Oracle NetSuite’s Craig West on Partner Enablement
Oracle NetSuite's Craig West joins Channelnomics' Changing Channels host Larry Wals to discuss the importance of continuous partner enablement.
They say it takes money to make money. One of the ways vendors use money to make money is through the enablement of their partners. This investment leads to the creation and cultivation of partnerships that are – in many cases – more productive. Partners enabled through technology and sales training generate more revenue for their vendors.
While training and enablement are universally seen as a channel necessity, connecting the value to the outcome…
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