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Ep 12 : The Strategy Behind HubSpot Academy’s Global Success

Check out iorad's interactive tutorial builder: https://www.iorad.comCustomer Education Activation Playbook: Courtney Sembler on Driving Adoption Through LearningIn this episode of The Adoption Curve, I sit down with Courtney Sembler, Senior Director of HubSpot Academy, to discuss building a global education engine and share practical frameworks for learning and development leaders.Courtney reveals how customer education can directly drive retention, activation, and acquisition—and explains why starting with small wins is critical to gaining leadership buy-in. We also dive into her…

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