How Music Industry Guerilla Marketing Helped Create a Retail Tech Platform
From building brands with musicians to connecting the dots between property owners and retail businesses, Jay Norris, CEO, and Co-Founder at Guesst has led an exciting career. Through each venture, though, he has loved working with talented small businesses, whether that was Biggie Smalls or Whitney Houston.
On this episode of Retail Refined, Host Melissa Gonzalez talked with Norris about his career as a serial entrepreneur that started in the music industry. The duo dug into the changes he saw in the music industry at the start of the internet. They also talked about Guesst, a business he…
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