Latest / The Operations Podcast with Fexingo: Process, People, and Profit in Modern Business
How LEGO Turned a Near-Bankruptcy Into an Operations Revival
In the early 2000s, LEGO was bleeding cash — expanding into theme parks, clothing, and jewelry had pushed the company to the brink. By 2004, it was $800 million in debt and losing $1 million a day. Then-CEO Jørgen Vig Knudstorp slashed 90% of product variants, sold off non-core assets, and rebuilt the supply chain around a core set of bricks. The turnaround is a masterclass in operational discipline. Lucas and Luna break down how LEGO restored profitability, cut inventory days from 180 to 50, and grew revenue from $1.2 billion in 2004 to over $9 billion today — all by saying no to complexity…
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