3 in 15: The future of strategy 2024
WARC's David Tiltman speaks to Lena Roland about the recently released future of strategy report. Discussing how strategists feel about how their discipline is recognised, fixes to these challenges, and how AI is affecting strategy. Stay up-to-date with the latest marketing and advertising news with our free daily newsletter. For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday. Subscribe to The WARC Podcast here: https://www.warc.com/en/warc-podcasts…
The skinny
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