Episode 153: Industry Tea with Partner Niki Riga - Guerilla Marketing and Alternatives to Digital Marketing
What We Cover In This Episode:
What guerilla marketing is and what it can do for studio owners and staff [4:25]
How Niki got into guerilla marketing, plus some examples of how it can be done the right way [6:46]
What you can do to reach your target clientele outside of your studio's regular guests [15:03]
The key performance indicators to watch to know if your guerilla marketing efforts are working [20:13]
Quotes:
"How can I reach my ideal client in a new, cheaper, surprising and exciting way that doesn't result in Nick's idea of putting money in the Facebook machine and hopefully getting…
The skinny
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