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Cliff Notes: Master Online Marketing: An Intro to Pinterest, YouTube, Telegram, & Snapchat · Earn Your Leisure

• 0:00
  Speaker 1: An illegal alien from Guatemala charged with raping a child
• 0:03
  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
• 0:07
  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
• 0:11
  Speaker 1: filming and selling child pornography in Michigan. These are just
• 0:15
  Speaker 1: some of the heinous migrant criminals caught because of President
• 0:19
  Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States
• 0:23
  Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
• 0:28
  Speaker 1: crossings are at the lowest levels ever recorded, and over
• 0:31
  Speaker 1: one hundred thousand illegal aliens have been arrested. If you
• 0:35
  Speaker 1: are here illegally, your next you will be fined nearly
• 0:39
  Speaker 1: one thousand dollars a day, imprisoned, and deported. You will
• 0:43
  Speaker 1: never return. But if you register using our CBP home
• 0:46
  Speaker 1: app and leave now, you could be allowed to return legally.
• 0:50
  Speaker 1: Do what's right. Leave now. Under President Trump, America's laws,
• 0:55
  Speaker 1: border and families will be protected.
• 0:57
  Speaker 2: Sponsored by the United States Department of Homeland Security pinterest.
• 1:01
  Speaker 3: Now, this one is the one that we were talking
• 1:03
  Speaker 3: about earlier. This is focused on industry specifics. Right, you
• 1:08
  Speaker 3: don't really have to worry about unless you're doing like
• 1:11
  Speaker 3: a hobby or something you don't have to worry about
• 1:13
  Speaker 3: like all.
• 1:13
  Speaker 4: Of personal stories and stuff like that.
• 1:15
  Speaker 3: You are specifically posting industry specific items here, and it's
• 1:19
  Speaker 3: better for people who are posting things.
• 1:22
  Speaker 4: That are very visual and creative. All right.
• 1:26
  Speaker 3: You can become an expert in a niche, especially if
• 1:28
  Speaker 3: you have a physical product or a hobby that you like.
• 1:32
  Speaker 3: It's not necessarily for commerce, but people are there to
• 1:36
  Speaker 3: find things for their home, live events, weddings, wardrobes, jury.
• 1:41
  Speaker 3: You can post once a week here, right, think about
• 1:45
  Speaker 3: arts and craft, custom made items, all right, post once
• 1:48
  Speaker 3: a week.
• 1:49
  Speaker 4: That will help.
• 1:50
  Speaker 3: But there's a huge female population here that spends hours
• 1:56
  Speaker 3: and I am guilty of this hours y'all searching for things.
• 2:00
  Speaker 3: All right, So if you have a hobby, this is
• 2:02
  Speaker 3: a great place to post on Pinterest. Remember it's good
• 2:06
  Speaker 3: for SEO. It's good for omnipresence. Even if you're not
• 2:10
  Speaker 3: posting industry specific think about your hobby, right, because you're
• 2:15
  Speaker 3: just trying to get your name out there everywhere.
• 2:17
  Speaker 4: So when people google you, that something is gonna come up.
• 2:20
  Speaker 4: All right.
• 2:21
  Speaker 3: Now, Notice if I told you it's a huge female population,
• 2:24
  Speaker 3: if that is your target audience, boom you definitely.
• 2:27
  Speaker 4: Need to be there. Get there. Okay.
• 2:30
  Speaker 3: Then we have YouTube. Okay, the one place this is
• 2:35
  Speaker 3: the one place that you're gonna make your long form content.
• 2:37
  Speaker 3: YouTube is one to five minute content or longer. Right,
• 2:42
  Speaker 3: But that's the short end. This is where you're gonna
• 2:44
  Speaker 3: de die. Right, You're really gonna explain the content, you're
• 2:48
  Speaker 3: gonna you're gonna want to teach people things where you
• 2:52
  Speaker 3: want to show This is where you really want to
• 2:53
  Speaker 3: showcase your craft.
• 2:54
  Speaker 4: Right.
• 2:56
  Speaker 3: YouTube is owned by Google, so you can get Google
• 2:59
  Speaker 3: rancor here, depending on what you put in your title. Right,
• 3:03
  Speaker 3: you can edit down what you put on YouTube and
• 3:07
  Speaker 3: then put that sixty second clip on Instagram. Make it
• 3:10
  Speaker 3: like a teaser, right, so that way people can watch
• 3:13
  Speaker 3: it in other platforms. Right, and then you can go
• 3:17
  Speaker 3: like you can go like in comment on YouTuber's page.
• 3:20
  Speaker 3: But you really don't need to spend that much time
• 3:22
  Speaker 3: because most YouTubers are not really looking for likes or
• 3:27
  Speaker 3: in comments, right, they're making content. Then they're going on
• 3:30
  Speaker 3: to make more content. Okay, I usually don't see any
• 3:34
  Speaker 3: of the people going back and responding to it.
• 3:37
  Speaker 4: Right.
• 3:38
  Speaker 3: So, but the other platforms it is mission critical, like ig, Facebook,
• 3:42
  Speaker 3: LinkedIn Twitter that you do like in comment on people
• 3:46
  Speaker 3: in your industry and then your in your space, right.
• 3:51
  Speaker 4: Yep. So but do make sure you make your title.
• 3:56
  Speaker 3: Oh and make sure you make covers for your videos
• 3:59
  Speaker 3: because you want your videos to stand out on YouTube
• 4:02
  Speaker 3: and oh, y'all can't see my screen because there's a
• 4:06
  Speaker 3: big old participant thing right there. Sorry, all right, so yeah,
• 4:10
  Speaker 3: make sure you make a cover so that way your
• 4:13
  Speaker 3: video video looks catchy.
• 4:15
  Speaker 4: And you can do that in CANBA. All right.
• 4:18
  Speaker 3: Now, with industry specific platforms, everybody's gonna have different ones,
• 4:23
  Speaker 3: but you can join industry specific platforms on Facebook now
• 4:29
  Speaker 3: and now I know a lot of people are starting
• 4:30
  Speaker 3: to take their stuff off of Facebook. I've seen several
• 4:33
  Speaker 3: just so far this year, along with Eyo at the
• 4:36
  Speaker 3: end of the year take their group off of Facebook
• 4:39
  Speaker 3: because they're gonna move into their own app. All right,
• 4:42
  Speaker 3: So what are some fit What are some industry platforms
• 4:46
  Speaker 3: that you are aware of for your space, like for instance,
• 4:49
  Speaker 3: personal Finance. You know, I go dive into Dave Ramsey's
• 4:53
  Speaker 3: or I go dive into the Budget Needs's group. They
• 4:56
  Speaker 3: have a really big group on there. But I also
• 4:59
  Speaker 3: know just other people as well. Who have a big
• 5:01
  Speaker 3: space because I've reached out to them to talk well
• 5:05
  Speaker 3: webinar and things like that. So what are in the chat?
• 5:11
  Speaker 3: What are some industry platforms that you are aware of
• 5:14
  Speaker 3: for your space? Erness?
• 5:19
  Speaker 2: What's up?
• 5:19
  Speaker 5: You ever walk into a small business and everything just
• 5:22
  Speaker 5: works like the checkout is fast, their seats are digital,
• 5:26
  Speaker 5: tipping is a breeze, and you're out the door before
• 5:29
  Speaker 5: the line even builds. Odds are they're using Square? We
• 5:33
  Speaker 5: love supporting businesses that run on Square because it just
• 5:36
  Speaker 5: feels seamless. Whether it's a local coffee shop, a vendor
• 5:39
  Speaker 5: at a pop up market, or even one of our
• 5:41
  Speaker 5: merch partners. Square makes it easy for them to take payments,
• 5:45
  Speaker 5: manage inventory, and run their business with confidence, all from
• 5:49
  Speaker 5: one simple system. If you're a business owner or even
• 5:52
  Speaker 5: just thinking about launching something soon, Square is hands down
• 5:56
  Speaker 5: one of the best tools out there to help you
• 5:58
  Speaker 5: start run. And it's not just about payments, it's about
• 6:02
  Speaker 5: giving you time back so you can focus on what
• 6:05
  Speaker 5: matters most ready. To see how Square can transform your business,
• 6:09
  Speaker 5: visit Square dot com, backslash go, backslash eyl to learn
• 6:13
  Speaker 5: more that Square dot com, backslash go backslash eyl, don't wait,
• 6:19
  Speaker 5: don't hesitate. Let's square handle the back end so you
• 6:22
  Speaker 5: can keep pushing your vision forward. This episode is brought
• 6:28
  Speaker 5: to you by P and C Bank. A lot of
• 6:30
  Speaker 5: people think podcasts about work are boring, and sure, they
• 6:34
  Speaker 5: definitely can be, but understanding a professional's routine shows us
• 6:38
  Speaker 5: how they achieve their success little by little, day after day.
• 6:42
  Speaker 5: It's like banking with P and C Bank. It might
• 6:45
  Speaker 5: seem boring to save, plan and make calculated decisions with
• 6:48
  Speaker 5: your bank, but keeping your money boring is what helps
• 6:51
  Speaker 5: you live or more happily fulfilled life. P and C
• 6:54
  Speaker 5: Bank Brilliantly Boring since eighteen sixty five. Brilliantly Boring since
• 6:59
  Speaker 5: eighty seen sixty five is a service mark of the
• 7:01
  Speaker 5: P and C Financial Service Group, Inc. P and C
• 7:04
  Speaker 5: Bank National Association Member FDIC.
• 7:09
  Speaker 1: An illegal alien from Guatemala charged with raping a child
• 7:13
  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
• 7:17
  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
• 7:21
  Speaker 1: filming and selling child pornography in Michigan. These are just
• 7:25
  Speaker 1: some of the heinous migrant criminals caught because of President
• 7:29
  Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States
• 7:32
  Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
• 7:37
  Speaker 1: crossings are at the lowest levels ever recorded, and over
• 7:41
  Speaker 1: one hundred thousand illegal aliens have been arrested. If you
• 7:44
  Speaker 1: are here illegally, your next you will be fined nearly
• 7:48
  Speaker 1: one thousand dollars a day, imprisoned, and deported. You will
• 7:52
  Speaker 1: never return. But if you register using our CBP home
• 7:56
  Speaker 1: app and leave now, you could be allowed to return legally.
• 8:00
  Speaker 1: What's right leaves now? Under President Trump, America's laws, border
• 8:05
  Speaker 1: and families.
• 8:06
  Speaker 2: Will be protected. Sponsored by the United States Department of
• 8:08
  Speaker 2: Homeland Security.
• 8:13
  Speaker 4: Still try to figure up his eye.
• 8:20
  Speaker 3: And if you're not aware of any, go ahead and
• 8:23
  Speaker 3: create your own and start researching. Okay, so what the
• 8:27
  Speaker 3: blogs read it? You know, I'm part of a credit
• 8:31
  Speaker 3: repair association. Well it's called Credit Consultants Association. But they
• 8:35
  Speaker 3: have a book group on Facebook, so you can go in.
• 8:39
  Speaker 3: I'm a part of a teacher's group on Facebook. So
• 8:43
  Speaker 3: where to go in and actually be a part of
• 8:45
  Speaker 3: these groups? Okay, all right? Telegram, we have one. A
• 8:51
  Speaker 3: couple more, just a couple more. We're almost done. Telegram.
• 8:56
  Speaker 3: And Discord.
• 8:56
  Speaker 4: Okay, this kind of takes you off of big social.
• 8:59
  Speaker 3: Media, but then you have your own It's basically like
• 9:03
  Speaker 3: your own little thread.
• 9:04
  Speaker 4: Right. It makes you an authority.
• 9:06
  Speaker 3: You can disseminate information, but you can still put the
• 9:08
  Speaker 3: same information on Discord and Telegram that you put.
• 9:12
  Speaker 4: On your social medium.
• 9:13
  Speaker 3: Okay, you don't really have to think of anything new,
• 9:16
  Speaker 3: but now these people are more tapped into you. I
• 9:18
  Speaker 3: feel like it's almost a more personal, intimate connection that
• 9:22
  Speaker 3: you're having. But you can provide content and you can
• 9:25
  Speaker 3: answer questions here all right, people can act as ambassadors.
• 9:28
  Speaker 4: You can even make it feel like.
• 9:29
  Speaker 3: A private you know, it's only like, Hey, because you
• 9:32
  Speaker 3: guys are here, I'm going to give you a special
• 9:34
  Speaker 3: discount that nobody else gets. And then maybe hey, if
• 9:38
  Speaker 3: you invite your friends, you know, they'll get access to
• 9:41
  Speaker 3: the discount or whatever it is, Okay. Or I'm hosting
• 9:43
  Speaker 3: a special whereveryone are, but I'm only gonna host it
• 9:46
  Speaker 3: for those persons that are in Telegram.
• 9:48
  Speaker 4: Or Discord, okay.
• 9:49
  Speaker 3: And you have control of blocking people from actually posting
• 9:52
  Speaker 3: content and just like in the Facebook group, so that
• 9:57
  Speaker 3: they can only see your content, so that you still
• 9:59
  Speaker 3: stand out like the authority.
• 10:00
  Speaker 4: Okay, hey there we go.
• 10:06
  Speaker 3: Scenario all right, Snapchat Now Snapchat may singing irrelevant because
• 10:12
  Speaker 3: they got in a big old fight with Mark Zuckerberg
• 10:14
  Speaker 3: when IG came out with stories, right, so yeah they
• 10:21
  Speaker 3: I don't They didn't lose that battle. They didn't win
• 10:23
  Speaker 3: that battle. But this is mostly for high schools and
• 10:27
  Speaker 3: young teams. But there are still people there.
• 10:30
  Speaker 4: Right. It takes more work. There's really no schedule functionality.
• 10:34
  Speaker 3: But the big thing here is that if you are
• 10:36
  Speaker 3: going to post on Snapchat, please post on Snapchat because
• 10:40
  Speaker 3: he's still building your present brand. But be good for
• 10:44
  Speaker 3: small events, family functions, business functions. But post it from
• 10:48
  Speaker 3: your camera that you already have. Okay, not trying to
• 10:51
  Speaker 3: always do live because then you have to actually be
• 10:53
  Speaker 3: there too. You know, you have to be live to
• 10:56
  Speaker 3: do the content right. We want to make it easy
• 10:58
  Speaker 3: on ourselves, and we want to make sure that we
• 11:00
  Speaker 3: can do some things that kind of syndicated and then
• 11:03
  Speaker 3: you know, so that it will just automatically post, but
• 11:05
  Speaker 3: you can't do that on snap Snapchat, So just do
• 11:08
  Speaker 3: something that you've already taken from your camera. But you
• 11:12
  Speaker 3: don't need to spend too much time on this ready
• 11:18
  Speaker 3: for Snapchat, all right, and then your live streaming accounts
• 11:23
  Speaker 3: which I forgot. Well, we can add add LinkedIn to
• 11:26
  Speaker 3: this list that you got ig TV, Facebook, Live, Twitter, Live,
• 11:31
  Speaker 3: Twitch YouTube used to be pairs quote but they've gone
• 11:35
  Speaker 3: bye bye. Yeah, so don't forget about LinkedIn. Go live,
• 11:40
  Speaker 3: make a schedule to go live.
• 11:41
  Speaker 4: I need to do this myself. I don't really like
• 11:43
  Speaker 4: going live.
• 11:44
  Speaker 3: Because I gotta be I feel like I always got
• 11:47
  Speaker 3: to be through the guards at all the time when
• 11:49
  Speaker 3: it go live.
• 11:50
  Speaker 4: So I'm like, oh my gosh, but you know, I've
• 11:53
  Speaker 4: learned that.
• 11:55
  Speaker 3: But look, now I've learned that we go treat our
• 11:58
  Speaker 3: personal brand like a this so we just gonna show up, okay,
• 12:02
  Speaker 3: and we're gonna do it right. Okay, we go do
• 12:04
  Speaker 3: it right. But every now and then, we just need
• 12:07
  Speaker 3: to look claim Jane Natural Beauty every now and did.
• 12:11
  Speaker 3: That's okay too, Okay. I don't like using I really
• 12:15
  Speaker 3: don't like using fis, but.
• 12:17
  Speaker 4: Oh will, I'm really big on natural. I'm really big.
• 12:22
  Speaker 3: But yes, you can't because people do it all the time, like,
• 12:26
  Speaker 3: don't let that stop be.
• 12:27
  Speaker 1: An illegal alien from Guatemala charged with raping a child
• 12:30
  Speaker 1: in Massachusetts an MS thirteen gang member from Al Salvador
• 12:34
  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
• 12:39
  Speaker 1: filming and selling child pornography in Michigan. These are just
• 12:43
  Speaker 1: some of the heinous migrant criminals caught because of President
• 12:46
  Speaker 1: Donald J. Trump's leadership. I'm Christy Noman, the United States
• 12:50
  Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
• 12:55
  Speaker 1: crossings are at the lowest levels ever recorded, and over
• 12:58
  Speaker 1: one hundred thousand dollars legal aliens have been arrested. If
• 13:02
  Speaker 1: you are here illegally, your next you will be fine
• 13:05
  Speaker 1: nearly one thousand dollars a day, imprisoned and deported, you
• 13:09
  Speaker 1: will never return. But if you register using our CBP
• 13:13
  Speaker 1: home app and leave now, you could be allowed to
• 13:16
  Speaker 1: return legally. Do what's right. Leave now. Under President Trump,
• 13:21
  Speaker 1: America's laws, border and families will be protected.
• 13:25
  Speaker 2: Sponsored by the United States Department of Homeland Security,