Latest / Humans of Growth: Stories & Strategies Behind Business Growth & Business Development

Is SEO Dead? What Actually Works in AI Search and Google Rankings
Paid ads are renting. SEO is buying.
Most business owners pour their marketing budget into Google Ads and Meta because the math feels obvious — drop in a dollar, pull out five. But the channel that actually compounds, the one that builds lead generation you don't have to keep paying for, usually gets pushed to the back of the budget.
And that's how most businesses end up funding Mark Zuckerberg's next yacht instead of building real long-term traffic.
In this episode of Humans of Growth, I sit down with Sophie Brannon, CEO of StudioHawk US, a global SEO agency that's been ranking businesses on…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.