Latest / The Resilient Retail Game Plan - retail insights, retail trends and best practices
162 | How To Strategise For Christmas Success
The importance of Christmas for small product businesses can not be underestimated.
Some businesses can end up taking half, and I’ve seen in some circumstances, even three-quarters of their annual sales in the fourth quarter! This sales period, and a highly competitive one at that, really has the potential to make or break your year.
So if you want to achieve your Xmas sales goals and finish the year on a high, it’s imperative that you formulate a strategy and create and follow a robust and rigorous plan.
In this podcast, we’ll discuss producing clear objectives with SMART goals and setting…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.