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Inside the Playbook: Chris Anokute on How the Next Superstars Will Be Built
What does the future of artist development actually look like in a democratized music business?
In this clip, Chris Anokute breaks down why younger artists, managers, and executives are building their own systems, skipping old gatekeepers, and using new tools to break artists faster than previous generations.
He also explains why superstar careers are still possible, why artist development now requires more patience and a longer view, and how the next wave will come from blending old-school taste and development with modern marketing, audience acquisition, and AI-assisted strategy.
This clip…
The skinny
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