Breaking Up, Hooking Up

Uncanny Valley | WIRED · Apr 9, 2021 · 38m

Tech companies are very good at serving up personalized content based on what they know about you. But they're not very good at picking up on big, sudden changes in your life. For example, Google Photos can show you pictures of a loved one taken three years ago, and Pinterest can suggest wedding-themed photos when your special day is right around the corner. But what if that loved one is no longer in the picture? And what if that wedding's been canceled? Those algorithms that resurface memories aren’t very good at telling which of those previously happy memories might now be upsetting.

This…