641: The IPO Playbook & Creating Opportunity for Others | Steve Cakebread, CFO, Yext
“It’s not cheap to go public,” concedes CFO Steve Cakebread, echoing the oft-repeated refrain that founders and CFOs confront when considering the prospect of selling shares in their companies to the public.
Concessions aside, it will come as little surprise to Wall Street and private investors alike that Cakebread—a seasoned finance leader who has taken public such companies as Salesforce, Pandora, and his latest firm, Yext—has come not to bury IPOs, but to praise them.
And 2020 might be the year when founders and CEOs are prepared to listen.
Certainly, few of Cakebread’s CFO admirers are…
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