Latest / Motion and Success / How to Start a Nonprofit, Pay $0 in Taxes, and Get Grants to Fund You in 2026 Ft. Blake Nathan

Transcript

How to Start a Nonprofit, Pay $0 in Taxes, and Get Grants to Fund You in 2026 Ft. Blake Nathan · Motion and Success

• 0:00
  [SPEAKER_00]: Like the bill and Linda Gates Foundation, they bought $95 million worth of blood light shares.
• 0:05
  [SPEAKER_00]: Under their nonprofit organizations, why would they do that?
• 0:07
  [SPEAKER_00]: Because they're not paying capital gains tax.
• 0:09
  [SPEAKER_00]: I wouldn't pay capital gains tax because they are taxes in nonprofit organization.
• 0:13
  [SPEAKER_00]: The Wayne Johnson, he donated $1 million to the Mindful Club Program.
• 0:17
  [SPEAKER_00]: And so they named the locker room at the back of him.
• 0:18
  [SPEAKER_00]: So it's like now called the Wayne Rock Johnson locker.
• 0:21
  [SPEAKER_00]: The Wayne Dollar Play, they want to sue me.
• 0:23
  [SPEAKER_00]: They're not going to sue me.
• 0:24
  [SPEAKER_00]: They're going to sue the nonprofit.
• 0:25
  [SPEAKER_00]: The nonprofit's also protected by insurance.
• 0:27
  [SPEAKER_00]: What is an nonprofit?
• 0:29
  [SPEAKER_00]: A nonprofit is still a corporation.
• 0:31
  [SPEAKER_00]: It's still a business.
• 0:32
  [SPEAKER_00]: And I always tell people like, nonprofit does not mean no profit.
• 0:35
  [SPEAKER_00]: Like people think that, if I run the nonprofit, I can't pay myself a salary.
• 0:40
  [SPEAKER_00]: I can't have a building.
• 0:41
  [SPEAKER_00]: I can't have assets.
• 0:42
  [SPEAKER_00]: I can't train this lot more kids.
• 0:44
  [SPEAKER_00]: Like the nonprofit, you are a corporation, you are a business, able to replace my salary and run my nonprofit for the time.
• 0:50
  [SPEAKER_00]: And that's like I got 172,000 out of grant.
• 0:52
  [SPEAKER_00]: It's about 30 days or 60 days later, I got another 150,000 out of another.
• 0:57
  [SPEAKER_00]: So I'm sitting on 230,000 dollars in less than 90 days.
• 1:00
  [SPEAKER_00]: That's why people guess what?
• 1:02
  [SPEAKER_00]: Trade nonprofits because they want to eliminate their tax, lot of dealings.
• 1:05
  [SPEAKER_00]: And how did you get started?
• 1:06
  [SPEAKER_00]: Continue with it.
• 1:07
  [SPEAKER_03]: So for me, what is like I said, before we jump into this episode, if you are a coach, consulting, service provider and you're relying on referrals, running as that's causing you way too much money and that aren't working, you need to hear this.
• 1:22
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• 1:25
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• 1:29
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• 1:49
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• 2:20
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• 2:22
  [SPEAKER_01]: Check us out at motioninsuccess.com.
• 2:25
  [SPEAKER_01]: Now let's get back to the episode because this one is going to be a banger.
• 2:28
  [SPEAKER_02]: All right, guys, welcome back to another episode of Motion and Success.
• 2:31
  [SPEAKER_03]: Listen, guys, I got my coals today.
• 2:33
  [SPEAKER_03]: It's Iowa and Bro, we back with another amazing episode.
• 2:35
  [SPEAKER_03]: I'm excited for this one, bro.
• 2:37
  [SPEAKER_02]: I agree, because today, we're going to get the opportunity to interview somebody that's killing it in the nonprofit industry.
• 2:43
  [SPEAKER_02]: Today, we have a form, we have a guest.
• 2:45
  [SPEAKER_02]: His name is Blake, and he's a former teacher who originally planned on climbing the corporate ladder in the educational space by becoming a principal, school administrator, and so on and so forth.
• 2:56
  [SPEAKER_02]: While working in the education space, he noticed that there's, he noticed blackmail teachers made up less than 2% of teachers nationwide.
• 3:04
  [SPEAKER_02]: While he, while himself was only making 38,000 hours a year, in 2014 he decided to start a non-profit organization based around recruiting blackmail teachers to start teaching in the schools.
• 3:17
  [SPEAKER_02]: Since then, he was able to grow an organization into a seven-figured nonprofit business where he's helping other people understand how to get grant funding, how to run their nonprofit business, and actually how to save money on taxes.
• 3:29
  [SPEAKER_02]: So if you're looking to start a nonprofit business, a nonprofit, this is the episode that you want to watch, start all the way until the end.
• 3:38
  [SPEAKER_02]: So Blake, go ahead and introduce yourself, bro.
• 3:41
  [SPEAKER_02]: people you are and we can start for never.
• 3:43
  [SPEAKER_00]: Man, I don't know how you follow behind that, but I'm gonna try.
• 3:46
  [SPEAKER_00]: So Blake Nathan aka the non-profit guy, he'll people start skill and sustain their tax exempt non-profit organization.
• 3:53
  [SPEAKER_00]: So like you said, to start it in the classroom, I knew I could not create the change that I wanted to announce outside those four walls.
• 3:59
  [SPEAKER_00]: So I said, how do I lead the classroom?
• 4:01
  [SPEAKER_00]: Start my own non-profit in the rest of the history.
• 4:04
  [SPEAKER_03]: That's good.
• 4:06
  [SPEAKER_03]: Yeah, so definitely Blake appreciates you for coming through.
• 4:10
  [SPEAKER_03]: I do want to actually a little bit about your backstory.
• 4:12
  [SPEAKER_03]: Yeah.
• 4:13
  [SPEAKER_03]: Cody mentioned teacher.
• 4:14
  [SPEAKER_03]: So let's a little bit about that.
• 4:16
  [SPEAKER_03]: How do you go from a teacher to, you know, now where you currently are at?
• 4:20
  [SPEAKER_03]: Like, walk us through that process.
• 4:22
  [SPEAKER_00]: Yeah, man.
• 4:22
  [SPEAKER_00]: So, and I actually go back to college, like, I didn't major in education when I was in college, right?
• 4:27
  [SPEAKER_00]: So I went to Tennessee State University at ASPCU when I was in college.
• 4:30
  [SPEAKER_00]: I went to be a pilot.
• 4:32
  [SPEAKER_00]: So I went to like, fly commercial jets.
• 4:33
  [SPEAKER_00]: I got thought my life was going to be a major captain of a major airline.
• 4:37
  [SPEAKER_00]: I bet I did.
• 4:37
  [SPEAKER_00]: Yes, exactly.
• 4:38
  [SPEAKER_00]: We had like traveling the world.
• 4:39
  [SPEAKER_00]: That's not the bad idea.
• 4:40
  [SPEAKER_00]: So,
• 4:41
  [SPEAKER_00]: So I ended up being coming to classroom teacher teaching technology education to like middle school kids.
• 4:45
  [SPEAKER_00]: And so we don't want all this project based learning.
• 4:48
  [SPEAKER_00]: That reminds you to the only black male teacher in my school building teaching majority, black and brown kids.
• 4:53
  [SPEAKER_00]: From Atlanta, Georgia went to A.C.U.
• 4:55
  [SPEAKER_00]: and Nashville, then now to the Midwest and Indian Naps.
• 4:57
  [SPEAKER_00]: I'm like, well, I went to all black school.
• 4:59
  [SPEAKER_00]: I went to all black A.C.U.
• 5:01
  [SPEAKER_00]: like, where are the black teachers at here in the Midwest?
• 5:03
  [SPEAKER_00]: And so, knowing that I had a different background than my kids that I was teaching, I was like, this is not reality.
• 5:09
  [SPEAKER_00]: Start doing some research.
• 5:10
  [SPEAKER_00]: I'm like, well, it's actually a reality to a lot of kids in public school, where they don't see a direct reflection in themselves in the classroom every single day.
• 5:16
  [SPEAKER_00]: Not the bus driver, not the cafeteria worker, the hall of Montenegro, I'm talking about one is delivering high quality instructions.
• 5:23
  [SPEAKER_00]: I had to be the change I want to see.
• 5:25
  [SPEAKER_00]: Sort of my non-profit with the goal of like diversified to teach and work force nationally.
• 5:29
  [SPEAKER_00]: Like I'm like it's not just Indy, it got to be South, South, Chicago, got to be LA, got to be New York, they got to be in these urban school dishes where they only see majority white women because white women make up 85% of the teaching work force.
• 5:42
  [SPEAKER_00]: My call was, I want to figure out an innovative way to recruit more black male teachers, get more black male teachers in the school system, to be the beacon of hope for these young black boys.
• 5:51
  [SPEAKER_00]: And so that's how my teacher career started, but I'm like, now I'm creating this non-profit.
• 5:56
  [SPEAKER_00]: How do I fund this thing, right?
• 5:57
  [SPEAKER_00]: I can have all these big aspirations in the world, but I got to have the money.
• 6:00
  [SPEAKER_00]: I always say this too, like,
• 6:02
  [SPEAKER_00]: no money, no mission.
• 6:02
  [SPEAKER_00]: There's no way that we can fulfill the missions of our non-profit.
• 6:05
  [SPEAKER_00]: We don't have the money to do so.
• 6:06
  [SPEAKER_00]: So I started writing grants, going out to donors, getting sponsors, and so that's how they would have a fun-mine nonprofit.
• 6:12
  [SPEAKER_00]: I left the classroom in like 2017, and then I'd run my non-profit full-time ever since.
• 6:17
  [SPEAKER_02]: That's good to hear, bro.
• 6:19
  [SPEAKER_03]: It's kind of crazy how you know, you just kind of seeing that it wasn't a lot of black male teachers, especially that.
• 6:26
  [SPEAKER_03]: when I was your way to go out, find the resources, start a non-profit, like what made you act so fast because a lot of people, they just sit back and it's like, hey, you know, they complain all day, hey, look, it's not a lot of black teachers, listen, you know,
• 6:42
  [SPEAKER_03]: the department of education is messed up, they complain complain complain complain, but you actually went out your way to, actually you go out and try to find the solution, try to put people together.
• 6:51
  [SPEAKER_00]: Yeah.
• 6:52
  [SPEAKER_00]: So I say this for me as an entrepreneur, like I don't sit on ideas long, right?
• 6:56
  [SPEAKER_00]: If you got an idea, you like yo, hey Blake, we should do this podcast, hey Blake, we should do this business.
• 7:01
  [SPEAKER_00]: I'm like, let's go, right?
• 7:03
  [SPEAKER_00]: Like commit first, we got the race later.
• 7:05
  [SPEAKER_00]: And so for me, when I'm like,
• 7:06
  [SPEAKER_00]: Every day that I didn't start my non-profit, every day that I didn't get another teaching of classroom, that was another kid that was being over-diagnosed, so specialist services.
• 7:15
  [SPEAKER_00]: That was another kid that was being thought that their anger problems was, you know, they need to be specialist services.
• 7:21
  [SPEAKER_00]: I'm like,
• 7:22
  [SPEAKER_00]: I got to act fast and I got to go right in the more time I waste the more time that there's kids out in these communities that are going to be school to prison pipeline right low graduation rate so I'm always thinking about what is the cost like what is the cost of not implementing the idea what's the cost of not executing so.
• 7:39
  [SPEAKER_00]: It was a sense of urgency for me, right?
• 7:41
  [SPEAKER_00]: And I'm like, I got to implement this idea and as you implement and you actually learning from the market.
• 7:46
  [SPEAKER_00]: Like, oh, we don't want this program.
• 7:47
  [SPEAKER_00]: We need this services, right?
• 7:49
  [SPEAKER_00]: Or, hey, there's a funding opportunity out here.
• 7:51
  [SPEAKER_00]: And so when I first started, like, I was getting a lot of support nationally, because it was a national problem.
• 7:57
  [SPEAKER_00]: Right.
• 7:57
  [SPEAKER_00]: Yeah, so.
• 7:58
  [SPEAKER_03]: It worked.
• 7:59
  [SPEAKER_03]: I was going to say too, because it reminded me of when I was in high school.
• 8:03
  [SPEAKER_03]: And I remember.
• 8:06
  [SPEAKER_03]: The school I went to was kind of like in the hood.
• 8:08
  [SPEAKER_03]: It was like, you know, a little bit.
• 8:10
  [SPEAKER_03]: But it was something that I noticed, I was kind of messed up with the curriculum and it was given the students like, I remember I never forget I passed algebra because it's a region's exam you got to take to, you know, be like, all you passed that you're good.
• 8:22
  [SPEAKER_03]: After I passed it, they still made me take algebra one all over again.
• 8:26
  [SPEAKER_03]: So I'm like, what's going on behind the scenes that it's like, they don't want the students to to make progress or they kind of just holding you back.
• 8:34
  [SPEAKER_00]: Yeah.
• 8:35
  [SPEAKER_03]: So it's like they put a cap on the levels you could hit.
• 8:38
  [SPEAKER_03]: It comes to math.
• 8:39
  [SPEAKER_00]: Yeah.
• 8:39
  [SPEAKER_03]: So it is things that you kind of got to see.
• 8:42
  [SPEAKER_03]: You won't really realize until you kind of like behind the scenes.
• 8:44
  [SPEAKER_03]: So what you're doing like, it's great work because it needs to be done.
• 8:48
  [SPEAKER_00]: Yeah, I mean, you got to have some advocates on every level, like not just in the teaching in the classroom, principles, super tendency, boards because that's where the real decision making this happen.
• 8:57
  [SPEAKER_02]: Yeah.
• 8:58
  [SPEAKER_02]: You know the crazy thing about it, like I was in, like, I was in, like, I remember, like, we didn't have some programs and they were in, like, after school, program, trips, this, that, like, it was just different, but the thing about it was I had to go, different area.
• 9:17
  [SPEAKER_02]: where I live, just to be able to go to that school.
• 9:20
  [SPEAKER_02]: So we had a lot of different black male teachers, like even our, I remember our basketball coach, like, you know, he's like the only leader, and a whole bunch of black kids, and we all think we all think we his age, you know, it's not gonna be like him, because it's simply because it's like, it's a reflection of who we are as people like, I feel like even just having black children, I mean, black, like,
• 9:45
  [SPEAKER_02]: teachers and guardians like that actually relate that came from you know different situations whether it may struggle, whether it may just experiences and things like that definitely.
• 9:56
  [SPEAKER_00]: No, no, that was 1% 1,000% and I always say like it's the thing about sports, right?
• 10:01
  [SPEAKER_00]: It's the finals of the one on, right?
• 10:03
  [SPEAKER_00]: Like, you got New York fans.
• 10:05
  [SPEAKER_00]: If you live in LA and you're a New York fan, you're probably going to be like, I need to be around other New York fans.
• 10:10
  [SPEAKER_00]: Because we got that comment, that comment passing, that comment drive, same thing education.
• 10:14
  [SPEAKER_00]: Like, you're going to learn from someone that looks like you, you're going to learn better for someone that has a comment, you know, interest or someone that has a comment background.
• 10:22
  [SPEAKER_00]: And so we just got it, it's still a lot of work to do in education for sure man.
• 10:24
  [SPEAKER_02]: So where did you go to recruit these features like, where were you going to find them?
• 10:28
  [SPEAKER_00]: Man, HPC use.
• 10:29
  [SPEAKER_00]: And I thought people thought was like so innovative.
• 10:31
  [SPEAKER_00]: I'm like,
• 10:33
  [SPEAKER_00]: ASBC is produced over 50% of the black teacher workforce, but they only make up 4% of all higher institutions.
• 10:39
  [SPEAKER_00]: So small group big impact.
• 10:41
  [SPEAKER_00]: Some like, as a school dish, it should be going out to where the black folks are, which are ASBCUs, because they produce a high graduate of that going to become a teacher.
• 10:50
  [SPEAKER_00]: And so for me was this, but it's like, I'm a black male, I'm an ASBCU grad, so I had that common trait.
• 10:56
  [SPEAKER_00]: And so now, schools like, well, let's just him be the face of our recruiting efforts.
• 11:01
  [SPEAKER_00]: So I leveraged that to my benefit.
• 11:03
  [SPEAKER_00]: I'm like, you are a school district where it's a white man or a white woman.
• 11:06
  [SPEAKER_00]: You can try to like, hey, I want you to come to my school district.
• 11:09
  [SPEAKER_00]: You're like, well, we're the black teachers at.
• 11:11
  [SPEAKER_00]: So now school just like, I need to bring, I need to put somebody in the forefront.
• 11:15
  [SPEAKER_00]: It has a common trait of the good that we're trying to recruit.
• 11:17
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• 11:19
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• 11:37
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• 12:25
  [SPEAKER_01]: And I'm going to see you guys in that next master class on a nonprofit side too.
• 12:29
  [SPEAKER_03]: How did that really help ignite some change like why like how did that non-profit about you went like how did it go out and in ignite like some changes what did it do how did it help you out?
• 12:41
  [SPEAKER_00]: Yeah, and your mission so I say this I was I started my nonprofit probably the right time right because in 2014 15 it was like big D I efforts diversity equity inclusion so like a lot of schools are like
• 12:53
  [SPEAKER_00]: We understand this is a problem.
• 12:55
  [SPEAKER_00]: We just can't figure it out.
• 12:57
  [SPEAKER_00]: So you had like national funders on top of the Kellogg Foundation, the Walton Foundation, the bomber group.
• 13:03
  [SPEAKER_00]: These are big million dollar corporations or billion dollar funders.
• 13:07
  [SPEAKER_00]: They're like, hey, we want to put millions of dollars of recruiting more black and brown teams.
• 13:12
  [SPEAKER_00]: We understand this is a problem.
• 13:14
  [SPEAKER_00]: So I was around.
• 13:15
  [SPEAKER_00]: the same time with some other organizations that it's like, hey, you know, we have profound gentlemen in the care of liners.
• 13:20
  [SPEAKER_00]: It's another group called Black Educators Alliance.
• 13:23
  [SPEAKER_00]: So these are the other nonprofits like, hey, we raising our hand, we can figure this problem out.
• 13:28
  [SPEAKER_00]: And so for me, it was like really perfect timing.
• 13:31
  [SPEAKER_00]: And so I had a lot of funders that's like, hey, we're going to put up 100,000,000 ideas.
• 13:34
  [SPEAKER_00]: We're going to put a quarter million dollars in this idea.
• 13:36
  [SPEAKER_00]: Let's see what kind of data you can bring back to us.
• 13:39
  [SPEAKER_00]: And then,
• 13:40
  [SPEAKER_00]: I had school dishes reaching out to me.
• 13:42
  [SPEAKER_00]: I'm talking about like New York City public schools.
• 13:44
  [SPEAKER_00]: LA Unified School of Dishes like, hey, I know you're a small non-profit, but is there any way that you can kind of show us what you're doing?
• 13:51
  [SPEAKER_00]: Even though you may not have the financial resources, there's something unique that you all are doing that we want to bring to our school district.
• 13:57
  [SPEAKER_00]: And then I started doing major recruiting fears.
• 13:59
  [SPEAKER_00]: Like I'm talking about 70 school dishes across the nation are coming to our recruiting fears to find black talent.
• 14:06
  [SPEAKER_00]: And so for me was it's all about positioning
• 14:09
  [SPEAKER_00]: And also showing the, it's a sense of urgency like if you showing the national, you know, federal government like, hey, this is a big problem, what can we do again, presidential presidential candidates matter to as well political climate matters and so those are right time in the right, the right time for me to do it, yeah, good time in organizations and funnels are putting a lot of money into that efforts for sure.
• 14:31
  [SPEAKER_02]: So what were you able to do with?
• 14:33
  [SPEAKER_02]: Because I know a lot of times there's a lot of, a lot of nonprofit organizations, they want the funding, they want the grant money, they want all these things.
• 14:41
  [SPEAKER_02]: But when you get it, like, what are you able to finally do with this money?
• 14:45
  [SPEAKER_00]: So I retired from teaching because I want a grant.
• 14:48
  [SPEAKER_00]: So my first ever grant that I won was a state grant for like $172,000.
• 14:54
  [SPEAKER_00]: And so, that grant, I replaced my teacher salary, just like that.
• 14:58
  [SPEAKER_00]: So, man, mine, you guys make only $38,000 a year.
• 15:00
  [SPEAKER_00]: So, I wasn't rolling in dough.
• 15:02
  [SPEAKER_00]: And like, if I could find a two-year grant that's gonna pay my salary, I got 24 months of financial runway.
• 15:08
  [SPEAKER_00]: And so, for me, was, you gotta have a program, though.
• 15:10
  [SPEAKER_00]: Like, funders are not just gonna fund you, cause they have good idea.
• 15:13
  [SPEAKER_00]: They wanna fund you, cause you gotta program.
• 15:15
  [SPEAKER_00]: That's gonna create like some type of transformational impact.
• 15:18
  [SPEAKER_00]: So, I'm telling my funders.
• 15:19
  [SPEAKER_00]: We're gonna not only recruit teachers,
• 15:21
  [SPEAKER_00]: But I'm going to help retain teachers because about 50% of teachers and between the first year to five years in the classroom, they lead the profession.
• 15:29
  [SPEAKER_00]: So I'm also telling my funders like, hey, I'm going to find some retention strategies to keep these teachers in the classroom.
• 15:35
  [SPEAKER_00]: So now you can keep on funding me because now we got this whole affinity group right in your school district that supported them providing wrap around services.
• 15:43
  [SPEAKER_00]: So not only for me was I created a fundable program, I was able to replace my salary and run my nonprofit full of time.
• 15:50
  [SPEAKER_00]: And that's like I got the $172,000 grant, it's about 30 days or six days later.
• 15:53
  [SPEAKER_00]: I got another $150,000.
• 15:55
  [SPEAKER_00]: So I'm sitting on $330,000 in less than 90 days.
• 16:00
  [SPEAKER_00]: I have all these ideas I have in my mind.
• 16:02
  [SPEAKER_00]: I can execute them in a high level.
• 16:05
  [SPEAKER_00]: And now I'm just telling the funders, hey, we're doing this program.
• 16:07
  [SPEAKER_00]: We're hosting this event.
• 16:09
  [SPEAKER_00]: And they're like, I'm seeing the return of my investment.
• 16:12
  [SPEAKER_00]: I'm seeing the return of impact from me investing into this organization.
• 16:15
  [SPEAKER_03]: Well, now that's crazy.
• 16:17
  [SPEAKER_03]: Now it kind of makes a lot of sense, because even when if you want to do something great, you need some time that be able to think like you need some freedom.
• 16:26
  [SPEAKER_03]: So I could imagine you were trying to balance it.
• 16:28
  [SPEAKER_03]: Not a file.
• 16:28
  [SPEAKER_02]: Oh, I mean, I'm probably scrambling around.
• 16:32
  [SPEAKER_03]: But now you actually had time where you went out and you got grants that you placed your salary.
• 16:37
  [SPEAKER_03]: So what was it like, what was the fulfillment on it like you had to go from different schools
• 16:42
  [SPEAKER_00]: Yeah, so I always say it's like, I call it the grant gain, right?
• 16:45
  [SPEAKER_00]: So when you are trying to get a grant, you win a grant, and you actually get awarded that money, you're telling a funder, what are you going to do over a 12 month span to 24 month span, right?
• 16:56
  [SPEAKER_00]: So I'm telling them, hey, I'm going to do this program.
• 16:59
  [SPEAKER_00]: We're going to serve as 10 to 20 people, right?
• 17:02
  [SPEAKER_00]: We're going to get them started fighting, you know, to become a teacher.
• 17:05
  [SPEAKER_00]: We're going to help pay for the test.
• 17:06
  [SPEAKER_00]: I have all types of programs like we help teachers purchase their first home really.
• 17:10
  [SPEAKER_00]: Yeah, I'm paying for teachers child care tuition so they don't have to have that financial burden.
• 17:14
  [SPEAKER_00]: So I'm telling my funders like I'm going to provide these support services for educators, right, and then this is going to help us retain them in the classroom.
• 17:22
  [SPEAKER_00]: And so you're telling them that, you're telling them that eventually you're going to hold.
• 17:25
  [SPEAKER_00]: So like, it's okay to tell the funder, hey, I'm going to hold a conference.
• 17:28
  [SPEAKER_00]: I'm going to hold a workshop.
• 17:29
  [SPEAKER_00]: I'm going to do a block party.
• 17:32
  [SPEAKER_00]: If it's going to contribute to you actually hitting your numbers, they're okay with that.
• 17:35
  [SPEAKER_00]: Like I told funders, hey, I need $5,000 to travel to go to California, to go to a conference.
• 17:42
  [SPEAKER_00]: So I can point to myself development as a leader.
• 17:44
  [SPEAKER_00]: So I can help run this organization.
• 17:45
  [SPEAKER_00]: So when you're writing grants and winning funding, you're telling the funder is that what you plan to do with the money.
• 17:50
  [SPEAKER_03]: That's crazy.
• 17:51
  [SPEAKER_03]: I think one thing we did skip over was...
• 17:55
  [SPEAKER_02]: what was the process which you getting started and how did you get started into doing it.
• 18:03
  [SPEAKER_00]: So for me was like I said, you said in the intro, it was I thought's going to climb up the corporate ladder.
• 18:08
  [SPEAKER_00]: I was like, I'm going to be a classroom teacher.
• 18:10
  [SPEAKER_00]: I'm going to be a building principal, maybe out of my own charter school network, charter schools, really big around them, that time too.
• 18:16
  [SPEAKER_00]: I'm like, I'm going to be a CMO charter management office officer, right?
• 18:21
  [SPEAKER_00]: But I'm like, I'm still in the bureaucracy of education, the political climate, it's not mine.
• 18:26
  [SPEAKER_00]: I got being under everybody's umbrella.
• 18:28
  [SPEAKER_00]: So for me was what other thing I can do to self-fulfilling that crisis of mass of impact.
• 18:32
  [SPEAKER_00]: So it was an odd profits.
• 18:34
  [SPEAKER_00]: And so for me, again, I wasn't doing it for the money.
• 18:36
  [SPEAKER_00]: I started my nonprofit like not doing it for the money.
• 18:39
  [SPEAKER_00]: It was more so for the impact, the change, and I want to see the community.
• 18:42
  [SPEAKER_00]: But then I'm like, all right, I can actually get paid to run my non-profits.
• 18:45
  [SPEAKER_00]: You know, you guys, St. Jude Hospital, you got the YMCA, you got Boys and Girls Club of America.
• 18:50
  [SPEAKER_00]: They're paying, they're a second directors.
• 18:52
  [SPEAKER_00]: They're CEO's sixth figures to run their non-profits.
• 18:56
  [SPEAKER_00]: So my mentor told me, I was like, my whole mindset shifted.
• 18:59
  [SPEAKER_00]: I'm like, I should be paying, it's a disservice and not to pay myself, right?
• 19:03
  [SPEAKER_00]: So I started that non-profit.
• 19:06
  [SPEAKER_00]: Try to get the funding for it too as well.
• 19:08
  [SPEAKER_00]: And so also I'm like, started coaching people on how to run their non-profits, how to get their non-profits funded.
• 19:13
  [SPEAKER_00]: And so I'm always telling people like, if you got an idea, the money's going to come.
• 19:18
  [SPEAKER_00]: And the money's going to come when you create the impact that you're going to have to seek.
• 19:21
  [SPEAKER_00]: And so that's kind of like my whole segue into being a non-profits face.
• 19:25
  [SPEAKER_00]: Like I didn't want to stay in the classroom.
• 19:26
  [SPEAKER_00]: I didn't want to do the charter school play.
• 19:28
  [SPEAKER_00]: I'm a credit non-profit.
• 19:30
  [SPEAKER_00]: And then eventually I'm off my own school network, but it's going to be around my turn as in my conditions.
• 19:33
  [SPEAKER_02]: Right.
• 19:34
  [SPEAKER_02]: And then what exactly is a nonprofit if you like the people that does this?
• 19:38
  [SPEAKER_02]: I feel like, honestly, people just think, like, nonprofit is any time when you go there, you get it free stuff, free supplies, free services, free free anything.
• 19:49
  [SPEAKER_02]: Any time you go there, just expect it to be free.
• 19:53
  [SPEAKER_02]: What is a nonprofit?
• 19:54
  [SPEAKER_00]: And I always say just to, like, if it is free, it comes with a cost.
• 19:58
  [SPEAKER_00]: right and what a nonprofit really is a nonprofit is still a corporation is still a business and I always tell people like nonprofit does not mean no profit like people think that if I run the nonprofit I can't pay myself a salary I can't have a building I can't have asses I can't train the stop market
• 20:15
  [SPEAKER_00]: Like, as non-profit, you are a corporation, you are a business.
• 20:18
  [SPEAKER_00]: I mean, you got to generate some income, right?
• 20:20
  [SPEAKER_00]: You got to have customers instead of customers is your program participants, is the people you provide a service to.
• 20:25
  [SPEAKER_00]: So non-profit, like the way I like to explain it, it is, it's a corporation, it is a business.
• 20:30
  [SPEAKER_00]: The benefit of being a tax exempt non-profit is you're not being taxed on the income you generate.
• 20:35
  [SPEAKER_00]: So if somebody gives you $100,000, and that's the income to your non-profit business, you're not being taxed on the honeykate.
• 20:42
  [SPEAKER_00]: Right, you're receiving that honeykate and you're not paying Uncle Sam any money because you're a federally taxes important to the zero zero dollars.
• 20:51
  [SPEAKER_00]: So, so that's a benefit that's why people guess what?
• 20:54
  [SPEAKER_00]: Crate nonprofits because they want to eliminate their tax liability.
• 20:57
  [SPEAKER_00]: They want to decrease their tax of responsibility.
• 21:00
  [SPEAKER_00]: So they're like, hey, if I create me a family foundation or nonprofit corporation, I can donate money to that nonprofit.
• 21:06
  [SPEAKER_00]: Because Iris will do these two things.
• 21:09
  [SPEAKER_00]: Iris will say, hey, if you donate money to a non-profit organization that we determine as a 501C3 organization, we'll give you a tax deduction up to 60%.
• 21:18
  [SPEAKER_00]: So you can donate up to 60% AgI and your girls income when your personal finances to a non-profit get a tax deduction.
• 21:25
  [SPEAKER_00]: The same way you go to goodwill, donate some items at your garage, right?
• 21:28
  [SPEAKER_00]: They say, I'm giving you a given receipt.
• 21:30
  [SPEAKER_00]: So you go to your CPA, your account, and say, hey, I gave this income donation
• 21:36
  [SPEAKER_00]: If you run a business and you're a business owner, you can donate a to 10% of your annual gross income to a nonprofit organization.
• 21:43
  [SPEAKER_00]: That's why we see all these Fortune 500 companies are like, hey, I have a foundation attached to my nonprofit because I got to pay the money anyway.
• 21:50
  [SPEAKER_00]: I might as well pay to my own nonprofit and then I can determine where that money goes.
• 21:56
  [SPEAKER_00]: So now when you when you when you donate that money to the nonprofit do the nonprofit got to pay any context like so that's so you got the LLC yeah you donate that money to the nonprofit that nonprofit has will give that LLC a given receipt or contribution letter that's your paper trio your documentation that you would tell your business account and say hey we donated 10,000 to our nonprofit and our nonprofit is going to use that 10,000 to show
• 22:24
  [SPEAKER_00]: Right?
• 22:24
  [SPEAKER_00]: You're not getting taxed on that money that you donated to the non-profit.
• 22:27
  [SPEAKER_00]: You're getting it written off on the full-profit side.
• 22:30
  [SPEAKER_02]: How do a person actually go out and donate to their non-profit and make sure that they're still in the legality?
• 22:38
  [SPEAKER_02]: Like being compliant, you ain't compliant because I feel like it almost might be like, all right, I'm going to just start a 5-1C3 donate some money.
• 22:46
  [SPEAKER_02]: So that way, I got to, I don't have to pay taxes because some people may think, I don't know.
• 22:51
  [SPEAKER_02]: I just think the words,
• 22:54
  [SPEAKER_02]: So, how do a person like, how do you still stay compliant to the point where you don't get yourself caught up two, three years down the line for, you know?
• 23:03
  [SPEAKER_00]: So always say this, this is where like, I love that question.
• 23:06
  [SPEAKER_00]: So you said tax evasion, I call it tax evasion, then it's tax avoidance.
• 23:12
  [SPEAKER_00]: I'm trying to avoid paying taxes, right?
• 23:14
  [SPEAKER_00]: And that's the most compliant, iris compliant strategy in way of running your business.
• 23:19
  [SPEAKER_00]: Right, in the same way if I go by 6,000 pound car, I can write that up for my taxes, right?
• 23:24
  [SPEAKER_00]: If I go have a house and I want to use the guster rule, I'm trying to lower my tax liability.
• 23:29
  [SPEAKER_00]: Right.
• 23:29
  [SPEAKER_00]: You're just trying to avoid paying taxes, not taxivators.
• 23:32
  [SPEAKER_00]: So the clean, compliant, IRS way, because the IRS says this, I'm going to give you a tax exemption status, which is called 501c3 or c4, whatever.
• 23:41
  [SPEAKER_00]: Tax determination says they give you and they're saying as long as this non-profit has this exemption status But we determine is taxes in will give you a tax deduction.
• 23:49
  [SPEAKER_00]: They don't care what non-profit is it could be your own non-profit So now we have our own non-profit is a platform that I like to use called Zephy right so Zephy ZEF FY so to donor collection platform So you can donate money to that that count right and that that platform will give you a given receipt So a lot of non-profits use Zephy to collect donations from
• 24:09
  [SPEAKER_00]: major gifts or major contributions, right?
• 24:11
  [SPEAKER_00]: But let's say you guys somebody says, hey, I want to give you $10,000.
• 24:13
  [SPEAKER_00]: I don't want to use Zephy.
• 24:15
  [SPEAKER_00]: You're going to say, hey, you can write a check to our nonprofit.
• 24:18
  [SPEAKER_00]: And then we're going to create a contribution letter or giving receipt to you.
• 24:22
  [SPEAKER_00]: And we're going to email you that over.
• 24:24
  [SPEAKER_00]: Same thing you do for your own nonprofit, right?
• 24:25
  [SPEAKER_00]: So you like, hey, I'm going to donate in this $10,000 to my own nonprofit.
• 24:30
  [SPEAKER_00]: I'm going to write a check from the LLC, or write a check from my personal.
• 24:33
  [SPEAKER_00]: I'm going to go to the bank, chase or whatever.
• 24:36
  [SPEAKER_00]: I'm going to deposit it into our nonprofit account,
• 24:38
  [SPEAKER_00]: and then I'm gonna have the nonprofit give me a contribution letter.
• 24:41
  [SPEAKER_00]: The paper trail is, you have to check, you have the deposit receipt, you have the contribution letter from the nonprofit, and that's what you'll give your CPA account and say, hey, here's my proof that I actually don't end this money to my own nonprofit.
• 24:53
  [SPEAKER_00]: So now we have a paper trail.
• 24:55
  [SPEAKER_00]: And so people don't, they don't wanna do the paper trail, right?
• 24:58
  [SPEAKER_00]: And so now it seems like I'm doing tax evasion, right?
• 25:02
  [SPEAKER_00]: I'm doing things unethical, but you're doing things to complain
• 25:06
  [SPEAKER_00]: You have to receive.
• 25:07
  [SPEAKER_00]: You have to contribute some letter.
• 25:08
  [SPEAKER_03]: That is what you're going to have as your documentation make sense and kind of walk us through like a real life scenario because a lot of times like you see people doing turkey give away Boy drives how would it look if somebody did it?
• 25:21
  [SPEAKER_03]: maybe under the LOC versus using it, not in profit.
• 25:25
  [SPEAKER_03]: Like, we'll be that different.
• 25:26
  [SPEAKER_00]: So I say this like, you see people do this like, they'll go to the gas station and say, hey, you know, we're going to just fill everybody's gas tank, right?
• 25:32
  [SPEAKER_00]: I'm gonna swipe the A-max right?
• 25:33
  [SPEAKER_00]: Or they go to the grocery store like say, turkey giveaways.
• 25:37
  [SPEAKER_00]: You see a lot of entertainers do this, a lot of rappers do that in his dope, right?
• 25:40
  [SPEAKER_00]: I think it's, I'm big on philanthropy, but I'm like,
• 25:43
  [SPEAKER_00]: If you ask me you're doing it wrong, if you're not doing it under your nonprofit, you're doing it wrong.
• 25:47
  [SPEAKER_00]: You're just doing it because you want to be a good Samaritan.
• 25:49
  [SPEAKER_00]: But from a business standpoint, a protection standpoint, because really when you're doing your nonprofit, the nonprofit is protecting you from any type of liability.
• 25:58
  [SPEAKER_00]: So like, your nonprofit is going to have liability insurance.
• 26:01
  [SPEAKER_00]: So something, let's say I do a turkey giveaway.
• 26:03
  [SPEAKER_00]: Somebody takes that turkey at home.
• 26:05
  [SPEAKER_00]: They get food poison.
• 26:05
  [SPEAKER_00]: They want to sue me.
• 26:07
  [SPEAKER_00]: They're not going to sue me, they're going to sue the non-profit, and then the non-profits also protect the insurance.
• 26:12
  [SPEAKER_00]: So, always tell people, when you're doing the philanthropic work, because a lot of entrepreneurs are already doing the philanthropic work, do it under the non-profit, not as the individual or not under the for-profit, right?
• 26:22
  [SPEAKER_00]: And again, you're doing it in the for-profit, still cool, but then you're not getting the tax benefits, right, of doing under the non-profit.
• 26:28
  [SPEAKER_00]: So I would say, if you're anything philanthropic, get back to the community, turkey drives, toy drives, back to school drive here in the second, right?
• 26:35
  [SPEAKER_00]: I'm doing all that work under my own nonprofit.
• 26:37
  [SPEAKER_00]: Because I'm getting the tax break, the tax deduction, and I'm doing the work that I was already going to do anyway.
• 26:42
  [SPEAKER_02]: Makes sense.
• 26:43
  [SPEAKER_02]: Yeah.
• 26:43
  [SPEAKER_03]: I'm going to talk about a lot of these big, these big corporations business that you mentioned, fortune file, honey companies.
• 26:52
  [SPEAKER_03]: We see celebrities doing this all the time.
• 26:54
  [SPEAKER_03]: But what would this look like for like the everyday entrepreneur?
• 26:58
  [SPEAKER_03]: making like a hundred to hundred k-f-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h-h
• 27:26
  [SPEAKER_00]: And you're like, man, I really wish I can scholarship somebody.
• 27:29
  [SPEAKER_00]: I can give somebody a waiver to come into my program.
• 27:34
  [SPEAKER_00]: They do an application process and we allow them to come into our program under our scholarship.
• 27:38
  [SPEAKER_00]: So if I'm a coach or a consultant and I'm running out for a private business doing honeyk two and a K, I'm probably going to donate a few of my program, weigh my program fees to give some scholarship away because people don't realize too.
• 27:49
  [SPEAKER_00]: You don't have to disdonate money to your nonprofit.
• 27:51
  [SPEAKER_00]: You can donate your services.
• 27:53
  [SPEAKER_00]: You could donate your time, you could donate technology, you can donate equipment to your non-profit.
• 27:57
  [SPEAKER_00]: So, I'm always telling entrepreneurs, what are you already doing if you're a restaurant business?
• 28:02
  [SPEAKER_00]: Why not cater a few meals?
• 28:04
  [SPEAKER_00]: Don't donate the food to your non-profit.
• 28:05
  [SPEAKER_00]: That's going to save you on taxes.
• 28:07
  [SPEAKER_00]: So, you don't have to be a millionaire.
• 28:09
  [SPEAKER_00]: You don't have to be a seven figure earner to have a non-profit.
• 28:11
  [SPEAKER_00]: Think about the things you're already doing.
• 28:13
  [SPEAKER_00]: And also think about this too.
• 28:15
  [SPEAKER_00]: It's a marketing play as well like Walmart found Walmart when they give money to They Walmart found days and they're like oh, I'm gonna give money away to my community Because you're probably gonna still can support Walmart, right?
• 28:26
  [SPEAKER_00]: Because like oh, man, they care more about the dollar.
• 28:28
  [SPEAKER_00]: So it's entrepreneurs You like hey, I'm I'm doing corporate risk that's what they call it corporate responsibility I'm giving back to my community do my nonprofit now people are still gonna support my for profit because they see the philanthropic work I'm doing under the nonprofit
• 28:41
  [SPEAKER_00]: So the money's gonna come right back around so you may think like I'm donating some money to my nonprofit donate a coaching program to my nonprofit But I'm gonna get this person
• 28:49
  [SPEAKER_00]: Back again, or I actually use this as a marketing opportunity for people to see how more important, things important to me is more than the dollars to impact and they're like, oh, well, you know, Cody Man, like, they got the motionist to says podcast, like, yeah, they make some money, but like, they do a lot of free trainings for a lot of kids.
• 29:07
  [SPEAKER_00]: Right?
• 29:08
  [SPEAKER_00]: They get in kids and they're letting them to come to learn about podcast, learn how to record, and guess what?
• 29:12
  [SPEAKER_00]: Now, like, you know, I want to support whatever they got going on, right?
• 29:15
  [SPEAKER_00]: Cause it's bigger than the money to them.
• 29:18
  [SPEAKER_02]: How about, how about, I feel like you probably might not, you probably might already know like the, the, the game in the blueprint behind churches.
• 29:27
  [SPEAKER_02]: What is the game that these church, like, I mean, I'm not like against churches and what's the game we like when it comes to like nonprofits and all that stuff because I feel like now that we have in this conversation, like you think about it, like some churches, they got the past, they come every single Sunday,
• 29:46
  [SPEAKER_02]: Everybody in the community is coming.
• 29:48
  [SPEAKER_02]: Everybody in the community is getting filled up.
• 29:50
  [SPEAKER_02]: Everybody feels like, all right, cool.
• 29:51
  [SPEAKER_02]: Like, this is a place that I can trust.
• 29:54
  [SPEAKER_02]: Like, how do like those kind of people get paid?
• 29:56
  [SPEAKER_02]: Like, is that like an establishment?
• 29:59
  [SPEAKER_02]: Is that also like a tax play?
• 30:01
  [SPEAKER_00]: Yeah, I will say this too, y'all, like, and I hope to some rough nobody's better, because I'm a man of God myself.
• 30:06
  [SPEAKER_00]: And a church is still the business, right?
• 30:09
  [SPEAKER_00]: A pastor is one of the top fundraisers, right?
• 30:12
  [SPEAKER_00]: His goal is to, like, I saw that he gives the outside of his natural gift.
• 30:16
  [SPEAKER_00]: of delivering a heart piercing sermon, breaking down the Bible.
• 30:20
  [SPEAKER_00]: His job is also on that pulpit.
• 30:22
  [SPEAKER_00]: It's too raise money to support the congregation, right?
• 30:25
  [SPEAKER_00]: So, but they're a non-profit, they're a 508.
• 30:28
  [SPEAKER_00]: Now, churches don't have to do like 990 tax returns, right?
• 30:31
  [SPEAKER_00]: But think about it.
• 30:32
  [SPEAKER_00]: They're looking at everything.
• 30:34
  [SPEAKER_00]: I got to cover the building.
• 30:35
  [SPEAKER_00]: I got to cover the program.
• 30:37
  [SPEAKER_00]: We want to do a vocational Bible study and it's going to be free.
• 30:40
  [SPEAKER_00]: I've got to pay for the food.
• 30:42
  [SPEAKER_00]: So he's I saw him giving that sermon.
• 30:44
  [SPEAKER_00]: He's thinking about I still got a building fun.
• 30:47
  [SPEAKER_00]: I got a raise money for I still got a summer program.
• 30:49
  [SPEAKER_00]: I got a raise money for like I'm also going to deliver this word to my congregation but I also need you to open your
• 30:55
  [SPEAKER_00]: got pocketbooks up at the end of this to continue to support this, right?
• 30:59
  [SPEAKER_00]: And so it is a bit to keep the likes on and that's his responsibility, but it's also the responsibility of he has a board to that he reports to and then not because he's running a non-profit, right?
• 31:09
  [SPEAKER_00]: They got ministry groups, right?
• 31:11
  [SPEAKER_00]: So they got mayor's ministry, youth ministry, choir, all these different things.
• 31:16
  [SPEAKER_00]: So
• 31:17
  [SPEAKER_00]: of churches, they're trying to fundraise to, but think about it as well.
• 31:21
  [SPEAKER_00]: CEO salary for a non-profit is different from a for-profit.
• 31:23
  [SPEAKER_00]: So I always say like the CEO or a non-profit should be around 10 to 20% of the organizational budget.
• 31:28
  [SPEAKER_00]: So if that passes, it says, how am I going to raise a million dollars from my congregation in a year?
• 31:33
  [SPEAKER_00]: He or she, or they should make $100,000 plus, right?
• 31:37
  [SPEAKER_00]: Six figure running a six figure, seven figure non-profit pays those six figures.
• 31:40
  [SPEAKER_00]: And I think people have a problem with that because it's like, well, he's a pastor.
• 31:43
  [SPEAKER_00]: He should be doing this because, you know, he's been caught to do.
• 31:46
  [SPEAKER_00]: I'm like, no, he's running a corporation, right?
• 31:49
  [SPEAKER_00]: He's reporting to his board, his deacons, his deaconess, it's like, he's running all these different ministry groups.
• 31:53
  [SPEAKER_00]: He's going to funeral and praying for families like, that is a full-time job, right?
• 31:58
  [SPEAKER_00]: But he's running a business and he's looking at the numbers, right?
• 32:01
  [SPEAKER_00]: And you got churches that are doing capital improvement projects trying to get a new building.
• 32:05
  [SPEAKER_00]: Who's responsible that?
• 32:07
  [SPEAKER_00]: It's he is.
• 32:07
  [SPEAKER_00]: Yeah.
• 32:08
  [SPEAKER_00]: So I always say when you look at the past like that, knowing that, yeah, his goal or their goal is to like give you the word, but also their goal is to fundraise.
• 32:16
  [SPEAKER_00]: And now church is doing a better job of like, hey, we're going to, it's definitely your time in offering.
• 32:20
  [SPEAKER_00]: We're going to let you know like, hey, if you want to donate to our building fund or our pastoral gift, right?
• 32:25
  [SPEAKER_00]: So you can kind of allocate where you want your money to go to.
• 32:28
  [SPEAKER_00]: The person in the past was like, just do tied and offering.
• 32:31
  [SPEAKER_00]: And then we as a church can decide where we want the money to go, right?
• 32:35
  [SPEAKER_00]: And so now it's kind of be more a little bit more transparent where you've got an opportunity to donate to what type of food.
• 32:41
  [SPEAKER_02]: Where you want it to go, makes sense.
• 32:43
  [SPEAKER_00]: Yeah.
• 32:44
  [SPEAKER_03]: And I know you definitely probably seen or heard, I believe, like, Jay-Z.
• 32:50
  [SPEAKER_03]: He does like some fundraiser.
• 32:51
  [SPEAKER_03]: Oh, yeah.
• 32:52
  [SPEAKER_03]: He has like a whole bunch of rich people in the building.
• 32:54
  [SPEAKER_03]: Yeah.
• 32:55
  [SPEAKER_03]: and a big donor.
• 32:56
  [SPEAKER_03]: It's like how much do you think he's whether saving on taxes or like?
• 33:02
  [SPEAKER_03]: Like, how is that going to help him?
• 33:04
  [SPEAKER_00]: So I, so nothing about non-profits, you can pull any non-profits tax returns.
• 33:09
  [SPEAKER_00]: So I can go to Sean Carter Foundation right now and and one thing I love about Jay Z's, non-profits ran by his mom and on their website, they have their 990 tax returns.
• 33:18
  [SPEAKER_00]: So if you want to see where they're pulling their money in and all that, it's right there, black and white for you.
• 33:23
  [SPEAKER_00]: So it's no secret.
• 33:24
  [SPEAKER_00]: And I saw something on Jay Z's tax returns like promised him, but he does like a gay look like that.
• 33:28
  [SPEAKER_03]: Yeah.
• 33:28
  [SPEAKER_00]: He probably will contract maybe one of his entertainment companies.
• 33:32
  [SPEAKER_00]: right so it he may donate somebody to the nonprofit but business owner understand this too you can have your for-profit work with your nonprofit as well so like jazzy may say I got an entertainment company rock nation maybe I book my rock nation company to do the sourcing for artists to to do the performances at my nonprofit event right
• 33:52
  [SPEAKER_00]: There's nothing to legal about that.
• 33:54
  [SPEAKER_00]: He has a LLC that's an EI in as a nonprofit EI in.
• 33:56
  [SPEAKER_00]: He tells his mom, say, hey, we can get Rihanna for X amount of dollars.
• 34:00
  [SPEAKER_00]: I'm going to invoice you from Roc Nation.
• 34:02
  [SPEAKER_00]: You're going to pay the invoice.
• 34:03
  [SPEAKER_00]: So he can decide either I want to tax right off or I want to have my nonprofit support my for-profit and do it that way too as well.
• 34:11
  [SPEAKER_00]: But yeah, for him, like I think he has some things to do on where he has an entertainment company on there.
• 34:18
  [SPEAKER_00]: I seen his 992 where
• 34:21
  [SPEAKER_00]: They have a stock, they have some type of stock portfolio.
• 34:24
  [SPEAKER_00]: If you don't know that too, like the bill and Linda Gates Foundation, they bought $95 million worth of butt light shares.
• 34:30
  [SPEAKER_00]: Under their nonprofit organization, why would they do that?
• 34:33
  [SPEAKER_00]: Because they're not paying capital gains tax.
• 34:34
  [SPEAKER_00]: Why wouldn't they pay capital gains tax?
• 34:36
  [SPEAKER_00]: Because they are taxes in nonprofit organization.
• 34:39
  [SPEAKER_00]: So Jay is like, I can donate some money to my nonprofit.
• 34:42
  [SPEAKER_00]: Flip that money by actually having my non-profit gold invest into the stock market and now have a non-profit brokerage account because you can have a brokerage account is a non-profit and now that generates me more money, right?
• 34:54
  [SPEAKER_00]: So it's levels to the like it's really levels to the whole game of like how do you can get more money?
• 34:59
  [SPEAKER_00]: Do your non-profit outside of just grants and sponsorships right?
• 35:03
  [SPEAKER_03]: It kind of even reminds me you mentioned Bill Gates and he seems like a person who Hold on quote don't need to lie
• 35:10
  [SPEAKER_03]: um like even he at one point he was given out like brands like scholarship.
• 35:15
  [SPEAKER_03]: Yeah, the gates millennium scholarship.
• 35:16
  [SPEAKER_03]: Yeah, yeah, and he pay off everything Like so it seems like this is like not a play, but this is something like Big dogs like the owner of a patagonia like the clothing company like they decided like they're gonna take all their profits and donate to their foundation
• 35:32
  [SPEAKER_00]: Like the Hershey chocolate bar like he has his family has hospitals and schools like so people that when they get to that Certain love it like you know like I got all the money in the world What else can I do to like not just save on tax?
• 35:44
  [SPEAKER_00]: That's cool, but like I want to create some like real change like build them in the gates like they're trying to change the
• 35:50
  [SPEAKER_00]: whole educational landscape.
• 35:53
  [SPEAKER_00]: Right, that's the game they're playing.
• 35:54
  [SPEAKER_00]: So I always say like for profits they're good they're dope because that's helped us like job opportunities like workforce development, economic boom, but the nonprofits are really the ones that's really creating like the massive change.
• 36:06
  [SPEAKER_03]: And even like Jeff Basel's his wife and when he got divorced,
• 36:10
  [SPEAKER_00]: She got a big I don't I know that it was like billions of dollars Yeah, and she just was I'm like, you know, she's throwing this money out like she's giving it away And yeah, and she was only giving it to non-profits over million dollars So she was like if I'm gonna give out this money I also want to donate to a non-profit that I know can handle this type of money All right, so she that was one of like a kind of a pushback to like even that opportunity and she was giving like maybe
• 36:32
  [SPEAKER_00]: $100 million out, right?
• 36:34
  [SPEAKER_00]: And she was like, every organization, I think it was like a million to $2 million of funding.
• 36:38
  [SPEAKER_00]: But she was like, I only want to give it to non-provers that have seen a million dollars in the last two years.
• 36:43
  [SPEAKER_00]: That's one of the LGBT critiers for her.
• 36:45
  [SPEAKER_00]: But it's like, yo, like a million dollars to million dollars, that's like kickstart to even further.
• 36:50
  [SPEAKER_00]: Like, philanthropy is our doing that all day every day.
• 36:52
  [SPEAKER_03]: So if she didn't do that, she'll probably have to pay her.
• 36:56
  [SPEAKER_03]: That's why I'm in the Texas.
• 36:58
  [SPEAKER_03]: Yeah.
• 36:59
  [SPEAKER_02]: Wow.
• 37:00
  [SPEAKER_02]: And then like, who is like, why do a lot of celebrities go out and start non-profit organizations?
• 37:07
  [SPEAKER_02]: And then who are some of the celebrities that has these and what are those kind of foundations that they got?
• 37:12
  [SPEAKER_00]: Man, like, it's so many.
• 37:14
  [SPEAKER_00]: Like, I would say it's probably your favorite celebrities got some type of non-profit.
• 37:19
  [SPEAKER_00]: Like, and I mean, I'm just thinking about, man, the list goes on
• 37:26
  [SPEAKER_00]: You know, LeBron, Jane, Steph Curry, Steve Harvey, and those are big people.
• 37:30
  [SPEAKER_00]: But I'm saying like even like lateral people, like jail, who's on snowfall, like she's she's from my high school in Stevenson, she has a nonprofit.
• 37:39
  [SPEAKER_00]: And so she just gives out a $1,900 scholarship to young girls.
• 37:42
  [SPEAKER_00]: Like she plays Delta.
• 37:43
  [SPEAKER_00]: She's like, I'm going to give out a $1,913 scholarship to young girls, right?
• 37:48
  [SPEAKER_00]: So I mean, your favorite celebrities got nonprofit.
• 37:50
  [SPEAKER_00]: It's your favorite entrepreneur got nonprofit because they're like, yeah, like it's
• 37:56
  [SPEAKER_00]: Right, and it's dope to help people out that don't have an opportunity a chance, right?
• 38:00
  [SPEAKER_00]: And so, I mean, every usher, the no look foundation, Beyonce, the be good foundation, well, usher, the new look foundation, I mean, so everybody that you can probably think about has some type of nonprofit, or they don't want to do the nonprofit themselves, they're going to donate to a nonprofit, right?
• 38:17
  [SPEAKER_00]: And so that's always it.
• 38:18
  [SPEAKER_00]: So if they don't have one themselves, they're donating to one.
• 38:21
  [SPEAKER_00]: But I mean, the list goes, the Wayne Johnson, he donated a million dollars to the Miami football program.
• 38:25
  [SPEAKER_00]: And so they named the locker room after him.
• 38:27
  [SPEAKER_00]: So it's like now called to the Wayne Rock Johnson locker room.
• 38:31
  [SPEAKER_00]: Me and Dollar Play, but now he got his name on the whole marquee, because he was a major gift donor to the football program.
• 38:37
  [SPEAKER_01]: Yeah.
• 38:38
  [SPEAKER_02]: I'm kind of glad that we're having this conversation now, because a lot of things are starting to unravel for me.
• 38:44
  [SPEAKER_02]: You know what I mean?
• 38:45
  [SPEAKER_02]: Like, like the Christmas parties, the holiday parties that work, you know, the breakfast when you come in just because you guys did a great job.
• 38:53
  [SPEAKER_02]: I mean, you know, people did.
• 38:56
  [SPEAKER_02]: Graduation ceremonies where, you know, people are graduated from college, the keynote speaker.
• 39:01
  [SPEAKER_02]: I don't remember which college this was, but I feel like this probably like two, three years ago, the college, the keynote speaker he covered.
• 39:09
  [SPEAKER_02]: Everybody that graduated in the audience he covered whatever remaining balanced that they had on their student loan Yeah, and it's good thing about it.
• 39:17
  [SPEAKER_00]: He that person.
• 39:19
  [SPEAKER_00]: I think I think I think was Robert I've got the guy's name, but rock thing Rob Smith.
• 39:23
  [SPEAKER_00]: Yeah.
• 39:23
  [SPEAKER_00]: Yeah, so yeah, he's not right.
• 39:25
  [SPEAKER_03]: Do you know The commencement speech.
• 39:29
  [SPEAKER_00]: Yeah, you know speaker at a graduate.
• 39:31
  [SPEAKER_00]: You say you come in everybody.
• 39:31
  [SPEAKER_00]: Yeah, but think about it like
• 39:34
  [SPEAKER_00]: From the back end, he probably said, you know what?
• 39:37
  [SPEAKER_00]: I'm going to donate the money to the university.
• 39:39
  [SPEAKER_00]: And the university wiped the balances off.
• 39:41
  [SPEAKER_00]: But the university's a nonprofit.
• 39:43
  [SPEAKER_00]: So he's a good Samaritan.
• 39:45
  [SPEAKER_00]: It was a dope gesture.
• 39:46
  [SPEAKER_00]: And I mean, but as a business person, you're like, I'm going to do this dope gesture.
• 39:50
  [SPEAKER_00]: I'm going to wipe everybody's tuition balance.
• 39:52
  [SPEAKER_00]: clean, but from the business side, his count is probably say like, you don't get that money to the people, you get that money to the university, so you can write this off.
• 40:00
  [SPEAKER_00]: So he's a double win, right?
• 40:02
  [SPEAKER_00]: And I always said, you don't have to like, we don't have to choose between profit and purpose anymore.
• 40:06
  [SPEAKER_00]: Like, we're now in the space and day and age where we can have both, like we can fill out purposes in life and still make money.
• 40:12
  [SPEAKER_00]: Right.
• 40:12
  [SPEAKER_00]: And so for him, he's like, oh, I'm going to help these black kids out to don't have student loan debt, you know, dragging them out of the wealth conversation or wealth creation conversation.
• 40:22
  [SPEAKER_00]: And so now I'm going to wipe this slate clean.
• 40:23
  [SPEAKER_00]: So you had any student back student loans or tuition balances.
• 40:28
  [SPEAKER_00]: I'm a cover that, but I'm pretty sure it's financial advice said, you do this.
• 40:32
  [SPEAKER_00]: You donate that money to the university, to the Burshars office.
• 40:35
  [SPEAKER_00]: And we're going to get a receipt to show proof that you donate this money.
• 40:38
  [SPEAKER_00]: So now we can help lower your tax liability.
• 40:40
  [SPEAKER_02]: Do you think that brought him in more money to his business that following, I mean, because now we have an conversation about it.
• 40:47
  [SPEAKER_00]: Is that what?
• 40:47
  [SPEAKER_02]: Do you think it made him more money?
• 40:49
  [SPEAKER_00]: A thousand percent.
• 40:50
  [SPEAKER_01]: Mm-hmm.
• 40:50
  [SPEAKER_00]: And if it didn't bring him more money, it brought more attention.
• 40:53
  [SPEAKER_02]: More attention.
• 40:53
  [SPEAKER_00]: Right.
• 40:54
  [SPEAKER_00]: It's like now people like, dang, who was this guy?
• 40:56
  [SPEAKER_00]: Like, you probably didn't know he was a black building there.
• 40:58
  [SPEAKER_00]: You didn't know, because like he was so low-key, right?
• 41:01
  [SPEAKER_00]: And so now it's like, he being on different.
• 41:03
  [SPEAKER_00]: I think he was an investment one year, right?
• 41:05
  [SPEAKER_00]: But what he got probably got the opportunity to go
• 41:08
  [SPEAKER_00]: when he being on a vest vest radar right without that moment and so I always say like yeah I mean if you didn't bring him more money and definitely brought him more spotlight and also now people like oh this dude is really about what he talks about and that's this is not part of just a one-time gesture like this is how he's actually wired and so now it's like yeah you finally get to see what he's probably always gonna do eventually but now it's like and it's probably going to act to his bottom line give him opportunities to become more stages right for like you
• 41:36
  [SPEAKER_02]: Oh, hold another food set of graduations.
• 41:38
  [SPEAKER_02]: You might pay for it, you're not going to come up with it.
• 41:41
  [SPEAKER_02]: What is the opportunity to come speak on stage and bless the children?
• 41:44
  [SPEAKER_02]: I mean, I'm going to bless the graduates.
• 41:46
  [SPEAKER_02]: So yeah, man.
• 41:47
  [SPEAKER_03]: I want to ask you to, like, how far does this game really go?
• 41:51
  [SPEAKER_03]: Because I mean, yesterday we got our first trillion there.
• 41:55
  [SPEAKER_02]: Bye.
• 41:56
  [SPEAKER_03]: What are some of the craziest things you didn't see in people, whether it's donate, man, give away, just to possibly just say money and avoid a big tax bill?
• 42:07
  [SPEAKER_00]: I mean, I think like we see it.
• 42:08
  [SPEAKER_00]: It's almost like when you buy a car, right?
• 42:10
  [SPEAKER_00]: You like, man, I want this car so bad.
• 42:12
  [SPEAKER_00]: It can be whatever type of car.
• 42:13
  [SPEAKER_00]: Beans, Tahoe, whatever.
• 42:16
  [SPEAKER_00]: And then after you get the car, you start driving on the street, see everybody with that same car.
• 42:23
  [SPEAKER_00]: You're like, hey, okay, I thought it was the only one with this, like, nice.
• 42:26
  [SPEAKER_00]: That's how philanthropy is, right?
• 42:28
  [SPEAKER_00]: Now, your eyes wanna be like, yo, I see every, like, Mr.
• 42:30
  [SPEAKER_00]: Beast.
• 42:31
  [SPEAKER_00]: What is he doing?
• 42:32
  [SPEAKER_00]: He's doing stuff in Africa, building water wells, like,
• 42:35
  [SPEAKER_00]: You know, A-Con, Bill and Sonos, I mean, everybody's doing something philanthropic around us, and we just really haven't been paying attention to it.
• 42:42
  [SPEAKER_00]: And now the conversations like, yo, I see why they're doing that.
• 42:47
  [SPEAKER_00]: And the biggest thing that I've been seeing, like, I mean, Las Vegas is big on casinos.
• 42:51
  [SPEAKER_00]: I seen nonprofits where the casinos are donated money to the non-profits, and they got to hold the money for like two or three years because of scholarship money, and they reinvest that back into the stock market.
• 43:01
  [SPEAKER_00]: I've seen nonprofits have high yield savings accounts on big grants and I want to get the interest off of this grant money because I can't spend the money in this timeframe so now they make another $200,000, $200,000 just off of the interest.
• 43:14
  [SPEAKER_00]: I mean, I've seen nonprofits that
• 43:16
  [SPEAKER_00]: Like, it's one nonprofit Miami.
• 43:17
  [SPEAKER_00]: I was telling you about earlier.
• 43:18
  [SPEAKER_00]: This nonprofit, you got a lot of boats, you got a lot of yachts, expensive yachts in Miami.
• 43:23
  [SPEAKER_00]: So these millionaires like yo, I'm paying these dock fees, I'm not even using the yacht.
• 43:27
  [SPEAKER_00]: So I'm just gonna donate this yacht to this nonprofit and this nonprofit then turns around and sales the same yacht for about 60% less than its value.
• 43:37
  [SPEAKER_00]: Because one, the millionaire got the right off,
• 43:40
  [SPEAKER_00]: And now, them selling the yacht brings them more money into the organization.
• 43:44
  [SPEAKER_00]: But me got nonprofits that donate cars, donate yacht, get received yachts.
• 43:49
  [SPEAKER_00]: I mean, like, the gang is, like, gangs is super deep.
• 43:51
  [SPEAKER_00]: But...
• 43:52
  [SPEAKER_00]: I think it's crazy.
• 43:54
  [SPEAKER_00]: And then I think... And the last thing I'll say too, think about what we're in right now.
• 43:57
  [SPEAKER_00]: We're in an election season.
• 43:58
  [SPEAKER_02]: Yeah.
• 43:59
  [SPEAKER_00]: So there's other nonprofits out.
• 44:00
  [SPEAKER_00]: Their main focus is to push certain political candidates.
• 44:04
  [SPEAKER_00]: like there's another not there's another level of non-profits called C4's.
• 44:07
  [SPEAKER_00]: So you've got five of one C3's like charitable organizations, but the C4's are like political action committees.
• 44:12
  [SPEAKER_00]: So when you see those commercials like this mess is brought to you by the so-and-so coalition, that's a non-profit.
• 44:18
  [SPEAKER_00]: And these are where now these political officials like, I could donate money or I can get my millionaire friends to donate money to the non-profit.
• 44:25
  [SPEAKER_00]: to push me into office because now when I'm in office I can help out for my agenda.
• 44:30
  [SPEAKER_00]: So now you got non-profits that are like a really, I'm talking about from the presidency side to like there's C3s and C4s that even help the United States president getting in office and so you talking about some big lobbyists and big change you know legislation like that is like the levels of this game.
• 44:46
  [SPEAKER_03]: It's crazy and it's a kind of money too like all that stuff is.
• 44:50
  [SPEAKER_03]: You could kind of see it online because I remember at the time I think it was like the presidential election and the people were just pulling up files like Oh Bernie seeing this guy donations from this person.
• 45:04
  [SPEAKER_00]: It's building information I'm like damn yeah, it's public right so like when people's like oh this person like when people say oh target donated to trump's campaign right or Microsoft don't need to trump's campaign the reason that people know that because all that information is public records
• 45:20
  [SPEAKER_00]: Right, so that means that organization that received that money has to report that they've received that funding.
• 45:26
  [SPEAKER_00]: And they got to tell the IRS, and then you can pull their tax return, you can see, oh dang, target donated $1 million to this political campaign.
• 45:35
  [SPEAKER_02]: So my question is, how do a person go out and actually set up an entity for a non-profit?
• 45:42
  [SPEAKER_02]: Like what websites they got to go to, what resources, like who's the people they got to talk to to be able to sign up and create one of those things?
• 45:48
  [SPEAKER_00]: No, I'm going to give you my quick hitters because I always say like people think that is so complex.
• 45:53
  [SPEAKER_00]: Um, excuse me.
• 45:55
  [SPEAKER_00]: It takes so much time, right?
• 45:56
  [SPEAKER_00]: And that's kind of like the fear factor.
• 45:58
  [SPEAKER_00]: Like I don't want to do a nonprofit because it's too much work.
• 46:00
  [SPEAKER_00]: It's really the same process of registering the LLC, right?
• 46:03
  [SPEAKER_00]: You can, so the first step is, the first step before I even register, I want to identify people to be on my board.
• 46:08
  [SPEAKER_00]: So that's a big difference.
• 46:09
  [SPEAKER_00]: Like you business owners LLC, nonprofit, no one owns it.
• 46:13
  [SPEAKER_00]: It's governed by board of directors.
• 46:15
  [SPEAKER_00]: So these border directs of people that you trust right so we only need three people.
• 46:18
  [SPEAKER_00]: So all three of us can be asked to be through has to be three We need a odd number.
• 46:22
  [SPEAKER_00]: So we in a board meeting right now.
• 46:23
  [SPEAKER_00]: You like yellow Blake I want to spend $10,000 on new podcast equipment and I'm like and you know I was like now I want to do that So I'm like all right We don't we don't put it to vote and then mean you say yes.
• 46:34
  [SPEAKER_00]: He said no we win So we're gonna go spend this 10,000 on the item That's why you need a odd number for your for voting reasons and compliance.
• 46:42
  [SPEAKER_00]: So
• 46:43
  [SPEAKER_00]: You got to have a board.
• 46:44
  [SPEAKER_00]: That's the first thing you need and then you can be on your board.
• 46:46
  [SPEAKER_00]: Now also your board can be international.
• 46:48
  [SPEAKER_00]: We're now in the day and age.
• 46:49
  [SPEAKER_00]: You don't have to have people that reside in the U.S. to be on your board as well.
• 46:52
  [SPEAKER_00]: So you got people that can be an Africa South America that could be on your board.
• 46:55
  [SPEAKER_00]: So as you get to board, we go to the Secretary of State.
• 46:58
  [SPEAKER_00]: Any state that you want to raise your nonprofit has the Secretary of State website.
• 47:02
  [SPEAKER_00]: Go to your Secretary of State website.
• 47:03
  [SPEAKER_00]: You rest of the nonprofit.
• 47:04
  [SPEAKER_00]: I'm talking about less than maybe $150 to register the nonprofit.
• 47:08
  [SPEAKER_00]: the same way you do LLC, the same way you do a non-profits.
• 47:11
  [SPEAKER_00]: And now we got to rest on the website.
• 47:13
  [SPEAKER_00]: And of course the big things you need is business address, name your non-profit, you got your board, mission and vision.
• 47:18
  [SPEAKER_00]: That was like basic business information that you got to have.
• 47:21
  [SPEAKER_00]: But once I get approved for the Stegotteria State, I then go get an EI in.
• 47:25
  [SPEAKER_00]: EI in is free.
• 47:26
  [SPEAKER_00]: Go to higher as website, apply for EI in.
• 47:28
  [SPEAKER_00]: That's like your Social Security number four year non-profit.
• 47:31
  [SPEAKER_00]: Now, when I get my EI in, I'm really good.
• 47:33
  [SPEAKER_00]: I can go to a website called pay.gov.
• 47:36
  [SPEAKER_00]: That's where you actually apply for your exemption status.
• 47:38
  [SPEAKER_00]: The form that you can do.
• 47:39
  [SPEAKER_00]: There are two forms you can do in the IRS website.
• 47:42
  [SPEAKER_00]: A 1023 easy or a 1023 long form.
• 47:45
  [SPEAKER_00]: Now, people say what's the difference?
• 47:47
  [SPEAKER_00]: Easy is for nonprofits that are going to plan on generating under $50,000 annual revenue.
• 47:52
  [SPEAKER_00]: So like, I'm doing scholarships.
• 47:54
  [SPEAKER_00]: I'm doing a back-to-school job.
• 47:55
  [SPEAKER_00]: I'm not going to go out there and raise a lot of money.
• 47:57
  [SPEAKER_00]: It may be my family foundation.
• 47:59
  [SPEAKER_00]: We'll give you some scholarships, right?
• 48:00
  [SPEAKER_00]: But the 1023 long form is for the bigger non-profits that plan on raising a lot of money.
• 48:06
  [SPEAKER_00]: Schools do a 1023 long form.
• 48:08
  [SPEAKER_00]: Your public library does a 1023 long form.
• 48:10
  [SPEAKER_00]: The hospitals that are public hospitals, jails that are public funded jails.
• 48:14
  [SPEAKER_00]: Like these are non-profits.
• 48:16
  [SPEAKER_00]: They do the 1023 long form.
• 48:17
  [SPEAKER_00]: So after you go to pay.gov, you decide which form you want to do.
• 48:21
  [SPEAKER_00]: Once you get that form submitted, and then it's probably depending on the form you do,
• 48:25
  [SPEAKER_00]: I see some of my people in my community get it back in seven days, 14 days exemption status, right?
• 48:31
  [SPEAKER_00]: That is called a determination letter.
• 48:33
  [SPEAKER_00]: So that's the letter you show people like, are you taxes in?
• 48:35
  [SPEAKER_00]: Like, yeah, what's your determination letter?
• 48:36
  [SPEAKER_00]: Here it is.
• 48:37
  [SPEAKER_00]: On the determination letter says is that congratulations, you are a taxes in five, one, see three organizations, right?
• 48:43
  [SPEAKER_00]: So you get that letter and that's it.
• 48:46
  [SPEAKER_00]: So we just, we got a board, we got our mission vision, business information structure,
• 48:53
  [SPEAKER_00]: When we're done with the process.
• 48:54
  [SPEAKER_03]: Sorry to break this amazing episode.
• 48:56
  [SPEAKER_03]: I just have to let you guys know.
• 48:58
  [SPEAKER_03]: The best tool for marketing in 2025 is podcasting.
• 49:02
  [SPEAKER_03]: Listen, it transformed our lives.
• 49:04
  [SPEAKER_03]: Across all platforms, we was able to hate 15 million plus people.
• 49:08
  [SPEAKER_03]: Imagine what it did for our business.
• 49:09
  [SPEAKER_03]: To mention, we also have some notable likes just through podcasting.
• 49:13
  [SPEAKER_03]: People like you, same boat, the way in weight, Kevin Garnet, Steven A. Smith,
• 49:20
  [SPEAKER_01]: Queen Latifa.
• 49:20
  [SPEAKER_01]: But more importantly, having engagement by your dream clients is probably the most important thing that will move the needle for you and your business.
• 49:29
  [SPEAKER_01]: So what we want to teach you is exactly how to go out and start creating an amazing content that will find your dream audience to go ahead and start paying you for your products and your services.
• 49:39
  [SPEAKER_01]: If you want to be able to learn exactly how to build up an audience and build up a brand online
• 49:44
  [SPEAKER_01]: where people start knowing you like you and buying from you for your products and services, what I want to do is invite you guys to our next free masterclass, where we're showing you exactly how you can start taking your content and being seen online by your dream clients, and possibly some celebrities as well.
• 50:00
  [SPEAKER_01]: Go ahead and click the link down below, and I'm going to see you guys in that next masterclass.
• 50:04
  [SPEAKER_02]: Are you able to go to a bank and open a bank account?
• 50:06
  [SPEAKER_00]: Yeah, and I would open a bank account.
• 50:08
  [SPEAKER_00]: I thought I'd get the IIN.
• 50:09
  [SPEAKER_01]: Okay.
• 50:09
  [SPEAKER_00]: Right.
• 50:09
  [SPEAKER_00]: You don't have to wait to use to make your tax exemption pay for where you can go and have to get the state approval, which is called your articles in corporation, and then you go get your IIN.
• 50:18
  [SPEAKER_00]: The bank is going to look at the Secretary of Welf's site that you register with the Secretary of Welf's site and you're active and compliant, and they also want to have your IIN.
• 50:26
  [SPEAKER_02]: So now two questions.
• 50:27
  [SPEAKER_02]: Can a person go out and get a merchant account to send invoices for services?
• 50:31
  [SPEAKER_00]: Oh, yeah.
• 50:32
  [SPEAKER_02]: They can?
• 50:32
  [SPEAKER_00]: Yeah.
• 50:33
  [SPEAKER_00]: My not, so I've done it all, man.
• 50:35
  [SPEAKER_02]: So you can build people for services, for non, I mean, for non-profit.
• 50:39
  [SPEAKER_00]: Oh, yeah.
• 50:40
  [SPEAKER_02]: Okay.
• 50:41
  [SPEAKER_00]: A thousand percent.
• 50:42
  [SPEAKER_02]: Okay.
• 50:43
  [SPEAKER_00]: A thousand percent, right?
• 50:44
  [SPEAKER_00]: So I always say there's, there's kind of go my five real quick.
• 50:47
  [SPEAKER_00]: Yeah, first.
• 50:47
  [SPEAKER_00]: So I got my fund in five.
• 50:49
  [SPEAKER_00]: Like five ways you can fund your non-profit.
• 50:51
  [SPEAKER_00]: One is grants as we know, right?
• 50:52
  [SPEAKER_00]: That's like, grants is like debt free tax free income, right?
• 50:55
  [SPEAKER_00]: These are when you pitch an idea to somebody and they give you,
• 50:58
  [SPEAKER_00]: $20,000,000, $500,000,000,000 plus, right?
• 51:01
  [SPEAKER_00]: Then you got sponsorships.
• 51:02
  [SPEAKER_00]: Like, hey, I got an event.
• 51:03
  [SPEAKER_00]: I want to host a gala, a block party of conference.
• 51:05
  [SPEAKER_00]: Let's go to T-Mobile.
• 51:06
  [SPEAKER_00]: Let's go to, you know, Walmart and then be a sponsor for our event.
• 51:10
  [SPEAKER_00]: Then you got donations.
• 51:11
  [SPEAKER_00]: Like, hey, like, give me $10 to donning to my calls.
• 51:14
  [SPEAKER_00]: Then you got fundraising events.
• 51:16
  [SPEAKER_00]: Where's like, we're hosting a 5k, we're hosting a gala,
• 51:19
  [SPEAKER_00]: to bring in money to fund race organization.
• 51:21
  [SPEAKER_00]: In the last one that I'd like to talk about, is earn revenue.
• 51:24
  [SPEAKER_00]: So, earn revenue is, I'm charging for my services.
• 51:28
  [SPEAKER_00]: And I think that's also a big misconception.
• 51:30
  [SPEAKER_00]: People feel like as a nonprofit, you can't charge for your services.
• 51:33
  [SPEAKER_00]: So, one of the things that we did, we did at ASPCU Congress Tour.
• 51:36
  [SPEAKER_00]: The Congress Tour is $1,000 for a kid to go.
• 51:38
  [SPEAKER_00]: And like, where you spend $1,000, the hotels, the buses, the t-shirt, the food.
• 51:43
  [SPEAKER_00]: So, the parents had to pay the money, right?
• 51:45
  [SPEAKER_00]: So, I'm invoicing,
• 51:47
  [SPEAKER_00]: The parent to pay for that invoice or I had a school right now when you do as schools it may take a long time for you to get your money So when I invoice the school I may say I may tell a merchant cash advance like hey, I got a school.
• 51:58
  [SPEAKER_00]: They're gonna pay 30,000.
• 51:59
  [SPEAKER_00]: I got the invoice coming from me the money from me the money
• 52:02
  [SPEAKER_00]: Right, and so some marching, marching cast events don't want to kind of mess with not probably, but like if you're showing them 90, 90 days of bank statements, they're seeing you the castful coming in, like, yeah, they'll give you the money, they're like, hey, you're going to pay the payers back once you get this 30K.
• 52:16
  [SPEAKER_00]: So you're just recycling the money out.
• 52:17
  [SPEAKER_00]: But yeah, you can definitely do it.
• 52:20
  [SPEAKER_02]: And then my second question now was,
• 52:22
  [SPEAKER_02]: What's the step-by-step process to go out and get grant funding?
• 52:26
  [SPEAKER_02]: Because you mentioned when you first started your nonprofit, you had a $100,000, $150,000?
• 52:32
  [SPEAKER_02]: Like $172,000, $172,000 and another $150,000.
• 52:35
  [SPEAKER_02]: How were you able to go out there and find grants?
• 52:37
  [SPEAKER_02]: And how can other people go out and find grants for their nonprofit?
• 52:40
  [SPEAKER_00]: Man, I was like, so I'm a guy, I'm a guy out of game.
• 52:43
  [SPEAKER_00]: I'm a guy out of platforms that I go to.
• 52:45
  [SPEAKER_00]: So as a platform as I go to is grant station, grant watch,
• 52:49
  [SPEAKER_00]: It's another platform called Instrumental and then you also gonna do like a fun spread like these are like this there platforms out there where you can just research grants right There's other platform if you don't want to spend any money on subscriptions is called LinkedIn like people sleep on LinkedIn because it's a social media platform But who's the person like the director of grants the director corporate giving it their own LinkedIn you can research their profiles and all that so I can go on LinkedIn I can type in in the search bar
• 53:16
  [SPEAKER_00]: Grant opportunities and I'm gonna see when the person and director grants posted over the last 24 hours a week about an open opportunity And I can apply for the opportunity now before you even apply.
• 53:27
  [SPEAKER_00]: I always say like we want to be we call it being grant ready or fun to ready For profit space you want to go get a business credit car or a line of credit.
• 53:34
  [SPEAKER_00]: Guess what you're gonna do You're credit profiles gonna be good, right?
• 53:37
  [SPEAKER_00]: You're gonna have a good high credit score.
• 53:39
  [SPEAKER_00]: Yeah, right?
• 53:40
  [SPEAKER_00]: So on the nonprofit size the same thing
• 53:46
  [SPEAKER_00]: and then you're going to pitch to these funders, the idea of what you're playing on doing.
• 53:50
  [SPEAKER_00]: Right, so now we've researched a grant, we found the grant and we got a fundable program.
• 53:54
  [SPEAKER_00]: And then I conveyed, it's called pitching, right?
• 53:57
  [SPEAKER_00]: So I'm pitch, it's on the like pitch to an investor.
• 53:58
  [SPEAKER_00]: I'm going to fall for our side.
• 54:00
  [SPEAKER_00]: You may go through three to three to a hundred investors, before they say yes to your idea, same thing in the non-profits side.
• 54:07
  [SPEAKER_00]: These grant tours, these funders are investors.
• 54:09
  [SPEAKER_00]: Now they don't have any equity.
• 54:10
  [SPEAKER_00]: So instead of, I don't call it a return of
• 54:14
  [SPEAKER_00]: So you're telling a funder, you give me a honey K. This is a type of impact I'm going to create in the community with your dollars.
• 54:21
  [SPEAKER_00]: And that's what they care about the most.
• 54:23
  [SPEAKER_00]: Because they don't, that's what's going to make them feel good about it, right?
• 54:26
  [SPEAKER_00]: They know it's impacting their community, impacting their industry.
• 54:29
  [SPEAKER_00]: So when I go find grants, I'm finding a grant that aligns with my organization.
• 54:34
  [SPEAKER_00]: I know I'm in a position to get a proof for that funding.
• 54:37
  [SPEAKER_00]: In the last hack that I'd always tell people to is,
• 54:39
  [SPEAKER_00]: You got to talk to people, right?
• 54:41
  [SPEAKER_00]: Like people apply to these opportunities blindly, where they're like, well, I hope that I hope Cody get me a 100,000.
• 54:46
  [SPEAKER_00]: Well, Cody don't know me, right?
• 54:48
  [SPEAKER_00]: Like, I'm like, if I say, give me a 100,000, I'll be like, no, why would I do that?
• 54:53
  [SPEAKER_00]: But if I cultivate you, you get a chance to go to my social media, you see what I'm doing in the community, right?
• 54:58
  [SPEAKER_00]: And I'm like, hey, Cody, you give me a 100,000 dollars.
• 55:01
  [SPEAKER_00]: I'm going to service 100 high school kids and exposing to six different HBCUs over a course of a week.
• 55:06
  [SPEAKER_00]: And then we're going to create a college access program.
• 55:08
  [SPEAKER_00]: And these young boys and young girls will have an opportunity to go to college and we're going to attract them through their freshman sophomore year before they turn the junior you like you know what I want to be a part of that right and so that's where a lot of people make the mistake if you're like why I need a grant but you haven't even thought about what you need a grant for.
• 55:27
  [SPEAKER_02]: So you said a business credit card so a nonprofit can borrow debt to business credit cards lines of credit loans to and that's so that Games were over that game that really doesn't be taught because like I don't even teach it because I think it's like almost like it's the easy thing to do right like
• 55:45
  [SPEAKER_00]: Because yes, a non-profit can have a business credit card and a non-profit can have a business loan.
• 55:49
  [SPEAKER_00]: Like anything that a for-profit does, net 30 accounts.
• 55:52
  [SPEAKER_00]: All business credit profile, done in Brashree, everything a for-profit does, a non-profit can do too.
• 55:58
  [SPEAKER_00]: The biggest thing is like,
• 56:00
  [SPEAKER_00]: I don't want the nonprofit to go and debt too fast.
• 56:03
  [SPEAKER_00]: Right, you see a lot of entrepreneurs.
• 56:04
  [SPEAKER_00]: Like they get the credit score up and they $100,000 is like, yo, I'm in debt.
• 56:08
  [SPEAKER_00]: Like the business idea didn't work.
• 56:11
  [SPEAKER_00]: So the beautiful thing about a nonprofit is like, you got an opportunity to really articulate and convey your ideas to somebody and they invest in your idea when you're not getting in debt.
• 56:21
  [SPEAKER_00]: So like a sponsor, I give you 15,000.
• 56:23
  [SPEAKER_00]: I had a B.T.
• 56:24
  [SPEAKER_00]: sponsor one of my events.
• 56:26
  [SPEAKER_00]: $7,500 for BT sponsorship.
• 56:28
  [SPEAKER_00]: That helped cover some of the event costs.
• 56:30
  [SPEAKER_00]: So I didn't have to go use a chase credit card.
• 56:33
  [SPEAKER_00]: I didn't have to go use a loan to pay for the event to put myself in debt.
• 56:37
  [SPEAKER_00]: I'm using other people's money that is not dead.
• 56:39
  [SPEAKER_00]: So I like to tease the strategy of like, if you are non-profit, let's exhaust all these other options, right?
• 56:46
  [SPEAKER_00]: And if we still gonna have these other options on the table, but we're gonna pull these down in the case that we
• 56:52
  [SPEAKER_00]: invoicing.
• 56:53
  [SPEAKER_00]: When I invoice the school, I make or the state, I may be on a net 30 net 60, so I'm floating my budget for about 30 to 60 days.
• 57:01
  [SPEAKER_00]: Knowing that I got 50,000 coming to 75,000 coming, I may can pull from his line of credit over here, right?
• 57:07
  [SPEAKER_00]: I may can use my credit card over here, but I know I'm gonna pay it off because I got the money coming in from the invoicing.
• 57:14
  [SPEAKER_02]: And then, where do you draw the line between starting a non-profit?
• 57:18
  [SPEAKER_02]: It's starting a for-profit business because if a non-profit could do the same thing as a for-profit, where do you draw the line to say, all right, cool?
• 57:26
  [SPEAKER_02]: I'm going to start the non-profit because of this.
• 57:28
  [SPEAKER_02]: These reasons, I'm going to start the for-profit because of these reasons.
• 57:32
  [SPEAKER_00]: Well, creation.
• 57:34
  [SPEAKER_00]: Well, creation.
• 57:35
  [SPEAKER_00]: So for profit, like if I'm starting to for profit, I'm going to the mindset like this is gonna be my freedom play.
• 57:41
  [SPEAKER_00]: This is gonna be my play on put my family in position.
• 57:43
  [SPEAKER_00]: This is my play where I'm gonna leave the legacy.
• 57:45
  [SPEAKER_00]: This is where I'm gonna create my wealth for not just my kids, but my kids, right?
• 57:50
  [SPEAKER_00]: And the for profit you can take draws, on the draws, you can pay yourself a little bit more money as a salary, right?
• 57:57
  [SPEAKER_00]: But the nonprofit, you are going to be cats, right?
• 58:01
  [SPEAKER_00]: As a CEO, again, I'm telling you, like 10 to 20% is like good saves on.
• 58:06
  [SPEAKER_00]: We don't like to go over 30% for payroll, for your entire organization.
• 58:11
  [SPEAKER_00]: For your nonprofit, and funders don't like that.
• 58:12
  [SPEAKER_00]: They don't want to see you top heavy.
• 58:14
  [SPEAKER_00]: They want to see that majority of the money that you're bringing in is going to break back to the programming, going back out to the community.
• 58:19
  [SPEAKER_00]: So for us, it's like, well, damn, if I'm making $150,000 from my nonprofit, I'm kind of really cat.
• 58:25
  [SPEAKER_00]: And listen, I am a speaker, I am a coach and I'm making some more, I'm an author, and I can make some money outside of this non-profit.
• 58:32
  [SPEAKER_00]: I'm a for-profit.
• 58:33
  [SPEAKER_00]: And also, too, you report to your board, right?
• 58:36
  [SPEAKER_00]: So like, you really, you got a little bit of autonomy, but you don't have full control.
• 58:40
  [SPEAKER_00]: So now on the for-profit side, you're like, this is mine.
• 58:43
  [SPEAKER_00]: Like, I can make all the decisions, right?
• 58:46
  [SPEAKER_00]: I can pay myself 20, 30 percent, you know, by the way, the profit first model.
• 58:49
  [SPEAKER_00]: I can pay myself 20, 30 percent.
• 58:51
  [SPEAKER_00]: I really can do what I want
• 58:55
  [SPEAKER_00]: But the non-profit size, like, I can replace my 95 salary doing the work that I love doing, creating the impact and the community, but I know I'm not going to be like this multi-millionaire just doing the non-profit.
• 59:09
  [SPEAKER_00]: So people got to figure out, like, don't do the non-profit or the for-profit.
• 59:12
  [SPEAKER_00]: My strategy is to do both, right?
• 59:14
  [SPEAKER_00]: You should have non-profit and for a profit, right?
• 59:17
  [SPEAKER_00]: And then you decide what do you want to yield your time to?
• 59:20
  [SPEAKER_00]: And it may say, you know, for this season, I'm going to just be true, like, invest into my non-profit full-time CEO, and I got the full-profit on the side, but then a lot of people, like, I'm all for a profit right now.
• 59:30
  [SPEAKER_00]: The non-profits kind of like my,
• 59:32
  [SPEAKER_00]: Suffordary thing that like doing here and there, I don't got the time to really invest into it, but it's fulfilling for me.
• 59:37
  [SPEAKER_02]: Right, right.
• 59:38
  [SPEAKER_02]: And one more question before it, before it.
• 59:41
  [SPEAKER_02]: Yeah.
• 59:42
  [SPEAKER_02]: So you mentioned family foundation a lot throughout this podcast.
• 59:46
  [SPEAKER_02]: What's the difference between a family foundation?
• 59:50
  [SPEAKER_02]: And non-profit organization.
• 59:53
  [SPEAKER_00]: Yeah, so always say this like, and people are say like, why do you even use the word foundation in a non-profit?
• 59:58
  [SPEAKER_00]: So if we replace the word foundation, the foundation is really a bank.
• 1:00:02
  [SPEAKER_00]: So like, it's some of my causing cells, a non-profit foundation, like the motion of success foundation.
• 1:00:06
  [SPEAKER_00]: You're basically saying like, we're operating as a bank.
• 1:00:09
  [SPEAKER_00]: We're going donate money to our foundation, and then we're going to redistribute that money back out to the community.
• 1:00:13
  [SPEAKER_00]: that can be through a scholarship, that can be through grants, what that can be through stipends, on the rears, whatever how you want to redistribute that money back out.
• 1:00:20
  [SPEAKER_00]: And people want donate to your foundation, and then you decide where you want the money to go to.
• 1:00:24
  [SPEAKER_00]: Now, the difference between a public foundation, and a private family foundation, the IRS says that you have to donate up to, you have to donate 5%.
• 1:00:33
  [SPEAKER_00]: from the annual revenue that the nonprofit brings in to a public charity, right?
• 1:00:39
  [SPEAKER_00]: That's one of stipulations.
• 1:00:41
  [SPEAKER_00]: So, yes, we have a public charity nonprofit and we have a family foundation.
• 1:00:46
  [SPEAKER_00]: But one of my stipulations, I had to donate this money to my public charity or another public charity as well because we're private, right?
• 1:00:52
  [SPEAKER_00]: You don't have also to have to disclose everything in the private side because it's a private foundation.
• 1:00:57
  [SPEAKER_00]: And that's one of the big reasons.
• 1:00:58
  [SPEAKER_00]: A lot of families, they create public foundations and some of them create private family foundations.
• 1:01:03
  [SPEAKER_00]: They'll build a Melinda Gates proper example is a private family foundation.
• 1:01:07
  [SPEAKER_00]: right, but the Steve and Margie Harvey foundations of public charity.
• 1:01:11
  [SPEAKER_00]: And then also the biggest benefit too is the grants.
• 1:01:14
  [SPEAKER_00]: So like, Bill and Linda Gates, they're not gonna probably write big grants because they're like, yo, we look as a private foundation.
• 1:01:20
  [SPEAKER_00]: But a funder like a Chase bank we're like, well Steve, I see you and Margie are y'all doing that summer camp for the boys and girls.
• 1:01:26
  [SPEAKER_00]: We want to be a part of that and you are 5133, you're a public charity.
• 1:01:30
  [SPEAKER_00]: We're going to donate money to you, right?
• 1:01:32
  [SPEAKER_00]: It's time to join a foundation, the list goes on and on.
• 1:01:34
  [SPEAKER_00]: So that's the biggest difference.
• 1:01:35
  [SPEAKER_00]: The biggest difference is you got donate money to that public charity, and then also, based on how you want to receive funding to as well.
• 1:01:42
  [SPEAKER_00]: Like, funders, if you're a proud of foundation, they understand that you're going to be self-funding this nonprofit, and you don't need outside support.
• 1:01:50
  [SPEAKER_03]: And I did, I don't know if you ever heard of, because you mentioned, like, now I'm profit, like, you know, people, especially like, if you operate like a big non-profit, you can get in like, millions of dollars in donations, I don't know if you heard about what went on with the Black Lives Matter situation.
• 1:02:07
  [SPEAKER_03]: Yeah.
• 1:02:09
  [SPEAKER_03]: We know how popular it was during certain issues, whether it's police brutality, they were getting millions, tens of millions of dollars,
• 1:02:20
  [SPEAKER_03]: people who were part of the non-profit were actually taking the money and spursing by houses and yeah, 10 to minute dollars.
• 1:02:29
  [SPEAKER_03]: Where do you think they went wrong in like, how could someone easily like, especially when you got a non-profit, like who's track you see this money coming in and not like step out of that line of understanding like, you know, this money isn't.
• 1:02:46
  [SPEAKER_00]: That's the biggest thing, right?
• 1:02:48
  [SPEAKER_00]: I always say like, the money I raise is not my money, right?
• 1:02:52
  [SPEAKER_00]: It doesn't matter if it's a grant, a donor, like I feel like, I don't know if it's anxiety, I'm like, yo, I can't, I gotta spend this money exactly how it was attended to be spent.
• 1:03:00
  [SPEAKER_00]: So like, even that situation is like, I think they did buy a house or something like that.
• 1:03:05
  [SPEAKER_00]: And now to be okay, if you like, how was this, how many persons is how support the overall mission?
• 1:03:10
  [SPEAKER_00]: right and that's where people like teeter the lines like yeah you can do you can do a lot of things on a nonprofit right but also I will say where was the circle of accountability right like nonprofit you have a board of directors like I said before right so who signed off on purchased in the house right
• 1:03:29
  [SPEAKER_00]: Also, you have Board of Advisors that can also help you hold you accountable.
• 1:03:34
  [SPEAKER_00]: So you got Board of Directors and Board of Advisors.
• 1:03:35
  [SPEAKER_00]: So I'm like, where was the accountability?
• 1:03:37
  [SPEAKER_00]: Where was the checks and balances?
• 1:03:39
  [SPEAKER_00]: There's something I always put in my bylaws, like so what the nonprofit has to have is bylaws, like the guffering documents that help you stay compliant, how you make decisions.
• 1:03:47
  [SPEAKER_00]: And so as a CEO, like even a Black Lives Matter situation, it could have been a situation in their bylaws that over X amount of dollars it has to meet Board approval.
• 1:03:56
  [SPEAKER_00]: So I was like, if we're going to spend a hundred thousand dollars, you have to present that to the board, and then also we need to do like a bidding process.
• 1:04:04
  [SPEAKER_00]: And then for depending on who that board member is, like if it's a conflict of interest, they have to remove themselves from that board meeting.
• 1:04:11
  [SPEAKER_00]: So like,
• 1:04:12
  [SPEAKER_00]: It's prime example.
• 1:04:13
  [SPEAKER_00]: I found a CO and I'm on my own board because you can do that too as well.
• 1:04:16
  [SPEAKER_00]: I can't vote on my own salary.
• 1:04:18
  [SPEAKER_00]: Like I had to lead the meeting, right?
• 1:04:20
  [SPEAKER_00]: So like in this type of situation was the person was making a decision that was going to get the check the check the check cut.
• 1:04:25
  [SPEAKER_00]: Like who was going to hold that person accountable?
• 1:04:28
  [SPEAKER_00]: in their bylaws that they say like this person can make this big financial decision without border approval right where was that because it's like if everybody knew about it then it's not just one person right it's like the entire collective knew that this is what being made so I see a lot of people getting trouble with that was like you made a decision without border approval because you're not falling you know robber rules of order or governance and also you're like I didn't have my bylaws that I even needed border approval
• 1:04:53
  [SPEAKER_00]: So, but yeah, I mean, again, if you're going back to it, like, if the building was going to support the mission, it would be no problem.
• 1:04:59
  [SPEAKER_00]: Like, yeah, we're going to use this to do our conferences, our rallies, right?
• 1:05:02
  [SPEAKER_00]: Most of our board retreats, right?
• 1:05:04
  [SPEAKER_00]: We're going to over to the public and make it a museum, right?
• 1:05:06
  [SPEAKER_00]: So now people can learn more about Black History at this.
• 1:05:08
  [SPEAKER_00]: Like, that's going to be like, the Irish, like, oh, I see why you purchased that building, because it's supporting the overall mission.
• 1:05:15
  [SPEAKER_00]: Now, that makes a lot of sense.
• 1:05:16
  [SPEAKER_03]: I had to act that too, because I'm like, I know I need something, anything happens, especially when it comes to black lives.
• 1:05:21
  [SPEAKER_03]: I was like, that organization is getting millions.
• 1:05:24
  [SPEAKER_03]: Yeah.
• 1:05:25
  [SPEAKER_03]: Various different places.
• 1:05:27
  [SPEAKER_03]: So to see that there was misusing funds, it kind of like it messed up the trust on that side.
• 1:05:32
  [SPEAKER_03]: Yeah.
• 1:05:33
  [SPEAKER_03]: And I do want to act you two on a grant right inside.
• 1:05:37
  [SPEAKER_03]: Um, are you using like, like, are you using different tools like how are you writing these these like to get these grants like what are some of the things that you are using to get the grants.
• 1:05:47
  [SPEAKER_00]: So the last the last grant I won was like 180, 86,000 dollars.
• 1:05:52
  [SPEAKER_00]: And I use AI, right?
• 1:05:54
  [SPEAKER_00]: And because now it's like, I was the same person spending like $6,000 a month on grant writers, like $35,000 a month on grant writers.
• 1:06:01
  [SPEAKER_00]: And one misconception is that the grant writers like a magician, like they just make magic happen.
• 1:06:07
  [SPEAKER_00]: They can take your ideas and bring it to life for years like no, it's like, you was a CEO of the leader.
• 1:06:12
  [SPEAKER_00]: You gotta have the programs fleshed out, the budget, all that.
• 1:06:14
  [SPEAKER_00]: They're just taking what you have already on paper and synthesizing it,
• 1:06:19
  [SPEAKER_00]: compacting it and making sure it makes sense to the person that's reading which is the funder.
• 1:06:23
  [SPEAKER_00]: Now we're in the AI age, right?
• 1:06:25
  [SPEAKER_00]: So like I noticed some lot of Grant rise out there is made rough with their feathers, but like if a Grant writer is not using an AI then they probably are, again, they're behind an A-ball because nowadays like everybody's using an AI.
• 1:06:37
  [SPEAKER_00]: Right, and so even the funders know like you can use AI to write your grants.
• 1:06:40
  [SPEAKER_00]: So I kind of built my own like AI grant right using Cloud Cloud Cloud Code to be my own grant writer because now I know like all the questions the funders ask in There's a thing that I would do to like if you use in cloud like I will create like a grant bank And your cloud workspace where all the questions that you normally see in grant grant questions and the response is so now when you write in new grants
• 1:07:03
  [SPEAKER_00]: You can just pull from that grant bank, right?
• 1:07:05
  [SPEAKER_00]: But yeah, I'm using AI.
• 1:07:06
  [SPEAKER_00]: Like, I'm not even going to lie and say, like, I'm, I'm, we're not using Google research no more Google scholar.
• 1:07:12
  [SPEAKER_00]: We don't have to, like, evidence-based information.
• 1:07:14
  [SPEAKER_00]: Like, what was part of took us two to three weeks to do on research and, like, really kind of good responses.
• 1:07:20
  [SPEAKER_00]: We're not going to do in, like, 30 minutes.
• 1:07:22
  [SPEAKER_02]: Do you think the the the the funder or the grant like the people that's giving out the grant like Do you think they ever feel like a high-coist?
• 1:07:30
  [SPEAKER_02]: I'm like you chat GPT this you know, yeah, because like when you use money like Like isn't it getting to a phase now where people are using you know AI to write these these applications Is there something else that they're asking to back?
• 1:07:47
  [SPEAKER_00]: Yeah, and that's it right so
• 1:07:49
  [SPEAKER_00]: It used to be a thing where, like, a funder could say, well, how you wrote this application for the term that we give you the money, right?
• 1:07:56
  [SPEAKER_00]: But now, they know and, like, it's almost impossible for no one to not use AI, tell the responses, now they have other kind of qualifiers and a rubric.
• 1:08:05
  [SPEAKER_00]: So it's not because everybody can be a phenomenal grant writer now.
• 1:08:09
  [SPEAKER_00]: like so that plan feels even.
• 1:08:10
  [SPEAKER_00]: So like even the multi-million dollar non-profits that are got professional grant writers to the small amount of post-organization don't have a grant writer airbuck and use AI to sound exactly the same.
• 1:08:19
  [SPEAKER_00]: So now how do we measure give you money over you money.
• 1:08:21
  [SPEAKER_00]: So now it's like well I talk to Cody.
• 1:08:24
  [SPEAKER_00]: I saw his program, right?
• 1:08:26
  [SPEAKER_00]: He kind of met with me.
• 1:08:28
  [SPEAKER_00]: I seen him in the community.
• 1:08:29
  [SPEAKER_00]: This organization, like, we never met on before.
• 1:08:32
  [SPEAKER_00]: We don't know what they do.
• 1:08:32
  [SPEAKER_00]: I go in their social media channel.
• 1:08:34
  [SPEAKER_00]: I don't really see anything.
• 1:08:35
  [SPEAKER_00]: So now, funders are like, okay, we make it a even statement, even playing field with the writing portion.
• 1:08:42
  [SPEAKER_00]: What else can we see about the organization?
• 1:08:44
  [SPEAKER_00]: So now it's like, what can I go in that social media in their websites?
• 1:08:47
  [SPEAKER_00]: Can I?
• 1:08:48
  [SPEAKER_00]: interview the funder and hear their founding story can I have referrals and let us support from other organizations that work with this organization now they provide more credibility and so now you're like okay well now I'll side of the writing portion being even hear some other things that I can weigh in on a measure to kind of see if I create the separation.
• 1:09:09
  [SPEAKER_03]: I want to ask about some like before we wrap just some some current events
• 1:09:18
  [SPEAKER_03]: They get brand deals, they get in like all of these money coming from different places.
• 1:09:24
  [SPEAKER_03]: What would you recommend them being like, you know, they call the students, they might not have all the financial literacy in the world.
• 1:09:29
  [SPEAKER_03]: But what would you do if you was in their position?
• 1:09:31
  [SPEAKER_00]: Man, it's fun to think it's like two years ago.
• 1:09:34
  [SPEAKER_00]: I started like anybody that got drafted from the NFL, the NBA, WMBA, sports agencies.
• 1:09:40
  [SPEAKER_00]: I was DM and everybody.
• 1:09:42
  [SPEAKER_00]: Right, like I'm DM and I looked at the from rounds one through seven on NFL draft.
• 1:09:46
  [SPEAKER_00]: I'm like, DM and all of them.
• 1:09:48
  [SPEAKER_00]: Then I realized like it's too late, right?
• 1:09:49
  [SPEAKER_00]: Because like they already probably got their legal team, their PR person.
• 1:09:53
  [SPEAKER_00]: So I was like, you know, I got to get into these high schools.
• 1:09:55
  [SPEAKER_00]: I got to start getting on these college campuses where
• 1:09:57
  [SPEAKER_00]: I can start talking to these young folks about you need such a foundation up now.
• 1:10:01
  [SPEAKER_00]: Because all these athletes that you idolized, they already got their non-provis.
• 1:10:06
  [SPEAKER_00]: Now within IEL being at the forefront and they're making some good money, it's like you can start show now a profit foundation a lot earlier because back in the day, I mean, not even back in the day, like four or five years ago, athletes weren't making money, so they didn't have these problems.
• 1:10:20
  [SPEAKER_00]: They had the way today turned professional, but now you and high school got in IELD.
• 1:10:23
  [SPEAKER_00]: Now you and Kyle's got in IELD.
• 1:10:25
  [SPEAKER_00]: So now let's talk about financial management now early and like what are these these top athletes that you look because also to your mom, your dad, your cousin, your grandma, they can come work for your nonprofit, right?
• 1:10:38
  [SPEAKER_00]: So now you can start putting them on your payroll for your nonprofit and you can donate some money to your nonprofit and they can still make their money.
• 1:10:46
  [SPEAKER_00]: So like a lot of these athletes that mom will be running their nonprofit, they're definitely running nonprofit.
• 1:10:50
  [SPEAKER_00]: So instead of just paying them to be your agent,
• 1:10:53
  [SPEAKER_00]: On the floor profit side, you can donate that $100,000, $150,000 to your non-profit, put my pay for your non-profit and do all those programs.
• 1:11:00
  [SPEAKER_00]: A lot of athletes, they do football camps, backs of ball camps, right?
• 1:11:04
  [SPEAKER_00]: They do in the back-to-school drive, something that they can manage before they can lock in for their seasons.
• 1:11:10
  [SPEAKER_00]: But I'm like, every young kid that's athlete, they got an idea, they need a non-profit for sure.
• 1:11:17
  [SPEAKER_02]: Yeah, yeah, that's that right there's a much yeah, I write there's a much I didn't even think about that kind of thought a question I didn't even think about it because like they gonna make the money And then also think about it there 1099
• 1:11:31
  [SPEAKER_00]: Right.
• 1:11:31
  [SPEAKER_02]: They're not contractors.
• 1:11:32
  [SPEAKER_00]: They're so contractors.
• 1:11:34
  [SPEAKER_00]: And I, like, athletes, they're not they're not W to employees.
• 1:11:37
  [SPEAKER_00]: So they're not even getting the taxes taken out.
• 1:11:40
  [SPEAKER_02]: Right.
• 1:11:40
  [SPEAKER_02]: They got to do it themselves.
• 1:11:43
  [SPEAKER_00]: So now you like, if you get 100,000, you get that full 100,000, as a 1099.
• 1:11:48
  [SPEAKER_00]: So you like, I'm getting tax on a hundred.
• 1:11:50
  [SPEAKER_00]: So how do I decrease that?
• 1:11:52
  [SPEAKER_00]: Now, when they come on professionally, got like, job tax and they got their W to employees, right.
• 1:11:56
  [SPEAKER_00]: But when you're an athlete, you're going to NIO money, like,
• 1:12:01
  [SPEAKER_00]: And one ethical, compliant way of doing it.
• 1:12:04
  [SPEAKER_00]: And now you also are a role model.
• 1:12:05
  [SPEAKER_00]: A lot of kids look up to you and like I can just do a summer camp.
• 1:12:09
  [SPEAKER_00]: And now you're going to get more creditability from those brands.
• 1:12:12
  [SPEAKER_00]: You're getting an I.O.
• 1:12:12
  [SPEAKER_00]: money from because they see the work you're doing in the community.
• 1:12:16
  [SPEAKER_02]: a bigger child.
• 1:12:17
  [SPEAKER_00]: They're like, and that's why a lot of brands, they're like, I see a well-polished athlete right?
• 1:12:21
  [SPEAKER_00]: He's doing work in his community.
• 1:12:22
  [SPEAKER_00]: He's a philanthropist, right?
• 1:12:24
  [SPEAKER_00]: It's like, I want to, you go have more deals going back to, we've really said you would get more deals now, like the Robert Smith thing, because now they're looking at you like, oh, I can stand behind this athlete.
• 1:12:34
  [SPEAKER_02]: You wouldn't know what's crazy too.
• 1:12:35
  [SPEAKER_02]: Not that we have this conversation.
• 1:12:37
  [SPEAKER_02]: A lot of things are going.
• 1:12:40
  [SPEAKER_02]: Like for example, like Ghana, Ghana, he's running, he's doing a 3K tour in multiple cities, different countries.
• 1:12:50
  [SPEAKER_02]: He's doing like these runs where they're all getting together and pretty much they all running.
• 1:12:56
  [SPEAKER_02]: And these runs, I think they're all sponsored by Under Armour.
• 1:13:00
  [SPEAKER_02]: Yeah, so like I'm sure that he's getting paid on like he's using that as a as a as a way to get paid and also as a way How to you know save money on taxes with his gonna what is it called the five kind of foundation I forgot what he called yeah, he has like a whole like a like a little market and one of these high schools around here in the city too Like through his nonprofit like little baby on nonprofit to change the true founded out again
• 1:13:26
  [SPEAKER_00]: Twenty more savers when he did the bank roll, you know, he was teapy about financial literacy, like, non-profits.
• 1:13:31
  [SPEAKER_02]: But not only that too, like, I just think that's peak marketing, bro.
• 1:13:36
  [SPEAKER_02]: Yeah.
• 1:13:36
  [SPEAKER_02]: Like, because, bro, the gunna phone days like the gunna run, like, people were like, driver from different cities to their nearest city that he's going to be in, just to run with him.
• 1:13:46
  [SPEAKER_02]: Yeah.
• 1:13:46
  [SPEAKER_02]: Literally, he's running, like, he's going to run anyways.
• 1:13:49
  [SPEAKER_02]: Yeah.
• 1:13:50
  [SPEAKER_02]: Might as well just come run with me.
• 1:13:51
  [SPEAKER_02]: He's doing that in Miami, New York, fairly different countries in Africa.
• 1:13:56
  [SPEAKER_02]: And now, like, he's not only being known on stages, but now he's being known almost as an athlete at this point.
• 1:14:03
  [SPEAKER_00]: And I think about like, when he came, when he came out, right?
• 1:14:07
  [SPEAKER_00]: Like his whole image changed.
• 1:14:08
  [SPEAKER_02]: Yeah.
• 1:14:09
  [SPEAKER_00]: Healthy eating, not drinking, not smoking, running.
• 1:14:12
  [SPEAKER_00]: So think about the corporate brands out like, go under on getting it.
• 1:14:17
  [SPEAKER_00]: So now I was like, yo, I can get behind this now, right?
• 1:14:20
  [SPEAKER_00]: So, and again, sometimes people will rock with you how you are, but these bigger brands are like, yo, I need to be a certain way.
• 1:14:28
  [SPEAKER_00]: And now it's more money that he's making.
• 1:14:31
  [SPEAKER_00]: Yeah.
• 1:14:31
  [SPEAKER_00]: Right, just off him and shipping his image just a little bit.
• 1:14:33
  [SPEAKER_00]: Like, he's running under armor, whatever.
• 1:14:36
  [SPEAKER_00]: Like, you want him to sponsor him, like, they want to sponsor him, right?
• 1:14:38
  [SPEAKER_02]: Yeah.
• 1:14:39
  [SPEAKER_00]: Yeah.
• 1:14:39
  [SPEAKER_00]: But now I was like, yo, I can get behind this, right?
• 1:14:43
  [SPEAKER_00]: Little baby, like, they do a, uh, I think it's called,
• 1:14:46
  [SPEAKER_00]: fan fan, fan, fan lyrics or something like that.
• 1:14:50
  [SPEAKER_00]: Like fan fest they did with like Rubin.
• 1:14:53
  [SPEAKER_00]: Oh my god, fanatics, fanatics, yeah.
• 1:14:56
  [SPEAKER_00]: Like little baby do crazy non-profit events, right?
• 1:15:00
  [SPEAKER_00]: Give back all the time because like it's like yo, like, and now you got the people that I'd alive, you're not just from your music, but what you do for the community.
• 1:15:07
  [SPEAKER_00]: And so it's like yo, I'm gonna rock with him even more.
• 1:15:09
  [SPEAKER_00]: We in his age right now is like, outside of what you can sail, outside of what you can do for me, like what type of impact you create.
• 1:15:16
  [SPEAKER_00]: Yeah, because now you got that almost like that responsibility to give back, you know, once you get that started level.
• 1:15:22
  [SPEAKER_02]: I feel like non-profit or overall is just peak marketing, bro.
• 1:15:26
  [SPEAKER_02]: Like that's the way to get people to trust you even more.
• 1:15:29
  [SPEAKER_02]: That's the way how you get the big brand deals to come and sponsor it, throw that money away.
• 1:15:34
  [SPEAKER_02]: I like it, bro.
• 1:15:36
  [SPEAKER_02]: Yeah, yeah.
• 1:15:36
  [SPEAKER_02]: I like it.
• 1:15:37
  [SPEAKER_02]: I didn't think this is deep when it comes to non-profits and all these, you know, charitable foundations in organized, like, didn't think about it like this, well, yeah, yeah, because when you hit non-profit,
• 1:15:52
  [SPEAKER_03]: Not as nobody else is pulling money out of my name, making the dime, you know, it's doing out of it I mean, it could be out of the kindness of your heart, but it also has some I didn't know I had like this much benefits Oh, yeah on the on the finding side as well.
• 1:16:06
  [SPEAKER_03]: So it's crazy to see yeah for the people who you know They got a lot of value, you know, I'm pretty sure because you you ain't gay.
• 1:16:13
  [SPEAKER_03]: I feel like you ain't gay Keep anything to be honest.
• 1:16:16
  [SPEAKER_03]: So for people who are watching this and they're trying to learn a little bit more
• 1:16:20
  [SPEAKER_03]: Maybe you want to get in touch with you for grants, setting up a non-profit, whatever it may be, like where could they go out and learn more from you?
• 1:16:27
  [SPEAKER_00]: May they could follow me on Instagram at the nonprofit guy on all social media platforms YouTube, Instagram, Facebook, LinkedIn.
• 1:16:34
  [SPEAKER_00]: Also, they can go to nonprofitguide.com and see all our programs that we have.
• 1:16:38
  [SPEAKER_00]: We help people start their nonprofits.
• 1:16:40
  [SPEAKER_00]: People get funding for their nonprofits.
• 1:16:41
  [SPEAKER_00]: Also have a community of like over 500 nonprofit leaders working with them every single week.
• 1:16:46
  [SPEAKER_00]: Just getting the education of how to like start skills, sustain their nonprofit organization.
• 1:16:52
  [SPEAKER_00]: non-profit guide.com, already the follow me on social media channels that they're non-profit guys will.
• 1:16:56
  [SPEAKER_02]: To close off, what's your big goal for your non-profit over the next few years?
• 1:17:00
  [SPEAKER_00]: Man, so I just started a new non-profit called the Car Charity.
• 1:17:04
  [SPEAKER_00]: I had my education in one for like 14 years, so this one now is like my new fund project was called the Car Charity.
• 1:17:09
  [SPEAKER_00]: So for me, I'm big in the cars, like old school, village, classic cars, restaurant cars, and so one of my revenue place is I have my car deals license.
• 1:17:20
  [SPEAKER_00]: So I can go to auction by a car wholesale and I can resell that car.
• 1:17:24
  [SPEAKER_00]: So the goal is I'm going to resell some cars, get some cars, donate it, but my goal is to donate a car every single month to a deserving family.
• 1:17:31
  [SPEAKER_00]: So I mean, you think about least 12 cars a year, just donating cars out to like deserving families.
• 1:17:36
  [SPEAKER_00]: Across the nation so my goal honestly in the next three to five years will be like Can I don't need a hundred cars away and it's like for somebody may take that for granted like transportation But like think about the demand that can get her kids to a doctor's appointment the dad is like Working the job and was like y'all got I need my car keys breaking down.
• 1:17:53
  [SPEAKER_00]: I don't have the you know I can't pay for the maintenance on it like
• 1:17:55
  [SPEAKER_00]: Can I give you a reliable, former transportation to make your life better?
• 1:17:58
  [SPEAKER_00]: So, and then we'll sell some cars away at auctions.
• 1:18:01
  [SPEAKER_00]: I want to donate some cars to some other nonprofits so they can use it at their events, and they can auction that car off, right?
• 1:18:06
  [SPEAKER_00]: I'm talking about a fully restored 1960, you know, Porsche 911, like it's going to make some money for them.
• 1:18:13
  [SPEAKER_00]: So, that'll be my big project I want to work on for my personal nonprofit.
• 1:18:19
  [SPEAKER_02]: Right.
• 1:18:19
  [SPEAKER_02]: Yeah.
• 1:18:20
  [SPEAKER_00]: Good stuff.
• 1:18:20
  [SPEAKER_03]: That sounds crazy.
• 1:18:21
  [SPEAKER_03]: That's a good idea.
• 1:18:24
  [SPEAKER_03]: I sound like some good stuff, man.
• 1:18:26
  [SPEAKER_02]: But yeah, um, to close off, uh, for the people that's here right now, again, this was a banger episode, um, this was a lot of information drop.
• 1:18:33
  [SPEAKER_02]: So what I want you guys to do is go ahead and like, comment, share, and subscribe.
• 1:18:37
  [SPEAKER_02]: And we'll see you in the next podcast episode.
• 1:18:39
  [SPEAKER_02]: Peace!