How to Survive Buying into a Terrible Industry
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Months into his ownership, Ayo Phillips realized his industry was fatally flawed. He survived and 5 years later, exited.
Topics in Ayo’s interview:
Acquiring with funding from a family office
Buying a declining business in a competitive industry
Unethical practices within his industry
Being honest about your motivation to buy a business
Losing 19 employees who became competitors
Treating his business like a startup
Pivoting from countertops to driveways
The toll the business took on his family…
The skinny
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