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AB 240 Live! Modern Day Gamers & Stoics with Chris Erb and Cristina DiGiacomo
We look to the future for trends and look back at the past for wisdom in today’s episode of All Business with Jeffrey Hayzlett.
If you think video games are just for kids, during the conversation Chris Erb, founder & Managing Partner at Tripleclix shows us all why its big business for everyone. He runs a marketing agency that brings brands and video games together and why it’s such a growing market that brands should be exploring further. They also cover the differences between gamers and e-sports, why Fortnite is bigger than the movies, and why messaging for gamers has to be authentic.
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