Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How a Local Yoga Studio Uses Google Maps for Class Waitlists
In Episode 163 of The Local Marketing Podcast, hosts Lucas and Luna explore a fresh angle in local SEO: how a small yoga studio in Austin, Texas, uses Google Maps not just to show up in search results, but to manage class capacity and drive off-peak attendance. They break down the studio's clever strategy of updating its Google Business Profile with real-time class availability, using the waitlist feature to create urgency, and leveraging Q&A posts to answer common questions before they're asked. Along the way, they discuss the psychology of scarcity, the importance of accurate…
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