Latest / Stuff You Should Know / Short Stuff: Do people move in predictable directions?
Transcript
- 0:04Speaker 1: Hey, and welcome to the Short Stuff. I'm Josh, and
- 0:06Speaker 1: there's Chuck and Jerry's here sitting in for Dave. So
- 0:08Speaker 1: with short stuff, it is short stuff. Why don't you
- 0:15Speaker 1: like short Stuff? You're bringing me down? Okay, I felt sure,
- 0:22Speaker 1: you're going Bill Murray there, I don't remember him saying
- 0:25Speaker 1: you're bringing me down? Yeah, I think that was what
- 0:28Speaker 1: he's saying in the Star Wars when he sang the
- 0:30Speaker 1: words the Star Wars, you're bringing me down? Remember that
- 0:34Speaker 1: far Uh we are not talking about that though, we're
- 0:38Speaker 1: talking about directional walking. And this is from our old
- 0:42Speaker 1: colleagues at house stuffworks dot com and uh not our
- 0:45Speaker 1: old colleagues, but we used to use cracked all the time.
- 0:49Speaker 1: I used to love that site. Second to Jack O'Brien days. Yeah,
- 0:52Speaker 1: I guess Jack O'Brien is now our colleague and has
- 0:55Speaker 1: been for a while, so we're one degree removed. Check
- 0:58Speaker 1: out the Daily Zeitgeist if you don't all ready great show. Yep,
- 1:01Speaker 1: Jack and Miles in the game. That's right. What else
- 1:05Speaker 1: you've been on that show? I haven't twice. They're gonna
- 1:09Speaker 1: ask you a third time before they asked me. I
- 1:11Speaker 1: would love that. I even had those guys a movie crush.
- 1:16Speaker 1: I know, right, that's okay, this will get back to
- 1:22Speaker 1: them somehow, somehow, some way. So Chuck that we're not
- 1:26Speaker 1: talking about daily zeitgeist today. We're not. We're talking about
- 1:30Speaker 1: something entirely different, which is the direction that people tend
- 1:33Speaker 1: to move in. That's right. And uh, generally if you
- 1:38Speaker 1: walk into like an amusement park or a store, and
- 1:42Speaker 1: we'll talk about shopping kind of towards the end. In general,
- 1:45Speaker 1: in the United States, people tend to go in and
- 1:49Speaker 1: move to the right to a place and are indeed
- 1:52Speaker 1: subtly or not so subtly steered to go to the right. Yeah,
- 1:56Speaker 1: but from what I understand, it's like a amplifying our
- 1:59Speaker 1: natural tendency to move to the right, at least in
- 2:02Speaker 1: the United States and in Great Britain Japan. Um, we
- 2:07Speaker 1: need to hear from you because we are being told
- 2:10Speaker 1: that you guys tend to move to the left. Like, say,
- 2:13Speaker 1: when you enter a grocery store, do you, guys, and
- 2:15Speaker 1: this is a question to you in the UK and
- 2:18Speaker 1: in Japan, when you enter a grocery store, do you
- 2:21Speaker 1: move to the left or do you move to the right? Really,
- 2:24Speaker 1: stop and think about it and then email and let
- 2:26Speaker 1: us know. Okay, because supposedly you guys moved to the left,
- 2:30Speaker 1: we moved to the right. And there's some pretty interesting
- 2:32Speaker 1: explanations for why. Yeah. I mean, I can say anecdotally,
- 2:36Speaker 1: and I think you can agree with this. If you
- 2:38Speaker 1: go to London or something and you're from the United States,
- 2:42Speaker 1: you're gonna be bumping into people a lot because they
- 2:44Speaker 1: also tend, I think, to walk down the left side
- 2:47Speaker 1: of like a hallway as opposed to the right side.
- 2:50Speaker 1: Isn't that correct, like maniacs? Yeah? Uh. And when you
- 2:55Speaker 1: look at sports fields, like the way you run bases
- 2:57Speaker 1: or race a car or a horse or a or
- 3:00Speaker 1: RaSE your legs, that is done in a you know,
- 3:04Speaker 1: human Yeah, I've just never uh, that is counterclockwise. And
- 3:09Speaker 1: they've you know, they found that when people walk up
- 3:12Speaker 1: to like a track to go running, they instinctively moved
- 3:16Speaker 1: to the right, which is counterclockwise and jibes with how
- 3:19Speaker 1: sports are done. Right. But then put differently, that's when
- 3:24Speaker 1: you're entering like a field of action from the outside.
- 3:28Speaker 1: If you imagine the field of action being bounded by
- 3:31Speaker 1: a circle. When you enter that field of action, you
- 3:34Speaker 1: enter the circle you move to the right, which takes
- 3:38Speaker 1: you counter clockwise. But if you're already in the circle
- 3:43Speaker 1: and you decide to just start taking right turns, you're
- 3:47Speaker 1: actually moving clockwise, which is brain busting if you think
- 3:51Speaker 1: about it. Okay, I literally did not understand that until
- 3:55Speaker 1: you just said it that way. I I. That's because
- 3:57Speaker 1: it was really poorly put. Yeah. I did not get
- 4:00Speaker 1: it at all, because I was like, doesn't matter like
- 4:02Speaker 1: which way you're facing to begin with, but if you
- 4:06Speaker 1: continue to take rights, is what the key? Because you know,
- 4:10Speaker 1: three wrongs don't make a right, but three rights make
- 4:13Speaker 1: a left. Is that how it goes, especially if you
- 4:16Speaker 1: say it like that. Uh. They've done some studies over
- 4:19Speaker 1: the years because they thought handedness might have something to
- 4:22Speaker 1: do with it, and this was in the Association of
- 4:25Speaker 1: for Psychological Science is where it was printed. It sounds,
- 4:28Speaker 1: but they it does. They did find though, that lefties
- 4:33Speaker 1: tend to prefer the left side and right he's like
- 4:36Speaker 1: the right. And they even studied stroke patients who lost
- 4:40Speaker 1: use of their dominant hand and found that over time
- 4:43Speaker 1: they had to reverse a natural bias to favor what
- 4:47Speaker 1: was their original dominant hand, with with which way they
- 4:50Speaker 1: would go and these studies were very very important in
- 4:54Speaker 1: helping later determine how to best share a TwixT. Bar
- 4:58Speaker 1: I was wondered, what was going coming up there? Do
- 5:01Speaker 1: you you want to take a break real quick? Sure? Okay,
- 5:04Speaker 1: we're gonna come back and keep talking about the direction
- 5:07Speaker 1: people tend to move, All right, Chuck, So you kind
- 5:36Speaker 1: of said it. One thing that has been used to
- 5:38Speaker 1: explain why people move in certain directions UM has to
- 5:42Speaker 1: do with possibly has to do with the side of
- 5:45Speaker 1: the road that you drive on. And yes, anecdotally, if
- 5:48Speaker 1: you're in America and you're walking down the hallway, you're
- 5:52Speaker 1: probably walking on the right side, your right side, yes,
- 5:57Speaker 1: not your left side, because then you would probably bump
- 6:00Speaker 1: into a lot of people. That's just kind of how
- 6:02Speaker 1: things are laid out. So it does make sense that
- 6:04Speaker 1: we would kind of move to the right. Um. And
- 6:08Speaker 1: the reason why it would be significant if you know,
- 6:12Speaker 1: people in the UK um go to the left in
- 6:16Speaker 1: a store, where in America they moved to the right
- 6:18Speaker 1: is because humans are animals, And it turns out there
- 6:21Speaker 1: there aren't any geographical differences in migration direction among wild
- 6:27Speaker 1: animals non human animals. UM, they tend to just go
- 6:30Speaker 1: the same way. Wherever every member of their species goes
- 6:34Speaker 1: anywhere in the world, that's the direction they'll go. It's
- 6:38Speaker 1: not like if one, one group of the species of
- 6:41Speaker 1: gophers lives in North America and they go to the
- 6:44Speaker 1: last and then the African family of gophers moved to
- 6:47Speaker 1: the right when they migrate, That's not how it goes.
- 6:49Speaker 1: They'll all all gophers move, say, clockwise instead right. And
- 6:54Speaker 1: these patterns that are generally based on aid from the
- 6:58Speaker 1: wind if you're a bird, any kind of uh weather
- 7:00Speaker 1: weather pattern like a solar pathway maybe. Um. The interesting
- 7:04Speaker 1: thing in that we uh as far as clockwise, Like
- 7:10Speaker 1: I've never really stopped to think why clockwise is clock
- 7:12Speaker 1: one o'clock didn't go the other way? But it's based
- 7:15Speaker 1: on the sun dial, And it's based on specifically a
- 7:18Speaker 1: northern hemispheric sun dial, because that's the way the sun
- 7:23Speaker 1: will cast in the northern hemisphere. If it was based
- 7:26Speaker 1: on a southern hemispheric sun dial, then the clock would
- 7:28Speaker 1: literally you know, the one and the two and the
- 7:31Speaker 1: three would be to the left of noon. Yeah, and
- 7:33Speaker 1: just calling it clockwise kind of begs the question, you know,
- 7:37Speaker 1: like it's a human constructed direction. But we it seems
- 7:42Speaker 1: like the most natural thing in the world because not
- 7:44Speaker 1: only is it called clockwise, it's counter clockwise, which makes
- 7:48Speaker 1: it seem radical and in opposition of the natural order
- 7:51Speaker 1: of things to move left word rather than right word right.
- 7:55Speaker 1: The only thing weirder than seeing a clock that would
- 7:58Speaker 1: be laid out in reverse would be to see a
- 8:01Speaker 1: base pop player hit a ball and run to third base.
- 8:06Speaker 1: That would be very, very strange to my brain, would
- 8:08Speaker 1: be especially if somebody was timing with the stopwatch that
- 8:11Speaker 1: was running counterclockwise. I wish Japan did that, because Japanese
- 8:15Speaker 1: baseball huge. That is huge. That would be so cool
- 8:18Speaker 1: is if they just ran in the opposite direction and
- 8:19Speaker 1: that was kind of like their thing they could. I mean,
- 8:22Speaker 1: intramural games between American MLB teams and Japanese teams would
- 8:26Speaker 1: be a total mess, but it'd be super entertaining to watch.
- 8:30Speaker 1: And then you've always got the one guy that just
- 8:32Speaker 1: runs straight past the picture towards second depending on I'm
- 8:35Speaker 1: just going there and depending on whose rules you were
- 8:37Speaker 1: playing like, that person would always be out because you
- 8:40Speaker 1: just have to throw the first base or third third base.
- 8:43Speaker 1: They'd also be a double specialist. I guess. Um. One
- 8:48Speaker 1: way this can come into play those in architecture, because
- 8:51Speaker 1: architects like to have fun, and that if they're designing
- 8:54Speaker 1: something that they want to make you feel sort of
- 8:59Speaker 1: either ill at e is or just sort of get
- 9:01Speaker 1: your neurons firing in a different way. They can sort
- 9:04Speaker 1: of drive you left in the United States out of
- 9:06Speaker 1: the bat and put things of more interest on the left.
- 9:10Speaker 1: Because and it's you know, it's pretty subtle. It's not
- 9:12Speaker 1: like some radical ship when you walk in you're like,
- 9:15Speaker 1: oh my god, what's happening. But you know, moving people
- 9:18Speaker 1: in a different direction counter to what they usually move
- 9:20Speaker 1: can can make your brain do different things. That's pretty neat.
- 9:23Speaker 1: I love that. Um. That's if you want to like
- 9:27Speaker 1: stimulate people in a weird way and make them slightly uncomfortable.
- 9:30Speaker 1: In grocery stores and retail stores where you want people
- 9:33Speaker 1: to feel totally comfortable so they want to stay long
- 9:35Speaker 1: and spend lots of money there, you want to do
- 9:38Speaker 1: the opposite. You want to kind of go with the
- 9:39Speaker 1: natural flow, and we've done We've talked about this extensively
- 9:44Speaker 1: in videos think other podcasts about how they lay out
- 9:46Speaker 1: grocery stores to basically I hate to use the word
- 9:50Speaker 1: manipulate you, but manipulate you into you know, shelling out
- 9:54Speaker 1: as much cash as possible. And a big part of
- 9:57Speaker 1: that is funneling you to the right and then placing
- 9:59Speaker 1: things strategically in that counterclockwise motion that they expect you
- 10:04Speaker 1: to move through the store in. Yeah, it's I'd never
- 10:08Speaker 1: think about it, even though we've talked about it a lot,
- 10:10Speaker 1: But I can't think of a single grocery store I
- 10:13Speaker 1: go to where the produce and stuff isn't on the right,
- 10:18Speaker 1: and eventually you wind your way around and on the
- 10:20Speaker 1: left are like the frozen foods and ice cream and
- 10:24Speaker 1: stuff like that. And the idea is that if you
- 10:28Speaker 1: go in and go to the right and there's all
- 10:29Speaker 1: the kind of junk food, you might just get that
- 10:32Speaker 1: and leave and not er go not spend as much money.
- 10:35Speaker 1: I probably choose airgo wrong. But uh, what they do
- 10:38Speaker 1: is they wind you around to the right, where you
- 10:41Speaker 1: buy like your produce and the things that you need,
- 10:43Speaker 1: and then on your way technically on your way out
- 10:47Speaker 1: of that counterclockwise circle. That's when you're gonna do the
- 10:50Speaker 1: impulse buys and say like, oh well, let me have
- 10:53Speaker 1: those those chips in that ice cream or that whatever,
- 10:56Speaker 1: that whip cream that it's cool whip that ate straight
- 10:58Speaker 1: out of the bucket. Well, it's just because it's so
- 11:01Speaker 1: so good, so good. Remember the peanut butter cool whip combo.
- 11:06Speaker 1: No oh yeah, yeah, I told you. I got on
- 11:07Speaker 1: that right after you told me it's so dangerous though. Well,
- 11:11Speaker 1: I mean, we can't keep cool ap in our house.
- 11:12Speaker 1: It's it's gone in a matter of a day and
- 11:14Speaker 1: a half. We just can't do it. Like we'll get
- 11:17Speaker 1: it for for Thanksgiving, for like pumpkin pie, and I
- 11:20Speaker 1: always get an extra because I know that the pumpkin
- 11:22Speaker 1: pot is not gonna have anything, because Emily and I
- 11:25Speaker 1: are just sneaking in there like a spoonful at a time.
- 11:28Speaker 1: And my daughter doesn't know yet. When she's introduced to that,
- 11:30Speaker 1: it's all over because the freezer is low enough, right,
- 11:34Speaker 1: and you have plenty of stools, handy yeah, and fingers
- 11:38Speaker 1: or spoons. So now that the way you just describe
- 11:41Speaker 1: the grocery store, now they think about it. Every grocery
- 11:43Speaker 1: store I've gone into. The pharmacy is the last thing
- 11:47Speaker 1: to your left when you go in, and there's basically
- 11:51Speaker 1: no way to get directly to it. You have to
- 11:53Speaker 1: go through other stuff and then they give you the
- 11:56Speaker 1: opposite At my public is that right, the pharmamer she is.
- 12:00Speaker 1: It's the first thing on the right when you walk in.
- 12:02Speaker 1: I'm thinking publics too. I guess I'm I'm in a
- 12:04Speaker 1: different design or a different dimension. Maybe there's a barren
- 12:07Speaker 1: sting effect going on. Weird. Yeah, so, um, you got
- 12:11Speaker 1: anything else about the way people move? No? I mean
- 12:15Speaker 1: this last thing is kind of funny. They did a
- 12:17Speaker 1: test in a store in Philadelphia where they tried to
- 12:20Speaker 1: funnel people to the left by putting up like palettes
- 12:23Speaker 1: and all these big things that block your way, and
- 12:25Speaker 1: people were like literally crawling over palets just so they
- 12:28Speaker 1: could go to the right. It's it's pretty funny. Philly Strong,
- 12:33Speaker 1: that's right. So since Chuck said Philly Strong, everybody, of course,
- 12:36Speaker 1: that means that short stuff is out. Stuff you should
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