Latest / Macroaggressions / #644: Just Tell Me What the Price Is (Clip)

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#644: Just Tell Me What the Price Is (Clip) · Macroaggressions

• 0:04
  But this is the direction that we're going, digital price tags.
• 0:09
  Every shelf in every Walmart will have a digital price tag by the end of 2026, did you know?
• 0:17
  So you have a couple months left before it happens, and you'll see it, they'll be in
• 0:24
  every single Walmart.
• 0:25
  Kroger is next, Kroger grocery stores or anything that's owned by them, Kingsuper, they own a
• 0:37
  lot of grocery stores around, chains around the country.
• 0:40
  They will all have the dynamic pricing.
• 0:42
  They're going to change the pricing on you during the course of the day in grocery stores.
• 0:47
  Depressed, 1130 at night, slowly shuffling through the snack food aisle of your local
• 0:55
  grocery store, ready to put a gun in your mouth, blow your brains out, hey look, the Twinkies
• 0:59
  are on sale.
• 1:00
  I mean, I'm trying to not freak out about this or anything and see the funny side of it.
• 1:10
  But this is unfortunately the direction that things are going to be going.
• 1:15
  They claim it frees up the staff to do other things like file for food stamps and welfare
• 1:21
  and unemployment and stuff like that, which is a staple of working at Walmart.
• 1:25
  So yes, you'll have plenty of time now to fill out all your food stamp paperwork and not worry
• 1:32
  about changing the prices of cat food in aisle six because the prices of cat food will
• 1:37
  be changing automatically.
• 1:40
  Let me ask you a question, and we're going to have to, this is a couple years out
• 1:44
  in the future, but you've got everything about you on your cell phone, right?
• 1:48
  Let's say you're walking down that, let's run this scenario about the guy who's depressed
• 1:54
  walking down the aisle, but he's got a lot of money, right?
• 1:57
  Guy has a good job, they know that his phone, what if the price of everything that you
• 2:02
  saw when you were looking at it was different because you were rich and the guy who comes
• 2:08
  in the store five minutes after you, the price of everything he saw based on his
• 2:11
  cell phone in his pocket that knows he's probably not going to buy anything because
• 2:14
  he can't afford it, what if his pricing was different?
• 2:17
  Hey, thanks for watching that clip.
• 2:18
  If you want to watch the entire video, it is available as well, or you can check it
• 2:22
  out as an audio podcast, wherever podcasts are served.
• 2:25
  Thanks a lot.