Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth
How Marketing Generalists Use Customer Advisory Boards
Episode 51 of The Marketing Career Podcast: Lucas and Luna explore how marketing generalists are leveraging customer advisory boards to build credibility, gain strategic insights, and accelerate career growth. They unpack a real-world case: a mid-career marketer named Priya who pitched a CAB to her CEO and secured a seat at the table within six months. The hosts discuss how CABs differ from focus groups, why they're a fast track to cross-functional influence, and three steps to start one even if you're not a VP. Plus: a light-touch ask to support the show at buy me a coffee dot com…
The skinny
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