah, I mean a lot of this stuff, you know,
• 33:35
  Speaker 2: sitting here and over on XPOS, it really has become
• 33:37
  Speaker 2: about the campers, you know, the living the little home
• 33:42
  Speaker 2: on wheels that people are trying to build a little sailboat.
• 33:46
  Speaker 4: Yeah, and it's it's a lot more affordable to do
• 33:48
  Speaker 4: than you know, looking at one of these the big,
• 33:50
  Speaker 4: big expedition campers, like what we're sitting in there. You know,
• 33:53
  Speaker 4: the guys we work with at truck house or you
• 33:55
  Speaker 4: know bliss. I mean there's that stuff, and then there's
• 33:57
  Speaker 4: a lot of stuff that's way more approachable for sure,
• 34:00
  Speaker 4: and you can do it yourself.
• 34:01
  Speaker 3: As a hobbyist and you know, really have some fun
• 34:03
  Speaker 3: with it.
• 34:04
  Speaker 2: Yeah. I feel there are a lot of people, how
• 34:08
  Speaker 2: do you say it, They don't really maybe they just
• 34:12
  Speaker 2: don't know how good their vehicle can be in the aftermarket,
• 34:15
  Speaker 2: Like there's kind of this, Oh it's squeaking, that's fine,
• 34:19
  Speaker 2: it's just this part. I get an extra half inch
• 34:21
  Speaker 2: wheel travel from that upper control arm or whatever. Like
• 34:24
  Speaker 2: you know. Again, it's one of the things I appreciate
• 34:27
  Speaker 2: of AV Like it just works like it's stock, but
• 34:29
  Speaker 2: it's better, you know.
• 34:30
  Speaker 3: Yeah, And I'll be honest.
• 34:32
  Speaker 4: You know, we've been doing this a long long time,
• 34:34
  Speaker 4: but since we started working so closely with Chevy, yeah,
• 34:38
  Speaker 4: that's really opened our eyes to you know, well, we
• 34:42
  Speaker 4: always did OEM things, like we've done OEM stuff with
• 34:44
  Speaker 4: Jeep and RAM and we know how all the cooling systems.
• 34:48
  Speaker 1: You always approach it with like that mindset.
• 34:50
  Speaker 4: Yeah, but when we really went through it with GM
• 34:51
  Speaker 4: and we're really looking at you know, everything to go
• 34:54
  Speaker 4: into the plant, like with ergonomics and you know, all
• 34:57
  Speaker 4: the things that you never think of.
• 34:58
  Speaker 2: That you're saying something like you have x amount of
• 35:00
  Speaker 2: time to install a bumper, and then that has to
• 35:02
  Speaker 2: factor into how it's designed, like oh.
• 35:04
  Speaker 3: Yeah, or sequencing robots. You know, these bumpers go on sequencing.
• 35:08
  Speaker 4: Robots and they all go out in the room of
• 35:09
  Speaker 4: twenty thousand square feet and they all get in line.
• 35:12
  Speaker 4: So the guy you know putting the bumpers on, he
• 35:15
  Speaker 4: just turns around, grabs next bumper, puts it in the line,
• 35:17
  Speaker 4: you know, red bumper, blue bumper, av bumper, crumbumb.
• 35:20
  Speaker 3: Yeah, he just turns around, grabs it. He doesn't care.
• 35:22
  Speaker 4: He's not picking one out, he's just putting it on. Right,
• 35:25
  Speaker 4: it's all factored in with by computers. But just going
• 35:29
  Speaker 4: through all that and the ergonomics and how you know,
• 35:32
  Speaker 4: putting a bumper on in twenty six seconds, it's really
• 35:35
  Speaker 4: helped us, you know, even move to even another level
• 35:38
  Speaker 4: above yeah, because now we start to look at that
• 35:41
  Speaker 4: with all of our.
• 35:42
  Speaker 5: Products, not a week goes by that someone doesn't reach
• 35:46
  Speaker 5: out to ask how they can help support the podcast.
• 35:50
  Speaker 5: We are supported entirely by Overland Journal, the magazine, so
• 35:56
  Speaker 5: When you become a subscriber to the Overland Journal print magazine,
• 35:59
  Speaker 5: you get the beautiful book that comes in five times
• 36:02
  Speaker 5: a year. It also gives you access to our digital archive,
• 36:06
  Speaker 5: and it's well over one hundred pages of gorgeous images
• 36:10
  Speaker 5: and detailed testing and adventures from around the globe. So
• 36:14
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• 36:16
  Speaker 5: subscribe to the magazine, use the code Overland podcast and
• 36:21
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• 36:23
  Speaker 5: our podcast listeners. We don't advertise it anywhere else, and
• 36:27
  Speaker 5: then you help us to maintain that independent, employee owned
• 36:31
  Speaker 5: journalism that we have been famous for, so it allows
• 36:35
  Speaker 5: us to conduct those tests without any advertorial Another way
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  Speaker 5: you can help out too. I produced a book last
• 36:42
  Speaker 5: year with Simon and Schuster called Overlanding one oh one.
• 36:45
  Speaker 5: You can find it on Amazon or Barnes and Noble
• 36:48
  Speaker 5: or even your local bookstore, and that encompasses my decades
• 36:52
  Speaker 5: of travel around the world, all my mistakes and failures,
• 36:54
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• 36:59
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• 37:01
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• 37:09
  Speaker 5: Overlanding one on one and thank you all for listening
• 37:11
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• 37:15
  Speaker 1: Well, one of the things you mentioned a while ago
• 37:17
  Speaker 1: is that there's.
• 37:17
  Speaker 2: Like a a spec for how many square millimeters of
• 37:22
  Speaker 2: cooling space that you couldn't change. Was like that was.
• 37:26
  Speaker 3: Talking about that's actually on a wheel.
• 37:28
  Speaker 1: Yeah, Oh that's in a wheel.
• 37:29
  Speaker 3: Bumpers are the same.
• 37:30
  Speaker 4: Way too, right, I mean you've got yeah, you might
• 37:32
  Speaker 4: have you know, in frontal area, you'll have a certain
• 37:35
  Speaker 4: spec on how many square millimeters of cooling, so.
• 37:38
  Speaker 2: If you I'd never thought about that on wheels though, Sorry,
• 37:40
  Speaker 2: I blow my mind like that. The bumper thing is
• 37:42
  Speaker 2: self explanatory in a way. You're like, oh, it needs
• 37:45
  Speaker 2: so much airflow. But wheel cooling you.
• 37:48
  Speaker 3: Just yeah, yeah, wheel cooling breake cooling.
• 37:52
  Speaker 4: Even even like I mean, we have pages of car
• 37:55
  Speaker 4: wash standards on wheels, right, so that you know, and
• 37:58
  Speaker 4: you've noticed our wheels don't look like they look more
• 38:01
  Speaker 4: like an OEM wheel than an aftermarket wheel.
• 38:02
  Speaker 3: A lot of that.
• 38:03
  Speaker 4: So it's easy to clean. Car washings can clean it.
• 38:06
  Speaker 4: You can get in there with your hands.
• 38:07
  Speaker 1: Yeah, the car washing when it goes through the whatever.
• 38:11
  Speaker 4: Yeah, coatings and the way coatings stick to wheels, I
• 38:15
  Speaker 4: mean all that stuff. I mean, you just don't think
• 38:17
  Speaker 4: of the market doesn't really consider it.
• 38:21
  Speaker 1: Man.
• 38:22
  Speaker 2: I never thought about the wheel thing because you know,
• 38:24
  Speaker 2: you see some of these you see some of these
• 38:26
  Speaker 2: aftermarket wheels, you know, and they have Okay, I'm just saying,
• 38:30
  Speaker 2: I hate these black rhino wheels.
• 38:32
  Speaker 1: They look like the wheels on my Earth Rummer.
• 38:34
  Speaker 2: But they're just like a series of you know, they're
• 38:37
  Speaker 2: solid with a series of Chinese pot metal fake bolts
• 38:41
  Speaker 2: on them. And you're like, well, when you when you
• 38:43
  Speaker 2: think of it from that way, it's like, well, there's
• 38:45
  Speaker 2: no cooling there. But most people wouldn't even my mouth shut, well,
• 38:51
  Speaker 2: I could say, you don't have to. So you've also
• 38:55
  Speaker 2: done a rear bumper for this, and it's kind of
• 38:58
  Speaker 2: carrying that bent to be design with the molded end
• 39:03
  Speaker 2: caps that are above it. It's definitely some some continuity there.
• 39:07
  Speaker 3: It's funny.
• 39:07
  Speaker 4: I mean, we worry about like the rear corner is
• 39:10
  Speaker 4: probably the easiest place on a one ton truck to
• 39:12
  Speaker 4: damage if you're actually gonna use it off road, but
• 39:14
  Speaker 4: it also we have we think about things like, Okay,
• 39:17
  Speaker 4: somebody's gonna jump in this. They're gonna forget their trailers attached,
• 39:20
  Speaker 4: and they're gonna jackknife their hitch, their or their jack
• 39:24
  Speaker 4: into the bumper.
• 39:25
  Speaker 3: Yeah, it happens. Yeah right, I can't say it's ever
• 39:28
  Speaker 3: happened to me, but it's happened.
• 39:30
  Speaker 4: You see a lot of factory bumpers with a nice
• 39:32
  Speaker 4: crease in them, So we try and think about that.
• 39:35
  Speaker 4: We try and place the toe hooks there, integrate real
• 39:38
  Speaker 4: toe hooks into these big trucks. I shouldn't say hooks,
• 39:41
  Speaker 4: but recovery points their nodular iron just like the factory
• 39:45
  Speaker 4: or just like our front ones. This on the Ford
• 39:48
  Speaker 4: bumper ties into the hitch. It's a very very stout setup,
• 39:53
  Speaker 4: and we try to make it modular so if you
• 39:56
  Speaker 4: do run, you know, a excavator trailer into it, and
• 40:00
  Speaker 4: we don't want it to bend the frame, we'd rather
• 40:02
  Speaker 4: than the bumper. But we make it so you don't
• 40:04
  Speaker 4: have to replace the whole thing and just replace one
• 40:06
  Speaker 4: section of it.
• 40:07
  Speaker 2: Yeah, because that's a good point, Like it's probably relatively
• 40:10
  Speaker 2: easy to build something that's just you know, hell for stout,
• 40:13
  Speaker 2: like not going to move, but then it's gonna been
• 40:16
  Speaker 2: the next thing online, which is the frame of the frame.
• 40:20
  Speaker 1: Don't want to mess up.
• 40:23
  Speaker 4: Right, Yeah, we want to balance that protection so by
• 40:27
  Speaker 4: tying it into the hedge. You know, if you get
• 40:28
  Speaker 4: rear ended in Tijuana, it's not going to be a
• 40:32
  Speaker 4: problem for you. Yeah, you know, So we want to
• 40:34
  Speaker 4: balance the hat with protecting the corners and then you know,
• 40:39
  Speaker 4: not destroying the trout if you yeah, you know, if
• 40:43
  Speaker 4: you were unfortunate enough to check if your trailer into it.
• 40:46
  Speaker 2: So what else in the content of the FXL packages.
• 40:50
  Speaker 2: There is obviously the front, rear bumpers, the wheels.
• 40:55
  Speaker 4: Yeah, so we'll be working on some more suspension upgrades.
• 40:59
  Speaker 4: Like I said, we're getting in the the five fifty,
• 41:01
  Speaker 4: so four to fifty five fifty, which is actually a
• 41:03
  Speaker 4: wider front flare.
• 41:04
  Speaker 1: Oh interesting.
• 41:05
  Speaker 3: Yeah, we'll have our own super single because.
• 41:07
  Speaker 2: Before, like on the on the rams, you had like
• 41:10
  Speaker 2: your prospector flair and then you had like a little
• 41:12
  Speaker 2: add flair.
• 41:14
  Speaker 4: Yeah, it wasn't ideal, and so on RAM we'll be
• 41:17
  Speaker 4: making a wider front flare. Also, there's enough demand picking
• 41:20
  Speaker 4: up for these fifty five hundred.
• 41:21
  Speaker 2: Trucks yeah, a lot of these expedition trucks and super
• 41:24
  Speaker 2: single conversions and all of that kind of st Yeah.
• 41:26
  Speaker 4: So we'll be doing a wider front flair. We do
• 41:28
  Speaker 4: have the brush guard coming. We've got the super single wheels,
• 41:31
  Speaker 4: which are twenty inch wheel.
• 41:33
  Speaker 1: Oh you're gonna do a super single.
• 41:34
  Speaker 4: We are doing a super single. It's kind of unique
• 41:37
  Speaker 4: to the market. It's not a deadlock like what's on
• 41:40
  Speaker 4: this truck, but it's it's just a you know, it's
• 41:43
  Speaker 4: a super single wheel. It's a forged wheel and it's
• 41:47
  Speaker 4: set up. One of the interesting things about it is
• 41:50
  Speaker 4: in the commercial truck world, you know, you have beds
• 41:53
  Speaker 4: and utility boxes and equipment that's either set up for
• 41:57
  Speaker 4: single rear wheels or dual rear wheels, and this wheel
• 42:00
  Speaker 4: will be you can run it in one of two
• 42:02
  Speaker 4: different positions for like to match it up with a
• 42:06
  Speaker 4: single rear wheel bed or box rear wheel better box.
• 42:11
  Speaker 3: We can't wait to see that. So that'll be nice.
• 42:14
  Speaker 4: Like I mentioned, the brush guard does have emergency lighting
• 42:17
  Speaker 4: for those brush truck, ambulance.
• 42:18
  Speaker 3: Toe truck type applications.
• 42:21
  Speaker 4: And then we'll be doing you know, we have a
• 42:23
  Speaker 4: bunch of products schedule but those are the ones that
• 42:25
  Speaker 4: will be out for it.
• 42:28
  Speaker 3: Snorkle, good question. So I would love to do a snorkel.
• 42:32
  Speaker 4: We have not given up on a snorkel, and we've
• 42:36
  Speaker 4: looked at it a lot. It's really hard to get
• 42:39
  Speaker 4: the snorkel to package on the Ford. There's just no
• 42:43
  Speaker 4: way through what we call the fees them, which is
• 42:45
  Speaker 4: the front end structural module. It's a series of tubes
• 42:49
  Speaker 4: that kind of support the fenders, headlamps, the grill, radiator,
• 42:53
  Speaker 4: the battery. It's these tubes that come off the front
• 42:56
  Speaker 4: of the truck and it's actually they're steel, unlike the
• 42:59
  Speaker 4: rest of the try which is aluminum. And the problem is,
• 43:03
  Speaker 4: you know, there are some aftermarket companies just cut a
• 43:05
  Speaker 4: hole through it with the wholesale and they're done. Yeah,
• 43:08
  Speaker 4: but when you have batteries at leigh seventy five pounds
• 43:11
  Speaker 4: and you're bouncing down the road, you can't just go
• 43:13
  Speaker 4: and do that.
• 43:14
  Speaker 3: Especially you know, it's also.
• 43:16
  Speaker 4: Your main crash structure, and so you're you know, we're
• 43:19
  Speaker 4: talking crash with an aluminum body. To take out that
• 43:22
  Speaker 4: steel structure, it's the only steel structure in the body.
• 43:26
  Speaker 4: To take that out by putting a five or six
• 43:28
  Speaker 4: inch hole through.
• 43:29
  Speaker 2: It just is a really good idea.
• 43:31
  Speaker 4: And then the way they've done all their wiring, it's
• 43:33
  Speaker 4: very complex. So I'm not saying we're giving up. We're
• 43:37
  Speaker 4: going to continue.
• 43:38
  Speaker 1: Working, but it's going to be a challenge, and it's
• 43:40
  Speaker 1: a challenge.
• 43:40
  Speaker 4: We figured out a few ways to get through and
• 43:44
  Speaker 4: then it's kind of it ends up being esthetically challenging.
• 43:47
  Speaker 4: So we're working on it. I can't say that it
• 43:49
  Speaker 4: will happen with one hundred because there's.
• 43:51
  Speaker 2: So much going on with that Ford sixty seven. There's
• 43:54
  Speaker 2: two cooline systems. Yeah, I mean you if you ever
• 43:58
  Speaker 2: want to get stressed out for an inch to work on,
• 44:00
  Speaker 2: look at the Ford, like, you know, maybe that's one area.
• 44:03
  Speaker 2: I like the rams It's like, oh turbo, Yeah, there
• 44:06
  Speaker 2: it is.
• 44:07
  Speaker 1: I can see it.
• 44:07
  Speaker 2: I could replace it, you know, if this is a
• 44:09
  Speaker 2: vehicle you had for a long time. I mean the
• 44:11
  Speaker 2: Ford stuff's great, like it's it's it's pretty really it's
• 44:14
  Speaker 2: it's very real.
• 44:14
  Speaker 4: I'll say it's highly optimized. Yeah, the best way I
• 44:17
  Speaker 4: described the engine bay of the Ford. But it's challenging,
• 44:22
  Speaker 4: especially from the snorkel standpoint. So we'll work on it.
• 44:25
  Speaker 4: We may have some other options, but for now we
• 44:28
  Speaker 4: don't have a snorkel.
• 44:30
  Speaker 2: Well, how are people going to know him an over
• 44:33
  Speaker 2: then or shucks?
• 44:36
  Speaker 3: Yeah, there's those Matt track. Yeah.
• 44:39
  Speaker 5: And a special thanks to Hankook Tire for supporting this
• 44:43
  Speaker 5: week's podcast. With Summer Underway, head over to Expeditionportal dot
• 44:49
  Speaker 5: com for Jeep Beach Vibe inspiration. Our team spent the
• 44:54
  Speaker 5: weekend with Handcooke Dinapro Tire at this year's twenty twenty
• 44:58
  Speaker 5: six Jeep Beachweak in Daytona, Florida and took a look
• 45:02
  Speaker 5: at their Wrangler three ninety two. Look for Jeep Beach
• 45:06
  Speaker 5: twenty twenty six when you go to Expedition Portal dot com.
• 45:11
  Speaker 2: So what else is going on with this thing and
• 45:13
  Speaker 2: anything any anything else you're trying to kind of develop
• 45:15
  Speaker 2: to bring to market.
• 45:17
  Speaker 4: On the forward platform, we'll have several different ways to
• 45:20
  Speaker 4: carry a tire carrier or to carry the spare tire,
• 45:24
  Speaker 4: so we'll probably have three different spare tire carriers for it.
• 45:27
  Speaker 2: Okay, so well, but I know you've said before like
• 45:29
  Speaker 2: they're really hard to engineer properly.
• 45:31
  Speaker 4: It's one of the hardest things to do in this
• 45:34
  Speaker 4: world of you know, it's a moving part. Anything moving
• 45:37
  Speaker 4: is difficult, and then anything canily for and hanging off
• 45:41
  Speaker 4: of that, you know, five feet five six feet bet
• 45:43
  Speaker 4: on the rear wheels, which is your pivot point, is
• 45:46
  Speaker 4: really challenging.
• 45:47
  Speaker 2: I remember, like one of the things you kind of
• 45:49
  Speaker 2: taught me or showed me over the years is like
• 45:51
  Speaker 2: you just like just a little bit of light pressure
• 45:53
  Speaker 2: on a lot of these things. You just keep doing it,
• 45:54
  Speaker 2: and you keep doing it, and you keep doing it,
• 45:56
  Speaker 2: and all of a sudden, the trucks the truck's moving,
• 45:58
  Speaker 2: and you got to think, that's it.
• 46:00
  Speaker 1: If you're dealing with your finger, what's that happen?
• 46:01
  Speaker 2: What's what's happening with all that weight going down the
• 46:03
  Speaker 2: road and that steal fatigues the bearing, fatigues the bearing worth.
• 46:07
  Speaker 1: You know, the bearing should probably be fine, but everything that's.
• 46:10
  Speaker 4: Attached to Yeah, you'll find out going out to Death Valley,
• 46:14
  Speaker 4: you know, on one of those forty mile washboards. Yeah,
• 46:17
  Speaker 4: it doesn't really work that well. So we do have
• 46:20
  Speaker 4: a good solution. It'll be a really really unique I
• 46:23
  Speaker 4: think the overlanding community.
• 46:25
  Speaker 3: Will love what we're doing.
• 46:27
  Speaker 4: Yeah, it's it's gonna be a really nice system and
• 46:30
  Speaker 4: we've got it.
• 46:31
  Speaker 3: Yeah, there's a lot of challenges.
• 46:32
  Speaker 4: With that, like you know, snow and ice pack and
• 46:35
  Speaker 4: you know, how is this How are your detense gonna work?
• 46:37
  Speaker 4: And you know you've got a two hundred bound tire
• 46:39
  Speaker 4: if you open it on a hill or you're gonna.
• 46:41
  Speaker 3: Get crushed you know your wife, Yeah, get crushed.
• 46:43
  Speaker 4: So we did some really cool things with controlling that
• 46:47
  Speaker 4: tire motion, which is making.
• 46:48
  Speaker 2: Sure that's something you don't really think of, like you see,
• 46:50
  Speaker 2: like I'm looking at a forerunner right now that's got
• 46:53
  Speaker 2: a rear bumper on it, and I'm looking at the
• 46:55
  Speaker 2: arms like four or seven feet long, and if you're
• 46:57
  Speaker 2: on a hill, like, oh yeah, that could catch any
• 47:00
  Speaker 2: the off.
• 47:00
  Speaker 4: Guard, right, And these tires are big and heavy and yeah,
• 47:02
  Speaker 4: so we don't want you to you know, it can't
• 47:04
  Speaker 4: be hard to open. You can't you know, can't be
• 47:07
  Speaker 4: a runaway. You know, these things are massive. So yeah,
• 47:11
  Speaker 4: we developed some really neat things that you know, aren't
• 47:14
  Speaker 4: affected by altitude, aren't affected by mud and snow and
• 47:17
  Speaker 4: ice and all the things that actually you know, like
• 47:19
  Speaker 4: you see people try to put gas struts on these things,
• 47:22
  Speaker 4: and you know, somehow control the motion with that you know,
• 47:26
  Speaker 4: you go up to altitude and it doesn't work very well,
• 47:28
  Speaker 4: or it fails you at the worst time, or it
• 47:30
  Speaker 4: doesn't like mad chlora.
• 47:31
  Speaker 2: Yeah, I never thought about that with altitude, with those
• 47:33
  Speaker 2: gas threats, but yeah.
• 47:34
  Speaker 3: Yeah, they become less effective. Right, So anyway, we do.
• 47:38
  Speaker 4: Yeah, we've done a lot of cool things and that
• 47:40
  Speaker 4: that's a new product. We do have like some new
• 47:43
  Speaker 4: Rocker guards coming from RAM that will be pretty interesting. Yeah,
• 47:49
  Speaker 4: we have a lot of new products coming out. So
• 47:50
  Speaker 4: if anybody you know it's looking for new stuff, we
• 47:53
  Speaker 4: have some really cool Wrangler stuff coming.
• 47:56
  Speaker 1: So you guys did the four inch dual sportlift for JL.
• 47:59
  Speaker 4: We just did a foreign sit for for We do
• 48:01
  Speaker 4: have some folks, you know, enough of our clientele is
• 48:05
  Speaker 4: into you know, out West and into pretty heavy rock
• 48:07
  Speaker 4: crowlling where they were looking for thirty nine. So we
• 48:09
  Speaker 4: do have a four inch lift now. And we have
• 48:12
  Speaker 4: some really cool interior storage stuff coming, which is something
• 48:14
  Speaker 4: I've always shied away from because I think there's some
• 48:17
  Speaker 4: pretty good solutions on the market.
• 48:19
  Speaker 3: Yeah, but we came out or were.
• 48:21
  Speaker 4: Coming out with a really cool new interior storage flat
• 48:25
  Speaker 4: floor system.
• 48:26
  Speaker 3: Cool, and I'll leave it at that. For now. It's
• 48:29
  Speaker 3: a really unique system because.
• 48:31
  Speaker 2: The pack, which is like the extended UH window, arches
• 48:36
  Speaker 2: on the back storage.
• 48:38
  Speaker 3: Storage on the side, but this is like a floor system.
• 48:41
  Speaker 1: Yeah, I love pair of nicely with that.
• 48:43
  Speaker 4: Yeah, oh yeah, it'll be It's I've always shied away
• 48:47
  Speaker 4: just because I thought there's a lot of people doing
• 48:49
  Speaker 4: a decent enough job.
• 48:50
  Speaker 3: But then we figured out something.
• 48:51
  Speaker 4: Really to make it really convenient, to make your life
• 48:53
  Speaker 4: really easy, yeah, and solve a lot of problems all
• 48:58
  Speaker 4: with one thing. So we we've been working on that
• 49:01
  Speaker 4: for six eight months now.
• 49:03
  Speaker 1: That's awesome.
• 49:05
  Speaker 2: That's awesome. Well, I always learn something every time you
• 49:07
  Speaker 2: come on the podcast. I always have people that come
• 49:09
  Speaker 2: up to me and say, I love the ones with Dave.
• 49:12
  Speaker 2: I always learn stuff. So thanks for taking the time
• 49:14
  Speaker 2: to you know, to do this and geek out and
• 49:16
  Speaker 2: the stuff. So June, parts will be available for start
• 49:21
  Speaker 2: tickling effl.
• 49:22
  Speaker 3: They'll start trickling out and then.
• 49:24
  Speaker 2: If somebody wants one of these right now, yeah, how
• 49:28
  Speaker 2: do they get one?
• 49:28
  Speaker 3: Right? We are taking pre orders.
• 49:31
  Speaker 4: We're prioritizing customers, individual customers over dealers. So if you
• 49:35
  Speaker 4: want one, contact our sales team, talk to them. They
• 49:40
  Speaker 4: won't be delivered and probably until let's say September, October, okay,
• 49:44
  Speaker 4: somewhere in there. But yeah, we're starting to trickle out
• 49:49
  Speaker 4: parts now.
• 49:50
  Speaker 2: Cool. Well, I'm super excited for it. I can't wait
• 49:53
  Speaker 2: to spend more time with it. I think that the
• 49:55
  Speaker 2: Ford guys will be really stoked. I know how much
• 49:58
  Speaker 2: I like my prospect or excels. To see this on
• 50:00
  Speaker 2: the forward is really great, So thanks, thank you very much.
• 50:05
  Speaker 5: H