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How Great Companies Stay One Step Ahead with Roger Martin

Welcome to the What's Next! Podcast with Tiffani Bova. I'm thrilled to welcome you back to a series I did with my dear friend, Roger Martin. He's the author of the amazing book, Playing to Win. In this episode, we're rethinking Warren Buffett's "moat" metaphor for competitive advantage.

THIS EPISODE IS PERFECT FOR…leaders, entrepreneurs, strategists, and innovators who want to build a sustainable competitive advantage instead of competing in a race to the bottom.

TODAY'S MAIN MESSAGE…most companies think about competitive advantage as something static, or what Warren Buffett famously coined…

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