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Email Newsletters: Building an Audience You Can Reach Again

The companion playbook for this episode: The First $10K Digital Product System — https://thesloanemercer.gumroad.com/l/first-10k

For nine days, Priya's social account was locked by an automated flag she could not appeal, and the audience she had built for two years sat behind a door she did not own. Her newsletter went out on schedule anyway, to every subscriber, because an email list is the one audience a seller holds in her own hands.

Sloane Mercer explains how that audience is built and kept, through Priya, an invented seller of a printable family command-centre kit and author of The…

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