Kojo Baffoe on the content creation process
Creating brand stories and content that resonates requires many different perspectives, where harnessing a creative process can lead to concepts win minds and hearts. In this episode of The Lead Creative podcast, we are joined by the former Editor of Destiny Man, a seasoned content creator, strategist, keynote speaker, Kojo Baffoe.
Kojo was also the host of Life with Kojo on KayaFM among many other roles.
“The starting point is; ‘who is your community, who are you and what do you stand for’ , then being able to communicate that consistently. It’s also understanding that that community is…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.