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How Fujifilm Survived the Collapse of Film Photography
When digital cameras killed the film industry, Fujifilm faced extinction. This episode dives deep into how the Japanese company reinvented itself by leveraging its core chemistry expertise into three new businesses: medical imaging, cosmetics, and high-end optical lenses. We trace the specific decisions CEO Shigetaka Komori made in the early 2000s, the $6 billion restructuring that slashed costs by a third, and how a single molecule in collagen research became a bestselling skincare line. Unlike Kodak, which filed for bankruptcy in 2012, Fujifilm emerged as a diversified technology company…
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