Today in Madonna History: October 22, 1990

Today In Madonna History · Oct 22, 2026

On October 22 1990, Madonna was featured in a public service announcement on MTV’s Rock The Vote in which she was wrapped in the US flag and urged young people to register and vote; the ad caused a controversy with US Veterans of Foreign Wars who were enraged by Madonna’s provocative use of the American flag and said that it bordered on desecration.