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Latest / No Days Off with Brian Gubernick

901. The Horseshoe: A Test for Whether You've Taken a Business Practice Too Far

Brian borrows a model from political theory and puts it to work on management. Horseshoe theory says the ideological spectrum isn't a straight line but a bent one, where the two extremes curl toward each other and end up more alike than either is to the center. Brian spends a minute on the origin, is candid about why political scientists question the model, and then leaves politics behind for the part that actually matters to operators. Because the same pattern runs through business. Two founders with opposite management philosophies, each certain the other one has it backward, routinely…

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