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Fixing Silent Team Resentment: Sales Psychology & Alignment - Joe Rockey

In this episode of FailCraft,serial entrepreneur, sales psychology specialist, and founder of Elite BusinessCruises Joe Rockey joins Ezekiel to challenge the outdated tropes andpressure-heavy scripts that hold modern sales teams back. Having launched 29different business ventures, Joe breaks down why traditional script-basedclosing destroys morale, why prospects deploy the defensive "I'm justlooking" barrier, and how to stop selling features and benefits to meetbuyers in their emotional reality. He also tackles why accepting a "deadseason" in business stems from lazy leadership, the…

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