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The Competitive Edge Isn’t Better Information, It’s Faster Adaptation

Data is everywhere. StatsPanda reports that we create around 496 million terabytes of data every day. The speed of that creation and the quantity of the information it generates are no longer differentiating factors. Everyone technically has enough access to information to make strong decisions in most situations whether they’re a founder making their first hire, a marketing exec assigning paid spend on a campaign, or anything in between. In an era where data is everywhere, the speed at which companies can adapt to information has become a more critical component of success. The faster you…

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