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CBL EP 198 The La Perla Lesson
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The La Perla Lesson
What does a $750 bra have to do with pricing a cleaning business?
More than you think.
In this episode of Cleaning Business Life, Shannon shares the unforgettable moment she learned one of the biggest lessons about value, pricing, and scarcity thinking while working at Nordstrom selling La Perla luxury lingerie.
At first, the pricing felt unbelievable.
Who would spend…
The skinny
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