Latest / How Fitting: design a slow fashion business that fits
Connecting Culture, Creativity, and Community with Erika Neumayer Ehrat of Rare Dirndl
In episode 49, Erika Neumayer Ehrat shares how she’s built a niche business - Rare Dirndl - creating fashion-forward styles that still honor traditions to help American women celebrate German culture.
"I started Rare Dirndl in 2010 because, as an active member of the German community in Chicago, I was so disappointed to see that Germany's dirndl designs were lightyears ahead of the designs coming out of the US. So, I decided to change that! Today we are a small team of women dedicated to bringing the world high-quality & fashion-forward dirndls, blouses, bloomers, and accessories."
In this…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.