HARD THING RULE
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Most people fail in business and life because they quit the moment things get uncomfortable. In this Short, we break down "The Hard Thing Rule"—the non-negotiable law of execution that demands you commit to the friction. You are not allowed to drop the ball just because it hurts. You stay in the game until a natural transition point or a designated completion milestone arrives. As a Different Breed, your ability to stick things through…
The skinny
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