Latest / Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How a Rep Won by Asking for a Board Meeting
In this episode of Closing the Deal with Fexingo, Lucas and Luna explore a surprising sales tactic: asking the buyer for a seat at their board meeting. They dissect a real case where a mid-market software rep, facing a stalled deal, requested to present directly to the buyer's board of directors. The conversation reveals how this move shifted the dynamic from vendor to strategic partner, unlocked hidden budget, and accelerated the decision. They discuss the risks—what if the board says no?—and the preparation required to make such a request credible. With practical takeaways on timing…
The skinny
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