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Latest / Seen and Heard with Prue Aja

From Mask to Message: Finding Your Signature Story

We spend years polishing the mask: the version of us that looks like we’ve got it all together. But the story that connects is the one underneath.

In this episode of Seen and Heard, I talk with Sonia Bavistock, a writer, speaker and creative strategist from Lennox Head, NSW, about how to drop the polished facade, find your signature story, and stop inventing content. Sonia has spent a decade helping founders and brands find the thread running through their story. She’s the guest facilitator for the signature story session at the Elevate Personal Branding Retreat in Byron Bay, 23–26 November…

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