skinny.

Latest / Background Briefing

Social media and sentiment mining

Businesses and advertisers can already access enormous amounts of personal data on social media sites, from where you live to what you like. The next step is sentiment analysis, where online conversations are mined for words and thoughts, for a commercial advantage. Is this ethical, and could computers really sift sarcasm from enthusiasm? Reporter, Shevonne Hunt.

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.