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Turning your customers into a horde of zombie loyalists - Interview with Peter Shankman
Today’s interview is with Peter Shankman, an author, entrepreneur, speaker, and worldwide connector. Peter joins me today to talk about his new book: Zombie Loyalists: Using Great Service to Create Rabid Fans, a book about how to create fans that not only keep returning to do business with you but also help you massively grow your customer base, brand awareness and revenue.
This interview follows on from my recent interview: Are you making it hard for your customers to give you feedback? – Interview with Gizlo – and is number 136 in the series of interviews with authors and business leaders…
The skinny
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