Perspectives on the ROI of Social Media.

Perspectives On with Jim Treleaven · Mar 25, 2026

Jim Treleaven, Steve Hershberger, Michele Rempel Perspectives on Perspectives on the ROI of Social Media. Social Media has rapidly moved from something your kids did, to something you did keep an eye on your kids, to something organization were told they had to do and now to something organization are beginning to believe is an integral part of their overall marketing strategy. Now, with significant resources devoted to the effort, many organizations are starting to take a serious look at measuring the return they are getting on those resources. Today, we will discuss with Steve Hershberger…